February 12th, the third day of the Lunar New Year, is the appropriate day to start the project.
The groundbreaking ceremony was held on the site of the "Old Gas Factory" in Ferry Street, Yau Ma Tei, Kowloon.
This land covers an area of 33,000 square feet, and a total of 20 five-story tenement buildings will be built (the original plan is to have 22 floors, each floor is smaller), with each floor covering an area of 1,000 to 1,080 square feet; the entire project is named ' Telford Garden' is another private housing estate, although it only has 100 floors.
Lin Zhichao knew that the only customers who bought houses during this period were wealthy businessmen; after all, more than HK$30,000 per floor was not something ordinary people could afford.
Therefore, Changjiang Real Estate must fully consider the needs of its customer base - security, privacy, coupled with public gardens, pavilions, recreational facilities, etc., it can be said that it has fully grasped the psychology of customers.
"Lin Sheng, congratulations, it's another private housing project!"
The friends who came to support the event congratulated Lin Zhichao one after another. Many of them were fellow residents of the Hong Kong Shunde Chamber of Commerce and the Shunde Association. Because Lin Zhichao was admitted as a member very early and had donated money, he knew many businessmen from Shunde.
These businessmen may not be well-known in later generations, but they were also prominent figures in Hong Kong at this time, such as He Xiangmian, the owner of Zhenchang Dyeing Factory. Lin Zhichao also knew some big shots in Shunde, such as Jian Dongpu, He Tian, etc., but did not initiate invitations , after all, I have been invited once or twice.
"Thank you all for coming and congratulating me. It's a great honor."
Immediately, Lin Zhichao started chatting with everyone.
He Xiangmian sighed: "Now Lin Sheng is our 'Biaoqing' businessman in Shunde. I see that whatever business you do, it is growing by leaps and bounds. I heard that you opened a zipper factory, and the business is so good that you sell zippers in Southeast Asia, RB, and Hong Kong." , all purchased from you."
Everyone is inquiring about the details of Yangtze River Industries.
Lin Zhichao said quickly: "Brother He, you are so grateful. My zipper factory only accounts for a small part of RB's market. It is true that the money is made, but now Cheung Kong Industrial owes the Bank of East Asia a full 900,000 Hong Kong dollars. I get up every day. Debt scares people awake.”
"Haha, you Lin Zhichao got a bargain and acted like a good boy. Why is Mr. Jian willing to lend you a loan? Isn't it because he sees the potential of your zipper factory and repaying the debt is not a trivial matter for you." He Xiangmian looked like I know you make a lot of money.
Everyone nodded. Lin Zhichao had become an "outstanding figure" among Shunde businessmen, and his influence began to expand.
The problem now is that Shunde businessmen have three associations in Hong Kong - the Chamber of Commerce, the Association of Friendship and the Mianyuan Hall, and none of them has a strong figure, so they are scattered.
Of course, Lin Zhichao will not take this risk, although he may have the ability to consolidate in the future; but he feels that serving as the president of a certain chamber of commerce will inevitably consume a lot of energy, which will affect people's preferences.
And since he aspires to become a world-class businessman, he naturally won't spend too much energy on these things. He can join many chambers of commerce and charitable organizations, but he won't spend too much energy on these.
"Jian Lao is a banker. I pledged all my property to him, so I can lend money." Lin Zhichao continued modestly.
You can let others know what kind of property you have, and you can also let others know that you are making money, but you cannot let others know that you are making a lot of money.
"Haha, you are so aggressive in borrowing money, you might as well open your own bank!" someone suggested.
Lin Zhichao said matter-of-factly: "This is a good suggestion! But if it happens, you guys have to support it!"
Everyone mentally blamed the person who just made the suggestion, but they still said kind words.
Lin Zhichao does not doubt everyone's "sincerity". If he opens a bank, these Shunde businessmen will definitely take care of them and deposit some funds in his bank.
However, this is out of love for fellow Shunde people, so they will only deposit a small part of their funds in his bank. People are more willing to trust big banks such as HSBC, Standard Chartered Bank, and Meili Bank.
Lin Zhichao can actually copy Liao Baoshan's success and borrow money from his fellow villagers and small and medium-sized savers to speculate in gold and develop real estate; as long as he withdraws the funds at the right time.
In this way, his development speed will be greatly accelerated.
However, Lin Zhichao did not want to do this. He also wanted to recruit HSBC as his backer, so he would not set up a bank. At least he would not enter the banking field until he could not get rid of HSBC or British capital (before 1980).
After being polite to everyone.
Tang Bingyuan also came with Wen Jinmei to support him, and Lin Zhichao's future father-in-law Tang Zhongyuan also came with his future mother-in-law Song Qiaoling.
Lin Zhichao took the initiative to greet him again!
Tang Bingyuan sighed: "We all still rent houses, but we didn't expect that Zhichao has already built hundreds of buildings, which is embarrassing!"
In fact, it's not that Tang Bingyuan can't afford a house, but that he wants to live in a luxury house in the mid-levels.
But it is impossible for owners in Mid-Levels to sell their properties, at least not in the next few years, because they can charge high rents and fees.
Lin Zhichao said modestly: "I build other people's houses, and the ones I live in are also rented."
"Ha ha"
After chatting for a while, the groundbreaking ceremony was officially held.
After the ceremony, everyone said goodbye one after another.
Lin Zhichao called two contractors, Huang Shun and Sun Jian, and said: "Uncle Huang, Uncle Jian, the construction site has been handed over to you. You must watch it for me. This real estate business is not a matter of years, but how many years."
For ten years, reputation is very important. Once it is smashed, it will be difficult to pick it up."
The two contractors are each responsible for the construction of 10 tenement buildings; of course, they are actually subcontractors now, while the engineering department of Changjiang Real Estate is the general contractor.
Huang Shun and Sun Jian suddenly became serious. They understood that what Lin Zhichao meant was that Yangtze River Real Estate would become the signature of Hong Kong's real estate industry. If they did not do a good job in the project, not only would they not be able to receive projects from Yangtze River Real Estate in the future, but they might even lose the entire project.
The architecture world has a bad reputation.
There is no need to question the influence of Yangtze River Real Estate, and Lin Zhichao is a rising industry leader, so the two of them nodded seriously.
Huang Shun said: "Boss Lin, don't worry, I have been doing construction for so many years and I will never do anything unconscionable."
Sun Jian also said: "Boss Lin, I am also a veteran in this industry. I will definitely not do anything to destroy the sign."
Lin Zhichao immediately smiled and said: "Haha, Uncle Huang, Uncle Jian, I must trust you, otherwise I wouldn't have cooperated so many times."
The two old men in their fifties were stunned by Lin Zhichao, and they also sighed at Lin Zhichao's old-school behavior.
Cheung Kong Real Estate has opened another 20-building site, which is quite shocking news in the Hong Kong real estate industry. At a time when almost most property developers are "speculating on the four hot topics", Cheung Kong Land has already started construction of two "20-building" projects in a row.
For the above-mentioned major projects, one of the large sites was even sold.
Everyone is thinking about a question, is this model really profitable?
If it makes money, then why does Zhang Jun, the boss of Huixin Real Estate, go around raising money to start construction?
Everyone finally understood that "selling off-the-plan property" also requires skills. There is no doubt that Lin Zhichao is the person with the skills, and Zhang Jun is the person without the skills.
But now Lin Zhichao's skills have been learned by everyone, so everyone has become a capable person.
However, land prices and old building prices have risen too high, and profits have become increasingly thin. Considering the risks of the market, almost all real estate businessmen still adopt the method of "speculating on the four hot meats".
Everyone would rather build a small site and carry out "stratified sales" and "off-the-plan property sales". After they are sold out, they can then start buying land and old buildings and continue working on projects.
As a result, it is still much more flexible than before. Many new buildings have begun to be added in Xiangjiang, and the real estate industry can be regarded as "thriving".
However, real estate is still not a hot spot for making money.
Zhang Jun from Huixin Real Estate also felt bitter when he heard that Yangtze River Real Estate was opening another 100-story building.
To be honest, this time he opened a 15-building real estate project, but he himself did not have enough funds. Not only did he invite people to cooperate, he also planned to use "sales of off-the-plan properties" to quickly collect funds.
Fortunately, now, 15 floors of the 75-story building have been sold with great difficulty, and there are still 60 floors waiting to be sold.
Zhang Jun can only raise and borrow funds while selling off-plan properties as much as possible. For now, he has overcome the tight financial situation.
"You should hurry up and sell it in the first half of the year. If you sell it in the second half of the year, it will definitely collide with Telford Garden. With Lin Zhichao's methods, I can't beat him at all." Zhang Jun murmured to himself.
He was frightened by Lin Zhichao. Between Christmas and New Year's Day last year, he was almost beaten to death, so now he has "linphobia".
As everyone knows, Hong Kong’s purchasing power will be strong in the second half of the year, and prices may be higher.
Of course, these are no longer Zhang Jun's business. He just wants to sell the remaining 60 floors in the first half of the year. Although he can't earn 700,000, he can still earn more than 600,000. The reason for making less is