"Brother Sen, you also said that there are more than five million people in Hong Kong. As long as 10% of the people become members of my supermarket, the annual membership fee for a member is HK$100, which will be HK$50 million in one year. Why can't this deal be done?
Woolen cloth?"
Qin Hao's answer was somewhat beyond Liu Sen's expectations. At the same time, he has been doing business all year round and has keenly captured the essence of this business model.
Ordinary supermarkets make money by relying on the difference between the purchase price and the selling price, but Qin Hao's business model goes in the opposite direction, making money directly from customers. If it can be done as he said, it will be 50 million a year.
The net profit is actually no less than that earned by selling goods directly.
Moreover, the annual membership fee of 100 Hong Kong dollars is less than ten yuan per month, which is not too expensive. The money can be quickly made up for the difference in products.
For a moment, Liu Sen couldn't help but be amazed by Qin Hao's "fantastic ideas", but he soon calmed down.
"You are thinking too simply. It is not easy for a newly opened supermarket to attract 500,000 people to pay membership fees."
Qin Hao knew that Liu Sen was moved, so he took a sip of coffee and said calmly: "So, we need to tell a story to the whole of Hong Kong."
"Oh? What story?"
“Go to Hema Supermarket and enjoy exquisite life!”
If Liu Sen was only a little excited before, once this slogan came out, Liu Sen couldn't sit still at all.
He grew up in Hong Kong, so he naturally understands Hong Kong society very well. If we insist on saying that Hong Kong people have one common characteristic, there is no doubt that they hate the poor and love the rich.
It may be derogatory to say this, but the fact is that laughing at the poor and not at prostitution is the mainstream value of Hong Kong society. The most popular pages of Hong Kong newspapers every day are not international news or sports affairs, but those rich and wealthy people.
Lace news about female celebrities.
Why does the Miss Hong Kong competition attract so many people to sign up? Is it really to get into TVB and become an actor?
In fact, most of them are for the dream of marrying into a wealthy family.
For example, Liu Luanxiong was wildly harvesting investors in the stock market, but people talked about his various deeds of spending a lot of money to win over female celebrities, and no one would curse those female celebrities, saying that they were immoral.
The lower class people are, the more they yearn for the life of the rich. A family of office workers and white-collar workers squeeze into a pigeon cage of more than ten square meters, and they still dress themselves up brightly before going out.
Liu Sen knew very well that once Qin Hao equated "enjoying exquisite life" with "Hema Supermarket", at least those white-collar office workers would definitely flock to it.
"But it takes a lot of money to open a supermarket like this." Liu Sen was excited, but it was impossible to invest a huge amount of money with just a few words from Qin Hao.
Qin Hao smiled, took out a remittance record from HSBC Bank from his briefcase and handed it to Liu Sen.
"Ten million? Have you already secured investment?" Liu Sen asked in surprise.
Qin Hao shook his head gently: "Brother Sen is my first partner."
"Then this money......"
"I made it in the stock market."
Now Liu Sen even looked like: Don’t lie to me.
"Brother Sen must have heard about the recent takeover battle between Liu Luanxiong and the Li family. I was lucky enough to have a sip of soup." Qin Hao said lightly.
Liu Sen naturally couldn't believe Qin Hao's nonsense about "following the soup". He remembered that Qin Hao's principal was only 1.2 million Hong Kong dollars before, but now it has become 10 million, which means it has increased nearly nine times.
Can I order some soup?
"Tell me how you want to cooperate."
Qin Hao got back the remittance record, and then said seriously: "I have the funds, but now I am short of purchase channels. Of course, I will not let Brother Sen work in vain. I will give you 10% of the shares."
"Ten percent is too little, and your investment of 10 million is not enough to support such a big scene. How about this, we each invest 10 million, and each of us has half of the shares." Liu Sen waved his hand and directly rejected Qin Hao's proposal.
plan.
He didn't pay any attention to the 10% of dry shares he got for free. What he looked at was this business model.
"Half impossible, at most 20%"
"49%, the company can be controlled by you, I will not intervene in the management."
"30% is the bottom line. If Brother Sen still doesn't agree, I will have to find someone else to cooperate."
"35% otherwise I won't be able to explain it to my family."
"make a deal!"
Liu Sen held Qin Hao's hand and couldn't help but feel a little emotional. In the circle of wealthy families in Hong Kong, he was considered a young talent. However, the young man opposite him who was several years younger than him, two years ago
He is just an ordinary worker with a salary of more than fifty yuan.
A few months ago, I came to Hong Kong with only 1.2 million Hong Kong dollars, but now I have a net worth of tens of millions, and I am negotiating with him for cooperation.
Suddenly, Qin Hao signed a contract with Liu Sen, and Liu Sen happily transferred 7 million Hong Kong dollars to the company's account.
"I'll take care of the channels. The money has already been secured. Now we just need the venue. Where do you plan to open the supermarket?"
Qin Hao took out a map of Hong Kong and drew a circle on one of the areas with his finger.
Liu Sen was a little confused when he saw this: "Why Wan Chai and not Central or Causeway Bay?"
"Central and Causeway Bay are indeed more prosperous, but are you sure there is still such a big place for us to open a supermarket? Even if there is rent, it is scary high, and our operating costs in the future will also be very high, and the most important point is,
There are no parking spaces in Central or Causeway Bay. Just imagine if customers carry large and small bags to squeeze into the bus or subway, is that still called enjoying a refined life? "
"And the most important thing is that Wan Chai is a transportation hub connecting Hong Kong Island and Kowloon. Before we were able to expand in the early stage, we could not only serve customers from Hong Kong Island, but also customers from Kowloon would not have too much trouble coming here."
Listening to Qin Hao's analysis, Liu Sen nodded frequently. At the same time, he felt ashamed of his previous judgment. Although the other party was only the second time he came to Hong Kong, it did not mean that he did not understand Hong Kong. Maybe he had experienced a lot of things in private.
Through careful research, we have thoroughly understood Hong Kong’s geographical environment, customs and customs.
This chapter is not finished yet. Please click on the next page to continue reading the exciting content! The next step is to select the site. The process is not smooth. Hong Kong is still too small. The land available for development is either a residential area or a
Arable land that cannot be used commercially.
"The area we just looked at is barely enough. If not, let's settle it first and then open a larger branch later?"
After visiting more than a dozen venues, Qin Hao didn't like any of them. Liu Sen couldn't help but feel a little anxious. As long as the place in Hong Kong wasn't too remote, he wouldn't have to worry about not being able to rent it out. Don't end up running out of things that were barely enough.
Qin Hao shook his head resolutely: "It's barely enough, but it's not enough. Since we are going to be a boutique supermarket, the shopping experience for customers must be higher than any other supermarket. Just imagine if customers squeeze in a closed space."
If you go, how can you talk about enjoying the exquisite life?"
As a newly opened supermarket without any user base, user experience determines everything, and this cannot be discounted in any way.
Taking out the planning map of the entire Wan Chai area, Qin Hao suddenly pointed to a location: "Brother Sen, the land here should be more generous, right?"
"You mean, this industrial area is about to be demolished?" Liu Sen's heart moved: "But this area should be industrial land, and it may be difficult to change the land use."
"Let's go see it on site first before we talk."
"That's fine."
Although it is said to be an industrial area, it is actually a product of fifty years ago. Wan Chai was the first place to be developed in Hong Kong. At first, many people opened small workshops here, and then they became large-scale. However, as Hong Kong became more and more prosperous,
It seems a bit out of place here. In addition, small workshops have high safety hazards. As land in Hong Kong becomes increasingly tight, this area has naturally become a planned land. All small workshops have been moved out, and construction teams have formed a perimeter.
The iron wall.
Liu Sen shook his head in disappointment, while Qin Hao pointed to a few unfinished buildings nearby. They did not seem to be within the scope of the demolition plan, and the area was enough to cover the size of three football fields.
"Wait a minute, I'll check." Liu Sen couldn't help but his eyes lit up when he saw this.
After making a phone call, Liu Sen said happily: "This building was originally owned by the village collective. At that time, several elders in the village proposed to raise funds to build the building for commercial housing. However, the policy later changed and private individuals were not allowed to build it.
After the building was put up for sale, the building was unfinished. Several real estate developers originally took a fancy to this place and wanted to take it over for development, but in the end they couldn't agree on a price, so they have put it on hold until now."
"Find an opportunity to chat with the village manager."
"I'll make arrangements."
Liu Sen's work efficiency was as high as ever, and he made an appointment with several village stewards for morning tea the next day.
"Come on, Ah Hao, let me introduce you. These are Uncle Deng, Uncle Yao, and Uncle Leng. The three of them are highly respected in the village."
Uncle Deng had a big belly and seemed to have difficulty moving, but his eyes were very sharp. After looking at Qin Hao for a while, he said in a bad tone: "Young man, I heard that you want to buy our building? Do you have the strength?"
Facing the questioning looks of Uncle Deng and the others, Qin Hao calmly sat down and poured tea for the three of them: "Drink tea, let's talk while drinking tea."
"To be honest, Uncle Deng, what I want is not those unfinished buildings, but that piece of land. And I'm not using it to build houses to sell, but to build a large shopping mall..."
Before Qin Hao could finish his words, Uncle Deng waved his hand: "I don't care what you use it for. In short, the price must satisfy everyone. Many real estate developers have come to us before you, the younger generation."
, if you can’t afford the price, don’t waste everyone’s time.”
"That's right, how much money can you offer? If it's less than 100 million, you won't have to ask." Uncle Yao and Uncle Leng agreed.
Liu Sen couldn't help but feel a little embarrassed. They couldn't even come up with 20 million, let alone 100 million. How could they negotiate this deal?
However, Qin Hao was always calm and said while drinking tea: "Forgive me for asking, if I spend 100 million to buy this land, how much will the three of you get in the end?"
"This..." Uncle Deng and the others were startled when they heard this.
"I have a huge amount of admiration for the character of the three uncles. They wholeheartedly work for the welfare of everyone, but the three of them have not been having an easy life these years, right? Well, when we make money, we all share it together. If something goes wrong,
It's up to you to stand up for me. As a junior, I sincerely feel sorry for my three uncles."
"Times have changed now. Even the Black Society doesn't care about morals but only interests. The money that goes into your own pocket is the real thing, right?"
The three of Uncle Deng were obviously a little moved, but they still dismissed it: "We are different from those little gangsters."
"That's natural. The three uncles are upright and upright. It's just that people will be punished by heaven and earth if they don't do it for themselves. What's more, the three uncles are now old and it's time to plan for their own retirement."
Uncle Yao said impatiently: "Young man, just tell me what you want, and don't go around here."
"Okay, Uncle Yao, please speak quickly." Qin Hao clapped his hands and said seriously: "You three might as well consider my plan. Rent the land to me and I will use it to build a large shopping mall. I will pay a rent to the village every year. In addition, I will give each person a rent."
How about giving Yue an 'introduction fee' to the three uncles, so that the three uncles will have an account of the village, and he will also benefit from it, and it will be a win-win situation for all three parties, how about it?"
"After talking for a long time, you still can't afford the money and you want our land." Yao Shu said in a dull voice.
But Uncle Deng glared at him and told him to shut up, and then said to Qin Hao: "How much rent do you plan to give to the village, and how much 'introduction fee' do you plan to give us?"
"Don't worry, the rent given to the village is subject to market conditions. It's two million a year. This amount is enough to give all the villagers an explanation. In addition, we give each of the three uncles an 'introduction fee' of 30,000 yuan every month."
After listening to Qin Hao's plan, Uncle Deng and the other three murmured in low voices.
"Thirty thousand is too little, at least one hundred thousand is needed."
Liu Sen said with a look of embarrassment: "Uncle Deng, each of you has 100,000 yuan, which is 3.6 million yuan a year, which is more than the rent we pay to the village."
"Why, if you don't like it, don't rent it. We would rather sell it and get the money directly." Yao Shu said impatiently.
Uncle Deng looked directly at Qin Hao: "Young man, what do you say?"
"One hundred thousand is too much, and we can't explain it to the shareholders. The fixed price is five hundred thousand per person per year, but we have to sign a ten-year lease contract with the village." Qin Hao said in a strong tone.
"Well, you are quite courageous as a young boy. Five hundred thousand is just five hundred thousand, but how do we know whether you will burn bridges and refuse to accept the contract after signing the contract with the village?" Uncle Deng leaned on crutches and straightened up.
chin, staring at Qin Hao sharply.
"If the three uncles are worried, we can sign another contract privately. As long as we rent the land in the village for one day, we will definitely not owe you the money."
"This is a good idea. Young man, do you think you can count on what you say?"
"If I don't keep my word, how can I dare to sign a contract with three people?"
"Okay, you are a young boy who is interesting, so we three old guys will make you our friend."
