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51. Chapter 51 Net Sense Intangible Cultural Heritage

51. Chapter 51 Internet sense of intangible cultural heritage

Author: Hua Qingqing

Yuyan didn't want to owe a favor, so she hurriedly refused, "How can this be done? I owe you a big favor for what happened last time. How can I bother you again?"

"It's okay, Auntie."

Du Juan was also embarrassed, "You should be busy with your business. Looking after me all day long will delay your business too much."

"That's fine. If anything happens, just call me anytime."

Yu Yan originally wanted to invite Wen Xin home for dinner again, "How about we go home now, Wen Xin, and you also try auntie's cooking?"

"Not today, Auntie, I have something to do in the afternoon." Wen Xin looked at Du Juan, fearing that this sentence would discredit her uncle and aunt.

Du Juan said, "Yes, Mom, she does have something to do this afternoon."

"That's okay. When I get some free time, I'll definitely come and sit at home. It's been a few years." Yuyan became polite again and said a simple farewell. Wenxin left first. In such a hurry, Yuyan felt even more

I feel sorry for myself.

"Look, I've caused her trouble again."

"Mom, from now on I promise that my phone will have power 24 hours a day."

"Okay! Silly girl!" Yu Yan was anxious just now, but she really couldn't get angry. On the contrary, the trip to Prince Gong's Mansion just now was very important. "Let's go, girl, let's find a cool place to rest. Mom will give you some."

Say something."

In the cold alley shop, my parents each ordered a cup of sour plum soup. Du Juan held Arctic Ocean in her hand and drank half the bottle in one breath. Yu Yan was so frightened that she quickly told her, "Slow down, it's so cold, don't hurt me again."

My stomach is full."

Du Juan put down the bottle and looked much more relaxed. She didn't know whether it was because of the air-conditioning in the room or because she had a glimmer of hope in her heart. Yuyan recounted to Du Juan the story of going to Wangfu Cultural and Creative Industries in the early morning, and Du Juan's eyes were bright.

, she said brightly, "So, Mom, we will be cooperating with Wangfu Cultural and Creative Industries from now on?"

"We can't say that. We can't say it's cooperation now. We can only say that everyone is in the bidding stage now. Whoever wins in the end really depends on our ability. Generally speaking, this matter is a

Good thing, we at Jinghuafang must seize the opportunity this time."

"For sure, Mom, I believe our Jinghuafang will be able to get back on its feet."

"This time their request is to use the previous works to renovate and then bid. My dear, you have been doing this for the past few days, which is very convenient for us. But we still have to do it carefully. This bidding work

Let’s do it together.”

"Okay, Mom." Du Juan understood that this opportunity was hard-won. If she were to complete this matter by herself, it would be like reaching the sky. Although she has been doing the repair work of the old silk man in the past few days, she can

It is not an easy task to take out a high-quality product from an old one.

Just as he was thinking about it, Wen Xin called. Du Juan picked up the call, listened to a few words, and responded, "Okay, okay, thank you so much, dear, you are so busy and you still help me, I really don't know what to say."

What happened?"

"You're welcome, what kind of relationship do we have? If you say thank you, it will be obvious. I am doing this myself. Now I just saw some of the problems you are facing, so I helped you. Thank you very much.

Just build Jinghuafang well." Wen Xin said on the other end of the phone.

After hanging up the phone, Du Juan said, "Mom, it's Wen Xin. She said she would help us launch an online survey on the Intangible Cultural Heritage Silk People in the past few days, which will be more intuitive."

"This Wen Xin has added fuel to our fire, that's great! It means that our family owes another big favor. My daughter, you can always ask Wen Xin if she needs anything from us now that she is back in Beijing.

If she wants to help, let her speak at any time."

"I got it, Mom."

Later, Yuyan began to blame herself again, "Look, times are different now. A few years ago we were still using traditional methods to recruit students, but in the past few years, the Internet has become so developed that we can't keep up with the situation.

.If I hadn’t been so stubborn in following the old path these years, I guess Jinghuafang would have gotten up a long time ago. It is said that silk art is difficult to pass on, and intangible cultural heritage is hard to pass on. If nothing else, just take myself as an example, which has led to the current situation.

At this point, I am also responsible."

"I started blaming myself again. Your mother is like that. She always likes to take matters into her own hands."

"Mom, don't think too much. Look at us now. Aren't we developing in a good direction? This shows that our efforts over the years have not been in vain."

"That's right. In fact, it's not difficult to see that the Internet has a great impact on the culture of the older generation. Why we can't always do it, it means that the things we make are missing something like those silk people.

Things lack a sense of the times. In the past, silk people were based on the story of the ancient Three Kingdoms Journey to the West. Today's silk people have a kind of fashion. We don't have these things. Why are some old objects and old skills lost in the end?

Because like us, it has also fallen into this problem. I have also realized this problem over the years, so I gave Jinghuafang to my daughter. After all, you are young and have different ideas from us. When the Wangfu Cultural and Creative Bid is successful, Jinghuafang should

How to proceed and how to define the silk style is up to you."

"Look at what your mother said, my dear daughter, just go ahead and do it! We are all here."

"Mom, you don't have to think so much. The inheritance of intangible cultural heritage skills is a lifelong matter. I still have a lot to learn."

The old-fashioned silk figures can no longer adapt to the changing times, which are becoming younger. The production of silk figures should also be like this. Yuyan did not expect that the promotion of intangible cultural heritage can also use offline and online. This is fundamentally

Unexpectedly, "Your ideas are novel. I didn't expect online voting, nor did I expect to set up a stall to recruit students."

"This will be a trend from now on, Mom. Look, this year, cultural and creative markets have started to be held in major shopping malls. Cultural and creative culture promotes consumption. It can not only make everyone familiar with the culture of old Beijing, but also be part of it. This

How nice.”

"Stop talking, daughter, besides, your mother has to lament for a while." Lao Du joked from the side, "She is so sentimental, why don't you make her cry again."

"You must have drunk too much sour plum soup, and your words are sour." Yu Yan didn't want to talk to her wife and moved away.

"Mom, why are you so far away from Dad? The stew will be served later, and you can't feed him?"

"I learned from your dad, you're so poor." Yu Yan couldn't get angry anymore, so she shouted to the waiter, "Waiter, I'll have a packaged braised stew in a while, just make it later. That's fine."

I don’t know if the old lady is used to the braised food from outside now.”

"Our mother is not picky, so what are you afraid of?"

"Go aside!"

"When you guys get settled, I'll discuss the herbal food shop with my old friends." Seeing that his wife and daughter were getting along well, Lao Du also had a new plan in mind, "The studio is not hiring.

Marketing manager? I think you have to hurry up and recruit a marketing manager who understands online marketing. As Wen Xin said, it will be the Internet age after this."

There is affection and love among these young people; rushing towards the future and career, how can the culture of old Beijing be explained clearly by a "baby" - inheriting intangible cultural heritage, silk sculptures - "Beijing Tianjiao" is constantly exciting, thank you

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