This threshold, first of all, requires a large start-up capital.
A pair of leather shoes, the cheapest and ordinary ones, costs twenty or thirty yuan a pair.
Even for a pair of leather shoes of the same style, you have to prepare at least five or six pairs of different sizes.
If you go one size larger or one size smaller, there is a chance that others won’t be able to wear it and it won’t fit.
Such a large amount of initial starting capital will deter 99% of people who want to start a leather shoe business.
Second, Xu Erlong’s leather shoes have always been advertised as being imported from the Shanghai stock market and are of high quality. Others do not have this condition and just go to the Shanghai stock market to purchase goods.
Third, the leather shoes promoted by Xu Erlong have three guarantees. No one has the confidence to say so.
Therefore, jealousy is the result of jealousy, and not many people can follow suit and do this business.
However, some people still can’t hold back their bad tempers.
For example, the neighbor who came to take advantage last time.
She was outside for a while, trying her best to comment with those people, saying that Xu Erlong's leather shoes were not good and the prices were expensive.
However, she was alone and her words had no effect at all.
Everyone looked at her with crazy eyes and said, "But I heard from others that the quality of the leather shoes here is really good, and it was reported in the newspapers."
"I also read the newspapers. They often reported on him and implemented the Three Guarantees. If it was not good, how could they still report on him?"
"Yes, my neighbor introduced me to buy here, and they all said it was good. Why are you the only one who said it's not good?"
In a small county, word of mouth is so important.
This woman named Su is still not convinced.
Talking bad things behind his back will have no effect and will have no impact on Xu Erlong's business.
The woman surnamed Su turned her mind to somewhere else.
She went to report it.
She asked someone to help write a report letter to report Xu Erlong.
Next year, these departments will also need to come out for inspections, and it will be just right when they see the report letter.
Check out this "BBK" leather shoe store. Who made it so high-profile now?
When I came to check, Xu Erlong happened not to be in the store.
The ones on duty today were Aunt Guihua and Qian Tooth. Looking at the man who came in wearing a gray Zhongshan suit, Aunt Guihua realized something was wrong, so she stepped forward with a smile: "Comrade, welcome, just take a look."
"Do you open this store?" the leader asked.
"I'm not. What's the matter? Come here and talk slowly." Aunt Guihua replied with a smile and motioned to several people to go to the innermost warehouse area.
This is what Xu Erlong specially reminded. If there is any trouble or dispute, first stabilize the person, take him to a quieter and more remote location, and then communicate slowly.
You can't let people cause trouble in the most conspicuous location of the store, so as not to disturb passers-by and cause bad effects.
"No, it's right here. Whoever opened this store, let him come out and be investigated." The other party said with a straight face.
Huang Xiaogang took a few glances and saw that the other person seemed to be a well-established person, not just an ordinary petty quarrel about leather shoes.
It seems that neither Aunt Guihua nor the missing teeth can resolve this matter.
He quickly trotted off to find Xu Erlong.
He ran to the guest house and found Xu Erlong. Huang Xiaogang didn't care about breathing and said urgently: "Second brother, it's not good, it's not good, we are in big trouble."
"What's the big trouble?" Xu Erlong frowned.
It made Huang Xiaogang panting and running to him. It seemed that the situation was indeed serious.
"Let's go and take a look." Xu Erlong walked outside and motioned for Huang Xiaogang to follow him, saying as he walked.
Seeing this, Wen Ye also went with him.
Huang Xiaogang trotted behind and explained what had just happened: "It's just a few people wearing Zhongshan uniforms. They look like people who eat royal food. When they come in, they will look for you and say something about investigating."
Xu Erlong assessed the situation and didn't know whether the person coming was industrial and commercial, tax, or something else.
He is not afraid of investigating these things.
After all, he first obtained a business license before opening his business, and everything was legal and compliant.
As for taxes, he also paid taxes honestly.
There are so many ways for him to make money that he doesn't have to think about tax evasion.
He is not afraid of checking.
However, he couldn't figure it out, what if someone wanted to trick him?
He turned around and said to Wen Ye: "Wen Ye, please do a trip for me. You have met President Xu of the bank. Go find him and tell him that I am in trouble now. I guess I owe the loan."
His money has not been paid yet."
Although Wen Ye didn't understand why he said that.
But she believed Xu Erlong, since he asked her to say this, he must have a purpose.
"Okay, I'll go." Wen Ye said.
Xu Erlong then ordered Huang Xiaogang: "You know that reporter Yuan who came to the store to interview and take photos? You should quickly go to the county cultural center to find him and tell him that there are first-hand news materials here and ask him to come right away."
"Okay." Huang Xiaogang nodded: "Is there anything else?"
"No." Xu Erlong thought about it and reminded Xu Erlong: "After you notify him, let him come here, so you don't have to come back to the store again. Treat today as a holiday and go back early."
"Oh." Huang Xiaogang nodded obediently.
Wen Ye and Huang Xiaogang acted separately. One ran to find President Xu of the bank, and the other ran to find Reporter Yuan from the county cultural center.
Xu Erlong, on the other hand, rushed to his BBK leather shoe store.
Before he entered the store, he saw the female neighbor named Su watching the fun with a look of gloating on her face.
Sure enough, what was supposed to come came.
Xu Erlong took a deep breath and walked towards the door of the store.
There were no customers in the store at this moment. Apparently, they were kicked out by these people.
Looking at the clothes of the other party, Xu Erlong could probably tell what the other party did.
Suppressing all the dissatisfaction in his heart, Xu Erlong stepped forward with a smile on his face, and warmly handed cigarettes to several people: "Come on, comrades, thank you for your hard work, let's have a smoke."
Several people on the other side refused to smoke.
The leader asked Xu Erlong: "You opened this leather shoe store."
"Yes." Seeing that the other party did not accept the cigarette, Xu Erlong withdrew his hand and put the cigarette into his pocket.
"This leather shoe store is opened by me. Look, the business license is here." Xu Erlong pointed to the place where the business license is displayed on the wall.
This location is actually very conspicuous. I guarantee you can see it from this location after entering the store.
Next to the business license, there is also his tax registration certificate.
"I wonder if some comrades came to see me for something?" Xu Erlong asked.
"Someone has reported you, saying that you are speculating, dominating the market, and short-changing yourself..." the other party said.
Xu Erlong laughed at this: "Comrade, this must be someone deliberately framed to frame me. How can I be considered short in weight? How can I be short of two in these leather shoes? How can I be short of two?
They are not sold by the pound."
The other party also knows that he said the wrong thing.
After all, when they went out to deal with inspection matters in the past, they just went out to do some small business, selling some vegetables, selling some local products, etc., saying slogans like "short weight, short weight" and saying "go away", and in a short time, they said it smoothly.