Seeing Ye Chen come up directly to ask about the allocation amount, the salesperson smiled slightly contemptuously and said: "Sir, as I said just now, this bag is so popular, so you must first accumulate spending in our store
quota, when the consumption quota exceeds other customers waiting in line for the bag, we will naturally give this bag to you."
Ye Chen chuckled and said: "What if I allocated hundreds of thousands of goods and you still told me that I don't have this bag? Then wouldn't I be taken advantage of?"
The salesman's expression was a little nervous for a moment, but soon returned to normal. He said with a girly smile: "Sir, if you have assigned the goods but still can't buy the bag, then the only possibility is that someone else has assigned the goods.
More than you."
Ye Chen smiled and said: "You guys are operating completely behind the scenes. Whether there is someone who distributes more goods than me, it all depends on your words and you won't show me any data. How can I trust you?"
Seeing Ye Chen's aggressiveness, the salesperson felt that Ye Chen had come here to have fun without money, so he sneered and said, "I'm sorry, sir, this is our rule. No matter how much money you allocate, you must follow our rules."
According to the rules set by the government, if you want to buy this bag, you must first accumulate a certain amount of consumption, otherwise, please look at other brands that do not require distribution.”
Most luxury brands are sold by the best of the best.
Not only do they have strong observation skills, but they also understand customer psychology very well.
What's more important is that many of them don't have the basic ethics that sales should have.
For example, the Birkin 30 handbag that Xiao Churan wanted to buy, the distribution price across the country ranged from hundreds of thousands to hundreds of thousands.
The reason why there is such a big span is because some salesmen always think about maximizing profits when they see others.
If you are an old customer who is familiar with them and has been trying to please them by giving them gifts and rebates, they will give you a certain amount for the distribution of goods. As long as the customer allocates enough goods for this amount, you can sell them to them.
He has a bag he wants.
However, once they meet a strange customer, many salesmen will treat each other as a monkey based on the principle of cheating one by one.
Some time ago, in a specialty store of a famous luxury shopping mall, a consumer held up a banner to protest because he was deceived by the salesman into purchasing more than 200,000 yuan of goods. However, after paying the bill, the salesman told him
Can't give a package.
To put it bluntly, it was a trick played by the salesperson.
The reason why sales are done this way is because not all products in luxury stores are popular and sought after.
For example, this brand's bags are very popular and have a very high price premium, but their other accessories are really ugly and expensive.
A gauze scarf costs several thousand yuan, a belt even costs tens of thousands, and sometimes a colorful coat can sell for 70, 80, or even hundreds of thousands.
It is almost difficult to sell such goods in a store, and they are absolutely slow-moving goods.
Therefore, the store must rely on this method of stock allocation to sell these slow-moving products together.
And for sales, the commission for selling hot-selling products is very low or even non-existent.
But the commission for selling slow-moving goods is very high, so they will do their best to get consumers to order more goods, and they even do some deceptive things.
Although Xiao Churan didn't know much about the routines of these luxury brands, he figured out what they were like at this moment. He felt that the sales might be malicious, so he said to Ye Chen: "Husband, why don't we try another store?"
Let’s see.”
Ye Chen shook his head and said with a smile: "You also know that people like this brand. If you give other brands as gifts, others may not like them at all. In that case, it is better not to give them."
After saying that, Ye Chen patted the back of her hand and said with a smile: "Don't worry, I'll leave it to my husband."
Immediately, Ye Chen looked at the salesman, smiled slightly and said, "Okay, since your boss will soon become my customer, I should also take care of his business."
The boss Ye Chen was talking about was Bernard Ernault, who had just acquired this brand.