Lin Chuan can absolutely trust Meng Weitong's work ability.
After all, he comes from a large group company and has been in the shoemaking field for so many years, so he knows the industry very well.
With a few more helpers like this around, Lin Chuan doesn't have to think about everything himself.
He even had to go see next month's advertisement in person.
In fact, the commercial has been shot a long time ago, but Lin Chuan has been very busy these days and has no time to watch it.
Finally having time today, Tong Miaoxuan hurriedly asked Lin Chuan to come to the advertising department and show Lin Chuan the finished advertisement.
This advertisement is Lin Chuan's new design after returning from country F, mainly autumn clothes and casual clothes.
The content of the advertisement is that a group of boys and girls are jumping up and down on a stage with shining lights.
The advertisement says: "Mengying Clothing knows what you know and what you want!"
The thirty-second commercial made Lin Chuan feel as uncomfortable as watching five hundred episodes of a TV series.
Later, Tong Miaoxuan also invited the director of the commercial to Lin Chuan.
This director is in his forties, wears a progressive hat, has a swollen face, and has to wear a red top. He is not an artist, so he has to pretend to be one.
Tong Miaoxuan was honored to introduce: "Mr. Lin, this is Director Yuan Shuai. He has many years of experience in photography and videography. This advertising creative was personally planned by Director Yuan.
Director Yuan, tell Mr. Lin your creative ideas!"
Yuan Shuai immediately stepped forward. Before he spoke, his movements and demeanor were as ritual as those of an artist, as if others didn't know he could play with the camera.
He said very seriously: "Hello, Mr. Lin, in fact, the focus of my creativity is youth and vitality. It also symbolizes the values of young people and the free life they pursue under the tide of the new era.
The advertisement was shot on a stage, which means that the stage in the future world belongs to young people, and the gorgeous lights mean the colorful life in the future.
This is the creative core of the entire advertisement. Mr. Lin, do you think my creativity is okay?"
Lin Chuan did not speak immediately. He had to calm down his anger first.
Otherwise, he could have smashed the TV, and then beaten this idiot Yuan Shuai to paralysis, leaving him to walk on his artistic path with a cane for the rest of his life.
After he calmed down a little, Lin Chuan said coldly: "Well, this idea is good, Tong Miaoxuan, did you approve this advertising idea? How much did it cost to shoot this advertisement?"
Tong Miaoxuan didn't understand the coldness in Lin Chuan's eyes at all, and immediately explained: "That's it, Mr. Lin, I have read the content of this advertising creative before,
I think the content of the advertisement is quite good and very artistically expressive, and the cost of shooting the entire advertisement is 20,000 yuan!"
Lin Chuan then asked: "Where was this advertisement shot?"
“This was taken at the Workers’ Cultural Palace in Hui City!”
When he said this, Lin Chuan stood up slowly, his cold and angry eyes making everyone in the audience tremble who were waiting for praise.
Tong Miaoxuan also noticed that Lin Chuan was angry, so she took courage and asked softly: "Mr. Lin, are you dissatisfied with this advertisement?"
Lin Chuan then said coldly: "I won't say anything else, but I just want to ask a question. The times are full of energy, where are my clothes displayed?
If it hadn't been for Mengying Clothing at the end, I wouldn't have known that what you were shooting was my clothing advertisement, with a group of people jumping up and down to show off their energy. Where did the energy come from?
What I designed this time is autumn clothing. There are six combinations before and after. What do you think they are called? Yuan Shuai’s red clothes and blue pants make me sick.
Our fashion show was just held in country F, and you gave me such a nondescript, rustic, and ignorant advertisement that will make people laugh out loud when it is broadcast!"
Lin Chuan's anger made the hall buzz.
Tong Miaoxuan was so frightened that she was at a loss and her face turned red.
That Yuan Shuai also looked nervous.
I originally thought that the advertisements I shot were the best works of art, but there were so many problems.
It seems that he still thinks a little too well about his artistic ability.
Lin Chuan continued: "Also, this advertisement has no meaning or design. It is just a group of children jumping around. Moreover, the stage layout of the Workers' Cultural Palace is similar to that of the advertisement.
How did you spend your 20,000 yuan? Tong Miaoxuan, show me your receipt and bring it to me now!"
Tong Miaoxuan's head was buzzing.
He hurriedly explained: "The receipts and everything have been handed over to the finance department, but the financial director has not approved it yet!"
Lin Chuan immediately asked Shang Jiaxiu to go to the finance department to get all the receipts.
Immediately, Lin Chuan scolded Yuan Shuai and said coldly: "Advertising is not art, but it is more difficult to grasp than art. If you don't have the ability, why do you shoot an advertisement?
Look at your two brushes, even if you are asked to take pictures of works of art, you won’t be able to take good pictures. The value of advertising lies in displaying products through artistic means.
Have you not seen the commercials I shot before? Who gave you the courage to change your advertising shooting style at will? Who gave you the confidence to do this? "
Yuan Shuai's face was full of curves, and his facial features were all distorted by Lin Chuan's training.
It was as if the face he was most proud of had been wiped with a dirty mop, leaving him full of ugliness.
At this time, Qin Mengying personally brought all the receipts.
Lin Chuan immediately looked carefully.
The venue fee is 2,000 yuan, the model is 3,000 yuan, the lighting stage design is 2,000 yuan, the camera equipment is 5,000 yuan, the tea and catering is 2,000 yuan, the makeup equipment is 1,000 yuan, the video tape is used 2,000 yuan, and the miscellaneous expenses are 3,000 yuan.
Qin Mengying followed up and said: "Mr. Lin, this is the previous receipt, it has always been like this, but before I went to other places to shoot, there were some unreasonable things, so I didn't say anything about it.
But this time we were shooting locally. It took a total of three days, and it cost 2,000 yuan for more than 20 people to eat. We also bought new cameras and cameras.
The equipment used to shoot the commercial last month, as well as the equipment we used in country F, were all newly purchased, so I felt there was something very wrong with the receipt, so I didn’t approve it!”
No need for Qin Mengying to tell Lin Chuan that he could see the problem himself.
He shook the bill and asked coldly: "Tong Miaoxuan, tell me, you ate 2,000 yuan of food in three days. What kind of food did you eat that was so expensive? You can also take me to eat and see!"
Tong Miaoxuan's panicked look had already betrayed her frightened heart.
"Mr. Lin, actually during the shooting, including the meals we had with the models and so on, it cost a little more!"
Still quibbling?
Lin Chuan sneered and said: "Well, call all the people who shot this advertisement, and then take me to your place to eat, and I'll treat you to a meal!"