With the help of well-intentioned people, netizens on the Internet are angrily criticizing Tianguang TV station for broadcasting fake news.
"Why is your TV station the only one that airs positive news about Yushan Restaurant? Are you getting paid?"
"Other TV stations are talking about Yushan Restaurant selling food at high prices. If Tianguang TV station is so slanderous, there must be something behind it!"
"Trash TV station, unblock it!"
"Yes, unblock it. No one should watch this TV station in the future. It's so rubbish. They even charge money!"
"I suspect that in the past news, Tianguang TV was also paid to do things! Ask the government to thoroughly investigate Tianguang TV!"
Many netizens left comments on Tianguang TV’s certified Weibo account, accusing Tianguang TV and saying that Tianguang TV and Yushan Catering were colluding.
Even the WeChat public account of Tianguang TV Station was affected and lost a lot of fans. Even some previous news was deleted due to a large number of reports.
For modern people, evening is when life begins.
On this night, almost everyone in Tianguang City saw several explosive articles worth 100,000 yuan, which were circulated in the circle of friends. After reading them, even those who did not pay much attention to this matter all hated Tianguang TV Station.
.
"Brother Chen, I have posted 5 articles, and 3 of them have already reached 100,000 points. They are definitely hits!"
"Brother Chen, because we were the first to post it, several WeChat public accounts have gained a lot of followers, adding up to a total of 20,000 followers!"
Nowadays, active fans of Weizhong public accounts are very valuable. One fan is worth 5 yuan, which is equivalent to earning 100,000 yuan by publishing a few articles!
When Xu Chen saw this result, he immediately breathed a sigh of relief. The three of them became a tiger. In this situation, the citizens of Tianguang City would definitely no longer trust Tianguang TV Station.
"Brother Chen, several of our old rivals have also published articles criticizing Tianguang TV. They will definitely not be able to stand up now!"
One team member shouted excitedly, "This time Tianguang TV can't even vomit blood."
"You are still hotter when you are old. A little girl wants to fight with me?" Xu Chen leaned on the chair with a very relaxed expression. He took out a cigarette from Hailiqun on the table, lit it and took a deep breath, then relaxed.
He vomited it out comfortably, "What a big-breasted and brainless idiot. He didn't want to release this news. Who are he going against? He is going against the entire media industry in Tianguang City! We represent the 'public opinion',
Can you fight it?"
Xu Chen sneered in his heart.
…
Tianguang TV station.
"Director, our Weibo authentication account has lost more than 5,000 followers." An employee of Tianguang TV said in a panic.
"Let him go and don't worry about it." Yao Jianmin worked overtime with the TV station employees. He was still worried that Mi Le might not be able to control such a scene.
"Okay." The employee breathed a sigh of relief after hearing this.
At this time, an employee stood up and said in a panic: "Director, the Weizhong official account has lost more than 10,000 followers!"
"More than ten thousand?"
Other employees exclaimed.
The fans of the Weizhong public account are of very high quality and active. If there are 100,000 fans as a base, it can easily create a hot article with 50,000 views and 100,000 views. The value of a hot article is above
Thousands of.
Their WeChat official account only had more than 60,000 fans, but now it has lost more than 10,000, which is simply a fatal blow.
You must know that these 60,000 are all local fans in Tianguang City, which are more valuable than ordinary fans. For example, some local restaurants, supermarkets, tourist attractions, etc. can advertise on the official account for 30,000.
One piece.
This makes the minimum value of a fan of a local public account as high as 15 yuan. If more than 10,000 fans fall, it will be a direct loss of 150,000 yuan.
And if you want to add these fans back, the loss will be even greater, a direct loss of 300,000 each time.
Moreover, it is still losing fans!
When Mi Le heard this result, his face was quite ugly. He didn't expect his opponent to counterattack so fiercely. He looked at Yao Jianmin and said, "Director, this loss is too great. Even if we survive until tomorrow, the fans will not be able to make up for it."
"Don't panic." Yao Jianmin said calmly.
"But..." Mi Le hesitated.
Yao Jianmin waved his hand: "I know what you are going to say. New media channels such as WeChat official accounts and Weibo accounts are now very hot areas. They are a battleground for every media company. There are even rumors about who has mastered them.
New media has completely controlled public opinion."
Mi Le nodded: "Yes, according to the survey, the number of domestic Internet users has reached 760 million, and most of the sources of information for these 760 million Internet users are from self-media channels. Whoever can control new media will
Being able to completely control public opinion is like the celebrity incident that was reported some time ago, which made a big fuss, but was suppressed in the end."
"Yes, while the Internet brings us convenience, it also has endless harm. It depends on how the people who control it operate it." Yao Jianmin sighed, "If used well, it is a good thing that benefits the country and the people.
No, maybe the country is facing a disaster, and the people don’t even know it yet.”
Mi Le feels the same way. In her hometown across the Taiwan Strait, she is very aware of the horror of public opinion control. She even said that the people in the country cannot afford tea eggs...
She believed it at the time, but later she came here and saw that it was a lie. A tea egg only costs 1.5 yuan. In some places, it only costs 50 cents.
It's embarrassing to think about it, but some experts and professors in my hometown are still boasting about it.
"However," Yao Jianmin continued, "Although the Internet has penetrated into many people's lives, there are still hundreds of millions of people who are loyal users of traditional media such as television and radio."
"Even among the 760 million Internet users, at least one-third are middle-aged. Although they are Internet users, they also watch TV."
"Generally speaking, traditional media are still quite large in size." Yao Jianmin said, "Take our TV station as an example. Tianguang City has a population of more than 1 million, but our audience is at least 300,000. This is what we
As long as there is this foundation, new media can be launched at any time."
Mi Le thought for a moment and suddenly realized that the audience base of the TV station is there. As long as there are viewers, the fans can come back at any time.
At that time, as long as you place an advertisement during the broadcast of news and TV series, follow them and receive small gifts, you will be able to attract fans back.
"But in the final analysis, this is an era where channels are king and content is supplementary. Even some junk articles can still create explosive articles that influence public opinion based on their huge number of fans."