Although it relied on the Oktoberfest to re-emerge and even took the first place in the market share, Chu Tianyao had previously offered a 20% profit margin for the Oktoberfest, which also caused Xingyao Brewery to lose a lot of profits.
Fortunately, the situation in Lucheng has been settled. As long as there is enough time, Xingyao Winery will continue to make profits.
"Brother Yao, there's something I don't quite understand!"
Luo Jin rarely took the initiative to speak, and asked Chu Tianyao with some hesitation:
“What are we spending more than four million yuan to buy land in Lucheng?”
Until now, Luo Jin has not been able to figure out why Chu Tianyao dared to make such a heavy bet to buy land when the Xingyao Winery had less than five million in its account.
He has analyzed that buying this land does not seem to have much effect on the current Xingyao Winery.
On the side, Huang Sanshui was a little confused at first, but when he heard this question, he also showed a curious look on his face.
Chu Tianyao spent a lot of money to buy land, which made headlines in the newspapers.
"The land in Lucheng is only profitable for us. In the long run, the domestic real estate market will develop rapidly, and the value of that land is far beyond your imagination."
Faced with the two's doubts, Chu Tianyao also smiled and explained: "In the short term, if we want to gain a foothold in Sichuan Province, we must have our own independent factory, from production to packaging, and even warehouse distribution.
We have to achieve integration. The scattered small factories like the current one are not conducive to our brand image."
Even Huang Sanshui understood Chu Tianyao's answer.
Currently, there are three branches of Xingyao Distillery, two of which are in Yongning. However, the sites are all rented. Before the establishment of Xingyao Third Factory, Xingyao Distillery did not have its own independent factory in the true sense.
However, even Xingyao No. 3 Factory was only formed by the merger of two small breweries, and its scale is still too small.
What Chu Tianyao wants to do is, of course, to build a large factory with a production scale that is at least comparable to that of a first-tier brewery. Only in this way can he better build the golden brand of Xingyao Distillery.
"Of course, there is actually a more important reason."
Chu Tianyao glanced at the two of them and smiled, then handed a newspaper on the table to Luo Jin.
This is the Lucheng Commercial News on September 25th.
Luo Jin took the newspaper, but his eyes fell on the column section on one side of the newspaper.
"About the establishment of the liquor industrial park and its necessity..."
Luo Jin read the title of the column once, then turned his eyes and noticed the four characters "Xingyao Winery" written clearly at the end of the signature.
"Brother Yao, are you planning to build an industrial park?" Luo Jin said with a surprised look on his face: "But where will we get the money?"
When he thought that there was less than five million left in the factory's account, Luo Jin felt nervous, fearing that Chu Tianyao would start to waste money again.
If we build an industrial park on the scale mentioned in the newspaper, let alone five million, we would be unable to build it even if it costs ten million!
"Don't worry about this. If the plan succeeds, we will even save money on repairing the factory."
Chu Tianyao smiled mysteriously, but he betrayed the two of them.
…
At noon.
Chu Tianyao rushed back home as scheduled.
Tomorrow is my father-in-law's fiftieth birthday. Chu Tianyao made an appointment with Liu Na to go to her house one day early.
After all, Liu Na's hometown is in the countryside of Yongning. Even if they get to the town, they still have to drive more than 20 kilometers into the mountains to reach the village. They have to set off one day in advance.
Speaking of Liu Na's family, Chu Tianyao still had some impressions.
At that time, his father Chu Tianshan was critically ill, and he knew that he didn't have much time left. The one thing he cared about the most was for Chu Tianyao to get married, so he did not hesitate to give Chu Tianyao a gift of two thousand yuan and asked a matchmaker to get Chu Tianyao a gift.
daughter in law.
You know, in the early 1990s, two thousand yuan was not that small.
An ordinary worker in a small private factory works hard for a month and his salary is only 100 yuan.
These two thousand yuan are equivalent to the salary of an ordinary person working for nearly two years.
Liu Na was born in the countryside, and her family conditions were naturally not as good as those of Chu Tianyao. The matchmaker just revealed the identity of the workshop director of the Chutian Mountain State-owned Winery, and Liu Na's parents' eyes were already shining.
Liu Na is the second eldest child in the family. She has an eldest sister and a younger brother.
In this era, if you want to get a wife, a bride price is naturally indispensable, so in order to prepare the bride price for their youngest son to get a wife, the Liu family agreed to the matchmaker without hesitation.
Two thousand yuan is equivalent to selling Liu Na into the Chu family.
Before this, she had never even met Chu Tianyao.
It is impossible to say that Liu Na has no complaints in her heart, but she knows better that all poor families are like this, and they are not the only ones selling their daughters.
After hearing that the husband's family was in good condition and could send her to work at the Yongning Winery, Liu Na no longer objected to the marriage.
Inwardly speaking, she had fantasized about leaving this home countless times.
But in the end, it was her parents who raised her, so how could she be willing to leave alone.
But no matter what, she is now very happy to be married to Chu Tianyao.
After spending a long time, Liu Na and Chu Tianyao bought a lot of things in the department store and loaded them all into the car.
"Aren't you going to give your dad a red envelope?"
Chu Tianyao looked at the gifts in the back seat and turned to ask Liu Na, the co-pilot.
After all, it was also his fiftieth birthday. Although Chu Tianyao was ashamed of the Liu family for selling their daughter, he was still his father-in-law, so he still had to be prepared with the proper etiquette.
"No, it would be troublesome to give money. Besides, we have spent several hundred on these gifts." Liu Na quickly shook her head and said, "By the way, I told my family that you just did a small business in Yongning, so don't
You spilled the beans."
When he heard what Liu Na said, Chu Tianyao couldn't guess what she was thinking.
My wife is not as silly and adorable as she looks.
On the contrary, after Chu Tianshan's death and during the period when Chu Tianyao was the most asshole, Liu Na was still able to manage the entire Chu family, which shows that not only is she not a stupid woman, but she is also very smart.
Liu Na knows better than anyone the character of her mother-in-law.
"Let's set off now. We can reach Huangjing Town in the afternoon. If we drive for another hour, we should be able to reach your home, just in time for dinner."
Chu Tianyao said something, and then the Audi 100 started slowly and headed northwest towards Yongning.
When leaving this time, Chu Tianyao greeted Luo Jin in advance. He was keeping an eye on things in the factory, so Chu Tianyao felt at ease and returned to being the hands-off shopkeeper.
There is no need for Chu Tianyao to worry about Lu Cheng. Although Lu Qiuyu is just an assistant, everyone knows that the assistant to the factory director is not easy to mess with. With her around, there will be no trouble for the time being.