Chu Tianyao's Beibeijia advertisement has officially entered the shooting process.
Taking advantage of the holiday, Chu Tianyao spent a little money to rent a studio from an advertising company and also hired an advertising crew.
Chu Tianyao prepared a total of three advertising copies.
Like the previous advertisements for Star Beer, Chu Tianyao followed a brainwashing cycle this time. Each advertisement only had three or two shots at most and lasted no more than ten seconds. What stood out was a quick introduction to the theme.
In the studio of an advertising agency.
Ye Jing was sitting on the recliner, reading the script in her hand, with a trace of dissatisfaction on her face.
"Is this also called advertising?
The filming is so short and has no connotation at all...and my lines, why is there only one sentence?"
Throwing the script aside, Ye Jing complained.
Next to him, his agent He Li, who was accompanying him, smiled and said: "This is filming an advertisement, not a TV series. Wouldn't it be easier to have fewer lines?"
With such an advertising sponsor, He Li was naturally overjoyed.
She also read the three advertisement copywritings. Unlike the lengthy advertisements from other companies, the advertisements designed by Chu Tianyao were somewhat novel.
"The actors are in place!"
In the studio, the director of the film crew gave an order, and several advertising actors who had already put on their makeup walked to the set studio one after another.
Seeing this, Chu Tianyao also squatted in front of the machine, next to the director.
"action!"
Following the director's order, the clapperboard in the hand of the recorder closed and filming officially started.
There is a luxuriously decorated living room set up in the set shed. On the door of the living room is an upside-down Chinese character "Fu", and there are several red Chinese knots hanging around it. At first glance, it is filled with a strong feeling of New Year.
taste.
As the doorbell rang and the camera turned, a young man wearing a shirt and professional attire walked into the house carrying a square red gift box.
The owners of the house are a rather elegant middle-aged couple, and Ye Jing, who is dressed in a very fashionable style, also plays the role of leader of the children.
At this moment, the camera suddenly zoomed in. The middle-aged man playing the leadership role couldn't help but frown after seeing the subordinates who came to give gifts.
At this time, the young man lifted the gift box in his hand with a smile on his face and handed it to Ye Jing's hand.
"The New Year is not just about sending blessings, the health of your children is also important!"
As soon as the words are finished, the camera turns again!
In the next shot, Ye Jing, who was already well-dressed and well-backed, became the protagonist, standing straight in the center of the living room, looking happy.
And just behind Ye Jing, the middle-aged couple sitting on the sofa looked at their children and showed a satisfied smile.
Finally, the camera cut to Ye Jing's face, and through Ye Jing's mouth, he spoke the last line.
“This year I won’t accept gifts during the holidays, only those on my back!”
As soon as he finished speaking, the director outside the venue suddenly shouted:
"cut!"
When the director shouted "Ka", several actors also breathed a sigh of relief.
Ye Jing immediately pouted, took off her back and walked out.
"As expected of an actor who has filmed before, we have done this scene over and over again."
The director smiled and flattered Ye Jing.
He is just an advertising director, so it is a rare opportunity to get in touch with a young child star like Ye Jing who has been in the limelight recently.
On the side, Chu Tianyao also nodded.
After all, it was only a shot of a few seconds, and Ye Jing's shot was quite satisfactory, so there was no big problem.
"Take a ten-minute break, change your costume, and get ready for the next scene!"
Chu Tianyao stood up and said to everyone.
Upon hearing this, several actors hurried into the dressing room, but Ye Jing looked unhappy.
Seeing this, the director turned around and said to Chu Tianyao:
"Mr. Chu, there is no need for us to rush. Let everyone rest more."
"rest?"
Chu Tianyao frowned and stared at the director in front of him.
“You’ve just shot one scene and you’re tired now?
If you feel tired, I can ask someone else to take the photo."
Upon hearing Chu Tianyao's words, the director suddenly lost his voice.
After all, Chu Tianyao is the financial sponsor. He is just an advertising director affiliated with an advertising company, and he is still unknown.
If Chu Tianyao is replaced, he will have to suffer from the northwest wind this month.
"Okay, okay, let's finish the filming and get over it early!"
Ye Jing shrugged and immediately walked into the dressing room.
More than ten minutes later, after putting on makeup and putting on simple clothes, Ye Jing appeared in front of everyone dressed as an ordinary child.
Chu Tianyao just took a look and felt something strange for no reason.
Soon, the second commercial began to be filmed.
As soon as the score cards were played, the actors were already in place.
A dusty middle-aged couple returned home. At first glance, they looked like a working class that had been away from home all year round.
The middle-aged couple returned home and gave their children the gifts they had brought from the big city.
Immediately afterwards, the camera turned, and Ye Jing appeared in front of the camera wearing a well-backed outfit. Her whole person was completely opposite to the image just now.
"Stop, reshoot this!"
At this moment, before the director could shout, Chu Tianyao said loudly.
"Mr. Chu, are you not satisfied with this paragraph?
This is all according to the script."
The director looked at Chu Tianyao with some confusion.
If the other party hadn't been his father, the financial sponsor, and an outsider dared to shout "ka" in front of him, he would probably have become furious.
"It doesn't feel right, do it again..."
Chu Tianyao glanced at Ye Jing, who looked unhappy in the room, and then said.
"Okay, let's go through it again!"
Naturally, the director had to obey Chu Tianyao's words, since he didn't pay for the wasted film anyway.
In the studio, the shooting time flies by.
Although the content of the second commercial was simple, no matter how it was shot, Chu Tianyao was still a little dissatisfied.
We had no choice but to end today's shooting ahead of time and let Ye Jing and others go back to rest and prepare to shoot again tomorrow.
Naturally, Chu Tianyao didn't have time to stay in the studio all day, so he returned to the Shekou Building.
In the office.
Chu Tianyao looked at the advertising copy in his hand and couldn't help but fall into deep thought.
This second commercial depicts a scene of a migrant worker returning home to celebrate the New Year. Ye Jing plays the role of a left-behind child.
In the 1990s, there were countless migrant workers, and there was even a wave of migrant workers.
This was also a period when the number of left-behind children in China was increasing day by day, and this issue once attracted social attention.
Chu Tianyao's advertisement, to put it bluntly, is to fit in with this current hot topic and organically combine it with its own products.
But for some reason, whenever the camera cuts to Ye Jing, he always feels like something is wrong.
Image!
A word suddenly appeared in his mind, and Chu Tianyao suddenly realized it.
"That's right, Ye Jing's image is wrong!"
Chu Tianyao muttered to himself: "To be precise, this guy's acting skills are not enough and he can't break away from the image of a rich boy, so he can't get this feeling in the film."
When he thought of this, Chu Tianyao had the idea of changing his actor.