Thanks to his repeated recommendations, everyone in this county who has read the newspapers knows that Yun Zhong, who went to a ninth-rate rural middle school, was able to do so well in the exam because of information such as "Step-by-step instructions on how to take the college entrance examination".
The first ones to lose their composure are other schools. They must see if this "Step-by-step guide on how to get into college" is really so magical. After reading this book, you can get into college.
However, the newspapers only talk about how good this book is, but where can I buy this book? I don’t even know where to buy it.
Everyone went to Yunzhong School, but the people at Yunzhong School were also confused. They didn't know where the book was.
Everyone went to Xinhua Bookstore and asked questions again, which made the staff of Xinhua Bookstore angry.
"How do you do this? Your Xinhua Bookstore doesn't have such a famous book?"
"Are you still the people's Xinhua Bookstore? Have you ever thought about serving the people well?"
"This is bureaucracy. You are out of touch with the masses. You don't care about the masses' concerns and don't care about what the masses think."
The people at Xinhua Bookstore were also scolded unjustly, and they didn’t know where this book came from.
Then, someone said too much: "Why don't you ask Principal Shi? Ask their principals? They are being interviewed. It's impossible. I don't know where this book is?"
Principal Shi came out despite repeated calls and had a face-to-face meeting with the people from Xinhua Bookstore here: "This book is indeed a book we have studied together, but we also released such a book at the request of others.
There is a limit.”
At this time, the person in charge of Xinhua Bookstore became anxious: "Principal Shi, we are all from the same county. Beautiful or not, close to each other or not. Hometown people. You are not even satisfied with our own county. How can you give it to us first?"
Where are the others? No matter what, they have to be given to us first."
After some talk, Principal Shi agreed. He would temporarily allocate 100 books to support the elders in his hometown in the county, and 18 of his own students would sign books and sell them on site.
"On-site book signing and book sales?" The person in charge of Xinhua Bookstore feels like he has become an old hat. When did such an operation happen?
Alas, Principal Shi is indeed an expert. He can even think of such methods and methods. No wonder under his leadership, their school can take the exam for eighteen college students at a time.
The person in charge of Xinhua Bookstore has greatly increased his confidence. He feels that if he really wants to do some on-site book signing, it will definitely sell well.
Principal Shi secretly felt ashamed. This on-site book signing was also a concept created by Xu Erlong.
I didn’t expect that there would be so many connections behind selling a book.
Principal Shi now feels that Xu Erlong should share half of the profits.
If it weren't for his series of operations, I'm afraid that if I really wanted to publish such a book, I probably wouldn't be able to sell a few copies. It would be overwhelming. The principals of other schools would buy one or two symbolic copies out of kindness.
It's support.
Early the next morning, Principal Shi took some students and set up a long row of tables in front of Xinhua Bookstore.
On top of it, a long banner was hung: ""Teaching You Step by Step to Admission to College" Signing Site."
As soon as this stand was opened, it happened to be during the morning rush hour. Countless people passed by the Xinhua Bookstore and couldn't help but look around.
Principal Shi followed what Xu Erlong said and had a hundred books moved to the scene.
He couldn't understand why he only agreed to move a hundred books here.
Shouldn't we move more and sell more?
Xu Erlong smiled and said nothing, insisting on signing only 100 copies.
Hunger marketing is no joke.
On the one hand, he asked reporter Yuan to prepare and take a few more photos at the scene to add fuel to the publicity. On the other hand, he also asked Principal Shi to notify some students of the school.
If the on-site autograph signing is deserted and few people buy books, then your own alumni will come and buy the books. You have to create an atmosphere where the place is popular and the book is hard to find.
People can wait in line for hours to buy a cup of milk tea, but now there is nothing wrong with people lining up to buy spiritual food.
Before nine o'clock, the Xinhua Bookstore was already surrounded by people on three floors inside and three floors outside.
There are the dozen or so students who were arranged by Principal Shi to sign books, the staff of Xinhua Bookstore, and specially arranged book trays, and then there are some people who are just watching the fun.
After all, these days, there are too few entertainment options, and it costs money to watch movies and go to the park. Watching the excitement is the best way to relax and entertain.
As nine o'clock arrived, Principal Shi set off a bunch of firecrackers, which crackled and attracted more people's attention.
The person in charge of Xinhua Bookstore thought, this is really a clever way to sell a book. There are so many ways to sell a book. How different is it from them? They just put the book directly on the counter display shelf.
If you want it, take it, don't you want it to sit there and collect dust?
As a result, there were many people watching the excitement, but no one actually came forward to buy.
Well, actually, there were two people at the scene who wanted to buy it.
But just looking at this posture is a bit scary. There are so many people watching, and then there are more than a dozen people sitting at the table in front, waiting there with pens. Indeed, ordinary people cannot accept this scene.
So, no one moved, they just wanted to check out the situation.
Xu Erlong thought to himself, fortunately, he had arranged the follow-up arrangements and had to rely on his support.
Otherwise, there would be so many people watching and no one would buy the book, which would be extremely embarrassing.
Xu Erlong gave a secret signal to those alumni, indicating that they could play.
So, this group of bastards with poor acting skills crowded onto the stage chattering.
Some students even put on a crazy performance: "Oh, I finally found this book. I have been asking where this book is sold, but I didn't expect that I couldn't find it at all.
It takes effort.”
"I want a book, please sign it for me."
"I want one too."
These dozens of trustees lined up and took the stage one by one.
Someone took the lead, and many people at the scene were also led.
Originally, many people came to Xinhua Bookstore just to buy books. When they saw someone talking in front of them, they naturally followed them.
There were even many people holding books with red faces, wanting to get Wen Ye to sign, but they were embarrassed and felt a little impure.
In this state of confusion, I don’t know who directly signed the book.
Some people passing by at this moment were confused about what was going on in front of them, so they crowded over to watch the excitement.
Seeing everyone's enthusiasm for buying books, I was afraid that I would ruin some good things, so I kept asking: "What are you doing? What are you doing?"