023, Higuchi Konanko: Are you going to make records?
When they arrived at the set, Shuichi Itou and Otomo Yoshimura were discussing Naoki's audition tape.
"As expected, he created a song that topped the charts. Naoki-kun is indeed a genius!"
"If you put a song like this in an advertisement, the record company will cry!"
Nagayama Naoki happened to hear it: "Then, wouldn't it be nice to release another record?"
"ε=(′ο`*))) Oh? How is this possible!" Yoshimura Otomo was surprised at first, because the firm has never been involved in the record industry.
Today's small and medium-sized firms in rb are relatively rigid. If one business develops well, they generally will not consider expanding to other areas. On the one hand, other businesses have established firms with decades of experience blocking the way and occupying channels.
On the other hand, resources and funds are not allowed.
"What's the matter? Let's just use the record as a channel for advertising. The cover of the record will have drinks printed on it. The songs have to be sung anyway!" Naoki Nagayama was more casual, "At worst, I'll make a few first."
Qianzhang tried the water..."
The two thought about it and realized that it was indeed a way to lay eggs in the name of advertising. If the song sells well, maybe they can make another fortune!
The omni-channel marketing thinking of later generations greatly inspired Otomo Yoshimura: "You can also promote it in magazines. If you have stories and gimmicks, someone will definitely read it."
The three people had a lively discussion, and finally their thoughts turned to the casting of the heroine in the advertisement.
"Naoki-san, do you have any recommendations for heroines?"
"Ah, I only pay attention to those celebrities. If you hire celebrities, the labor fee should be very high."
"Don't Naoki-kun know Seiko Matsuda? Why don't we let her play the heroine? It would be a gimmick for fans and idols to participate in the role together." Itou Shuyi raised an eyebrow, and it actually made sense.
Nagayama Naoki was speechless, I'm not a real fan..."Seiko-san, Seiko-san is indeed very popular, but his personal image tends to be sweet and cute, and there is still a little bit in the hearts of some female audiences.
Contradictory."
"For all the audiences our advertising faces, the consumption power of female audiences is definitely higher than that of men. This needs to be taken into consideration..."
Itou Shuichi and Yoshimura Otomo looked at each other. When facing their favorite idols, they can still consider the pros and cons so calmly. Are they really 19-year-old young people? Since they learned that he composed a popular song for their idols, the two
Everyone thinks he is a true die-hard fan.
Nagayama Naoki didn't notice the two people's little tricks: "In our advertisement, it doesn't matter if the male protagonist is more handsome. After all, it is for women, and it is still a tragic character, so it will basically not cause any resistance;
As for the female characters, they should be the kind of 'beautiful people in daily life' who should not be aggressive in appearance, and should be like friendly passers-by that they meet every day. Only in this way can the love have a sense of substitution."
"If Yamaguchi Momoe had not retired, her image would have been very suitable~" Nagayama Naoki sighed.
Itou Shuichi looked at Yoshimura Otomo: "Otomo-san, do we all have such artists?"
"Well, it's not available for the time being..." Fangcun Otomo said bitterly, "We are just a small office, how can we reserve so many artists... You are making things difficult for me..."
.
"Then we can only search outside..." Itou Shuichi also sighed.
Both of them understand that this advertisement may be a leap in their careers. If they do it well, then what they will be exposed to in the future will not be trivial advertisements and photo shoots.
"If you're going to look for it, let's also look for the singer." Naoki Nagayama said.
"Huh? Isn't Naoki-san singing very good?"
"The audition tape is not professional enough. If it were placed in an advertisement, the female voice would be better. The male voice would have a sense of overshadowing and the presence of the picture might be weakened. We are an advertisement after all."
"How about Matsuda Seiko-san?" Itou Shuichi asked again, already a little friendly.
"Shengzi-san's voice is indeed very sweet, like sweet love...but it lacks a bit of natural sadness." This is dissatisfaction.
"It's really strict. I can only look for it~" In fact, Fangcun Otomo said secretly in his heart: "What a cold man, worthy of being a descendant of a gangster..."
.......
.......
The casting of the heroine went very smoothly. The small Startlinght agency is actually one of the small agencies in the Burning department. In this Burning department, which can be said to have the most artists in RB, it is too easy to find suitable artists.
Yoshimura Otomo-san asked President Hino Kenichi to contact his past friends. Of course, the other party was happy to cooperate in this win-win situation.
Based on criteria such as sweet appearance, non-aggressiveness, and being around 20 years old, a large number of candidates were screened out at once, and finally Itou Shu selected a newcomer named Higuchi Kananko.
He just debuted last year and won the Golden Arrow Newcomer Award for his movie "Martial Law Night". He is currently on the rise of popularity.
I don’t have any objections to the heroine Naoki Nagayama. Shuichi Itou is very professional in this regard, but it’s more difficult to be a singer, sweet and a little sad...
Miyuki Nakajima is very suitable, but she is already a top star, and her schedule will be scheduled to expire in 2 years. If you want to invite me, you won't be able to advertise until the end of the year.
Elsewhere, Naoki Nagayama was listening to the records of alternative singers one by one in the studio office. If the production is successful, this would be his first record as a producer.
While listening, Yoshimura Otomo led two strangers into the backstage, "Naoki-san, this is Higuchi Kanako, the heroine this time." The capable assistant next to him did not introduce.
"This is the first time we meet, I am Higuchi Kananko, please give me some advice." The bowing beauty has a very typical appearance of an R&B girl. Her facial features are soothing and soft, and her almond-shaped eyes are followed by a small nose bridge, which makes her eyebrows have a gentle and delicate look.
21 is the best age.
"This is the first time we meet. I am Naoki Nagayama. Please take good care of me in the future." Naoki Nagayama also stood up and bowed.
Higuchi Kananko and Nagayama Naoki have never heard of them before. Stars in the entertainment industry are like crucian carp crossing the river. People in their own country may not be able to understand them, let alone foreign countries.
However, Itou Shuichi has really good taste. She is a gentle beauty with a gentle temperament. She is not aggressive but can be remembered at a glance.
Not long after, Shuichi Itou came over. He held some printed information in his arm and distributed it to the two of them. It turned out to be a completed shooting script. It was really fast.
"This is the script for this advertising creative, Higuchi Kananko-san, please take a look at it first. I will explain it later." Once the official shooting came, Shuichi Itou was a bit resolute.
He turned to Nagayama Naoki: "Naoki-san, are there no candidates for the singing yet?"
"Hey, there are some flaws. If you still can't find it in the end, you can still use it."
"Looking for a singer is something you don't specialize in. How can you find the perfect one at once?" Itou Shuichi advised, "If possible, try to find it within this week. The best time is for shooting and editing.
It should be completed within two weeks, and there should be no delay in launching the advertisement."
...
...
Higuchi Kananko was looking at the script in her hand while listening to the conversation between the two.
Why is Director Sang so polite to this young artist?
Are you a resource artist?
And what’s going on with the song?
Until I saw in the script words like, music starts here, music goes offline, background music, plus there are no dialogue lines in the script, this is not the same as an advertisement...
"Itou-san, are we shooting the music video for the song? Are we going to make a record?"