As expected, the scandal between Naoki Nagayama and Konanko Higuchi appeared in Thursday's small magazine.
Even if it is a small magazine, if it is related to the entertainment industry, it will always get some attention.
This weekend, when Higuchi Kananko was in and out of the office or visiting acupuncture points, she would be asked:
"Kenanzi Sang, are you in love?" "Kenanzisang, is the other person in the industry?" "Kenanzisang, how long has it been going on?"
Questions like this.
Nagayama Naoki also received a call from home. Tsuruko asked excitedly: "Is Ni-chan in love? Is she still a star?"
"It's nothing, it's just a matter of having a meal and a walk after communicating with the other party about work."
"Handou? Don't lie to me~ If you have a girlfriend, bring it back to us~"
"It's nothing, we'll talk about it later. Father and mother also know about it, right? Were they scared?"
"Not at all, I'm just waiting for you to bring it back."
"Then we'll have to wait~"
"Ni-chan, are the cherry blossoms blooming in Tokyo?"
"No, it will be at the end of March~"
"I'm going to play then, haven't you forgotten?"
"Hey, hey~ I'll treat you well~"
After finally calming down the sister, she explained to her mother again and finally got relief.
However, Higuchi Konanko's office did not take any action at all and allowed the scandal to spread. For a time, there was a little stir in the entertainment industry, and Higuchi Konanko's name began to be known to more people.
...
...
In the afternoon of early March,
The sun has started to shine and the temperature has started to get warmer.
The streets of Tokyo are already green, and unknown little flowers are dotted on the green carpet.
And the flowers that people serve carefully are also blooming. This one is white, that one is red, this one is pink, that one is purple...the ones here are already in full bloom, and the ones over there are still in buds.
Hanada Zhenyu, who is already in high school, likes this season the most.
Perhaps her surname is Huatian. She has been obsessed with flowers since she was a child, and her future dream is to open a flower shop.
The cherry blossoms every year are my favorite.
On the way back from school today, I happened to be craving for a bottle of drink, sweet and warm red bean soup, which is perfect to drink in early spring.
But she found that a whole row of new drinks appeared in the vending machine. This is usually done when new products are launched.
However, pink color, cherry blossom flavor - soda?
New soda?
What does cherry blossom smell like?
Hanada Zhenyu thought this, and bought a bottle out of curiosity. But before he could drink it, he was called over by the little sister in front of him, so he had to put it in his bag first.
After arriving home, my mother had already prepared dinner, so the bottle of soda was of no use for the time being.
After helping with the dishes and cleaning, it was already 7pm. My father was sitting in the living room, reading the newspaper, and Mayu Hanada turned on the TV and started selecting programs.
While changing channels, a moving melody suddenly came out, followed by a sweet female voice:
"sakura sakura aitaiyo iyada kimi ni ima sugu aitaiyo"
...
The catchy melody immediately attracted Mayu Hanada.
New song?
The handsome guy in the MV also caught her eye immediately. Well, the girl is also very good-looking~
Accompanied by music, Hanada Mayu followed the two of them as they fell in love with each other, fell in love, got married and had children. This is what sweet love should be like...
Until that sound of braking! Hanada Zhenyu really held his breath during those few seconds of silence. When the music sounded, the same female voice was full of regret and sadness at this time...
Until finally the two returned to the roof where they first met, the image of the wife slowly faded away...
The image of the daughter coincides with it...
love,
She is sweet and romantic, she is sad and regretful
Those who are eager for it and those who are reluctant to let go are the ones who can truly be remembered in our hearts~
Hanada Zhenyu, whose eyes were a little wet, suddenly remembered the drink that the male and female protagonists bonded with in the music video.
That's cherry blossom flavored soda~
What does it taste like?
It turned out to be a touch of sourness and a slight sweetness, but then, stimulated by the bubbles, it faded away from the tongue, leaving only a scent of cherry blossoms~
Sure enough, this is what love should taste like~
...
...
5 minutes long commercial!
NHK's advertising department has never received such a request.
Director Takeda Masahiro was shocked when he received the order and confirmed it several times in a row.
Is Youju Beverage so rich?
You can buy almost 3 slots, and it’s prime time like evening.
This time, a lot of money was spent on the Tomo Drink. I heard that Shuichi Itou was like this when he went to the seminar: "President, ministers, what you will get this time is to completely integrate the Tomo Drink into a kind of society."
Phenomenon binding opportunities.
When we talk about torii gates, we think of shrines, when we talk about skiing, we think of Hokkaido, and when we talk about samurai swords, we think of samurai spirit."
"After this commercial, maybe when it comes to love, in addition to the cherry blossoms of the Meguro River, Tomomi's cherry blossom-flavored soda will come to mind."
After seeing the sample, the ministers of Youju Beverage agreed to the plan, and the promotion budget tripled.
Change the advertising time from the original afternoon block to the prime time block.
...
...
Unprecedented advertising, stunning songs, and unforgettable love!
The next day's newspapers began to publicize it.
Is this using music videos for advertising? Using songs to promote soda? Or using advertising to promote new songs?
The albums, posters, and advertisements that were released simultaneously made it difficult to distinguish the real focus of this project.
However, after a week, the ad's ratings reached an astonishing 15%, offline cherry blossom-flavored soda became the new favorite of young people, record sales exceeded 50,000, and the Oricon rankings also rose rapidly.
All aspects have achieved the expected results, or even better.
This form of group promotion made the industry marvel at the novelty of creativity. It also made the name of producer Naoki Nagayama spread in the entertainment industry.
"Naoki-san, it's a success!" In this project, Yoshimura Otomo was always the one who silently supported the project, but everyone knew that he was also the one who was under the most pressure.
You must know that if there is a disagreement, Nagayama Naoki and Itou Shuichi will not suffer much loss, but Yoshimura Otomo may lose the career that he has worked hard for decades.
This somewhat Mediterranean uncle actually relied on his strong will to support the nonsense of Itou Shuichi and Nagayama Naoki. Even in the ground-breaking five-minute commercial, he still stalked the president and asked to use his connections. This is why
A scene from the seminar.
"Thank you so much, Otomo-san!" Nagayama Naoki bowed seriously this time, "Thank you Otomo-kun for your support during this period. Without Otomo-kun, this project would be doomed to fail!"
Itou Shuichi also bowed to Yoshimura Otomo: "Otomo-san, thank you for your tolerance!"
Yoshimura Otomo expressed his true feelings: "I have no talent, but thanks to Shuichi-san and Naoki-san, it is possible to participate in this miraculous project! This may be the most glorious moment in my life, Arigado!
"
"There will be more in the future!" Naoki Nagayama said firmly.
