It was a hastily shot, so naturally there are a lot of areas for improvement.
At Shuichi Itou’s suggestion, several people went to the scene to reshoot some scenes.
Fortunately, none of them were celebrities with busy schedules, so we got in a car and passed away.
The final length of the film was 90 minutes, without the introduction and ending.
"Naoki-san, after adding the opening and ending credits, the movie is really almost ready. Have you figured out how to distribute it?"
The opening credits of Shuyou Pictures were already prepared during the production of "Amazing Stories of the World", but the ending credits are a bit short, and the creative team only has 10 people in total, which is very shabby.
"Otomo-san is talking about it. Currently, several theaters are willing to try to release it in the night time slot. However, if you want to roll it out across the theater chain, you still need the endorsement of a big company."
"Naoki-san, if necessary, I also have some classmates and university teachers I know in Dentsu..."
Although Shuichi Itou is young, he is still a college student who graduated from a formal directing major, and he still has some connections.
However, the past few years were all about commercials, and there was no improvement. Such a young director with a relatively strong self-esteem still has the energy of a literary youth in his heart. He was embarrassed to contact his seniors and asked for help.
"Shuichi-san, it is indeed difficult to distribute this movie, so I won't say anything more. If there are any resources, please use them as much as possible."
"Hi, then I'll contact you first."
At this time, Naoki Nagayama was also thinking about whether there were other ways. Many of the low-budget movies of later generations relied on high reputation to attract traffic and thus complete the counterattack at the box office. Can this movie do the same?
.......
The audience for horror films is mostly young men and women.
Not only because most horror movies are released late at night, only young people go to see them so late,
It’s because there is a saying: Horror movies are a necessity for couples.
For young men and women who are in an ambiguous relationship or have just fallen in love, horror movies are equivalent to emotional catalysts.
As one of the most basic human emotions, fear will make people retreat and instinctively seek help from those around them.
It shows that the frightened party will unconsciously move closer to the other party,
Many frightened girls will crawl into boys' arms.
Of course, if a boy is frightened, he can also crawl into a girl's arms, as long as he is not afraid of being considered a pervert or a pervert.
What if both parties freak out?
That's better!
This is a two-way street!
...
At this time, Naoki Nagayama thought of the place where young men and women gather most - nightclubs.
Promoting publicity in such a place seems to attract many young people.
You can also do a trial screening in advance before the official release to increase the film's popularity.
Anyway, he is very confident in the quality of the film.
So Nagayama Naoki came to the disco that he hadn’t been to for a long time, and directly approached Araki Shigetomo,
"Maozhi-san, it's been a long time since I've been here. How's the disco doing lately?"
As a boss, it is normal to occasionally care about the business situation.
"Naoki-san, the operation of discotheques has been very stable, but among college students, it seems that several similar dance halls have been opened, and they are all under the name of disco."
"Haha, there's nothing we can do about it. If you see meat, there will always be evil wolves coming over." Nagayama Naoki had already predicted this, "We can let the news out in the future. The disco brand is with us. If anyone wants to join
If so, it can be negotiated.”
"In the form of a chain store?"
"No, it's a franchise store. They pay the franchise fee, and we provide the brand with guidance on decoration and operation. We can also hold large-scale events simultaneously."
"Eh? Will they give you money?"
"Yes, who told us to take the initiative and build a brand?"
In the eyes of today's young people, this discotheque in Takadanobaba can be said to be the most famous among discotheques, and it is also the oldest. If you have not danced here, you cannot say that you have been to a discotheque.
"Hey, I get it." Shigechi Araki nodded, admiring the young boss's foresight.
After talking about management, Nagayama Naoki started talking about movies,
"Mozhi-san, Halloween is coming in a month. Are there any activities planned in the store?"
"Well," there is still a month left, of course there is no planning. Generally, discotheques are planned a week in advance. But if you answer like this when the boss asks, then you should not even think about getting promoted... ...
"As for Halloween, we actually plan to organize a costume party, a Halloween carnival night."
"It's a cross-dressing party, it's not bad~" This is also a relatively conventional activity.
"Mochi-san, if you don't mind, would you like to start promoting it in the store half a month before Halloween?"
Nagayama Naoki looked into Araki Shigetomo's eyes: "I have a movie here, a horror movie, and I want to promote it in the disco. I also have some preview screening tickets as a bonus, which can be given to frequent guests. "
"Is that so? Of course it's okay."
Araki instantly understood what the boss meant. For movie promotions, livehouses, underground concert halls, and bars used to be commonplace. This time, there are also preview screening tickets, which is equivalent to giving disco guests an extra benefit. .
In other words, even if the movie is bad, it won't affect the disco.
"In addition, if there are other nightclubs and other places where young people gather, Maozhisang can help promote it, even if it costs some money, that would be great."
"There is absolutely no problem with such a thing."
In fact, ever since Araki Shigetomo became the manager of this disco, the people in charge of nightclubs and other places have often invited guests to dinner to exchange ideas. Today, we invite the resident band to sing a song. I will help you with your activities tomorrow. It is a common thing to promote something.
Naoki Nagayama gave Shigemo Araki 10% of his income and almost all authority over daily operations. It can be said that Shigemo Araki had a very cool year.
"Then please leave it to Mochi-san. The posters and other related materials will be sent over later."
"Hi!"
...
Nagayama Naoki once again had the idea of encircling the city from the countryside.
Rely on early publicity to gain fame among young people.
Let’s have another trial screening to let some young people who frequent nightclubs know the quality of the film.
Arrange some shows in some agreed cinemas in October, it is best to create the effect of hunger marketing.
Then during the Halloween period at the end of the month, it would be best to roll it out on a large scale. If not, at least it can be rolled out in theaters in Tokyo.
For Nagayama Naoki and the others, as long as this movie can have a box office, it is a profit!
...
afternoon,
Drove to the studio,
Naoki Nagayama found a group of staff huddled in a screening room.
Itou Shuichi, Yoshimura Otomo, the Three Wild Cats and the two shooting assistants Komori Masataka and Inada Masami were all staring at the screen.
Nagayama Naoki walked in and patted an assistant on the shoulder: "Masaka-kun, what are you doing?"
However, I didn't expect that Komori Masataka was so frightened that he said "ah" and almost threw himself on Inada Masamin.
You two don’t have any weird relationship, do you?!
Others in the screening room were also frightened:
"What, why is Naoki-san so scary all of a sudden..." "That's right, people are scary to death." "I was really scared just now."
Nagayama Naoki knew that they were all watching horror movies,
"Hahaha, who told you not to invite me to watch a movie? How about it, is the movie good?"
Fangcun Otomo said: "It's really scary. I definitely wouldn't dare to go see it at night."
Ayuki Katagiri, the liveliest of the three kittens, laughed: "Otomo-san has missed the essence. Horror movies are only fun to watch at night."
"Can you please be a little considerate to me, an old man..."
Shu Itou said to Nagayama Naoki: "Naoki-san, the opening and ending credits have been added, so this "Ghost Story" is complete."
"Hey, thank you for your hard work."
Seeing that a few people were about to start a discussion, others walked out of the screening room one after another.
"Otomo-san, I asked Shigechi Araki to help promote it in discos and nightclubs. How about the movie theater?"
"There are already three cinemas in Tokyo that are willing to give it a chance, but they are just trying to arrange it for a week."
"As long as it can be booked, it'll be fine. Try to talk to other theaters as well. If it doesn't work, you can lower the price. As long as it's not free, as long as it can be played, it will be profitable for us."
"Shui Yi-san? Where are you?"
"Friends from Dentsu promised to help with publicity, but the teachers at the university want to see the effect of the movie before we talk."
"Then just make a copy of the movie and bring it to your teacher. Has the copyright registration been completed?"
"Hi, it's done."
"That's no problem. We need to hurry up on the promotional posters and other materials in the future. Halloween is not far away."