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Chapter 168 Do you want to be a copywriter?

 Cao Weidong is not omnipotent.

But in his previous life, he lived in an era of entertainment explosion.

I don’t know how many variety shows I’ve watched.

Especially every New Year’s Eve.

It is almost a repertoire for the whole family to get together to eat dumplings and watch the Spring Festival Gala.

Cao Weidong has watched the Spring Festival Gala for more than 20 years, and his eyes are almost calloused.

Although in the previous life, these were already bad routines, in today's era, they are absolutely awesome.

This is a gap in vision, which cannot be bridged simply by relying on imagination.

In fact, in Cao Weidong's view, the team members may have good intentions, but their performances are filled with a lot of personal fantasies, which makes it difficult to be elegant.

Sometimes after watching a program, I find myself lonely after watching it.

I have no idea what the performer wants to express.

For example, this young man performed a piece of Tianjin Allegro.

Tianjin Allegro is a kind of folk art with musical accompaniment. It originated in the 1950s. It is very popular at this time because it is good at making playful baggage and has the characteristics of hearty, bold, humorous and interesting.

It is obvious that this young man wants to criticize the landlords and wealthy people in the old society.

But in his Allegro play, the wealthy landlord wears gold and silver every day, has fine clothes and fine food, and eats dumplings every meal.

When eating, I have to let my beautiful concubine feed me.

Moreover, when eating dumplings, the left side is vinegar and the right side is chili pepper. You can dip it in whatever you want. It is extremely extravagant and wasteful.

This plot is outrageous.

And are you satirizing the landlords and their wealth, or are you envious of other people's lives?

Didn’t you see that the people were secretly swallowing their saliva?

This is purely reverse propaganda.

So how can this kind of program be moved to the New Year's Cultural Performance?

Cao Weidong called the young man out.

Seeing that he still looked a little unconvinced, I couldn't help but laugh.

You, Uncle Cao Weidong, specialize in dealing with all kinds of dissatisfaction.

He thought about it for a while, then asked Jiang Ling to find a piece of white paper and write on it.

Not much time.

Completed writing on one piece of paper.

Then I checked again.

The rhetoric is not very gorgeous, but it is enough for him to show off.

Cao Weidong handed the letter to the young man.

"Are you literate?"

"Literacy."

The young man took the paper.

He was a little careless at first.

Then I glanced at it and was stunned.

I watched it several times.

There was an excited look on his face.

The young man ran over and whispered a few words to his accompanist, then he held the white paper in front of him and started singing the Allegro.

"The sound of beating bamboo boards echoed throughout the sky, and I came to the stage full of pride."

"Why are you so excited and happy to welcome the New Year?"

"The whole country is excited and the whole world is rejoicing. This New Year is no ordinary."

"Every household is having fun, and adults and children are talking happily."

"From poverty to poverty, our appearance has changed, and our reputation has spread all over the world."

"Talk about the future and talk about the future, and we workers must work hard."

"...."

The audience in the audience were all dumbfounded.

This program is really new, I’ve never heard of it before.

Moreover, the young man's voice seemed to have magical power, drawing a picture in their minds.

They seem to have really seen that through their hard work and country building, China has stood up from poverty, become the focus of the world, and gained respect and recognition from other countries.

The young man sings a song.

Jiang Ling took the lead in applauding, and the applause was overwhelming.

"The song is so good. We workers have the power, so we should do this!"

"Long live the motherland!"

The young workers shouted enthusiastically.

Older workers were also secretly wiping away tears.

They have come from the old society, know that life now is hard-won, and they hope that life in the future will be better.

For yourself and for future generations.

The young man was also very excited.

He stuffed the letter into his pocket as if it were a treasure, walked up to Cao Weidong, and bowed deeply.

This guy is really convinced this time.

In the same allegro play, nothing has changed except for changing the lines, which actually has the opposite effect.

Jiang Ling looked at Cao Weidong in surprise.

The eyes are a bit dangerous.

He really wanted to open this guy's brain to see what was hidden inside and whether it was omnipotent.

At this time, some thoughtful team members came to Cao Weidong.

Begging him to also change his program.

They witnessed with their own eyes Cao Weidong's method of turning decay into miraculous means.

"Don't be anxious, everyone. We have to change all the programs, but we have to do it one by one."

Cao Weidong waved his hand to signal everyone to quiet down.

"One person's wisdom is short, but everyone's wisdom is strong. I just make a request and we all discuss it together."

Hearing this, everyone cheered.

The system virtual screen pops up again, and the screen is filled with favorability and shopping points again.

Among them, Ding Qiunan and Jiang Ling have contributed the most.

Cao Weidong looked at Ding Qiunan.

Ding Qiunan's face is rosy.

When he and Cao Weidong looked at each other, their eyes were filled with almost irreducible love.

Cao Weidong glanced at Jiang Ling again.

For some reason, he shivered and felt a little cold on the back of his head.

At this time, Jiang Ling asked people to bring stools, and everyone sat together. Under the leadership of Cao Weidong, everyone's program was rectified.

The members of the literary and art publicity team work hard during the day.

In the evening, we gathered in the staff activity room to brainstorm and express our opinions.

This kind of work lasted for a whole week.

Finally, the program list for the New Year's Cultural Performance was released and received unanimous approval from everyone.

There is an allegro play "Workers Have Power".

There is a dance "I Give a Gift to the Country".

There is a short play "Smartly Capture the Powerful Tiger Mountain".

There are model dramas such as "The Story of the Red Lantern" and female duets, etc.

When all the programs were arranged, Jiang Ling excitedly held the program list, her eyes filled with indescribable brilliance.

She had a premonition.

This New Year's cultural performance will definitely set off a wave and leave an indelible memory for all employees in the factory.

Jiang Ling asked symbolically.

"If there are no comments, I will submit the program list to the factory leaders."

Cao Weidong stopped Jiang Ling.

"Wait a minute, this program list is not complete yet."

"Isn't this complete?"

Jiang Ling was stunned.

It’s already so good, why can’t it be complete?

Cao Weidong said calmly: "Well, let's wait a moment and let the team members start rehearsing."

Jiang Ling responded and arranged for the team members to bring their own stuff tomorrow and start formal rehearsal.

Ding Qiunan walked up to Cao Weidong and asked, "I think the program list is pretty good. What's wrong?"

Cao Weidong smiled and said: "It's very good, but the ending is a bit uninteresting."

Since ancient times, writing articles has focused on crested head, pig belly, and leopard tail. This is the unity of structure and function.

The beginning of the article is fascinating.

The development of the article should be full and substantial.

The end of the article should echo the beginning, and it is best to sublimate the theme and make people think.

He felt that the structure of the party was similar.

In this program list, they chose group dance as the first show, interspersed with many wonderful programs such as songs, small shows, model plays, etc., but the ending part lacked a bit of meaning.

He suddenly thought of the iconic "Unforgettable Tonight" of the Spring Festival Gala.

So, do you want to be a copywriter?


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