116. Chapter 115 The scenery in front of the painted wall
Chapter 115 The scenery in front of the painted wall
"Oriental Metropolis Daily" worked overtime to launch its first publication.
"Pujiang Daily" is also working overtime to generate revenue.
Wei Yuanxing sat at the head of the conference table in the newspaper office, took a sip of white tea, and said slowly:
"I... received news today that a large number of foreign businessmen are coming to our Pujiang to place advertisements."
Editor-in-Chief Wei showed his hands: "A large amount of... foreign exchange, the TV station even has an advertising price list. Do you want to know the inside story?"
Wei Yuanxing smiled and continued: "Fortunately, your editor-in-chief is me. Black and white advertisements for domestic merchants cost 100 yuan per 10 seconds, and color ads cost 300 yuan per 10 seconds.
Overseas, as well as Hong Kong, Macao and Taiwan, the price is 1,700 yuan for 30 seconds and 2,500 yuan for 60 seconds. The most important thing is...an additional 5,000 yuan for advertising production fees."
Wei Yuanxing said the last sentence word for word.
The concept of advertising production fees has begun to appear!
As soon as he finished speaking, there was a lot of chattering below...
"5000 yuan?"
“Advertising brings in money faster!”
"The influence of the TV station is not as great as that of our newspaper."
"You can't say that. Do you know how well the Shengui Health Wine sells on the first day of the Lunar New Year?"
"I heard that on the night of the first day of the new year, people went to the mall looking for him."
"I also bought two bottles. 15 yuan a bottle is too expensive."
"..."
Wei Yuanxing knocked on the table: "Do you know why I am telling you this information?"
Everyone said nothing and looked at him.
After a while, an editor thought: "It's time for our newspaper to prepare an additional advertising price list for foreign companies."
Wei Yuanxing nodded.
Another editor also thought: "Since foreign advertising charges are high, we should also fight for it."
Wei Yuanxing looked at the other party: "Your idea is very good!"
"What about the advertising production fees?" The head of the advertising business department has been thinking about this: "If we want to set up this business, we need to recruit some design talents."
Wei Yuanxing's job as editor-in-chief was not for nothing: "Won't you try to imitate some foreign newspapers? I have done some research recently. The fonts should not be too old-fashioned, and the accompanying pictures are also important."
The chief of the business department nodded: "Okay editor-in-chief, I will look for some information in a minute."
On the other side of the city, in the director's office of the Red Star Daily Chemical Factory.
While listening to Yuan Jiefang's work report, Director Hong stared at the billboard quotation sheet in his hand and pondered it hard.
Yuan Jiefang frowned: "Thirty thousand yuan for half a year? Are you crazy?"
Director Hong was unsure for a moment: "The business department just sent it here, saying that all 11 station signboards on Nanjing Road have been rented out."
Yuan Jiefang doesn't believe this: "There are quite a few advertising these days, but most of them are just like our factory and don't make much splash."
Director Hong came up with an idea: "Ginseng Gui wine works best on TV stations."
Yuan Jiefang also knew: "It is the first advertisement of the TV station, and of course it is very effective."
After saying that, he glanced at Director Hong sheepishly, and sure enough, the other person was staring at him.
"So," Yuan Jiefang gritted his teeth and said, "This is the first advertisement of Oriental Metropolis Daily. We can't miss it again."
Director Hong shook his head helplessly: "This first place cannot be compared with the first place of Pujiang Daily."
If the other party hadn't promised an invalid refund, he wouldn't have signed the contract for the four thousand yuan in advertising fees.
However, Yuan Jiefang was convinced: "Just take a look, I know Editor-in-Chief Jiang's ability very well, and his younger brother, you don't even know how good his brain is."
Director Hong rolled his eyes at him: "I know how smart your brain is?"
Suddenly, the phone on the desk rang.
Director Hong, who was about to get off work, picked up the receiver: "Hello, this is Red Star Daily Chemical."
"Hello, Director Hong," Jiang Shan's voice came from inside: "This is Dongfang Metropolis Daily."
"Oh," Director Hong winked at Yuan Jiefang: "It's comrade from Oriental Metropolis Daily, hello, hello."
Jiang Shan didn't want to mince words: "There is a kind of advertisement that can be broadcast on TV stations and can also be placed on billboards. Do you want it?"
"Say it again," Director Hong was confused.
So Jiang Shan asked again.
Director Hong was even more confused: "What kind of advertisement is it?"
Jiang Shan spoke very quickly: "There is a set of advertising walls in front of our newspaper office. Previously, Meiying Studio wanted to cover it all.
For the sake of Uncle Jiefang, we have left a piece for you. We just watched it on the TV station.
He said he was coming over to shoot a news story tomorrow. Think about it carefully, if your red star will be on the advertising wall tomorrow..."
Yuan Jiefang, who had been on the phone all the time, heard this and patted Director Hong on the shoulder.
Director Hong, who is in charge of a daily chemical factory, can't figure out something that even he can't figure out: "How much does this billboard cost?"
Jiang Shan had already thought about it: "Five thousand yuan a month."
We have a quote from an outside advertising company, but we can't get it on TV there.
Director Hong made a quick calculation: "Comrade from Metropolis Daily, we will go over and sign the contract right away."
Jiang Shan nodded: "As soon as the contract is signed, we will work overtime for you immediately."
Oriental Metropolis Newspaper.
After hanging up the phone, Jiang Shan met his elder brother's puzzled gaze.
Jiang Hai asked in confusion: "Our courtyard wall has also become a billboard?"
In Jiangshan's eyes, they were billboards from the beginning: "They are still the best set of billboards."
Jiang Hai thought about it carefully: "I'll leave it to you for now, but what is the charge for this piece?"
In a country where public and private affairs are clearly divided, "The most important task now is to make the name of "Oriental Metropolis Daily" known.
Including our design of this set of walls, it is a propaganda technique. Look, if the TV station is not here, the citizens are also here!"
Jiang Hai didn't want to hear anything other than this: "Tell me the important point!"
Jiang Shan began to settle the accounts: "The design fees, painting fees, and overtime fees for these art walls... we don't need a penny from the newspaper, they are all paid by the sponsors!"
Jiang Hai stopped the pen in his hand: "Sponsor? Is Red Star Factory the sponsor?"
Jiang Shan nodded, there are many ways to collect advertising fees.
Jiang Hai continued to work with his head down: "You are the editor, you know how to follow the process!"
Jiang Shan: "Of course."
Jiang Hai: "Let me save myself some money."
Jiang Shan smiled: "I can't control that."
Jiang Hai also smiled: "It's your eldest brother's housewarming. Should you give him a sofa, a TV, an electric fan..."
"Let's go to the sofa," Jiang Shan stopped in time: "Just the sofa!"
Jiang Hai in the editor's office chuckled and continued busy finalizing the materials.
At this time, Jiang Shan, who was standing aside, picked up one of the manuscripts, "I Know If It's a Boy or a Girl."
Jiang Hai glanced at it: "That won't work."
After saying that, he also put down the "Secret of Nine Points Thirteen" in his hand and asked doubtfully: "This...?"
Jiang Shan decisively helped him take it away and said in a low voice: "Remember that there are so many good news about politics and death that benefit the country and the people, and then pick it up."
Jiang Hai nodded and continued to benefit the country and the people.
Dusk is approaching, and the glow flowing like water on the horizon makes a row of animation walls even more dazzling.
On the facade of the newspaper office building, the characters "Oriental Metropolis Daily" also came to life.
In the past few days, every evening.
More and more people are coming to Dongfang Metropolis News to hang out in front of the newspaper.
People from further away even went home to carry their children and rushed over to join in the fun.
At this moment, both children and adults had surprise in their eyes, followed by laughter.
At this time, Jiangshan couldn't help but sigh. Pujiang, which was later landed by Disney, could have created its own animation world.
Comrades Jiang He and Lu Xiao were sitting in the state-owned noodle restaurant across the street.
It is very comfortable to watch and eat at the same time.
…
Director Hong and Yuan Jiefang, who had signed the advertising contract, unknowingly came to the gate of Pujiang Daily Chemical Factory on their way home.
"Alas," Factory Director Hong, who had been apologizing once, prayed again:
"I don't want to work overtime like their factory to start production, I just want to sell the goods in the warehouse... half of it is good."
Each bottle of Red Star's high-end shampoo costs 6 yuan, and there are more than 60,000 bottles in the warehouse.
Even if half of it is sold, it is still a large expense.
Seeing the bustling scene of Pujiang Daily Chemical, Yuan Jiefang, who was originally full of pride, couldn't help but feel nervous.
You know, when "Chun Lei" advertised, there were no competitors of the same level in the market.
The business environment is much stronger than that of "Red Star" at this time.
I thought about the few advertisements I had published in other newspapers without splashes.
At this time, Yuan Jiefang's heart... began to tighten.
Also worried about him was Director Hong: "The advertising money is spent, who wants him to return it?"
The four-day newspaper costs 4,000, and the advertisements on the advertising wall cost 5,000.
Compared with the "Red Star" in a warehouse, Director Hong sincerely hoped that "Oriental Metropolis Daily" could earn this advertising fee.
However, seeing that "Chun Lei" has such good sales, can their "Red Star" really get a share of the pie?
At this time, Director Hong was thinking about the Oriental Metropolis Newspaper.
It was very busy inside and outside.
Tomorrow morning, the manuscripts for the trial issue of "Oriental Metropolis Daily" must be submitted to the Propaganda Department for approval.
As for the mountains and rivers outside the newspaper office, they had to finish painting the last two walls before dawn.
