The application letter was being circulated among the section chiefs. Director Zhang from the Publicity Department held a white porcelain cup and said with emotion: "This is already the second application letter from Pujiang Daily."
When the application letter was in the hands of the last person, this comrade said: "It seems that Director Yuan of Pujiang Decoration is not fighting alone."
"I didn't expect that the new editor-in-chief of "Pujiang Daily" is quite resourceful. He can even find advertising manufacturers. This is not easy."
"It is indeed not easy," Director Zhang nodded: "This time they asked for a battle. It can be said that they have gathered people and prepared food... just waiting for our order."
Director Zhang's words caused a moment of silence in the office.
The section chiefs of each department knew that their leader already wanted to stamp the seal.
Just over three months ago, Director Yuan of Pujiang Decoration Company also walked into the Publicity Department with a thick stack of documents.
Just one sentence upon entering: Please approve our factory to resume advertising business.
Director Zhang at that time was not as calm as he is now.
It wasn't until after studying the other party's application materials that I started to schedule the application for Pujiang Decoration's advertising business.
After weighing the current situation and weighing their own concerns, the Pujiang Publicity Office unanimously decided to be the promoter of this matter.
Therefore, under the guidance of Director Zhang, Pujiang Decoration Company immediately formed a team of five people, brought all the research materials they could collect, and went to Beijing to apply for an upgrade.
In fact, in Jiangshan I's deduction, this incident is the opening chapter of "Advertising and Social Development".
"Normally, it is natural for newspapers to publish advertisements,"
Another section chief broke the silence: "But...should we wait a little longer?"
"Yes, is there any news from Director Yuan?"
"I heard from my friends in Yanjing that there may be some big announcements at the conference in December."
"I heard that too."
This is the propaganda office of a country's magical capital, and some things are no longer secrets to section chiefs like them.
Director Zhang looked at the group: "That means that the application of "Pujiang Daily" has been unanimously approved at our group meeting?"
Referring to the predicted spring in advance, several section chiefs nodded silently: "It can be passed, this is the time to publish the advertisement..."
There was another burst of silence.
Director Zhang understands that the most important decisions have to be made by himself:
"Then it's settled. The Publicity Department has approved the advertising business application of "Pujiang Daily", and the implementation date is...January 1st next year."
After the results were announced, he could clearly feel his heart pounding and vibrating at this moment.
The application letter fell into his hands again, and Director Zhang suddenly made another decision:
"Li Ke, you go to Yanjing and hand the application letter from Pujiang Daily to Director Yuan. It's best to leave tonight. You must deliver it before he meets with the director of the Propaganda Department.
"
This application letter for advertising in Pujiang Daily means that the advertising media and advertising merchants are ready.
They will all become the most powerful angel investors behind Pujiang Decoration Company.
…
Speaking of both sides, in 1978, compared to a department like the Pujiang Propaganda Department, which was cautious and step-by-step, Jiang Xiangnan's steps were much more brisk at this time.
Escorted by two strong men from Workshop 4 behind him, Jiang Xiangnan walked into the director's office of the Second Garment Factory carrying a bag of money.
Bang~
Director Wu was frightened and became very clever.
Facing three big and thick men, Director Wu would have thought he was in danger if he hadn't seen that the bag on the table was full.
"Lao Jiang,"
Although he was a little angry, Director Wu still lowered his voice: "What is this?"
"Bills," Jiang Xiangnan's face lit up when he mentioned this: "Money, the money for 360 pairs of bell-bottom pants."
Director Wu's eyes suddenly widened: "I just received it yesterday, and it's all sold out?"
"All sold out."
"How much did it cost?"
"Of course it's 35. We will remember your words."
Director Wu, half-standing, touched the cloth bag on the table: "Then inside is..."
"12,600 yuan is a lot, including our bonus."
As a proven young leader, Father Jiang still dared not leave 360 yuan without authorization.
"Let's go to the finance room together,"
Director Wu, who was also worried about the 30,000 pairs of bell-bottom pants day and night, was in a good mood at this time: "I will ask them to send you a bonus of 360 yuan right away."
"I know you always keep your word,"
Father Jiang smiled and looked back at the two people behind him. They all couldn't close their mouths.
When he turned around, he asked again: "Director Wu, from today onwards, you will receive bonuses based on the number of pants you sell, right?"
"What?" Director Wu looked surprised.
Before I had time to ask them in detail, how could they sell more than 300 pairs of pants in one night: "You still want to collect pants today?"
"Of course." The three said almost in unison.
"Can it still be sold?" Director Wu's voice became louder again.
"no problem."
The voices of the three people opposite him instantly overshadowed his own. Director Wu looked surprised, why did he still use a broadcast accent?
In less than an hour, the fourth workshop of the Second Garment Factory was filled with joy.
Each of them held 15 yuan bills tightly in their hands, feeling like they had not yet woken up from their sweet dreams.
Almost everyone didn't sleep a wink all night.
The hot sales scene of bell-bottom pants made them so excited that they blew their pillows in the middle of the night.
Later, I was worried about whether the factory would really pay them bonuses.
Without seeing real money, I just can't sleep.
You know, in those days, according to the bonus system in the factory, not everyone could get it.
As for the bonus of about 10 yuan, it must be selected by the group every month and then approved by superiors. Even in large state-owned factories with excellent efficiency, only workers on the seventh floor can receive bonuses.
At this moment, everyone in the fourth workshop already has 15 yuan in hand.
"Director Jiang," a female comrade in work clothes stood up and said excitedly: "On behalf of all the female workers in the fourth workshop, I would like to express my gratitude to you."
Another young female worker immediately said: "Applause."
There was a roar of applause. It was absolutely true and showed no trace of formalism.
"Director Jiang," the repairman brother became even more excited. He finally dared to turn over when he went to sleep: "If anyone disobeys you again from now on, I will be the first to refuse."
"Yes, I won't agree either."
"Let me see who is dissatisfied."
…
Today, Jiang Xiangnan finally straightened up his waist again!
Looking at the workers in the fourth workshop who were still chattering the day before yesterday, he knew that the position of the workshop director would not waver in the future!
The third child was welded to death by him.
"Female comrades, my plans for tonight have to be slightly changed..."
Female workers are definitely the main force in the garment workshop. They are happy and the fourth workshop is truly happy.
Facing the 700 pairs of bell-bottom pants that he received again, Comrade Jiang Xiangnan passed on his son Jiangshan's new suggestions to all the key women.
…
Just after the Pujiang Daily received the approval from the Municipal Publicity Department, the other two municipal-level Mujiguan offices that submitted applications at the same time also responded to them.
The Industrial and Commercial Bureau directly stamped "not approved" and returned their application letter.
Not only did the Cultural Affairs Bureau disapprove, but they also called the editor-in-chief Jiang Hai to criticize it, and warned them not to make the same mistake of principle again.
In this way, "Pujiang Daily"'s application for a second advertisement seemed to be approved, but it seemed that nothing could be done.
Two days later, the State Publishing Administration officially announced that all newspapers would implement corporate management of public institutions.
Almost overnight, newspapers across the country realized the reality that the country had weaned them off.
