Restricting the behavior of fans is the key. For example, the promotion direction of this skin change is very clear, prohibiting trolling is the key.
According to Wu Di's theory, although doing so may not necessarily lead to an advantage, at least it will stand upright. After all, we are fighting for a movie, and all we care about is the performance of the movie.
If you push too hard and diverge too much, it is very likely to give the opponent an opportunity to take advantage of it, and it will not look dignified at all. This is not the result that the film producer wants to see.
But, in fact, controlling the behavior of fans is easier said than done. After all, people who can stay in the fan circle for a long time have several things in common.
Younger age is a given. Generally speaking, as long as people join the workforce, they will slowly withdraw from the fandom.
This is normal. Generally speaking, some big fans who are active in the fan circle have to speak in major forums every day. They are particularly active. People who are working have so much time and energy to pay attention.
These.
Therefore, the younger age structure of the so-called fandom is an inevitable phenomenon. Young people have little social experience and have nowhere to release their blood. They often speak without restraint and are very unpleasant to listen to, which seriously reduces the fandom.
style.
As for the skin-changers, all they need is anti-blackness and moderate praise. There is no need to praise and criticize others, as this will have the opposite effect.
The composition of the fan circle is relatively large and the age group is very low. These children tend to be determined about one thing by themselves and rarely listen to the advice of others.
Therefore, in order to restrain their behavior, people who are familiar with the fan circle ecology must take action. Only what they say can be listened to by those young fans.
This is also a fixed set of words, and laypeople, even those from marketing companies, may not be able to understand it clearly.
Wu Di put forward these specific requirements, but he was not completely sure to what extent they could be implemented.
However, what is certain is that the box office of the reskin will not be suppressed.
This is not because the quality of the reskin is so good, but simply because the opponent will automatically kill you.
After all, look at Master.
This situation is really worrying.
There is nothing more unacceptable than being shabby, especially for popular entertainment such as movies. If there are no positive reviews, it would be nice to have more negative reviews.
It's like a steamed bun, although it was ridiculed in various ways at the time, received bad reviews, and was verbally abused by film critics and ordinary viewers.
But, the box office performance that year was actually pretty good, and we still have to admit this.
Just looking at the luxurious cast is enough to attract the audience to come and find out. In fact, from this point of view, Brother Hai is still very discerning.
For a commercial film, the cast must be attractive enough. After all, it is a blockbuster film with a large investment, not a simple feature film with a small or medium budget.
It was just too ambitious and the cast was too mixed, so that the whole movie presented a strange sense of disharmony.
This is of course caused by the fact that actors from various cultural backgrounds who do not speak the same language cannot communicate effectively.
Turning around to look at Master, in terms of the lineup, although Hua Ge is in charge, to be honest, for a commercial blockbuster, if only Hua Ge has the appeal, it is still far from enough.
What's more, there aren't many movies where Hua Ge has participated in purely domestic entertainment teams. There is also an acclimatization factor, which is basically difficult to overcome.
Brother Hua is getting older. How can it be so easy to blend in?
Moreover, he has been working in movies for many years and is a very successful actor in commercial films. He has already developed his own interpretation method, which cannot be reversed in one or two movies.
Therefore, the compatibility rate between Hua Ge and Fuzi in this movie is actually very poor. It should be believed that Director Gu could not fail to see this.
But she insisted on her original choice, invited Hua Ge, and completed the final shooting. This is really weird.
To be honest, according to Wu Di, maybe the effect would have been better if Jianbing was chosen to play the role of the Master.
But, as a small supporting role, he had no say in the crew, so he could only watch the master filming without embarrassment.
Then there is the issue of the positioning of the video.
An ancient costume commercial masterpiece?
After a period of observation, Wu Di felt that Gu Mei should be pursuing this kind of effect.
But to be honest, in the current film market, this kind of subject matter is actually quite unpopular and even a very risky choice.
After all, this type of subject matter has basically never been seen on the market in the past. Although there are some similarities, those movies mainly revolve around a specific historical story or some kind of fictional background.
Looking at the Master again, the historical background is completely real, and there is no specific story to rely on to unfold the story, and it tightly holds the core of the entire movie.
This kind of topic choice is, to be honest, more suitable for filming a TV series.
The length of a TV series is enough to slowly unfold that distant era in front of the audience bit by bit.
Because of the long length, the first few levels of the chapter can be smooth without any big ups and downs, and the background of the story and the characteristics of the characters can be slowly explained clearly, so that it is easier for the audience to join the drama later.
TV dramas are originally an area that Director Gu is better at, and this subject is also her original area of expertise.
If she really had this idea and loved this subject, why didn't she start filming a TV series from the beginning?
Invite a group of veteran actors and actresses in the entertainment industry, and maybe they can create another classic.
It's a pity that Director Gu finished filming such a story that is not suitable for filming. Now, it's time for her to wake up to reality.
After a short catch-up, as dinner time passed, the box office of Changskin quickly picked up.
One hundred thousand... two hundred thousand...
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On the other hand, the professional team is here, and the results are absolutely trustworthy.
Soon, all kinds of black water were suppressed. Wu Di took a closer look and found that the strategies here were basically similar to what he asked for.
When countering all kinds of unreasonable remarks, it did not overly criticize the movies of the same period. Even if there were individual discordant remarks, it was not harmful.
After all, this doesn’t represent the mainstream.
The fans of these two little flowers are so capable. They almost turned the situation around in just one afternoon. I have to say I admire them.
As expected, there is strength in numbers.
I cannot accept this point. At the same time, after an afternoon of fermentation, the true reputation of the film Skin Change has been released.
If Wu Di was allowed to evaluate it himself, based on the assessment of data feedback from all aspects, he would be able to give it at least three and a half stars.
Of course, if there is a fan filter, or a filter after the actor personally appeared, it might be possible to get four stars.
With the drive of fans and the guidance of the professional team, public opinion soon began to develop in a direction favorable to the skin change.
What is even more gratifying is that although there is no guidance from anyone, the master is still dragged into the water.
Do not misunderstand.
It's really not Wu Di who is behind this, and it's simply impossible. For Wu Di, who comes from a later generation, he is too familiar with many comments on the Internet.
In this era, the comments of navy soldiers are still very primitive, and their rhetoric is very immature at first glance.
In front of Wu Di, it can be seen through at a glance, without any technical content. Therefore, Wu Di can easily tell which of the various remarks that are rampant on the Internet are from the company professionals he hired.
, which one is a true fan, and which one is just an onlooker from ordinary netizens.
How can someone give one star to such a thoughtful work like skin changing? Are you blind?
Director Gu has regressed, the quality of this movie is not good.
The pieces of chicken ribs are so tasteless that it would be a pity to throw them away.
Although the various comments did not mention names, anyone who has followed the Spring Festival movies during this period will know which movie they are commenting on.
I have to say that the audience’s eyes were still sharp.
Many of their words can be regarded as speaking to Wu Di's heart. Yes, the overall feeling given by the movie Master is that it is useless.
If you want to say that it is not watchable at all, then you are nit-picking and do not reflect the actual situation.
In fact, anyone can easily see that Director Gu put a lot of effort into this movie.
It’s not that she doesn’t work hard, her attitude isn’t correct, or her skills aren’t up to standard. From Wu Di’s experience of working on the crew for a month, it can be seen that in fact, Director Gu is still working very hard on this movie. After all, this is also
She regarded it as a masterpiece that turned her around.
However, there was something wrong with the direction of her force. Even if the car overturned before, it was only a small setback after all.
If you want to make a big turnaround, you should choose a field that you are good at from the beginning.
Of course it’s a TV series!
Wouldn't it be possible to put all your efforts into making a popular classic TV series and reverse the negative reviews?
Besides, this is 2009, and TV series still have a wide audience and are very influential.
Moreover, the investment in TV dramas has not expanded to a terrifying level. In terms of cost, at least a TV series with a level of around 30, its investment will definitely not exceed that of a historical masterpiece like Confucius.
After all, in this era, actors' salaries are not exaggerated to an unacceptable level, nor do they account for a large portion of the production costs of TV series.
As long as the cast is good enough, well-known actors can be attracted to take the initiative to participate. Besides, Gu Mei is still very prestigious in the industry and has a group of old acquaintances.
As long as she wants to work hard and create a high-quality TV series, it will be easy.
The results of it?
I don’t know if it was her previous failure that stimulated her so much that she abandoned her traditional strengths and turned to filming movies.
You know, in Wu Di's impression, in fact, director Gu has almost never filmed a movie since his debut.
At least, in the eyes of ordinary viewers, Director Gu is just a TV drama director. He may have dabbled in it when he was young, but that was all a long time ago.
Ever since those classic TV series came out, Director Gu has been considered an outstanding TV series director.
This is the mental imprint that people have on her, and it is not so easy to get rid of.
Therefore, fundamentally speaking, it is not easy for Fuzi to achieve what she has today. After all, for many viewers, especially the new generation of viewers who grew up watching her classic TV series, they really
There is some doubt as to whether director Gu can make a movie.
What attracted them to the cinema was the name of the ancient costume masterpiece Confucius.
From Gu Mei's choice of the subject Confucius, we can see that in fact, Gu Dao is still an ambitious person. She very much hopes to make a beautiful turnaround, turn things around, and let everyone see how powerful she is.
Want to make a blockbuster movie!
They want to make a blockbuster that they can’t expect, and that can win box office success and many awards at the same time!
However, it can be said that Director Gu's choice actually deviated from the requirements of the market.
In 2009, there were indeed many so-called masterpieces on the market. After all, this was a major trend in this era.
However, other people's blockbusters still have to focus on a story, but obviously, Master's story is not very strong.
Moreover, as a theatrical movie, the most important aspect was also ignored by Director Gu. Perhaps, this was not intentional on her part, but she was simply not good at it, so she could only let it develop.
That's the rhythm of the story!
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Compared with long-form TV series, movies with a length of about 100 minutes will pay more attention to the rhythm of the story.
No matter how boring the story is, at least it must be shot with a sense of rhythm. After all, in such a short length, there really is not so much time for you to play various roles and foreshadowing. The so-called multi-line narrative, in
It's actually a dangerous project in the movie.
Not every director can be qualified. Many directors, although they have been in the industry for many years and have made many films, can honestly say that it is difficult for them to tell a story clearly around one main line, let alone play with those fancy multiple lines.
Narrated.
Impossible.
It's really impossible.
In general, movies are still a kind of mass entertainment project. It must be noted that this term has two limiting conditions.
One is for the public and the other is for entertainment.
Since it is for the public, it must pay attention to the needs of the public and meet the requirements of the vast majority of the audience, rather than playing high-end stuff that ordinary people cannot understand or understand.
If that kind of thing doesn't work, the box office is destined to be a hit.
What's more important is entertainment. Many directors nowadays seem to have forgotten one thing, and that is what the film's positioning was when it was first produced.
What needs do audiences want to satisfy when they go to the cinema?
Audiences come to see movies to satisfy their bodies and minds, not to see the director's various dazzling skills and awkward self-expression.
To put it bluntly, why do many vulgar comedies have no artistic pursuits but still have good box office? In the final analysis, it is because of this kind of movies. Although they are not high-style and poorly shot, this is not a problem, at least they are very good.
funny.
Although the comedy is very vulgar, it can at least satisfy the audience's entertainment needs.