This guy, before and after the movie was released, did no less than director Zhang Feng.
Although throughout the movie's promotion period, Wu Di only participated in various roadshow activities in a disciplined manner. Apart from hyping up a scandal with the director on the spot, he didn't seem to do anything extra.
I even heard that this big brother even gave himself an annual leave after the film was released, and rested throughout the Chinese New Year.
These are all news on the surface, but the truth inside is definitely not as simple as it seems on the surface.
An obvious fact is that Master is really that unbearable?
Although it is indeed a mediocre movie, at the critical stage when the movie was just released, the various unfavorable news about the Master that appeared in the public opinion field were mostly exaggerated.
In addition, when the reskin was released, the various tricks used to renovate it, whether it was marketing or selling peripheral products, almost all of them had never been seen before the reskin.
No film producer has ever done this before. On the one hand, they want to stabilize the reputation on the Internet, and on the other hand, they try their best to attract passers-by and audiences.
Several aspects cooperated so well, but I seemed to have never participated in it and hid it.
I have to say that the person behind the scenes is really clever.
There are only three or five distribution units for the movie "Reskin". Except for the overseas multinational company, Han Jing is very familiar with the others.
Their marketing methods are quite satisfactory, so they can't come up with so many new gadgets.
So, the variables that can change the skin are either the experienced multinational company or the film production team led by Zhang Feng.
However, Han Jing also observed carefully and found that Zhang Feng did not seem to be a person with such a moral character, and his mind was not that shrewd.
She also has a particularly bad temper. It might be okay to let her make movies in a down-to-earth manner, but let her rack her brains to market her work. Don't worry, she doesn't have such ability.
Is it that multinational company?
This company is also very interesting. Han Jing observed that this company suddenly fell from the sky when there was a shortage of funds for the film.
However, as a senior company in the industry, it does not seem to be interested in director Zhang Feng's potential.
A closer look will reveal that this company's investment in domestic entertainment basically follows Wu Di's lead.
Including Xiao Qi's niche literary films that were not initially favored by people, were also salvaged by this company.
Now it seems that this company has rich experience, so it has a keen eye for pearls, and it suddenly discovered the treasure movie.
But in fact, don’t forget that Wu Di also participated in the production of this movie, not only starring in it, but also directing it!
Although anyone with a discerning eye can see that the so-called director is just a name, but as the leader of this movie, why would Xiao Qi agree to let Wu Di, a halfway monk with no directing experience before, come to the name?
Could it be that he is a great philanthropist?
Or are you interested in some unknown hidden skills of Wu Di?
no no!
not that simple!
The fact is that there must be a secret connection between investment and nominal director. Without such an assumption, it is completely impossible to explain why a big company boss with a strong background like Rammasanti suddenly fell in love with him.
Such a little-known niche movie.
You know, before this, Xiao Qi had no sense of existence in this circle, and almost no one knew about it.
Wu Di was able to get access to this movie, perhaps because his agent was the matchmaker. The relationship between Yuan Dafei and Xiao Qi is obvious.
Since the two are senior students, you can easily find their names by checking the alumni directory.
As Wu Di's agent, Yuan Dafei, on the premise of being optimistic about this work, recruited a somewhat famous starring role for his junior brother. These are all normal operations.
However, what is abnormal is what happened next. Why did Ramashanti's company suddenly choose to invest in this movie?
At first glance, this movie seems to have nothing to do with Zhang Feng.
It can't be a movie starring my boyfriend, and my investors are also optimistic about it. Such rhetoric obviously cannot fool people.
The most reasonable explanation is that Lanmasanti's company has some secret relationship with Wu Di personally, so that as long as he participates in the projects that Wu Di is optimistic about, the company will immediately follow up.
Now it seems that the effect is very good.
Although Ms. Lan's company has always had a good reputation abroad and has made many movies popular, in general, it is still a company that wins at the box office.
The movies she creates are often successful in theaters, but they are very weak in terms of awards. After all, film festivals are all about style. The more successful a movie is at the box office, they often refuse to give it face.
.
hehe.
How can a movie that the audience loves to watch be our cup of tea?
Therefore, to a certain extent, Labyrinth's selection into the top three is also a milestone event for Ramashanti's personal career.
Absolutely great progress.
On the one hand, it allowed Wu Di to co-direct, and on the other hand, it provided huge investment in niche literary films. This deal was a good one.
So, who is the middleman who facilitates such a good deal?
Of course it’s Wu Di!
Once you understand this relationship, you can find out the key factors behind the success of skin rejuvenation.
Not Zhang Feng.
Not Ranmasanti.
It’s not even just the movie itself. The good quality of the movie and the gathering of stars can only make this movie the box office champion, but it cannot break the box office record.
It became an instant hit.
It is precisely because of Wu Di's various miraculous marketing operations that the popularity of this movie has increased steadily and become more and more popular.
This chapter is not over yet, please click on the next page to continue reading! With such a behind-the-scenes strategist sitting in charge, as long as Wu Di keeps following them to start a company, many marketing strategies will be completely worry-free.
Just leave it all to Wu Di.
They are all self-produced movies. As a boss, of course he will not hide them anymore. He will use all his skills.
However, no matter how many skills you have, if you want to display them, you still need a platform and strong financial support.
It is enough to leave this matter to Han Jing.
Han Jing can use his own funds to support Wu Di, and Wu Di can use his ever-changing methods to help everyone make money together.
Thinking about it this way, it is really a pity that Zhang Feng refuses to use Sisi. Isn't such a high popularity just a waste?
Even if the quality of the film is important, where can Zhang Feng find a more suitable heroine in a short period of time?
Why is a certain woman not worried at all?
Who says you don’t have to worry?
The one who is most worried now is Director Zhang.
Didn’t you notice that I have a lot of wrinkles recently?
…………
Zhang Feng and Han Jing, what happened?
Two people get together, laughing and joking, is there really no problem at all?
We had such a good opportunity last night, why didn't we investigate this matter more carefully?
When Wu Di sat in the car, his mind suddenly became enlightened. As soon as his butt touched the leather seat, his mind suddenly became clear and he remembered everything!
Sit still and don't know why, when the two of them went back together, the topic suddenly shifted to the company's investment, and they continued chatting along this topic, even talking about the scandal between Han Jing and his secretary.
Then what?
Other people's homes were beaten all over, but what about your own?
It was passed by so lightly without mentioning a word. Looking back now, Wu Di suddenly realized that this was not Zhang Feng's intention to lead the topic.
But after he saw his wife kissing his wife, he immediately put the matter behind him and never thought of pursuing it later!
What kind of injustice is this?
Even if there is really nothing wrong with the two of them, as a boyfriend and husband-to-be, Wu Di is still qualified to ask questions.
Isn't it possible?
It's a pity that even if Boss Wu wakes up now, it's still too late. He will be on the plane in a while.
For such a trivial matter, if you wait until you get back from receiving the award to settle the score with Zhang Feng, it will look too petty and not like a man at all.
After much deliberation, I can only put up with this matter and digest it myself first.
Fortunately, now, he has several popular works in hand and they are all being produced at the same time. This means that Wu Di has a lot of inventory.
Once he attends this award ceremony and comes back, he can take a long break. On the one hand, these movies have entered the promotion period one after another, especially San Yan Er Pai and Labyrinth, not to mention Labyrinth.
If it can really achieve success in the three major theaters, even if the subject matter is niche, theaters will arrange to release it.
Although the box office prospects are not too high to the naked eye, as an award-winning work of high quality, there will be no shortage of related offline activities.
So, as the core creator, it can be said that wherever there is Xiao Qi, there will be Wu Di.
The same goes for three words and two pictures. Depending on what Lao Zhang means, he doesn’t want to compete with Brother Hai for this movie during the Spring Festival.
It is great to have such a mentality. In the 2010s, except for the Spring Festival, other time periods were not well developed.
The viewing effect of time periods has not yet been formed at all, so if it is not on the Spring Festival schedule, the situation will be similar no matter which time it is placed on.
There is not much difference. Once the film enters the submission process, a lot of preliminary publicity work can be started.
Although it is a bad movie to the naked eye, the bad movie was also made by Lao Zhang. As long as the audience has not seen the finished product, both the industry and ordinary passers-by will be full of expectations for this movie.
Therefore, we still have to do the publicity that needs to be done, not only do it, but also do it well. After all, everyone’s expectations are there!
This battle must be launched from the beginning. As one of the leading actors, Wu Di will have no shortage of promotional activities.
In addition, there are many offline activities related to movies, as well as those endorsements that have been negotiated, and simple on-stage activities. Although they are not very useful, for celebrities, these can increase their exposure.
rate situation.
Therefore, you can see that many actors who can't film many movies throughout the year seem to be quite busy, and you can easily see a lot of news about them.
Why does it seem so busy when it occupies so much space?
Of course, they appear widely in various activities. Isn't this work? You need to participate in these activities more and show your good condition to the fan base. Only in this way can you stabilize your military morale and attract more fans.
Who made Wu Di not turn around and make a successful transformation now?
If we focus more on the role of director in the future, these activities can be greatly reduced. At that time, personal image will no longer be so important.
As long as the work is good and the box office is strong, there will naturally be countless leg hairs cheering you on, and you don't even need to shout out.
They are all self-motivated, and it doesn't even matter if you have a little bit of bad information. After all, you are no longer a person who eats image, you rely on your work to speak for itself.
After all, there is a difference between directors and actors. For actors, it is necessary to have a decent image while having good works.
As for directors, they don’t need to go to such trouble. They really need their works to support them, and as for their personal image, that’s just the icing on the cake.
If the director can have a good appearance, it will naturally be useful and can attract many dream girls, who are also considered star-chasers.
However, for directors, the little bit of love between girls is basically useless. Compared with the box office demand of movies that can easily reach hundreds of millions, how much real money can the dream girls provide for their favorite directors?
This chapter is not over yet, please click on the next page to continue reading! No matter how good the director's image is and the movie is not a hit, it will still be sold out. Next time, no investors will give him money because of his image.
Let him continue to organize and make movies.
You see, the director’s circle isn’t that easy, right?
Although actors have high requirements for their personal image, and the changes are really fast, there is indeed pressure in this aspect.
However, as soon as they enter the filming process of film and television dramas, the pressure on the actors is instantly relieved. As long as they can complete the filming of the work, they can call it a day and leave, with the pay in their pockets. After that, this film
How it will develop has basically nothing to do with me.
Unlike other directors, after making a film, it is just a starting point, far from the end. It is still far from the end.
They are under huge pressure from investors to repay their capital or even make money. As actors, it actually doesn't hurt to invest in a movie.
Which well-known actor can pat his chest and say that he has never made a bad movie in his life since he entered the industry?
The actor industry is like this. Making bad movies is not scary, as long as you can get up wherever you fall.
You can produce good works within a short period of time, and the audience will naturally and selectively forget your previous mistakes.
This is the filter that character charm brings to actors. Unfortunately, directors do not have this honor. The more famous a director is, the easier it is to be remembered by movie fans once he makes a bad movie.
Even being nailed to the pillar of shame is not uncommon. If you don't believe it, just watch Brother Hai. This steamed bun is as if none of the previous masterpieces have been filmed.
The reputation of the audience has plummeted, and it has been relegated to the sidelines. Now it is so easy to get up again.