Late at night, at the headquarters of Kiwi Video Company, some office lights are still on.
Congzhu's assistant looked at the relevant real-time statistics on the website, hesitated for a while and then said:
"Cong Zong, how about we watch Xu Ji's "The Legend of Sword and Fairy" first?"
Congzhu refused directly:
"It's not necessary."
"Just pay attention to the premiere data."
The assistant glanced at the computer screen and then replied:
"Our play count in three hours is three million."
"Station G's "Legend of Sword and Fairy One" has sold over 7 million, and it's rising rapidly, and will soon exceed 10 million."
The assistant didn't mention Fan Wenquan's "The True Murderer" directly, because it hasn't even broken one million yet, so there is no need to mention it.
In the past, every video platform liked to display the number of playbacks of its own dramas inflated in order to promote their own dramas.
But later, the official came forward and directly built a website, which will display the actual number of plays on each platform.
Of course, although I don’t know the official specific calculation method of playback volume.
But the authority of the website is unquestionable.
Basically, it can truly reflect the popularity of a drama.
Gradually it has become a standard recognized by the industry.
"This is normal."
"After all, the popularity of Xu Ji's new drama is still very high. Although everyone is not optimistic about it, they can't resist their curiosity and want to watch it."
Congzhu had already expected that "Legend of Sword and Fairy One" would not have such good premiere data.
He seemed very calm at this time.
"But from the beginning..."
"It seems that "Legend of Sword and Fairy" has dominated the hot searches on Weibo now"
"Our drama didn't even make it into the top ten."
Congzhu was stunned for a moment after hearing the assistant's words.
Did Xu Ji and Station G continue to buy promotions after the broadcast?
It seems that the budget of this drama is really high.
But it has been publicized to such an extent, and it still needs to be like this.
Too much is not enough, the new drama’s premiere data will be good by then.
But excessive marketing will definitely be resisted.
Although some people don’t understand why Xu Ji and Station G made such a choice.
But she didn't delve into it.
"Let's stay here for now."
"Thank you for staying up late and working overtime with me."
Congzhu said to his assistant.
The three-hour premiere data exceeded 3 million, which is a relatively satisfactory result for this new series of Kiwi.
"What should be done should be followed by the boss."
Although it was already 11 o'clock in the evening, as a working assistant, I naturally didn't dare to complain.
......
When I got home, Congzhu had already taken a shower and lay on the bed.
But something feels wrong.
Especially what the assistant said just now.
Is it true that Xu Ji’s new drama is a hot search on Weibo based on its own popularity?
Didn’t buy the promotion?
Congzhu shook his head, feeling that his idea was a bit ridiculous.
In fact, Congzhu is not the only one who thinks that Xu Ji's new drama will be a hit. Most netizens actually have the same opinion as her.
It's just that she is more determined.
"No!"
Cong Zhu originally closed his eyes, but suddenly he got up.
Then I got out of bed to get my tablet, came back and leaned against the bedside to open the G station.
Somewhat reluctantly, I clicked on the playback interface of "Legend of Sword and Fairy One".
......
When Congzhu came back to his senses and looked at the time again, he found that it was already four o'clock in the morning.
She almost never paused in the middle and followed all six updated episodes of Fairy Sword One.
She knows very well the quality of Xu Ji's new drama.
Although it was almost dawn, she didn't feel sleepy at all.
And in the short night left, Congzhu probably won’t be able to sleep...
......
In Rongcheng, Xu Ji slept until noon before getting up.
Mainly because he has been really busy recently and has no time to sleep in.
Since returning from the Chinese New Year, I have been rushing to catch up on the later stages of Sword of Sword One. Then I have been worrying about the premiere and promotion of Sword of Sword One.
It was finally aired after a lot of effort, so naturally I took some time off to sleep in.
"Bang bang bang!"
"Don't sleep, little Xuzi!"
Sha Yetong barged in and pulled Xu Ji up from the bed while he was still stretching.
"What's wrong?"
Xu Ji asked helplessly.
After Sha Yetong returned from her hometown, she also had some performance opportunities because of the Spring Festival Gala.
Some time ago, I was a guest on a certain satellite TV program.
I also sang some soundtracks for Xian Jian Yi.
I am not as idle as before, and my life is quite fulfilling.
"Xiao Xuzi, you promised me that you would make an album for me after Fairy Sword is aired."
“My private messages on WeChat are reminding me of the album every day.”
Sha Yetong grabbed Xu Ji's arm and refused to let go.
"I know, I know."
Xu Ji replied helplessly.
It seems there is no time to rest.
......
Then in the afternoon, when he was still thinking about which songs to choose for Sha Yetong's new album, Xu Ji received a call from Youman, asking him to go to the studio at that time.
Youman looked helpless at Xu Ji's leisurely appearance.
"You wouldn't tell me that you didn't pay attention to the premiere of Xianjianyi yesterday, right?"
Xu Ji naturally spread his hands.
"I followed along during the editing and post-editing stages, and have watched the finished film several times."
"No need to watch it again."
Are you being asked to watch a drama?
Youman's head was filled with dark thoughts, and he felt that only Xu Jihui would not pay attention to the broadcast of his new drama.
She knew that Mr. Chi didn't sleep at night last night, and he excitedly sent her a message saying that the play of Fairy Sword 1 exceeded 10 million.
"By the way, how about the broadcast data of Xianjianyi?"
This reminds me of asking? Youman complained in his heart.
But he still answered:
"How should I put it..."
"Let's take a quick ride."
There was a little joy and pride in Youman's tone.
After all, it is filmed by my own company... No, it is a new drama that will be broadcast exclusively.
"It has been broadcast for 20 hours now, and the number of views of Xianjianyi has exceeded 70 million."
"Affected by a lot of negative remarks, otherwise the final first-day broadcast should be able to exceed the original 110 million of "The Legend of Yunque"."
"But most of our ratings on Huaban.com are five-star, and it looks like we can get above 9 points."
Xu Ji was not surprised. Such a start was within his expectation.
"By the way, are you ready to be scolded in the upcoming plot?"
You Man has read the script of Xian Jian Yi, and now that he is not the only one being abused, he suddenly feels much relieved.
Xu Ji was stunned for a moment, then hesitantly replied: "It shouldn't be... right?"
......
After the three dramas were aired at the same time yesterday, Fan Wenquan was a little bit hurt when he saw the premiere data of his dumped Lao Yuan.
But I still comfort myself optimistically, maybe things will change tomorrow?
As a result, by the afternoon of the next day, Xu Ji's "Legend of Sword and Fairy One" data rushed from more than 7 million to more than 70 million.
Even Kiwi's follow-up work "Girl's Trouble" has more than 20 million views.
His "True Murderer" only had a measly 3 million views.
No!
The number of views means nothing.
The quality of the work is the key!
Fan Wenquan waited until eight o'clock in the evening, twenty-four hours after the first broadcast, for the three dramas to be released on Huaban.
As a result, when I looked at my "True Murderer" score, it turned out to be only 6.1 points. I almost thought it was because of his old eyesight.
After confirming that I read it correctly, I looked at the ratings and comments.
"It's boring to be mysterious."
"Can't understand."
"What did you shoot?"
Fan Wenquan was so angry at these comments.
It was hard to calm down.
He opened the rating page of "Girl's Troubles" and found that it also had a score of 6.7? It was even higher than his own "The True Murderer".
I took another look at Xu Ji's "The Legend of Sword and Fairy One"...
9.4 points?!!
How is that possible?
Because I feel that it’s not interesting if my drama is not included in hot searches on Weibo, Fan Wenquan basically doesn’t pay attention to it.
So what he didn't know was that today, not only Huaban.com, but also Weite and some other places were flooded by Xianjianyi, and all of them were full of positive reviews.