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Chapter 274: So 'cheap'?

 After hearing that Song Lili asked them to watch the finished film first, representatives from several video platforms were quite satisfied.

In fact, it is also because Song Ideal is involved this time. Otherwise, according to the experience of several people going to Tongji Entertainment to buy copyrights, now it is already a direct bidding stage.

Although Song Lili is not a poison in the online drama and TV drama industry, he is indeed like a so-called nerve knife, which sometimes works well and sometimes fails.

He has indeed directed some hit dramas, but there are also a lot of blockbuster dramas.

He is a top-notch director, and his ability is indeed very strong, but there are often problems with the script.

This time I changed Xu Ji’s script, I wonder if I can create some different sparks.

......

Soon, Song Lili’s assistant director began to introduce the play.

It is a drama with an anti-Japanese theme, and the series lasts forty-three episodes, making it a proper large-scale TV series.

There is a high chance that this drama will be broadcast on stars, although Song Li first approached the video platform to discuss online copyrights.

But the TV station should also broadcast it simultaneously.

However, this does not have much impact. TV ratings and relevant data on the Internet can be a win-win situation.

This has also been verified by many TV dramas before.

Although Song Lili's company is on the verge of bankruptcy, its internal facilities are quite complete.

The place where I watched the movie was a small theater, and the environment was quite good in all aspects.

However, the audience at the scene was very small. Except for a few people from Song Lili's side, there were only representatives from four video platforms.

The lights at the scene dimmed, and as the title appeared, the logos of the two production companies, Tongji Entertainment and Song Lili Company, also appeared at the beginning of the entire drama.

At the same time, Song Lili obviously knew the importance of Xu Ji to this drama, and directly placed Xu Ji’s name, the same as his name as the director, alone in the middle of the screen at the end of the title sequence.

In this way, the drama "My Captain, My Group" welcomed its first audience.

......

As the familiar actors from "Soldier Assault" appeared one by one, Chi Jiang and others gradually got into the mood and began to watch the show seriously.

The story begins with a group of defeated soldiers...

But after watching the first episode, the expressions of Chi Jiang, Cong Zhu, Su Liangcai and others at the scene changed.

Several of them are professionals, and their vision is unmatched by ordinary people.

Whether a drama has the potential to become popular can actually be seen at a glance.

But the movie "My Captain, My Group" in front of me has a dark picture and a dull atmosphere, and it seems to be a group drama without a very clear protagonist.

Such a drama has almost stepped on all the things that Chi Jiang and others thought were wrong.

But now that we are all here, it is unlikely that we will be able to figure out anything from the first episode, so we still plan to continue watching.

After all, when "Soldier Assault" first aired, its reviews were not very high, and not many people paid attention to it.

An unconventional protagonist like Xu Sanduo is even less likable in it.

If you can drive low and go high in the future, then my group leader and my group may have taken this route.



But what surprised them was that after watching four episodes in a row, they found that their previous judgments had not changed much.

The mood of the whole drama is still depressing, and unlike the original "Soldier Assault", this drama looks very serious because of the subject matter, and the pace is also very slow.

Strictly speaking, although I watched four episodes, there was not much progress in the plot.

There are a lot of narration and character dialogues. If you can’t calm down and watch it, it will be difficult to immerse yourself in the plot.

For example, Bi Feihong, when he watched the fourth episode, he started to lose focus from time to time.

It can only be said that this drama is quite different from what the four people originally expected.

Although it is a war-themed drama about the Anti-Japanese War, it does not have the hearty feeling of some previous anti-Japanese dramas.

On the contrary, most of the words are devoted to the cruelty of war and the inner struggles of the characters.

After Chi Jiang watched four episodes, he had to admit that this drama was definitely a good one.

It's just that if it is broadcast, this drama will probably not be as popular as "Soldier Assault".

Of course, Chi Jiang did not dare to draw conclusions easily. After all, the screenwriter was Xu Ji, who had been slapped in the face enough times.

......

Song Lili also didn’t expect that the movie viewing party would last for such a long time.

According to their request, they spent a whole day watching the thirteenth episode of this drama in one go.

Apart from eating and going to the bathroom, I basically never left the small theater of Song Lili Company.

They didn’t even talk about buying the copyright.

Among the four, Chi Jiang, Cong Zhu, and Su Liangcai all looked at it very seriously.

As for Bi Feihong, he gradually began to lose focus and even dozed off.

Seeing this situation, Song Lili actually felt a little uneasy.

It was obviously different from what he originally imagined.

He originally thought that after several people watched the previous episodes, they would make a decision and start talking about copyright.

But it is obvious that several people at this time are caught in a tangle.

Especially Chi Jiang and the three people who were very immersed in watching the show, they can all see that this "My Captain, My Team" is indeed special.

All kinds of persuasion to quit, especially in today's fast-paced era, it is basically difficult for the audience to be so involved in following the drama.

Although this drama was able to attract a lot of viewers thanks to the publicity of the original cast of "Soldiers" after it was aired, it is estimated that many people will give up after watching a few episodes.

But they have to admit that if they watch this drama, they will be very shocked.

The war inside is so real, and each character is so vivid.

To sum up, this drama is good, but it has a high possibility of being a hit.

And the current situation is that several websites are competing with each other for copyright. How much copyright fee is worth spending on such a drama?

"Director Song, I may stay in the capital for a few more days."

"If possible, I hope to finish watching "My Captain, My Group"."

It was already evening, and Chi Jiang was the first to speak, but he still didn't mention copyright.

But he said something that surprised Song Lili.

Logically speaking, in fact, it is against the rules to allow the party who purchased the copyright to watch the entire drama, but this phenomenon is not unheard of in the industry.

As long as the person buying the copyright has enough patience.

Naturally, the producer will not have too many opinions.

If it were before, Song Lili might not agree to Chi Jiang, but now he also realizes that something is wrong with the direction of things.

It seemed to be very popular before, and I was even very confident that I could sell the copyright at a high price, but there seems to be some problems.

Judging from the looks of these people at this time, Song Lili was worried that the copyright of this drama would not be sold.

He was actually a little angry. After all, in his opinion, such a drama could even keep his name in the history of Chinese TV dramas.

Moreover, in his opinion, this "My Commander, My Regiment" can definitely surpass all previous war-themed dramas.

Although part of the reason is due to Song Lili's character, it also proves his confidence in this drama.

After Chi Jiang finished speaking, Congzhu and Su Liangcai hesitated for a while and then made the same request.

Especially Su Liangcai, who has a lot of things to do at Tudou Video and needs to be responsible for many things.

The original estimated time for coming to Beijing this time is only two or three days. We can wait until the negotiation can be concluded. If the copyright is not obtained, it will not affect some of the original work of Tudou Video.

But now, not only Chi Jiang, but the other two people are also in hesitation.

Bi Feihong, who was distracted the whole time, also said the same thing.

He actually thinks this show is a bit boring.

After watching the first episode, I was completely distracted and couldn’t watch the rest of it.

If he had followed his previous standards, it would have been absolutely impossible to buy the copyright for this drama.

But this time it was a bit unexpected. After all, it was a play written by Xu Ji, and the other three seemed so cautious, so he couldn't just give up.

The most important thing is that Xu Sheng obviously values ​​​​this drama very much, and Bi Feihong cannot give up so easily, otherwise he will not be able to explain it when the time comes.

......

Xu Ji actually also knew that the official post-production of the drama "My Leader, My Team" has been completed.

In fact, he is not worried about the reputation of this drama. The quality of the drama itself is there, and Song Lili's own directing ability is there. In addition, he wrote the script for the other party very carefully, and also gave corresponding shooting suggestions.

of.

It is unlikely to ruin the classic.

It was only after the news that several platforms went to the capital to discuss copyright this time that Xu Ji remembered that the ratings data of this drama in his memory seemed not to be very good.

Due to the subject matter and style issues, it is obviously unlikely to become a so-called hit.

Even if it goes according to the situation when I bought several platforms to buy the copyright for him, the party who bought the copyright is still cheated.

I don’t know if the copyright can be sold.

It seems that Song Ideal's company has gone all out for this drama.

If the copyright cannot be sold, it will probably go bankrupt.

Although Tongji Entertainment also participated in the investment, that money actually has little impact on the current Tongji Entertainment.

Xu Ji was indeed determined to make this drama at that time, but he never thought about whether it would be popular after it was aired.

It’s not like I deliberately tried to trick Song Lili or anything.

......

Three days passed in the blink of an eye, during which several people finally finished watching the drama "My Captain, My Group".

But what is different from the previous time is that Chi Jiang and the other two people did not expect that this drama would have such great stamina.

On the day after watching the last episode, Chi Jiang couldn't get out of the plot.

It is indeed depressing. It can even be said to be the most depressing drama Chi Jiang has ever seen.

Compared to the two Immortal Swords that were announced on the spot and only started to use swords at the end, this "My Commander, My Regiment" makes people feel a little breathless from beginning to end.

Chi Jiang's eyes turned red countless times while watching this drama in the past few days.

Putting aside the question of whether this drama will be a hit or not, Chi Jiang is very sure at this time that this drama will definitely bring China's war-themed dramas to a new level.

It’s not a big problem for Song Lili to win the Yunyu Award this year with this drama.

But if you are moved, you will be moved, if you like it, you will like it, and everything must return to reality.

That is, if G station buys this drama, it is very likely that it will lose money in the future.

Not only Chi Jiang has such concerns, but also the Kiwi and Potato videos.

Congzhu and Su Liangcai have also watched the entire drama, and of course they know the quality of the drama.

It is almost certain that a score of 9 or above on Huaban.com is not a problem.

But everyone feels that this drama may not be popular.

If the copyright fee is too high, it is definitely not cost-effective.

Now it seems to have become a unified question, that is, how much money are the platforms willing to lose for this drama?

Although the data after the show is broadcast will not be very good, for a show of this quality, even if it is a loss, including it in the film and television library of one's own platform is definitely a thing of great benefit to the platform.<

/p>

Not to mention that this drama is likely to be shortlisted for this year's Nebula Awards.

The only concern is not to spend too much on copyright fees.

Otherwise it will seem a bit unworthy.

......

Song Lili was still in a very uneasy mood. He was afraid that a few people had watched the whole drama for so many days. What if the copyright fee given in the final quotation was very low?

If it had been him when he was younger, he would have thought it was a big deal and not sell it. As long as his drama is good, it should be valuable.

But things are different now. His company is facing bankruptcy, and this copyright fee is life-saving money.

The attitudes of several people are somewhat different from the beginning. It seems that it is impossible to ask for a high price.

This chapter is not over yet, please click on the next page to continue reading!

However, when quoting the price, he was still cruel and gave a price that seemed very high.

After all, if you ask for a high price, you have to pay back the money. In the final analysis, it is still a business deal.

"Two million per episode?"

After hearing Song Lili's words, Chi Jiang and others were stunned for a moment.

Seeing the looks of several people, Song Lili thought that his price was too high. After all, the investment for this drama was actually only about 100 million.

He and Xu Ji's company each paid 50 million.

Being able to get more than 80 million in copyright fees for exclusive online broadcast rights is definitely a pretty high price.

He was about to add a few words, saying that the price could actually be negotiated.

But suddenly I heard Congzhu’s voice:

"Okay!"

"We bought kiwi fruit."

In fact, what Song Lili doesn't know is that in his opinion, such a copyright fee is very high, because he has never sold the so-called high price for the copyright fee of his previous dramas.

At a price of 2 million per episode, for a drama with more than 40 episodes, the total copyright fee does not exceed 100 million.

Such a price is definitely within the affordable range of kiwi fruit.

Even relying on publicity and distribution, it may be possible to recover the original investment.

In addition, such a drama with a good reputation can be included in our own film and television library, this business is indeed very profitable.

Congzhu thinks so, and so do the other three.

They all know that when they were in Chengdu, the copyright fee for Xu Ji's Fairy Sword series even reached more than 300 million.

With a budget of 80 million, even G Station can afford it without a huge burden.

So Chi Jiang quickly said: "Ninety million a price."

Su Liangcai was actually hesitant before, but now he saw an opportunity to get a bargain and followed the quotation:

"Ninety-five million!"

Song Lili:......

He originally thought his quotation was already high, but suddenly realized that his initial expectations seemed a bit too low.

It can only be said that I have never had such a wealthy account.

Let alone a return rate of over 100%, a return rate of about 30% is actually quite good in Song Lili's opinion.

After all, in the past, his company had done too much trading at a loss.

Many times the investment in copyright fees cannot even be recovered, and a lot of gambling agreements have been signed, but no one has won.

Bi Feihong didn't expect it at all.

I didn’t expect this drama to be so “cheap”?!

Yes, it's cheap, because the budget Xu Sheng gave him can be a full 300 million.

As a result, the copyright fee was less than 100 million?

Why couldn't we pay such a high copyright fee for such a drama produced by Xuji Company?

He did not hesitate at this time and said directly:

"One hundred million!"

"Our Penguin side bids 100 million."

"Director Song, you are talking about exclusive broadcast rights, right?"

Song Lili nodded quickly as if in a dream.

Does this recover the investment cost?

Then the copyright fees paid by the TV station are not pure profits?

Will it be that high?

But what he didn't know was that the bids for the copyrights of the drama by the website managers in front of him were far from over.

......


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