Chapter 358 'Ghost Blows Out the Lamp' is broadcast
"Sold out again?"
"This sales volume is really outrageous!"
In a large bookstore in Beijing, the owner looked very surprised after hearing the clerk's report.
"Most of the people who come to the store recently are either buying "The Legend of the Wither Heroes" or "The Legend of the Wither Heroes".
The clerk answered.
"Fortunately, we didn't retreat."
The boss said happily.
When "The Legend of the Withered Heroes" came out, several large bookstores in Beijing actually had the right to return it.
They received more than 3,000 copies, which is a very scary number.
I originally planned to return part of it, but for some reason, the boss just felt that this time "The Legend of the Withered Heroes" would definitely sell out.
Even at that time, Xu Ji had almost fallen to the point where everyone was shouting for beatings.
Judging from the final result, the boss's original choice was obviously correct.
The popularity of "The Legend of Wither Heroes" has never dropped since the physical book came out.
The common view among many people now is that although Xu Ji is indeed hateful.
Whether it's the original plot of Little Dragon Girl or the various subsequent haircuts.
But it still does not prevent this book "The Legend of the Withered Heroes" from being a very excellent book.
And the evaluation is even higher than that of the previous "The Legend of the Heroes" by many people.
Of course, the scolding has become much smaller, but the number of people who want to send razors to Xu Ji has only increased.
At the same time, regarding the release of the physical book of "The Legend of the Wither Heroes", the three major video websites are finally completely relieved this time.
This means that "The Legend of the Wither Heroes" has indeed not officially started filming.
If this is the case, at least there is no need to worry about the market in the second quarter.
New dramas on the three major video platforms have begun to be announced with great fanfare.
Corresponding costs are no longer controlled.
In Shanghai, in the film and television department of Station G, Chi Jiang’s assistant looked hesitant at this time.
"Mr. Chi, do we really want to announce the broadcast of the new drama at this time?"
"Isn't it a little too risky?"
Chi Jiang looked excited at this time.
He shook his head directly.
"I just want to release a new drama at this time."
"Otherwise, too many viewers will be robbed by then."
"Moreover, it's time to give Penguin and Kiwi the three of them a little G-station shock."
Yesterday, Chi Jiang received the original film of the new drama from Tongji Entertainment as he wished.
Then I stayed up late and watched the entire drama.
He didn't expect that Tongji Entertainment would use another big move this time.
Unlike the previous revival of martial arts like "The Legend of the Withered Heroes", this time, it directly created a new theme.
"Ghost Blowing the Lamp: The Wonderful Ancient City", Chi Jiang almost didn't think much before he decided that this drama would definitely be a hit.
Adventure, tomb robbery, weird and weird stories.
Simply amazing!
The investment price given by Tongji Entertainment is really the most realistic investment price.
Just for this special effect, anyone with a discerning eye can see how expensive it is.
Chi Jiang himself spent a whole night watching such a drama without sleep or food. He felt that after it was aired online, it would be able to successfully follow up and become the next phenomenal hit drama on G station. p>
Just when the three major video websites are crazily promoting their new dramas on various websites.
Unexpectedly, station g suddenly released a trailer for a new drama.
At the same time, Tongji Entertainment’s official Weibo also retweeted this Weibo.
""The Ghost Blows Out the Lantern in the Ancient City", see you there on April 20th!"
There is nothing unusual about the story, but the trailer that was released immediately stunned all netizens.
"Tomb robbing is not a treat, nor is it writing a fuss, nor is it painting or embroidering. It cannot be so elegant, so leisurely, so polite, so gentle, courteous and thrifty."
As the narration storyteller's tone slowly sounded, many wonderful scenes from the drama also appeared in the trailer.
The nine-story demon tower, the exquisite ancient city, General Tomb of Yerengou in Heifengkou, Niuxinshan Ancient Tomb in Lamagou and other grand scenes flashed by.
】
Hu Bayi played by Ran Bai, Shirley Yang played by Zhu Zinan, and Fatty Wang played by Qi Zhifeng, another second-tier actor who is not from Tongji Entertainment.
The three golden partners appeared one by one.
A series of thrilling adventures, various dangerous places, coupled with fast editing and sound effects, make people easily become nervous.
"People light candles, ghosts blow out lamps."
"The rules left by the gold-touching sect are that when entering an ancient tomb, you must first light a candle in the southeast corner before opening the coffin. If the candle goes out, you must exit quickly and do not take anything."
As Hu Bayi, played by Ran Bai, was answering the question, the candle flame in the southeast corner of the tomb suddenly changed color.
The trailer screen also went completely dark as the candles were finally extinguished.
Looking at the comment area below the video, netizens are obviously extremely excited.
"Fuck!
What is the theme of this new drama from Tongji Entertainment? Is it about tomb robbing? It feels so interesting."
"This special effect, this texture, it feels like another hit drama!"
"I've watched the trailer four or five times, but I still can't help but want to watch it again. This drama is really to my liking."
The trailer alone has already raised the audience's expectations.
Although part of it is because Tongji Entertainment is relatively famous.
But more of it is because of the tomb robbing drama that appeared in the public eye for the first time.
Coupled with the various fantasy special effects scenes inside, it is indeed very eye-catching.
Moreover, as soon as the narration begins, he says, "Grave robbing is not a treat," which is really hilarious.
It’s hard not to be interested in this drama about tomb robbing.
Not surprisingly, the trailer of "Ghost Blowing the Lantern: The Ancient City" directly topped the trending search on Weibo.
The popularity has directly surpassed the previous three major video websites, and the three main dramas regularly appear on the hot searches every day.
At this time, the people in charge of the three major video websites could not help but shout that they had been fooled!
"Why is there no news about this "Ghost Blowing the Lamp" before?"
"How well does Tongji Entertainment keep confidentiality?"
At this time, Congzhu has already watched the trailer that was on the hot search list not long after it was released.
Even if you haven't seen the feature film of this drama, you can still feel keenly that the new drama that has just been aired on their platform this time is probably going to be more dangerous.
This drama suddenly made him feel like he had seen the trailer of Sword and Fairy.
It is a completely groundbreaking subject matter, and no expense was spared in its production.
Only Tongji Entertainment can have such confidence in every drama.
"Cong Zong, in fact, there was news about this drama before."
"But because those rumors were too ambiguous, and it was such a new subject that I had never seen before, I didn't care."
After hearing Congzhu's words, the assistant hesitated for a while, but he was the first to admit his mistake.
But Congzhu knew that this was actually not the fault of the other party.
After all, for such a drama, the main actors who joined the filming have signed confidentiality agreements, so they dare not directly leak relevant information.
And some other people may not know what Tongji Entertainment is filming.
This is a tomb robbery, and it’s a scene full of special effects. It’s completely normal that no accurate news has come out.
It’s not until the trailer is released that the true face of Mount Lu is truly shown.
But by this time, it's too late.
"The cost of publicity and distribution can be reduced in advance."
Congzhu smiled helplessly.
After seeing this trailer, she knew that when "Ghost Blowing the Lamp" starts airing, the popularity of this drama on their platform will definitely not be maintained.
If this is the case, it is better to stop the loss in advance.
There is no need to invest too much in publicity and distribution costs for new dramas.
"But overall, our drama is now the most popular in the same period."
"If it comes down now"
The assistant seemed a little hesitant at this time.
She knows that Congzhu has put a lot of effort into promoting this new drama.
This is also the reason why the popularity of their new dramas is now completely higher than that of the other two platforms.
If we withdraw the announcement at this time, all our efforts will be wasted.
"I know the situation of this ancient puppet show very well."
"Although it has just been aired not long ago, so much effort has been put into promoting it in the early stage, but there is still no sign of it becoming a phenomenon."
"In the future, the current popularity will remain unchanged."
"It would be fine if we were number one in the same period all the way to the finale, but if this is not the case, there is no need for us to spend this money."
"Anyway, judging from the current situation, it should not be a loss."
Congzhu is very sober, she is not like Hu Lei before.
Her greatest advantage is that she is never stubborn.
Just like when I looked down on Xu Ji at first, but when I realized that I was too arrogant.
But he was able to take the initiative to reconcile without caring about his own face, and then strive to reach a cooperation with Tongji Entertainment.
"Okay, I understand."
Seeing Congzhu being so determined, the assistant could only agree.
Kiwi is really desperate. On the day the trailer for "Ghost Blowing the Lamp" was released, most of the publicity was released.
Only some relatively normal publicity methods are left.
It has indeed greatly reduced the cost in this regard.
After all, just to grab the hot search list on Weite now requires a large amount of money every day.
During this period, just for publicity, the three major platforms and the corresponding drama studios basically spent millions on it.
It is indeed a good idea to stop losses in time.
Of course, just because Kiwi has stopped, it doesn’t mean that the same goes for Penguin Video and Tudou Video.
After all, we have spent so much on publicity costs before. If we give up at this time, it will basically mean that the money has been wasted.
Even Penguin Video, which has deep pockets, will actually be affected by sunk costs.
Therefore, not only did the publicity and distribution not stop, but it even increased its efforts.
Even hostile camps like G Station have invested a lot of up owners to promote their new dramas.
Are you saying that Penguin Video and Tudou Video don’t know how much risk “Ghost Blowing the Lantern” will bring to them after it is aired online?
I'm sure they all know.
Even Bi Feihong, after watching the trailer of "Ghost Blowing the Lantern: Ghost Town", realized that this drama would be a hit.
But they can no longer stop at this time.
We can only gamble that by airing in advance and carrying out an overwhelming publicity campaign, we can win over the audience from station G.
Due to the ebb and flow of one another, the popularity of Kiwi's new drama naturally began to decline, until it fell to the last position among the three platforms.
But Congzhu seemed very calm.
In the early stage, their ancient puppet show has already accumulated a certain audience.
Just the new paying users during this period, even if many people abandon the show later, can still barely recover the cost of copyright fees.
Although the investment in this drama is large, the TV rights are also sold.
Therefore, the copyright fee paid by Kiwi is not exaggerated.
And after the audience had been waiting for a long time, "Ghost Blowing the Lantern: The Ancient City" was finally broadcast on the 20th as scheduled.
Sang Shaolong has actually not updated for a long time.
It’s not because there are no new dramas to watch, there are quite a few new dramas that have been aired recently.
Although most of the dramas are of average quality.
But there is actually nothing wrong with putting together one or two complaints videos.
But the most outrageous thing is that he has not watched these dramas at all, but only briefly read some comments on Huapet.com.
The fundamental reason is still because of Xu Ji’s two martial arts films.
At first it was just out of curiosity, so I read Xu Ji's "The Legend of the Heroes of Shooting."
The result was out of control.
As an up owner who has been widely circulated on the Internet and received promotion fees from Tongji Entertainment, Sang Shaolong naturally decisively made an Amway video after the drama "She Withered" was updated.
In fact, he didn't like it very much before.
Compared to words, he prefers film and television images.
After watching the adapted film and television works, I would not watch the original works if it were not for the reason of making videos.
"The Legend of the Withering Heroes" was the first drama that he watched again while binge-watching.
All I can say is that this guy Xu Ji does have something.
It’s true that so many screenwriting awards are not in vain.
Watching dramas and watching dramas are two completely different experiences.
So just like that, Sang Shaolong fell into the trap.
After the shooting, I watched several martial arts movies, but none of them felt that interesting.
The more I read, the more I feel like I’m still not very interested.
Until Xu Ji's "The Legend of the Withered Heroes" was released, Sang Shaolong began to forget about food and sleep again.
I even postponed the update because of this.
Recently, after the physical book was released, it took two or three days to grab it. After grabbing it, Sang Shaolong read the entire book in one go.
I didn’t even sleep during this period.
During the period of catching up on the update, he has been in a state of isolation.
I was originally used to looking for dramas suitable for making videos every day, browsing Huaban.com, etc., but I didn’t do it anymore.
I don’t have much time to watch even several dramas on the three major platforms.
At this time, he finally finished chasing. The day after he opened his G site, he suddenly noticed.
There are related advertisements at the top of the g station webpage.
"Tongji Entertainment's new drama "Ghost Blowing the Lamp" will be aired online today, starring Ran Bai and Zhu Zinan"
Sang Shaolong was stunned for a moment.
"Tongji Entertainment has released a new drama?"
"Didn't you just finish sowing the seeds some time ago?"