"Tonight is the first time we have been asked to work overtime since the establishment of our company, so I temporarily created a sense of ceremony." Lin Miao said in the conference room to the employees who came to work overtime.
"Yeah? What is it?"
"..."
The employees were talking a lot and full of curiosity.
While talking, the meal Lin Miao ordered in advance arrived. It turned out to be a takeaway from a popular pizza shop. Eight people ate four 12-inch pizzas. It was very enjoyable.
In addition to pizza, there are also grilled chicken wings, anchovy shrimps, durian mochi ice cream, and a variety of drinks.
The conference table was covered with a dazzling array of items, and Lin Miao invited everyone to help themselves and eat first.
Companies like Lin Miao are quite in line with the mentality of today's young people. It's not that young people nowadays can't work overtime, but it's a matter of addition. For example, at this moment, the sense of ritual and delicious food are combined, and everyone feels the warmth of the collective, even...
A free way of life, then the enthusiasm will rise.
If these young people don't work overtime right now, why don't they stay at home and play games? How can they have the advantage of eating and drinking for free now?
Lin Miao said while eating: "For those who come to work overtime tonight, the extra overtime salary for each person is 500."
This is really a sudden big surprise and an unexpected gain.
Lin Miao was naturally very pleased to see the excitement among the crowd. He added calmly: "Let's play a little game. Everyone touches under their seats. What they touch is their own. We are equivalent to
Open a blind box. Some of it is cash and some are supermarket shopping cards. The face values are the same."
While talking, everyone had already received a red envelope and couldn't wait to open it. Among the seven employees, three were cash and two were shopping cards.
People who touched the shopping card were even happier, because this supermarket is popular among young people. This card is equivalent to hard currency, and it feels more pleasant to use than cash, and it doesn't hurt.
Some people have already started discussing exchanges.
In fact, it was a coincidence that Lin Miao made such an arrangement. He only had enough cash to cover three people's red envelopes, and he happened to have two brand-new supermarket shopping cards in his wallet, which came in handy.
You really don’t know if you’re not a boss, but it’s still necessary to prepare some of these small things to put in your car or on your body.
After eating and drinking and taking the money first, the atmosphere suddenly became tense and it was time to talk about serious matters.
Lin Miao said: "We have called everyone here tonight because our company has received a big benefit tonight..."
Lin Miao narrated what happened that night, just like telling a story, making people listen with ups and downs, enjoy it, and feel the same.
In the end, this big benefit was due to netizens spontaneously uploading videos of their experiences and even doxxing him, which made him stand at the forefront of this traffic.
You know, this volume of traffic accumulation, if nothing else, if you use capital to promote it, you can't even think about it if you don't have seven figures.
It is equivalent to saying that if the mining rights of a mine are suddenly assigned to you, is there any reason not to mine?
Hurry up and follow.
So I called my employees to come over and work overtime.
So what should we do when they come?
Lin Miao made arrangements for the division of labor.
In professional terms, this is called "traffic diversion". That is to say, they use their own team to produce content to guide this traffic to their own traffic pool.
If done well, it is possible to cause the flow to fission and produce a geometric multiplication effect.
This is a rare opportunity and must be seized.
The 8 people present, including Lin Miao, were divided into three groups. In one group, Lin Miao brought an assistant to do real-time public opinion monitoring, grasp the latest traffic dynamics, and hot keywords for topic interaction, and the assistant was in charge
Enter the additional window and act immediately according to Lin Miao's instructions.
One is a two-person copywriting team that produces more detailed or relevant content simultaneously with popular keywords.
The other is a video editing team of three people, responsible for matching these copywritings into re-edited videos for distribution.
"Let's try to make Brother Qiang Shuoche, Meiya and Huhuang's self-media popular tonight, so that their number of fans will increase. Everyone can take action." Lin Miao gave a clear instruction.
.
This job is really interesting. Employees can start working on the spot using their mobile phones. Some can also go to their workstations and turn on the computer to work. Everything is free and casual. This is why many Internet companies will build their office areas into
The reason for the many functional areas is that people can only be creative when they are relaxed and satisfied.
Lin Miao was very satisfied with the scene. She secretly took a few photos and sent them to Bai Mei, and entered a text:
[We are already working overtime. Looking at everyone’s enthusiasm at work, you know that tonight is a night to increase fans.]
Bai Mei saw it and was happy. This guy is really fast!
[Looking forward to it, come on~Awesome!]
Lin Miao couldn't help but feel happy when she saw the various rainbow fart animations and emoticons sent by Bai Mei.
People, you must learn to adapt to the times. I never expected that my desire and passion for making movies would now change to a different track and shine on the short video platform of self-media. What a twist of fate! <
/p>
It goes without saying that this insight can be used as an entry point to deeply explore the person [Lin Miao] and a hot topic for attracting traffic content.
Just do it as soon as you think of it. Lin Miao will send this direction, that is, topic selection, to his assistant to arrange it.
Let the team have immediate targets.
For these young people, once they have a target, their professionalism will bring about expected results.
There is a resource database within Lin Miao's company, which is a workstation that contains a large amount of information related to the company's growth, including some of Lin Miao's past works, etc.
These materials have become timely content for editing and publishing at the moment, and they only need to be modified.
By analogy, content brought to several other accounts is also being produced continuously.
Lin Miao took some time out of her busy schedule to report this real-time trend to Du Keqiang and Zhu Jingxuan.
These two good night owls got excited when they saw it, and drove over in unison.
The two of them arrived front and back, Zhu Jingxuan arrived first, and before his buttocks were warm, Du Keqiang came in with a loud voice:
"Tonight is going to be a step up. I've already started to gain fans!" Du Keqiang shouted: "Ah, Mr. Xuan is here too. How much are you going to invest tonight? I'll follow."
Both of them had bright eyes and were ready to have a big fight.
"We don't need everyone to vote for it yet. The natural popularity provided by the platform is enough for us. Bosses, please pay attention to the production ratio, control it, hold it steady, and don't rush." Lin Miao reminded steadily.
"Huh?" Du Keqiang said curiously, "Meiya is really calm over there. Why didn't they participate?"