"Xuanzi, you didn't settle the account like this."
Looking at Xie Xuan who was frothing, Qin Feng sighed and said: "Leasing a store is just the basic requirement for opening a store. Whether it is an undecorated store or a store transferred by others, at least 30,000 to 50,000 yuan is required for decoration.
It’s indispensable, right?”
Since it is a store for business, it must be different from the street stalls outside. According to Qin Feng's thinking, the store must be decorated to a high standard, and the area of 20 square meters is too small in Qin Feng's opinion.
"Well, this amount of money is indispensable." Xie Xuan thought for a moment and said, "Then it will cost about 70,000 to 80,000 yuan."
"It's not just that, these 70,000 to 80,000 yuan are just to build up the store's shelves, and the people who spend the money are still behind."
Qin Feng shook his head and said: "It's basically impossible to encounter something as good as the transfer of the whole store in Xinnan. Xuanzi, do you know how much money it costs to prop up a store and sell goods?"
"have no idea."
Xie Xuan was a little stupid when he heard this. After he took over "Wenbaozhai", there was still inventory in the warehouse, and the merchants who purchased the goods were all from the previous channels, so he didn't have to worry about it, so Xie Xuan didn't understand these things.
"We are opening an antique store. Let's take an area of 30 square meters. Even if the items in the store are all fakes, it will cost at least 200,000 yuan, which is still less..."
In the antique shop, it is not uncommon for shops open to the public to have fake goods. This is mainly because the price of real goods is too high, so many people keep them at home. Only when the buyer wants to see them will he arrange a time to bring them to the store.
inside.
But even if it is a fake, it still needs to be equipped with some high imitation gadgets. Each of those things costs at least ten thousand or eight thousand yuan. Calculated in this way, Qin Feng's budget of two hundred thousand yuan is not much.
If you want to stock up on a few genuine antiques for a small store, I'm afraid you don't have a million dollars, let alone support a store.
The reason why Qin Feng did not come to Panjiayuan for more than two months after arriving in the capital was that, firstly, a lot of things happened during this period, and secondly, it was because he was short of money because he did not want to take out the batch of jades obtained from the tomb robbery yet.
"Brother Feng, I understand..."
After listening to Qin Feng's analysis, Xie Xuan realized that he had oversimplified the matter, and a look of disappointment appeared on his face. He originally really wanted to get involved in the antique craze and take off his arms to do it.
"Little Fatty, why are you so upset?"
Qin Feng called Xie Xuan's nickname and said with a smile: "After I was released from prison, weren't we all poor, and now we have a net worth of hundreds of thousands?
You don’t have to worry, just come to Panjiayuan for a walk if you have nothing to do. If someone offers to transfer the store, we will take it over if it’s suitable. That way, even if the price is higher, we can save a lot of money."
When doing business, the most taboo thing is the word "hurry". When you are eager to make a deal, you often ignore many details, and details are related to success or failure. One wrong step often results in bankruptcy.
Qin Feng used to create fake jadeite and set up a scam. That was a desperate act, but now he is unwilling to do such a thing again. He would rather accumulate wealth safely than put himself in danger because of money.
"Brother Feng, I listen to you, I will do whatever you say!"
Qin Feng's words made Xie Xuan grin. The grudge in his heart went away and he said: "Brother Feng, let's go in. There are street stalls this weekend, and maybe we can get some good things."
"Come on. Don't even think about it. If you don't touch it, it's normal. If you do, you'll win..."
Qin Feng smiled and said as he walked: "When you come to a place like this, you can have a pick-up mentality, but you must not have a lucky mentality. Whenever you see something that you can't understand, don't take action..."
All businesses in this world are actually a kind of psychological behavior of people, and antique business is even more so. People who want to go shopping for treasures have a mentality of wanting to take advantage of small things.
But these people have forgotten one thing, that is, taking advantage of small things will lead to big losses.
Those who hang out in the antique market all day long have already sieved their items countless times, and the chance of retaining the real thing is about the same as winning five million.
"There are so many people. Although the things are fake, they can reflect some of our country's culture."
Slowly walking forward in the crowd, just as Qin Feng thought, these street stalls had nothing worth seeing at all, and most of them were wholesaled from small commodity markets in various places.
However, these things all have a hint of traditional culture, such as Hengshui's snuff bottles, Yang Liuqing's New Year paintings, Suzhou's embroidery, and Dongyang's wood carvings, all of which are craftsmanship passed down by ancestors for thousands of years.
In addition, the most common items on street stalls include agate, jade, ceramics, Chinese and foreign coins, bamboo and wood bone carvings, shadow puppet masks, Buddhist tokens, and national costumes.
Although they are not antiques, they are very novel and unique. The tourists who came to visit have donated their money one after another, and the business is pretty good. You can hear the bargaining sounds of those who are talking about Beijing movies everywhere.
"Xuanzi, is this the store that Xinnan is talking about?"
After walking along the crowd for about 200 meters, Qin Feng saw an antique shop selling the Four Treasures of the Study. There was a black gold signboard of "Four Treasures" hanging on the head of the store, and the front was decorated very grandly.
"That's right?" Xie Xuan looked around and said, "Didn't you say you were waiting at the door of the store? Who is there?"
"Maybe they went into the store, let's go look for them!" Qin Feng looked in the crowd and didn't see Feng Yongkang and others. He immediately pulled Xie Xuan and the two entered the "Four Treasures Pavilion"
.
"Two distinguished guests, what would you like to order?"
As soon as he entered the door, a waiter in a long robe and mandarin jacket greeted him, but when he saw the faces of Qin Feng and Qin Feng clearly, the smiles on their faces immediately turned cold.
"Hey, Xuanzi, I have a fight with you."
Seeing this situation, Qin Feng was not angry, but laughed at Xie Xuan, because the waiter's behavior in welcoming guests was really similar to Xie Xuan's.
When running the Four Treasures of the Study, the customer base is generally divided into two parts. One is those who really love calligraphy. Their hands feel itchy if they don't write something every day. They are the main force of consumption of the Four Treasures of the Study.
Most of these people are elderly people over fifty or retired. They have money and leisure, and basically consume something every time they come to the store.
There is also a group of people who come here with their children. In the 1990s, the idea that characters represented people was still very popular. Parents who wanted their children to succeed were not stingy about spending money on their children.
As for young people like Qin Feng who are in their 20s, they basically have no possibility of consumption. Panjiayuan has tens of thousands of visitors a day. If the guy smiles when he sees people, he probably won’t be able to wait until he gets home at night with that face.
It's about to be pumped.
"How does it compare to our "Wenbaozhai"?" Qin Feng ignored the waiter and wandered around the store with Xie Xuan minding his own business.
"The face is bigger than ours, and the goods are more complete. The quality of this rice paper is good. But the price is also high. Jintian's spending power is not good enough, so we don't have any stock in the store..."
When Leng Xiongfei didn't come, Xie Xuan had always been in charge of "Wenbaozhai". His words were quite clear, pointing out all the shortcomings of his store.
"There are not many people who can write calligraphy now. If we want to do this kind of business in the future, we have to go into the high-end market."
Qin Feng shook his head. Although the food in this store is very good, the business is average. Compared with several antique stores nearby that sell jade, calligraphy, painting, and ceramics, it can be called deserted.
"Brother Feng, what is the high-end market?" Xie Xuan heard this term for the first time and asked curiously.
Qin Feng said casually: "To put it simply, it is selling things to rich people."
"Brother Feng, I don't quite understand what you are saying."
Xie Xuan shook his head. What Qin Feng said was in vain. Everyone wants to sell things to rich people, but the richer this person is, the stingier he becomes.
Xie Xuan once met a billionaire in Jintian and bought an inkstone worth more than 300 yuan, and spent an entire afternoon with him. He paid back 20 yuan and was as happy as if he had won a grand prize.
"Idiot, just make a brand. If you can do it all over Beijing. People who can write calligraphy without using the things in your store are embarrassed to admit that they can write calligraphy when they go out, then you will be considered successful!"
"Hey, this little brother is right, but what does this brand need to do?"
As soon as Qin Feng finished speaking, there was a voice behind him. When he looked back, he saw an old man wearing an old-fashioned double-breasted robe, holding a purple clay pot in his hand, smiling at himself.
"Old man, I just said it casually, don't take it seriously."
Qin Feng smiled and cupped his hands, turned around and said to Xie Xuan: "Let's go, Lao Feng and the others have probably gone somewhere else, let's go look for them."
Qin Feng has many ways to make money in his mind, but he and the old man are not related, so why should he tell him? If he comes to Panjiayuan in the future, wouldn't it be like shooting himself in the foot?
"Hey, hey, little brother, don't leave, come in and have a cup of tea!"
When the old man saw Qin Feng turning around and leaving, he couldn't help but chase after him. The business of his shop was not bad, but it was not bad, but compared with those antique shops that can be called huge profits, it was a bit struggling.
So Qin Feng's insights just now touched the old man a lot, but he stopped talking in the middle of the words, which made the old man feel as if he had been clawed by a cat.
"Qin Feng, why did you go to the store to browse?"
As soon as he walked out of "Four Treasures Studio", Qin Feng saw Feng Yongkang standing at the door of the store looking around randomly. After seeing Qin Feng and Xie Xuan, he immediately rushed over.
"Old Feng, why are you alone? Where are Brother Zhu Nan and the others?" Seeing Feng Yongkang's anxious look, Qin Feng couldn't help but froze for a moment, thinking that these boys wouldn't be cheated on, right?
"Bang porcelain" is a jargon in the antiques industry. It means that when individual criminals sell antiques at stalls, they often put fragile porcelain in the middle of the road with ulterior motives, waiting for passers-by to accidentally knock it over.
Taking advantage of the opportunity to blackmail.
Feng Yongkang and others are all well-dressed, especially Wei Hanfei, who looks like a rich girl at first glance. If these people walk together, they may really be targeted by those who "touch porcelain."
After hearing what Qin Feng said, Feng Yongkang waved his hands repeatedly and said: "It's not a ploy, it's... Wei Hanfei and Lao Zhu's wallets were stolen. The two of them brought more than 10,000 yuan in total..."
"Why are you worried if their wallet is lost?"
Qin Feng looked at Feng Yongkang and said calmly: "Old Feng, you have lost your wallet too, right? You look like a rich man dressed like this."
"You...how do you know?"
Feng Yongkang's face fell, and he said angrily: "I am not trying to curry favor with you, but the more than two thousand yuan I brought with me was also stolen!" (To be continued...)