The premiere of "Tomb Raiders" is scheduled for Sunday night, the 14th of the twelfth lunar month.
At this time, New Year movies are still being screened, and the Spring Festival holiday for Hong Kong people will not be until nine days later. These nine days are also the last wave of publicity before the movie is released, and it is also the most critical wave of publicity.
The premiere was naturally held at the Taiping Theater, and screenings were also held at five theaters including the Queen's Theatre. Movie tickets for the premiere and screenings required a lot of effort from the audience to buy them.
Audiences are still very interested in this special effects blockbuster that cost HK$130 million and want to see where the money was spent.
Kang Jianfei originally said that the cost of "Tomb Raiders" was over 100 million, with no upper limit. In the end, it cost a little more than 120 million, mainly on special effects. Fortunately, the production of "Terminator 2" accumulated experience for the development of computer special effects.
"Tomb Raiders" did not have to slowly explore the special effects processing, so it only took one year to shoot. Otherwise, the production cycle would be longer and the cost would be greater.
Why does James Cameron often go over schedule and take several years to make a movie, doubling the production cost? Because he has been innovating and personally led a team to develop new cameras in order to make a movie.
Later, he became even more frenzied. In order to make the movie screening better, he went to promote the new big screen without doing his job.
Kang Jianfei was filled with emotion when he thought about it. Why can't there be such an outlier among Chinese-speaking directors, but all of them are only satisfied with small box office?
The premiere officially starts at 7:20 p.m., with a 40-minute live interaction, and the movie premiere starts at 8 o'clock. Screenings in the other five theaters also start simultaneously at 8 o'clock.
Before 7 o'clock, many audiences came to the Taiping Theater, and there were even scalpers selling high-priced premiere tickets on the roadside.
Reporters also came early and stood outside the cinema to interview celebrity guests - Kang Jianfei's movie premiere. Almost all the big-name stars from Oriental Entertainment Agency, except those who couldn't leave for filming, came to support them. Second- and third-tier stars who were not famous enough.
We are not qualified even if we want to come, because the number of invited guests for the premiere is limited.
There were no premieres for Kang Jianfei's movies last year or before. This year's "Tomb Raiders" premiere has not even started yet, but it's already enough to raise eyebrows.
There was even a red carpet outside the Taiping Theater. Popular movie and TV stars were arriving one after another. The shutters of reporters' cameras kept flashing. This grand scene gave people the illusion of attending a large ceremony.
"It's such a lavish premiere. I'm afraid it will cost a lot of money, right?" Yuen Biao asked as he walked beside Hong Jinbao.
Hong Jinbao smiled and waved to the reporter's camera, and said in a low voice: "Kang Jianfei owns the premiere venue. The reporters came to promote it for free. Celebrity guests and film critics also came to support for free. Even the host of the award ceremony came to support him for free.
It's from Phoenix Theater. The Taiping Theater has more than 2,000 seats, and the more than 1,000 seats in the back are sold to movie fans at high prices. For us to do a premiere of this scale, it would cost at least 20,000 to 300,000 yuan. Not only do they not spend
Instead of making money, you can make a fortune.”
Yuan Biao laughed self-deprecatingly: "No wonder other people can get rich, but I can only earn some hard money by filming movies."
The two were chatting and laughing and were about to walk into the theater when they suddenly heard a noise behind them. Hong Jinbao and Yuan Biao couldn't help but look back.
"Why is Brother Long here?" Yuan Biao said in surprise.
Hong Jinbao was also stunned for a moment, and then smiled with relief: "His mind is wild, and it should be Mr. Zou who has the headache."
The person who arrived was Cheng Long, who was surrounded by reporters because his appearance was so surprising. Cheng Long and Kang Jianfei had cooperated before, but they have been in a competitive relationship since then, and meeting each other was just a courtesy.
Sexual greetings.
Cheng Long came to attend the premiere of "Tomb Raiders" today. Could it be that he is leaving Golden Harvest and joining DreamWorks?
Reporters have great imaginations. As soon as they saw Cheng Long appear, they immediately thought of things thousands of miles away.
In fact, Cheng Long's appearance was very simple. He just wanted to express his goodwill to Kang Jianfei. After easing the relationship, they might be able to work together on a movie one day.
The person who prompted Cheng Long to make this move was none other than Hung Kam-bo. During the New Year period, four cinema lines starring Hong Kim-bo were showing four movies at the same time. This situation really stimulated Cheng Long. Although Cheng Long's "Miracle" just sold more than 30 million yuan
However, Hong Jinbao runs two film companies at the same time. He produced, starred in and directed a total of seven movies last year, making far more money than Cheng Long.
Seeing that Hong Jinbao is making a lot of money, will Cheng Long, who is more famous, have a psychological balance? Now Cheng Long has begun to contact Judeng Company in Taiwan and has agreed to star in a commercial film produced by Yang Dengkui.
Although Cheng Long is still making films for Golden Harvest, he privately accepted film contracts from Taiwan's Judeng Company, which is no different in nature from the cooperation between Hung Kim-bo and Xinbao Cinema. Because Golden Harvest's Taiwanese film partner is Longxiang Pictures, and Yang Dengkui is now
Starting anew and cooperating with other theater chains, Judeng and Longxiang are in a competitive relationship in Taiwan.
In other words, Cheng Long chose to cooperate with a competitor of Jiahe's partner. Once this news is announced, Zou Wenhuai will be embarrassed, and it will be difficult to explain to his partner Longxiang Pictures.
Cheng Long is not a fool, and he obviously knows this. This time he came to the premiere of "Tomb Raiders" not only to express his goodwill to Kang Jianfei, but also to show off his muscles to Zou Wenhuai.
If Zou Wenhuai was smart, he would definitely compromise with Cheng Long and no longer prohibit him from cooperating with other companies.
If other actors cause such a thing, they will definitely be blocked by a big company like Golden Harvest, but Cheng Long has full wings and can't be blocked at all. You see, after Hong Jinbao cooperated with Xinbao, Golden Harvest still "disregards the past grudges" and continues
Choose to cooperate with Hong Jinbao?
It was the example of Hong Jinbao that prompted Cheng Long to take this step. Cheng Long's thoughts can be explained in one sentence: Why does he earn more than me?
In fact, these are the consequences that Chow Wenhuai himself planted back then. He promoted the independent director system in Hong Kong, broke the inherent big studio model, made a remarkable contribution to the development of Hong Kong films, and also made Golden Harvest become one of the most popular films in Hong Kong.
One of the best film companies.
But Xiao He failed Xiao He. Most of the top directors and companies that Zou Wenhuai trained at the beginning have now left him and become Jiahe's competitors.
There is no other reason. Jiahe and the ** directors are already collaborating for their own interests. Maybe there was some affection mixed in at first, but one day when benevolence and righteousness are exhausted and Jiahe cannot satisfy the appetite of these ** directors, they will naturally choose to leave.
Hong Jinbao and Cheng Long ate the most at Jiahe, but their appetites were getting bigger and bigger, and Jiahe could no longer satisfy them.
Kang Jianfei does not have these hidden dangers. If the original DreamWorks still had a large studio system, then the company's various departments were separated into separate distribution, brokerage companies, and the establishment and growth of Oriental Culture and Entertainment Group, which has successfully transformed into a fine division of labor.
diversified entertainment group.
Oriental Culture and Entertainment Group focuses on the cultivation of talent echelons, scientific management and operation, and mutually beneficial cooperation between various companies. It never places its treasure on a certain star, nor does it overly restrict the freedom of its artists. Anyway, there will be no single pillar.
If you leave, half of the company will collapse. This is an essential difference from Golden Harvest Pictures.
Without further ado, Cheng Long, among the many surprised looks, leisurely found a seat according to the number on the invitation and sat down right next to Hong Jinbao and Yuan Biao.
"Along is here too?" Hong Jinbao pretended to have just discovered Cheng Long.
Cheng Long smiled and nodded: "Yes, Mr. Kang sends me invitations to every premiere. I will feel really bad if I don't come again."
"It's hard for me to refuse such kindness." Hong Jinbao said with a smile.
Yuan Biao sat next to him, listening to the conversation between the two senior brothers, feeling very awkward. Hong Jinbao had helped him, and Cheng Long had also helped him. Now there was an obvious gap between the two, but Yuan Biao didn't know how to help them.
resolve.
More and more guests and audiences are attending. Stars such as Zhou Runfa, Zhou Xingchi, Zhong Chuhong, Li Jiaxin, etc. are all here. Many others who are not here are filming because the Spring Festival holiday is about to begin, and many crews are busy rushing to catch up early.
Call it a day. As for Li Lianjie, Wang Zuxian, Guan Zhilin and others, they went home early to reunite and wait for the Spring Festival. Their families are not in Hong Kong.
There were hundreds of media reporters and film critics, occupying a large area of seats, and some photographers squatted in the aisles to take pictures. Their cameras would be put away after the movie started.
As time passed, the lights in the Taiping Theater suddenly dimmed, and the premiere finally officially began.
The two hosts were Chen Baixiang and Mao Shunyun. After a few opening remarks, they invited the film's creative members to the stage.
Zhang Yan sat down affectionately next to Kang Jianfei, while Kang Jianfei deliberately moved away to keep a distance. There were many old friends sitting in the celebrity guest seats below, such as Zhong Chuhong, Li Jiaxin, Lan Jieying, Qiu Shuzhen, Li Saifeng, Wen Bixia, Li Lizhen... enough
There were eight or nine of them, and they might turn into jealousy at any time. He didn't dare to be overly affectionate with Zhang Yan on stage.
Kang Jianfei sat there with a leisurely demeanor and didn't say much. With his high status, he naturally had to be more restrained and couldn't do his best to attract the audience and create topics like before.
Basically, it was Wu Zhenyu, Zhang Yan and Zeng Jiang who talked about a lot of interesting things during the filming. Kang Jianfei occasionally interjected words to enhance the atmosphere.
The interactive session lasted for a full 40 minutes, and finally the night came to an end. The host and the creative team left the stage to prepare for the screening of "Tomb Raiders".
More than 20 staff members patrolled the entire venue, reminding reporters to put away their cameras and prohibit taking pictures. They also carefully searched the auditorium to prevent anyone from secretly filming the movie with a small camera.
Piracy is so rampant today, especially with the popularity of home video recorders, the video tape rental business has become booming, and more than half of the video tapes on the market are pirated goods.
Hong Kong films have a tradition of midnight test screenings. Many films are now screened at midnight and then re-edited based on the audience's response. There is about a week's time difference from the midnight test screening to the official release.
After the video tape industry developed, many people went to midnight shows to secretly take pictures. In many cases, pirated video tapes were sold at roadside stalls before they were officially released in theaters. r1152