As one of the largest book retail stores in Hong Kong, Glory Bookstore has developed since the early 1990s and now has ten stores in the most prosperous areas in Hong Kong.
In an era when Internet reading has not fully exploded, the popularity of physical bookstores is obvious to all. Sales and rentals can be said to be blooming at the same time. It can be called the last flourishing era of the book era.
However, as a first-line bookstore and the leader in Hong Kong's bookstore industry, Honor Bookstore has set a strict rule since its inception, that is, no new book will be rented out for less than one month after its release.
Therefore, new books put on the shelves of Honor Bookstore can maintain relatively good sales records in the first month, which is very beneficial for hitting the butterfly sales list.
And "Looking for Qin", this eye-catching work, has obviously received enough attention before it was put on the shelves.
Not only are TV and radio publicity very fast, but the title pages of some of the most popular books nowadays are also filled with various introductory advertisements about "Xun Qin Ji".
Therefore, when "Xun Qin Ji" was put on the shelves on the first day, its sales skyrocketed.
In the three days before the third day of the Lunar New Year, the sales volume of "Looking for Qin Ji" was relatively hot, almost the same as the sales volume of popular new books by well-known authors.
But after the third day of the Lunar New Year, the passenger flow picked up and people began to go to work one after another. After going to school, the sales volume of "Xun Qin Ji" was refreshed almost every day.
As of the 15th day of the first lunar month, the sales volume of "Looking for Qin" at Glory Bookstore in Mongkok District has exceeded the single-day sales record of any author's new book in the same month of release, reaching 2,141 copies.
In one day, the book series "Looking for Qin" alone could sell more than two thousand copies. This record has shocked all the staff of Glory Bookstore.
You must know that this number can only be reached unless it is collectively purchased by schools, governments and other groups, and it is also humanities books such as textbooks and materials.
Under normal circumstances, for example, novels and books, it is very rare for a single book to sell thousands of copies a day in a bookstore.
And such cases may not occur only once a year.
If it appears, it’s either hype or it’s still hype!
In short, without the power of capital in operation, it is basically impossible for a bookstore to sell more than 2,000 copies of the same work.
Although the number 2141 is divided among the first, second and third volumes of "Xun Qin Ji", it can be regarded as the same whole.
In fact, many serialized books of works are also calculated in this way.
But even so, it is rare for a god-level work to sell thousands of copies in a day.
However, "Xun Qin Ji" appeared and doubled to more than 2,100 volumes.
If you take an exaggerated calculation, a bookstore can sell 2,000 copies in one day, and 60,000 copies in a month.
How many bookstores are there in Hong Kong?
Countless!
Glory Bookstore alone has ten branches all over Hong Kong!
If every bookstore is so popular, wouldn't 600,000 copies be sold in a month?
Although this data is somewhat general, exaggerated and untrue, it still shows how popular "Xun Qin Ji" is.
This is only possible when Hong Kong Cultural Publishing House intentionally controls the supply of goods. This is a form of hunger marketing.
However, the first printing of 500,000 copies seems to be a bit stretched now, not to mention that these 500,000 copies are distributed throughout Asia, including but not limited to Hong Kong, Taiwan, Malaysia, Singapore, Vietnam and other places.
In short, the popularity of "Xun Qin Ji" exceeded everyone's imagination. The publisher did not expect it, and the bookstore sellers did not expect it. Therefore, under various conditions and the promotion of negotiations by all parties, the story about Qinglian Sword Fairy
Seven book signings in seven days. It was officially signed and established.
The first stop is the Mongkok branch of Hong Kong Glory Bookstore.
Early in the morning, Li Qing, Cai Afen and others came to the Glory Bookstore.
It was still cold weather, but when he arrived in front of the Glory Bookstore, Li Qing only felt a wave of heat coming over him.
Looking around, there were four to five hundred people queuing up in front of the bookstore, like a huge and winding dragon.
In the crowd, almost everyone had a copy or even several copies of "Xun Qin Ji".
They were chatting or reading, waiting excitedly in front of the Glory Bookstore.
Their ages are as follows: the youngest is about fourteen or fifteen years old, and the oldest is forty.
This means that the readers of "Xun Qin Ji" are of a very wide age range.
The building scale of the Mongkok branch of Glory Bookstore is quite large. It looks like a shopping plaza with two floors.
It covers an area of about two hundred square meters and is surrounded by tempered glass, which allows people to clearly see the neatly arranged books in the bookstore and the clean and warm reading environment.
On the beam between the floors, a huge banner with white text on a red background was posted, which read, "We solemnly welcome Qinglian Sword Fairy, the author of "The Story of Qin", to hold a book signing at Glory Bookstore."
On the left and right sides in front of the bookstore, there are many promotional and introductory slogans for the book "Xun Qin Ji".
There are also many animated versions of novel characters such as Xiang Shaolong, Zhao Pan, and Wu Tingfang provided by the publishing house.
Because they had already communicated by phone in advance, as soon as Li Qing, Cai Afen and others appeared at the bookstore, they were surrounded by bookstore staff and were under strict protection in all aspects.
This situation was seen by all the book fans, and it immediately caused a commotion.
But most of them have never seen what the Qinglian Sword Immortal looks like.
Therefore, when book fans saw Cai Afen and others, although they were scratching their heads in their hearts, they were really embarrassed to come forward and ask. Besides, they were all still queuing up, and no one was willing to give up their position to others.
Therefore, in full view of everyone, Li Qing and others entered the bookstore unscathed.
The store manager is an authentic Hong Konger. He wears glasses. Although he wears a dark red down jacket, he also wears a blue tie. He looks very cultured.
However, it was really awkward to speak Mandarin. Fortunately, Li Qing was well-informed and could barely understand it.
After Cai Afen introduced Li Qing's identity on behalf of the Hong Kong Culture Publishing House, Li Qing shrugged as usual in the face of the surprise of the store manager and surrounding staff.
"Zhang Ailing once said that you should become famous early. Now that I have met the Qinglian Sword Fairy, I know that this statement is true. It is true that a hero comes from a young age!"
After the store manager marveled, he stopped talking nonsense, looked at his watch, and said straight to the point: "Sir, it's already a quarter past nine. Look, should the signings start now?"
Everyone's eyes turned to Li Qing.
Faced with the store manager's arrogant words, Li Qing smiled and replied: "It's my wish." (To be continued.)