Soon, Zhou Shu brought news from his meeting with the director of CCTV Variety Channel.
"The package price is four million. The venue, equipment and other hardware facilities are all provided by CCTV, as well as publicity and promotion. We only need to provide the content. However, like other TV stations, the channel director also wants to see the final effect of the program.
.”
Li Qing smiled and said: "We are newbies making our debut, so it is normal that we cannot win people's trust. Since CCTV's offer is the highest, let's go with CCTV."
"It's a CCTV variety show channel. This channel is very different from traditional CCTV."
Next to him, Liu Qin sat on the sofa, biting into a red lipstick apple, and explained: "Although the variety show channel relies on CCTV to have a very wide ratings coverage, its ratings are about the same as local satellite TV, let alone Hunan Satellite TV."
Comparatively, even the current Beijing Satellite TV and variety show channels may not be able to compare."
"But do we have a choice?" Li Qing asked back: "CCTV's offer is the highest and it is sincere. Although it is not as good as the other two satellite TVs, we have no choice, right?"
Liu Qin put the apple down and said a little aggrievedly: "Didn't you say you wanted to compete with "Super Star"? If it were on CCTV, the ratings would not be as high as those of Hunan Satellite TV."
"Even if we choose Donghai Satellite TV and Jiangzhe Satellite TV, which one of these two TV stations can compare with Shonan Satellite TV in terms of ratings?"
Li Qing said lightly: "Whether it is East China Sea TV, Jiangsu and Zhejiang TV, or CCTV, in front of a long-distance ship like Xiangnan TV, they are just small boats in the waves. There is not much difference. In this case, why don't we
How about choosing the Central Comprehensive Hospital with the best conditions and the highest management?"
Liu Qin was stunned for a moment, and then said after a long while: "What you said makes sense, but I am speechless."
Zhou Shu laughed out loud, "In this case, I will formally reply to the other party. The director of the Central Comprehensive Channel is a very easy-to-talk person. He is not as strong as the rumored director of the news channel. However, it seems that the other party has also made a mistake this time.
It's a big investment. When we contacted the other party before, when talking about the contract, the other party made it clear that they would hold a signing ceremony for "The King of Masked Singer" with great fanfare, and that they would be like "Superstar", which became popular before it was broadcast, and
It can be seen that CCTV is indeed willing to spend money. They said they can take care of all the publicity and promotion of the program, and there is another thing that other TV stations cannot provide. The promotion of "The King of Masked Singer" will not only be in
The variety show channel will be fully implemented, and the news channel will also have three to five rotation promotions a day."
After Li Qing heard this, he was silent for a moment and then said: "It seems that this director is really a knowledgeable person..."
Three days later, on Monday, Li Qing, Zhou Shu and Fang Haotian were invited to the CCTV building.
CCTV variety show channel reception room.
"Hello, you three. I'm Huang Tao, director of CCTV. You're welcome. Please take a seat. Please take a seat." Huang Tao's hair was slightly gray, but his body was very strong. He smiled and asked Li Qing and the others to take their seats, and then said with a smile: "
I have already met Mr. Zhou, these two...I guess this is Li Qing, right?"
Zhou Shu smiled and said: "Mr. Huang has a sharp eye. This is our boss. Even though he is young, he is very capable. You are full of praise for "The King of Masked Singer", planning and creation."
It’s all done by our boss alone.”
"How can I be so discerning? Who in the entire capital doesn't know Li Qing's good looks? But what I didn't expect was that "The Masked Singer" turned out to be your idea. I was surprised and very happy. A hero comes from a young age.
.”
Huang Tao was a little surprised. He immediately smiled and asked his assistant to serve tea, and then said enthusiastically: "I invite you here this time. The first thing is to discuss the specific matters of the contract and the signing time. After all, we are a nationwide company.
It is a TV show that attracts viewers, and I am very optimistic about this variety show. To be honest with you, "The Masked Singer" is the show on which I bet all my wealth..."
Li Qing and the other three looked surprised.
Huang Tao continued: "The second issue is the venue during program production. I have talked with Mr. Zhou before. There are nine studios in our CCTV building. Except for Studio No. 1, the other studios are
Hall, as long as you like it, tell me and I will negotiate and arrange the time and venue."
Hearing this, Li Qing had to interrupt the channel director: "Mr. Huang, I have something to say."
"Huh? You tell me." Huang Tao replied kindly.
Li Qing nodded: "The so-called "King of Masked Singer", the mask is just the highlight, the key point is the word "King of Singer". I think these two words alone are worth thousands of gold. Therefore, the audio equipment needs of the studio must be
It is the best in the industry, and in terms of decoration, I think it does not have to be big, but it must be exquisite. Even if it is luxurious, it does not matter if it is ridiculed by society for worshiping money. What we want is to be high-end!"
"What is Gao Da Shang?" Huang Tao asked doubtfully.
Li Qing snorted and explained: "It means high-end, grand, and high-end!"
Huang Tao looked stunned and nodded with deep sympathy: "You are right, we must make the show exquisite, and in terms of pretense, it must be worthy of the words "The King of Masked Singer"."
When the two parties met, it can be said that they had a very happy conversation.
This is the first time that CCTV has implemented the "separation of production and broadcasting" and handed over programs to outside production companies. In fact, despite Huang Tao's friendly smile on his face, he was suffering inside.
Because of "The King of Masked Singer", it can be said that he has been suffering every day in Taiwan recently.
Every moment, he felt that there were rumors everywhere around him. There were rumors that he was prodigal and laundered money.
Some people even said privately that the Discipline Inspection Commission had already targeted him.
Therefore, not doing anything at this time makes the rumors even more terrifying. Therefore, Huang Taocai said that he put all his efforts into the program "The King of Masked Singer" and he really hoped that "The King of Masked Singer"
"Can become the second ratings star after "Music Star".
In this case, his political achievements will also achieve a big jump, and he will no longer be confined to one CCTV channel. If it is possible to go further, his destination may be the position of director of a provincial TV station.
He was originally only optimistic about "The King of Masked Singer", but due to various rumors, he had to put everything on "The King of Masked Singer". If he succeeds, his career will be further advanced, and he will be allowed to fly within the system.
If you fail, you will have nothing. There are not many people who are retired and idle at the age of fifty.
Under such pressure, he was not only determined to recover the two million funds that he had lent to the news channel one after another, he was also preparing to apply to the superiors for allocation of production funds. After all, according to Li Qing, currently nine
Except for Studio No. 1, which is a fixed studio for the Spring Festival Gala, although the other studios can be arranged and used at any time, most of them are not consistent with the studios described by Li Qing.
Just the top audio equipment and so on, it is impossible to get it without spending hundreds of thousands.
The handsome guy from the producer said that if you want the most shocking listening experience, you must have matching hardware capabilities.
Huang Tao deeply believed in this point.
There is never any good thing in the world that suddenly falls. All good results are the result of planning for a rainy day and taking one step earlier than most people. (To be continued.)