Sha Yaqing didn't believe it and couldn't believe it.
Because the tragic experience when English channels introduced mainland programs is still vivid in his mind, and it makes him tremble every time he recalls it.
Tens of thousands of people complained. This was already a very serious broadcasting accident in the history of the television industry. The consequences of handling this accident were also very serious. Although the channel director did not take the blame and resign, he was punished as he should have been.
The channel employees involved in the incident had almost all of their monthly salaries deducted, and their year-end bonuses were completely fined. This directly led to many people at the channel being unable to tolerate this kind of treatment and quitting their jobs one after another.
Nowadays, Chinese channels will also face such a big shock...
The time points to 7:40 pm.
When the Mainland CCTV Variety Channel began to broadcast the much-anticipated third episode of "The King of Masked Singer", ATV Chinese Channel also brought this mysterious music variety show from the Mainland with high ratings for the first time.
Under the bustling starry sky of Hong Kong.
Hong Kong, Causeway Bay.
As the largest shopping mall in Hong Kong, "Hong Kong Times Square" can be said to be the most famous landmark building in Causeway Bay and has always been known as a shopping paradise.
As one of the top ten scenic spots, Times Square is also one of the must-see routes for many foreign tourists.
It is surrounded by numerous clothing stores, sports brand stores, jewelry boutiques, electronic product stores, bookstores, department stores, etc.
In addition, there is a huge electronic LED display in the center of Times Square.
Some local news programs in Hong Kong and advertising videos of various shops are played here every day. Although its advertising price is not as exaggerated as the TV wall advertising cost in Times Square, New York, it is almost the same as the advertising cost for TVB prime time slots.
The starry sky at night looks particularly sexy against the night view of the bustling city.
When a Mandarin tone that Hong Kong people found extremely harsh suddenly came from the display screen in Times Square, people who were walking around, shopping and shopping all raised their heads and looked at the huge TV wall.
"Welcome to the audience in front of the TV and on site to watch the large-scale mysterious music reality show "The Masked Singer" exclusively sponsored by Chiron Clothing. Hello everyone, I am the host Dong Xiaoxiao..."
In the picture on the TV wall, a young, slim and beautiful female host held up a microphone and faced the camera with a bright smile.
Her fair skin and clean teeth make people have a good impression of her.
However, when all these good feelings are accompanied by Mandarin and simplified subtitles...
Under the TV wall, in the crowded Times Square, there was an uproar.
"The Yan family was shoveled, how could this happen?"
“Have all the advertisements from Mainland China come to Hong Kong?”
"This is like a variety show. It takes an hour to air from beginning to end, right? Mainland landowners are simply burning money!"
"I'll give you a thumbs up, rich people are so willful!"
"Who is the company behind the shopping mall? For this small amount of money, it helps the mainland advertise?"
"I've seen this show. It's a singing show from Mainland China. The content is pretty good, but I didn't expect them to come to Times Square to advertise..."
Amidst the huge noise, people are shouting!
Thousands of people stopped in Times Square.
When Mandarin started to sound, people not far away who were focusing on shopping subconsciously turned around and looked at the pictures on the TV wall.
Everyone reacted with shock and anger.
"Mainland program? Damn it!"
"I'll blame you, you bastard, report them!"
"Who should I report to? Are you going to report to the Han Group, the owner of the shopping mall? Are you sure you are not joking?"
"TV station! Didn't you see the logo in the upper left corner of the TV wall? ATV! Chinese channel!"
"I'm grabbing your mother, really!"
It is the nature of all things to bully the weak and fear the strong.
The owner of the TV wall is the Han Group, which is a Fortune 500 company. Will they pay attention to the complaints of you ordinary people?
Maybe, but it won't be very effective.
But ATV is different.
Nowadays, even primary school students in Hong Kong know that ATV’s TV shows and programs are boring and they don’t like watching their programs at all.
And every once in a while, ATV’s ratings performance is revealed, which also represents a signal of decadence and dilapidation.
Everyone knows that ATV is now a weak and sick cat.
If you complain to them like last time, the psychological satisfaction you will get will definitely be much better than complaining to the Han Group.
As a result, many people began to ask for the complaint phone number of ATV, then picked up their mobile phones or landline phones and began to express some righteous and strong criticism to ATV staff.
Although the program advertisements on the TV wall attracted people's attention, except for a few groupists, no one paid attention.
People should shop when they should shop, and go shopping when they should go shopping.
But as time passed, many people were surprised to find that more and more people were stopping under the TV wall!
Twenty minutes later, under the TV wall, it was already densely packed!
Looking from top to bottom, everything is a black head!
At this time, a song sounded from the speakers on the TV wall.
"I have crossed mountains and seas, and also crossed mountains and seas of people.
Everything I once owned was gone in the blink of an eye."
With the return of Hong Kong, the SAR government, under the normative rule of the central government, has begun to gradually implement popularization policies one after another.
Among them, the popularization of Mandarin and simplified Chinese characters is one of the top priorities of the SAR government.
Although Hong Kong people are generally not interested in Mandarin and simplified Chinese, and the media, including TV stations, have been using traditional Chinese and Cantonese for sales and ratings, but under the general environment and the continuous influx of classic songs from Taiwan, how many Hong Kong people
There will still be some impact.
Generally speaking, although they don't like Chinese songs very much, they don't reject them either.
What they reject is just the SAR government’s method of forcing them to learn Mandarin and Simplified Chinese!
So when they heard the song "The Ordinary Road", many people's original dislike for the mainland suddenly disappeared.
Practice has proven that good music can affect people's emotions.
As the clear singing sounded, people felt as if they heard spring flowers blooming in their ears, and felt warm in their hearts. Many people had a trace of emotion on their faces.
I have crossed mountains and seas, and also crossed mountains and seas of people...
What moody lyrics!
It is said that music knows no borders. No matter it was or is now, folk songs are still one of the most popular types of music in Hong Kong.
"Ordinary Road" is a song that adds a lot of personal style to the form of folk songs. The singer's slow lyrical rhythm, clear voice and low singing make the whole song full of lightness.
of warmth and sadness.
When listening to this song, people seem to be in a sad and confused environment, and suddenly enjoy a feeling of peace and youth, a sense of surprise and happiness that is unparalleled by anything. (To be completed