On November 5th, the beautiful girl group MSN under Flying Stone Records officially launched its first album "Lovers Are Not Full".
The production and promotion cost of this album exceeded 10 million, and it is Feishi Records' annual blockbuster. Online sales were exclusively authorized to partner Feixun Music, and crowdfunding for CDs and peripheral products was launched on the crowdfunding website!
The sales model of "Not Yet Lovers" can be said to be exactly the same as Lu Chen's "My Deskmate", except that Feishi Records was extremely confident in advancing the crowdfunding project to synchronize with online sales, and spent heavily on publicity.
"My Deskmate" can be said to have created a new marketing model for music albums. Through this album, Lu Chen Studio not only earned an enviable "Platinum Record" certification, but also made considerable profits.
In today's pop music world, it is already very difficult to make money by selling albums alone. The success and success of "My Deskmate" is an anomaly. You must know that Lu Chen did not spend much money on promotion.
The outside world estimates the profit of his album to be at least 3 million+!
This makes people very jealous, and it also makes crowdfunding.com become a favorite in the eyes of many entertainment agencies. Following "My Deskmate", the album and peripherals were put on crowdfunding.com for pre-funding.
Not a few.
"Lovers Are Not Full" is not the second album pre-funded on the crowdfunding website, but it showed a rainbow-like momentum at the beginning of the project.
After the vigorous promotion of Feishi Records some time ago and the large-scale promotion of the title song MV, three beautiful young girls and a heart-pounding song "Lovers Are Not Full" made this girl group quickly become popular in China.
, attracted a large number of fans in advance.
So at 7pm on the 5th, when the album "Not Yet Lovers" went on sale on Feixun Music, the number of purchases increased explosively, and the crazy momentum made everyone in the industry stunned.
1000,5000,10000
It was past midnight, and the lights in Feishi Records' small conference room were still bright.
More than a dozen of the company's middle- and senior-level personnel, including music director Lin Zhijie, as well as heads of the public relations department, agency department, marketing department, etc., gathered together. Mu Xiaochu, Su Jiajia and Ning Tian were also present.
Everyone's eyes were fixed on the large projection screen hanging on the wall.
When the time displayed on the computer jumped to zero and the sales number of Feixun Music Network was fixed at 31,525, the conference room suddenly burst into long-lasting and warm applause!
From 7 o'clock to 12 o'clock in the evening, in just 5 hours, the sales of "Not Yet Lovers" exceeded 30,000+!
According to this growth momentum, there is no problem with sales exceeding 50,000 on the first day. And if the reputation is excellent, the sales data in the next two days are worth looking forward to, and it is reasonable to surpass "My Deskmate".
Although it is impossible to break Feixun Music's first-day album sales record, the success of "Not Yet Lovers" has become a foregone conclusion, and the heavy pressure in the hearts of everyone present has disappeared!
How profitable Lu Chen's "My Deskmate" is, everyone sees it and remembers it in their hearts.
The sales on Feixun Music can exceed that of this miraculous folk album, which not only represents huge profits, but also real popularity and influence.
Flying Stone Records has never expected to make back its costs by selling albums. The key lies in the MSN brand. Once it starts, it will represent a huge source of money and be a golden cash cow!
And the start was so perfect.
Lin Zhijie leaned his tense body comfortably into the soft chair, with a joyful smile on his face.
He gestured to the assistant not far away.
The latter mentioned the champagne that had been prepared in an ice bucket with understanding.
Not many people know how much pressure the music director of Flying Stone Records has been under recently. He can be said to have gambled his career and reputation on the star brand msn that he founded and led.
With the success of msn, Lin Zhijie's position in Feishi Records is as stable as Mount Tai, and there is even the possibility of further advancement.
After msn failed, Lin Zhijie could only retire sadly.
In this huge gamble, he has caught a royal flush. It is worth celebrating!
Three girls, Mu Xiaochu, Su Jiajia and Ning Tian, hugged each other. They were smiling and all of them had red eyes.
During this period of time, they have also worked extremely hard for this album.
The three girls also know very well how much resources and funds the company has invested in them.
Now you can finally enjoy the joy of victory!
Bo~
A cork sprayed into the air with white foam, and the smell of champagne spread everywhere.
Glasses of wine were distributed to everyone, and the executives of Fei Shi Records chatted and laughed in low voices, creating a harmonious atmosphere.
Lin Zhijie was not dazzled by the temporary victory. He took a sip of wine and said to his assistant: "Open the comment area and see what the fans think of this album!"
Sales data is of course extremely important, but evaluation of word-of-mouth is also indispensable. If the evaluation is not high, it is normal for sales to plummet later.
The assistant quickly held the wireless mouse and clicked on the comment area of the "Not Yet Lovers" album.
Although the sale lasted only 5 hours, there were already more than 20,000 comments in the comment area.
The most eye-catching thing is that this album has a score of 9.1.
Absolutely high score!
Those who are eligible to rate and post comments are album purchasing members, and their opinions are very important to msn.
This high score instantly cleared away the last trace of anxiety in Lin Zhijie's heart!
"This album did not disappoint me. I give it 7 points, and the three girls gave it +1 points. The total score is 10 points!"
“It’s very nice, especially the title song, I can’t get tired of listening to it!”
"+1 if you never tire of listening to it. This song "Not Yet Lovers" alone is worth spending 8 yuan to buy the lossless sound quality version."
"I like msn, I like "Not Yet Lovers", and I also like "Where's Love"!"
"My favorite is "He Still Doesn't Understand". It's so well written and sung well."
"'Not Full of Love', 'Where's Love' and 'He Still Doesn't Understand', there are only three good songs on this album."
When this comment was selected by Lin Zhijie's assistant, the two writers who were signed to Fei Shi Records looked a little embarrassed and a little ashamed.
The three songs "Not Yet Lovers", "Where's Love" and "He Still Don't Understand" are tailor-made works by Lu Chen for msn. Needless to say, "Not Yet Lovers" is the main hit, and the other two songs are also excellent works.
work.
At the beginning of the production of this album, Feishi Records had a lot of internal objections to Lin Zhijie's insistence on inviting Lu Chen to sing. The main objection was that the price offered by Lu Chen was too high. RMB 300,000 for a song was simply a rip-off.
Especially the writers signed by Feishi Records have the most complaints and resentments.
But Lu Chen showed his value with his song "Not Yet Lovers" and suppressed all the opposition.
In the end, Lu Chen not only wrote three songs for MSN, but also joined the ranks of producers.
The remuneration paid to him alone is more than 1 million!
Now it seems that the money was well spent.
It’s not that the other authors’ works in this album are all bad, but compared to Lu Chen’s songs, they are undoubtedly inferior. They are of good quality but have no potential to become popular.
At this point, paying listeners have the highest judgment power.
"Have you noticed? These three songs were all written by Lu Chen for msn!"
"Yes, I saw it in the lyrics. The lyrics and music are all composed by Lu Chen. He deserves to be the prince of music!"
"Lu Chen+msn, peret!"
"Flying Stone Records is so dark, there are no singles to download, otherwise I would have just bought three songs."
Lin Zhijie burst out laughing when he saw this comment.
Many company executives looked at Lin Zhijie with admiration, because it was Lin Zhijie who decided to only sell the entire album and not retail singles. What a foresight!
Selling singles for retail sales can increase profits and allow some members who are reluctant to spend more to purchase them. However, single sales will not be calculated into the gold record certification. Everyone has their own opinions on how to choose.
Lin Zhijie's decision undoubtedly ensured the sales of the entire album, and the reputation is so good that he has already won the "Platinum Record" and can still compete for the best new artist album or the best female group of the year!
For a new band, such a starting point really couldn't be higher.
While feeling proud, Lin Zhijie also felt regretful.
Originally, he invited Lu Chen to come over in the evening, but unfortunately Lu Chen was too busy with work and politely declined.
Another regret is that Lu Chen was not asked to write two more songs, that would have been perfect!
It's not a problem for the three songs "Not Full of Lovers", "Where's Love" and "He Still Doesn't Understand" to be on the original music chart, but I think it's not powerful enough. It would be nice to add five more songs.
However, Lin Zhijie was quickly amused by his own thoughts. You must know the situation at that time. He was under huge pressure when he invited Lu Chen to sing three songs. Five songs could not be approved by the company no matter what.
But the previous regret can be made up for.
He couldn't wait to take out his mobile phone and prepared to call the already familiar number.
But after thinking about it, Lin Zhijie called all three girls from msn over.
He handed the phone to Mu Xiaochu and said: "Xiaochu, please call Teacher Lu Chen now. First, report your results to Teacher Lu Chen. Then the three of you must thank Teacher Lu Chen properly!"
"Um!"
Mu Xiaochu didn't think too much, happily took the phone and typed in Lu Chen's phone number skillfully.
This is Lu Chen's private number, and call filtering is set up so that only friends in his address book can call him.
Su Jiajia and Ning Tian are not among them.
Several senior company officials, including MSN's agent, looked at Mu Xiaochu who was calling Lu Chen, and they all showed knowing smiles.
Everyone knows that Mu Xiaochu and Lu Chen have the best relationship.
Based on this relationship, is there still a problem with MSN’s second, third or more albums in the future?——
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