Chapter five hundred and sixty first everything is ready
Xiangjiang’s new film support policy, namely the Xiangjiang Film Revitalization Support Plan, was released in 2016.
The core of this policy is to "create one hundred excellent Hong Kong films and restore the prosperity of the film and television industry." The Hong Kong government has formulated a special budget for this purpose and has reached a cooperation agreement with relevant domestic departments to recommend 20 Hong Kong films (including China and Hong Kong) every year.
Co-production) films are recommended for screening in the Mainland.
This is the so-called green channel for Hong Kong films. According to the agreement reached by both parties, in addition to enjoying preferential policies in terms of box office sharing and taxation, the recommended Hong Kong films also have a basic guarantee on the film scheduling rate.
At present, the domestic film market has become the second largest box office producer in the world after the United States. The competition is naturally fierce, and the pattern of competition for hegemony has long been established. Unless newcomers have a strong background, strength and financial resources, otherwise they want to squeeze out
Going in and grabbing a piece of the pie is undoubtedly a fantasy.
The domestic film industry dominated by predators has made it difficult for small and medium-sized film and television organizations to survive. If they do not want to become a subsidiary of the former and be exploited, they can only use new media channels and shoot so-called online movies and online dramas.
Xiangjiang's new film support policy is equivalent to opening a crack in the already divided market.
So when the news first spread, many film and television organizations came to Hong Kong to seek opportunities, including some very powerful large film companies, who joined forces with their local counterparts on Hong Kong Island to make new films.
In the end, 178 Hong Kong-produced (co-produced) films applied for policy quotas from the Hong Kong Film Association, the review agency designated by the Hong Kong government, and 120 of them passed the preliminary review.
120 films compete for 20 spots, the ratio is 6:1, the competition is cruel!
But no matter how cruel it is, "A Chinese Ghost Story", which had the best box office performance and the best reputation in Hong Kong at the beginning of 2017, has firmly locked in a quota. Even if the final list has not been officially released, the industry basically has no objection to this.
The reason couldn't be simpler. If "A Chinese Ghost Story" is not qualified, then which film is more qualified? If the Hong Kong Film Association really blocks "A Chinese Ghost Story" from the door, then the so-called new policy is a joke!
Of course, Lu Chen will not get carried away because of this. He will do all the work or public relations that he needs to do, and then return the focus of his work to China.
Getting the quota does not mean that everything will be fine. There is still a lot of work that needs to be done before "A Chinese Ghost Story" is released in China. For example, the most critical theater chain, when and what period of time the film is scheduled to be released are important factors that affect the box office.
There is promotion and marketing and so on.
For example, according to the agreement, Hong Kong films that are released in major domestic theaters through the green channel must ensure a 10% filming rate in the first week, but there is no specific date and time period specified, so there are a lot of tricks to play with.
Some unscrupulous theaters even steal box office tickets.
Therefore, after the celebration party, Lu Chen entrusted the work of Xiangjiang Studio to Wan Xiaoquan and Chen Wenqiang, and flew back to China with Filia Chen to take charge of the overall situation.
The domestic market is the main battlefield of "A Chinese Ghost Story"!
However, taking the flight on March 1, the two did not go back to Beijing directly, but flew to Hangzhou first.
"I've been waiting for you for so long, and finally I've got you two here!"
Tian Tian was picked up at Hangcheng International Airport. As soon as he saw Lu Chen and Filia Chen coming out of the VIP channel, the former beauty host of East Zhejiang TV Station complained: "You two, are you both?"
No more friends?”
Filia Chen was amused by her resentful look. She hugged Tian Tian and said with a smile: "Aren't we here now? I will pamper you tonight!"
"Die!"
Tian Tian pinched Filia Chen with a blushing face and secretly glanced at Lu Chen next to her.
The two hadn't seen each other for a while, and when they did meet they seemed to have endless things to talk about.
Lu Chen carried the big and small bags and said with a wry smile: "Two beauties, can we go back and talk again?"
Tian Tian drove the car herself. She first went back to her home in Hangzhou to settle down. After lunch, they went to the media company run by Tian Tian.
The full name of Tian Tian's media company is Star Factory Media Co., Ltd. The name "Star Factory" was given by Lu Chen. In fact, the establishment of this media company also came from his suggestions.
In addition, Star Factory has shares invested by Lu Chen and Filia Chen, and this company was co-founded by the three of them.
It's just that Lu Chen and Filia Chen don't have time to manage the business at all, that is, investing money in the early stage of the company's founding, registering, selecting sites, recruiting employees, preparing projects, etc. Tian Tian is completely busy alone.
The first project of Star Factory is called "The Voice of China"!
It was in May last year that Tian Tian had the idea to resign and start a business. It was also in May that Lu Chen provided her with the idea for "The Voice of China". However, Star Factory Media was not officially established until July.
Then Tian Tian started to recruit people and set up a project team. Because it was her first time to start a business, and she had investments from two friends, Lu Chen and Filia Chen, she walked very steadily step by step, even cautiously, so she didn't enter the project until now.
actual operating status.
For such a long cycle, the Star Factory led by Tian Tian is of course extremely well prepared. Not only has it formed a team with rich experience in drafting, but it has also reached a cooperation agreement with Zhejiang East Satellite TV.
"The Voice of China" is planned and produced by Star Factory Media and is scheduled to be broadcast on Zhejiang East Satellite TV during prime time. The two parties signed not a common buyout agreement, but a rare advertising share based on ratings.
On the way to the company, Tian Tian briefly introduced the situation of the past six months to the two shareholders.
Although she complained about how hard it was and how difficult it was to start a business by herself, and she wanted to give up when she encountered difficulties several times, it was clear that she sincerely wanted to create a new world of her own and enjoy it.
"Now everything is ready, all we need is the east wind."
The full set of planning documents for "The Voice of China" has been completed, the program team is fully staffed, and the cooperation agreement has been signed. The official production can start at any time. It can be said that everything is ready.
There is only one problem, that is, the list of four judging teachers has not been confirmed yet!
This problem is neither big nor small. In fact, Tian Tian had communicated with Lu Chen and Filia Chen two months ago, but they had never really made a decision.
When talking about this issue, Tian Tian, who was already furious, turned into a domineering CEO: "You two don't want to run away, you must help, otherwise don't blame me for falling out!"
"Also, you have to help me invite two more big names in the industry. They must be at the level of kings and queens!" ——