157 National TV ratings champion and two contracted artists
At the end of September, "Youngster Bao Qingtian" aired to its 30th episode.
The national average ratings of Beijing Satellite TV and Modou Satellite TV both exceeded 10, with Jingcheng TV even reaching 16.4, and Modu TV also around 14.5.
The regional ratings of the two TV stations were once close to the 50 mark, accounting for almost half of the TV ratings in the two places.
The combined market share of the two units has also risen from 25% to 34% now.
Among the TV series broadcast this year, apart from the CCTV drama "Journey to the West" at the beginning of the year, it is "Young Bao Qingtian".
Although "ranked second", it is already a very remarkable achievement.
Nowadays, CCTV is so powerful, and its ratings base is extremely high. More than 98% of the TV stations in the country are equipped with CCTV. As long as a high-quality product is produced, satellite TV stations are almost pulled up and beaten.
In recent years, we have been talking about the rise of Beijing, Lu, and Hunan, but in fact, these companies only have a few TV series that can be compared with CCTV.
It is precisely because they can compete with CCTV dramas in ratings that these dramas have become famous and become legends.
From 1996 to 1999, major provincial stations successively launched satellite TV, and now basically most provincial stations have their own satellite TV.
Competition among television stations has become more intense, but CCTV still maintains its dominance.
"Water Margin" in 1998, "Yongzheng Dynasty" in 1999, and "Journey to the West Continued" in 2000. Except for the abnormal "Huan Zhu Ge Ge 2" in 1999, all the others won the annual ratings championship.
Although "Huan Zhu Ge Ge 1" is popular enough and highly topical, in terms of data, "Water Margin" still dominates.
However, this year's statistics have not been revised, and the specific data is unknown, but both the official and the media admit that "Water Margin" has higher ratings.
In the past three years, apart from the "Huan Zhuge Ge" series, "Young Bao Qingtian" is the only drama that threatens CCTV's annual ratings crown.
The data for the remaining "Brilliant Spring, Zhu Bajie", "Never Rest in Peace", "Kangxi's Private Interview in Private Clothes" and "Ci of the Daming Palace" are somewhat worse.
Many provincial stations and media outlets regret that "Young Man Bao Qingtian" failed to overthrow CCTV.
You must know that this time, two first-tier provinces and TV stations in Shanghai and Beijing have joined forces to produce a phenomenal hit. This is such a rare opportunity.
CCTV was actually taken aback. Unexpectedly, a TV drama with a mystery-like nature almost surpassed "Journey to the West: The Continued".
Last year's "My Princess" and this year's "Bao Qingtian", Xiao Yanzi and Cao Xuan were popular, which also gave CCTV a more detailed understanding of the strong rise of local satellite TV and new generation actors.
Fortunately, CCTV is not unprepared. At present, two of the most popular new generation artists in the mainland have been successfully "recruited."
Xiao Yanzi and most of the starring actors in "Huanzhugege" filmed "Love in the Rain", while Cao Xuan collaborated with Zhang Dabeard in Jin Yong's "The Swordsman".
CCTV has participated in the production of these two dramas. Other TV dramas that have participated in the production and have been confirmed to be purchased include Chen Daoming's "Kangxi Dynasty", Chen Baoguo's "The Mansion Gate", and Tang Guoqiang's "The Long March".
I have all the popular idols of the new generation, established mainland celebrities, Jin Yong’s martial arts, Qiong Yao romances, history, main themes, and period dramas. CCTV really wants to ask a question.
Who else?!
Putting aside the battle between CCTV and local provincial channels next year, "Young Man Bao Qingtian" is indeed a hit.
If you can’t win the annual ratings championship, you can win the annual satellite TV ratings championship.
This title is also very normal. CCTV is the only one with the highest ratings. If we put them all together, it is difficult for satellite TV dramas to win the annual championship, so we came out to win the annual satellite TV championship, which is also a great honor.
The rest is further broken down into the annual ratings of each satellite TV, such as the annual ratings champion of Beijing/Modu/Hui Province Satellite TV. This is mainly for the purpose of publicity by TV stations and film producers, so as to facilitate advertising and selling dramas.
For example, last year's "The True Colors of a Detective" won the 1999 Hui Province TV annual ratings championship.
With the title of "King of Taiwanese Drama in Huizhou Province", the film studio can raise the price, and the TV station that has won the second-round broadcast rights can also fool advertisers into spending money.
Therefore, Chen Yong also began to market "Young Bao Qingtian" to win a series of titles such as the most popular TV show of the year, the most popular TV show in Beijing and Taiwan, the most popular TV show in Shanghai, and the second most popular TV show in the country.
He was selling it to make money and build momentum for the second part, but he was helping Cao Xuan invisibly.
An artist's status comes from fame and influence, and there is no way to explain this aspect in detail. It is difficult to have a clear concept, so the best way is to refer to various data.
Singers look at album sales, chart rankings, and concert scale, and actors look at the box office, ratings and awards of movies and TV shows they participate in.
In addition, the artist's media exposure and music invitation fees, film remuneration, advertising fees, commercial performances, endorsements and other various incomes are added, and finally a comprehensive calculation is made.
He is also the king of the Chinese language. The reason why Cao Xuan is so powerful in the music industry is because he sells more albums and has won the annual album sales championship for two consecutive years.
As the saying goes, in the pop music world, sales are king.
This principle can also be applied to the film and television industry, at least it can be applied to the current field of TV dramas.
Ratings are king.
Whoever has high ratings will become popular, and everyone will rush to spend money to hire him to film TV series. The media will also follow the popularity and expose it like crazy.
Cao Xuan was popular in the music industry before, but in the film and television industry, the most popular new-generation mainland male artists are probably Lu Yi, Zhou Jie, Huang Lei, Li Yapeng and others, slightly less popular.
But now that "Young Man Bao Qingtian" is a big hit, Cao Xuan has entered the film and television industry with his momentum. With the double bonus of music industry + film and television, Lu Yi and Zhou Jie have been directly suppressed.
The media is so happy. They all want to become Cao Xuan's career fans and promote Cao Xuan to the sky.
Don't get me wrong, they don't worship Cao Xuan, but they want to promote Cao Xuan first, and then encourage Xie Feng, Ren Xianqi, Lu Yi, Zhou Jie and others to move up.
Regardless of whether they can pull it off, they have no shortage of space anyway. There will be a wave of battles in the music world, and there will be another wave of battles between a few young people in the new generation.
There are also shameless gossip reporters who directly blamed Cao Xuan for the ratings of "Journey to the West: The Continued" in order to gain attention.
"Shocked, the king of music industry moved to film and television, and his works won the first and second place in the country's annual total ratings"
How to put it this way, the reporter is not completely wrong. After all, Cao Xuan did participate in "Journey to the West: The Continued". He also deserves a share of the credit for this annual ratings champion drama.
But after all, Cao Xuan is just a cameo, and the scenes in the TV series only last for a few minutes. Not to mention the starring role, he is not even considered a major supporting role.
So it seems far-fetched to blame "Journey to the West: The Continuation" on him.
You can't just find an actor, show up casually in "Wolf Warrior 2" and "Hello Li Huanying", and just say that you are an actor with a box office of tens of billions.
Cao Xuan personally believes that in addition to the starring role, there must be at least a certain supporting role to be qualified to share the honor.
If Cao Xuan had played the golden-winged roc by himself, it would have been almost counted, but the key point was that he played the human-shaped roc. His contribution was too little, so there was no need to be shameless. Cao Xuan was not lacking in this honor.
Therefore, regarding the role of the Golden-winged Dapeng in "Journey to the West: The Continued", Cao Xuan gave several interviews and stated to the media that he was a guest star and that there was another actor with the mask on his head.
In order to prevent the sixth teacher from having a substitute to take credit in the future, he would be picked out and he would be left to follow suit.
Including Cheng Long, in the early days he always marketed that there were no stand-ins, saying that he did all the filming himself. Later, when Qian Jiale and other Cheng Jiaban and others were found out, he changed his mind and said that he only participated in some dangerous actions.
This is completely a lie. Those classic scenes have proven that Cheng Long is desperate for his life, and the audience will not criticize him harshly. He insists on seeking perfection, and eventually he will be blamed.
With these two examples, Cao Xuan pays great attention to this aspect. He will get as many names as he puts in, and he will never take credit from others.
This also left him with an image of being humble and supportive in the eyes of many people.
But regardless of whether "Journey to the West: The Continuation" is Cao Xuan's fault, the popularity of "Young Bao Qingtian" has also made his popularity rise to a new level.
In the eyes of the media, Cao Xuan is now equivalent to a hot password.
The crazy career provides material, and there is no shortage of scandals. Even now they are looking forward to Cao Xuan continuing to be popular. The past two years have been too comfortable, and they can't bear to leave Cao Xuan.
The success of "Young Man Bao Qingtian" not only brought Cao Xuan his own fame, but also benefited a lot from his followers.
Apart from other things, tens of millions of pre-tax profits + jointly producing hit TV series have made Fanxing completely different from the previous grass-roots team and successfully transformed into a regular film and television company.
In addition, the first-round broadcast rights of "Journey to the West" were sold well, and the first two works both got off to a good start, which also boosted the morale of these employees who had just joined Fanxing.
In the past two days, several directors and screenwriters have worked harder and harder to prepare for a big show next year.
In addition, the artist management department, which was solely supported by Cao Xuan, finally has new business.
Hu Jing, the first sister of Fanxing, finally became popular.
"Young Bao Qingtian" is a TV series with two female leads. The second female lead, Pang Feiyan, is more outstanding than the female lead, Chu Chu.
He is unruly and willful, yet kind-hearted. He has a lot of complicated scenes between his father and his friends. He also forms a happy enemy CP with Gongsun Ce.
To be honest, the emotional scenes between the male and female protagonists Bao Zheng and Chu Chu in "Young Bao Qingtian" were relatively bland, at least not as attractive as the male and female protagonists. Many viewers were complaining about Gongsun Ce and Pang Feiyan.
It is precisely because of Pang Feiyan's outstanding role that Hu Jing became famous in one fell swoop and became another rising star of the Chinese Opera Class 96.
Manager Jiang finally found a sense of accomplishment in developing an artist.
Although she is Cao Xuan's agent, Cao Xuan is very independent and is the boss. How his career develops is up to Cao Xuan. Jiang Yue only plays a supporting role. The leading actor helps Cao Xuan handle logistics and business negotiations.
Therefore, in front of Cao Xuan, Jiang Yue never felt that she was an agent, but was defined as a subordinate and deputy.
Hu Jing is different. Although the two dramas "Young Bao Qingtian" and "Journey to the West" were produced by Cao Xuan, all other aspects were arranged by Jiang Yue.
Including "Da Ming Gong Ci" and several subsequent supporting roles, how to deal with the media, and also appeared in two variety shows alone.
Anyway, from Jiang Yue's point of view, she brought Hu Jing out bit by bit with her own hands, and she felt full of accomplishment.
It's a pity that Hu Jing is half the boss lady of Fanxing, and her independence is not low.
After "Bao Qingtian" became a hit, many film offers came to Hu Jing, but she was unwilling to accept them randomly.
At the moment, I only follow Cao Xuan's words, contact the crew of "Martial Arts", and explore the role of Zhu Qiqi. Other than that, I am just waiting for Fanxing's own production of "Love Through Time and Space".
For a rising newcomer, Hu Jing's frequency of taking roles is a bit low.
For example, Li Bingbing and Fan Bingbing, who are slightly more famous than her, are crazy about taking roles. Regardless of whether the drama is good or bad, they should increase the amount first so as to make it easier to brush their faces.
But Jiang Yue understood Hu Jing's choice very well.
After all, Hu Jing is the proprietress of Fanxing. She doesn't just have to pick and choose the dramas in her company, but there is definitely no shortage of dramas, so there is no need to be so picky.
In contrast, the most important thing is to firmly grasp Cao Xuan, a potential stock.
Jiang Yue is now also a well-known manager in the industry. She is well-informed and knows how popular Cao Xuan is in the eyes of this group of female artists.
If in order to become famous by taking on crazy roles, and then someone steals her house and takes advantage of her, Hu Jing will really lose the watermelon and gain the sesame seeds.
Jiang Yue and Hu Jing have a good personal relationship. From a friend's point of view, she very much recognizes Hu Jing's wise choice and has secured her position as the boss lady of the stars. Even when she is not filming, she is still in the C position among actresses.
Therefore, after chatting with Hu Jing, Jiang Yue also followed Hu Jing's idea and declined most of the scripts. Except for "The History of Martial Arts", he only accepted some interviews and commercial performances to maintain her exposure.
But then again, as Fanxing's deputy general manager in charge of the brokerage business and the company's first agent, neither artist in the company could easily interfere, and Jiang Yue was going crazy.
She repeatedly strongly suggested to Cao Xuan that she should sign some artists, whether they were singers or actors, and let her "exploit" them.
Cao Xuan also met her expectations, and in October Fanxing signed two artists one after another.
The first one is Zhang Zijian, an old classmate of Qian Yanqiu, who is tipped to be the male protagonist of "Yanshuangying".
In order to ensure that there would be no surprises regarding the actors in the "Swallows and Eagles" series, Fanxing directly signed people over and paid a breach of contract fee of 100,000 yuan.
The other person was Gao Yuanyuan, recommended by Zhang Yadong, and it was said that he had fallen out with the original company.
Among the music companies that Lao Zhang knew personally and the few film and television companies that he was familiar with, he trusted Cao Xuan more.
Cao Xuan didn't know why Zhang Yadong believed that he, a person named Cao who had played Ximen Qing, had constant scandals, but he really didn't have any small thoughts about Gao Yuanyuan.
Not to mention the two people in the family, Cao Xuan still has this moral bottom line: "Friends' wives should not be bullied."
Fanxing signed a two-year short-term contract with Gao Yuanyuan. During this period, if she wants to leave, she must explain it in advance and pay a certain amount of liquidated damages in accordance with the contract, and the two parties can break up peacefully.
For Fanxing, joining Gao Yuanyuan can directly bring considerable profits to the company.
She is a well-known advertising queen in Beijing. Her reputation is not weak, and she has a copy of Wang Xiaoshuai's "Seventeen-Year-Old Bicycle" in her hand. It will be released next year and will become even more popular.
And Cao Xuan didn't treat her badly. He gave Gao Yuanyuan the heroine of "Armor Warrior" and would give priority to other projects that had suitable roles.
We are all friends. Cao Xuan will not look at him differently just because of a two-year short-term contract. Of course, he will not take special care of us. Everyone will go according to the contract.
After signing two new people in a row, Fanxing's artist management department has grown a lot.
Needless to say, Cao Xuan, Hu Jing is half-stepped into the ranks of popular little flowers, and Gao Yuanyuan is slightly famous.
Zhang Zijian is not bad either. He has participated in the two masterpieces of Shandong Province and Taiwan, "White Eyebrow Hero" and "Gan Jiu Mei". The latter is also the male lead. Although it has been several years ago, he still has a certain audience base.
Manager Jiang is gearing up and preparing for a big deal, especially Gao Yuanyuan, who is good-looking and has a good temperament and average acting skills, but he is definitely a good vase. If he becomes famous, he will be a cash cow for the company.
She is not worried about short-term contracts at all. Artists are not stupid. She cares about the development of the company's career. She will take the initiative to renew the contract without you mentioning it.
Even if Gao Yuanyuan does not renew the contract, Jiang Yue is confident that he can recover the company's costs before saving.
I can’t squeeze the boss and the wife, but I can’t squeeze you?
Just when the stars were recruiting, Cao Xuan's new album "Bright Stars" also released its first song to hit the charts on September 22, as originally planned.
