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Chapter 26 Wholesalers (Revision)

On the May 1st Labor Day in 1980, one of the most meaningful things was the reopening of the former residence of the "great leader" Zhongnanhai, and planned visits were arranged for the masses.

The most significant event that happened on the May 4th Youth Day was the opening of the Capital Aviation Catering Co., Ltd., a joint venture between the Civil Aviation Administration of China and Hong Kong Aviation Catering Co., Ltd. at the Capital Airport.

The significance is that this is the first joint venture in Beijing.

As for the latest incident that caused a sensation in society throughout May, it was a reader's letter co-signed by Huang Xiaoju and Pan Wei, "The Road of Life," published in the fifth issue of "National Youth" magazine.

Why does it get narrower and narrower...".

This article about young people expressing their depression about life was so relevant to the times and so sincere and indignant that it finally triggered a huge discussion on "contemporary youth's thoughts and ideologies" with 60,000 letters from readers. It was almost "hot"

"A whole summer.

Coincidentally, also this month, the TV series "New Shore" jointly recorded by Dandong TV and National TV was also broadcast on the screen.

This TV series is adapted from the reportage "Towards a New Shore". The heroine Liu Yanhua is a young woman who once made a mistake. In the process of re-finding her life direction, she suffered setbacks time and time again, and suffered social discrimination and cold treatment.

, and the difficult-to-escape inner shadow, also aroused the sympathy and deep thought of many people.

So after the broadcast of "New Shore", it formed an interactive wave of thoughts with "Pan Xiao Discussion", which actually made the whole society start to pay attention to a strange phenomenon in life - the delinquent youth.

But to be honest, this is not a good thing for Hong Yanwu.

Because first of all, this social phenomenon reopened a scar somewhere in his heart.

In Liu Yanhua, he clearly saw the shadow of "Tang Xin'er". This made him unable to restrain himself from missing her again. Who knows when, if he is not cool enough, his heart will be confused and painful for a while.

He couldn't help but call "Aunt Bao". But as expected, there was still no news. "Aunt Bao" comforted him and promised to tell him as soon as possible if there was any news.

But this kind of concern, this kind of longing, makes people feel so confused that they cannot fall asleep.

Secondly, Hong Yanwu himself, as a ready-made example of a "lost youth", suddenly became the focus of people around him.

Everyone he knew, whether neighbors or colleagues, would always stare at him with sympathetic and conflicting eyes.

Not only did Aunt Bian want to talk to him, but the three policemen he knew also came to see him one by one to understand his thoughts.

This feeling was really awkward, and staring into his eyes too much made it inconvenient for him to do anything.

You know, Hong Yanwu is very busy now. In order to continue to exchange foreign exchange certificates, he must ensure sufficient sources of cash.

Just say that in the past few months, he has disposed of a large number of electrical appliances in stock, and "Ci'ermei"'s money can be misappropriated for the time being. But he only has 170,000 to 80,000 in cash, strictly speaking, it is barely enough to last for two months.

of.

Fortunately, he had many people under his command. In order to do more business, he pulled out twenty smart people from the door of the cinema. Every day, he let these guys hang out in the capital hotel with fake letters of introduction and make friends with various buyers.

, to attract business and promote sales.

He and Chen Liquan were personally responsible for purchasing and doing on-site transactions.

But this way, they can't go home every afternoon, and they can't come back until dark.

It's okay to say that it's okay in normal times, but it's not okay now. Because everyone who meets them always asks them, "Are you back so late again?" "What are you busy with?" They just fool around every day and deal with the people around them, so that no one will be suspicious.

It's strenuous enough.

On the contrary, this makes people feel the distress of "how the road of life becomes narrower and narrower".

There is another thing that Hong Yanwu is also rushing to handle. That is, before the middle of the month, he has to do his best to control the seal stones, calligraphy and painting.

For this reason, he put off buying the "monkey ticket" until later.

Why are you in such a hurry?

There's no need to rush.

Due to his frequent purchases, Ganqing has become a regular customer of some stores. At the end of last month, some stores told him that they had received an urgent notice from their superiors. From May 15th to May 17th, all the good things in the store, at least

The smaller half need to be recorded, packed up and sent away.

This is because from May 31st to June 23rd, Beijing will hold its first export commodities exhibition in Hong Kong. Considering the diversity of products, handicrafts will be temporarily added.

Of course he knew it in his heart. These good things are only cheap in China. Foreign guests and Hong Kong tourists only buy these things when they come to the capital. Now if they take the initiative to send them there, can they still get them back?

Not to mention this, nine times out of ten, the domestic cadres will understand the market once they go out. It would be strange if the prices of these things do not increase when they come back.

Buy it! You must buy it! Time waits for no one! I have to finish my selection before it is the turn of these "Hong Kong cowards".

Just like this, with all these things put together, can people still have some time to spare?

To be honest, Hong Yanwu was like a fireman on emergency duty every afternoon, taking Chen Liquan around the capital randomly.

Now I visit Liulichang, another hotel, another Friendship Store, and another "Tianqiao Theater" to pick up goods.

But everything is multi-faceted. Not to mention being so involved in all directions, it is enough to make people angry and anxious. But in this situation, there are also several aspects that make Hong Yanwu quite gratified and comfortable.

The first is that I now have help from Bian Jiangong, which is of great use.

This month, Hong Yanwu rented out this guy's car. He drove Hong Yanwu and Chen Liquan around every afternoon.

In this way, it not only eliminates the inconvenience of carrying large amounts of cash, but also saves Hong Yanwu time and the pain of running around. It is also particularly convenient to pick up goods. It also reduces the possibility of running into acquaintances on the street.

Bian Jiangong was a reliable person. It was enough to know that Hong Yanwu was throwing things away. He didn't ask or talk about anything else. He just waited in the car. He could even help deal with Aunt Bian in front of her.

Of course, it was cost-effective for him to do this himself. Hong Yanwu would never treat his friends badly, and all the money he gave was foreign exchange coupons, which made everyone happy.

The second is the stone seal calligraphy and painting that Hong Yanwu bought. Using foreign exchange coupons is an unimaginable bargain.

You know, handicrafts were one of the few products that could be priced at that time, and the store itself had a certain degree of autonomy. There was also a foreign exchange policy, and using foreign exchange coupons and RMB to buy things were completely different things. And now Hong Yanwu is familiar with many shop assistants.

To win over someone by secretly promising some benefits is to act as a traitor.

In this way, combined with the huge amount of purchases, Hong Yanwu was able to use 60 yuan of foreign exchange coupons to buy something that the store offered for 100 yuan. He had struggled to get a 10% discount in the past, so it was worth it.

After deducting all the costs inside and out, he already made close to 60% profit just by buying the things. So why not just say hello?

Thirdly, Hong Yanwu's idea is completely correct regarding how to release the foreign exchange certificates after they are obtained.

His decision to use foreign exchange certificates as a medium and use the "Friendship Store" as a goods wholesale station was a very wise decision.

It's the same as buying handicrafts. As the foreign exchange tasks undertaken by the "Friendship Store" continue to increase. Under the pressure from superior leaders, the pricing of goods that has never wavered has a gap just like the handicraft store.

In order to ensure that the task is completed, the store leader secretly gave the counter staff a policy, saying that if the customer really wanted to buy but was hesitant about the price, the waiter could lower the price on his own initiative.

The discount limit is about 10%. If the purchase amount exceeds a certain amount, it can be even lower, as low as 20%.

This means that a person like Hong Yanwu can talk the talk and negotiate the price. Just relying on this "hidden rule", he can make a profit of 13%.

But this is not the end yet. There is still a sale after buying.

The scarce goods in the "Friendship Store" are all high-quality, high-consumption luxury goods. They are very attractive to those who do not have foreign exchange certificates. To say that they are a dream is to be honest, and to say that it is almost driving people crazy.

Not an exaggeration.

Therefore, the goods that Hong Yanwu vacated were in the seller's market, and they were extremely popular. There was no problem in selling them at a higher price. Sometimes they were even done unintentionally, or even at lightning speed.

For example, two buyers from Shandong wanted to buy two black and white TVs. Hong Yanwu picked up the inventory from the "Tianqiao Theater" and sent the TVs directly.

Unexpectedly, when I met two people from Shandong, they fell in love with the pointed leather shoes worn by Hong Yanwu and Chen Liquan. They asked if they could get some of these shoes.

It was exactly what Hong Yanwu and the others bought in the Friendship Store, and it didn't look so beautiful outside. Hong Yanwu quoted an additional 50% to the store's official price.

Unexpectedly the price was so high, the two Shandong men didn't hesitate at all and asked for thirty pairs. They also asked him if he had any fashionable women's shoes.

As a result, in addition to two black-and-white TVs, the two Shandongese finally bought fifty pairs of men's and women's leather shoes from him. The pair of leather shoes cost more than both TVs, costing more than 1,600.

Therefore, the most critical aspect of the huge profits of this kind of transaction is not only the good things sold, but also a very subtle arithmetic problem.

For example, Hong Yanwu can use 80 yuan of foreign exchange coupons to buy something priced at 100 yuan in a store, and then sell it to others at a high price of 140 yuan. This is a 75% profit.

If you subtract the passing money for the "little wife", carriage fees, hotel rooms, and commissions from the gang of businessmen, you can still make a profit of nearly 60%.

This means that Hong Yanwu earned 600 yuan just from selling these leather shoes.

Compared with those ordinary scalpers and wasps who are busy flipping foreign exchange certificates and only make a dozen percent profit from them, they earn much more, and they are easier to sell.

If Hong Yanwu had been more ruthless and sold something worth 80 yuan to 160 yuan, his gross profit would have doubled.

So even though they are the same foreign exchange coupons, they are in a different realm.

In this world, there are people who spend their entire lives earning money to support their families, while there are people who can make money easily by sitting on the ground. This is the difference.

Although he is still in the realm of "skills", Hong Yanwu relied on his shrewd calculations to stand in a position that is smarter than most people in one step. This kind of achievement cannot be achieved by just "rebirth" and then copying historical experience.

realized.

If we evaluate his methods objectively, he is actually completely out of the category of a "ticket dealer". In fact, his business is much more advanced.

If we could describe it more appropriately, it should be - "temporary monopoly wholesale of luxury goods".


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