Zhao Jingyan's suggestion is indeed perfect for Li Qi. It is unrealistic for him to tell Master Zhong that Tong Guan relies on meritorious service to establish his authority. This is not what he is best at, and now he either doesn't fight or wants to fight.
Fighting means fighting Jin people, which undoubtedly makes it more difficult to achieve military exploits. Therefore, if he wants to build a good relationship with those generals, his best choice is to convince them with benefits, which is also the most direct and effective way.
The main force in the fight against the Jin in the next few years will definitely be the Northwest Army, relying on the army on the Heshuo side. This is no different from waiting to die, so the Xixia market is undoubtedly the most important place for Li Qi.
But then again, what Li Qi said was light and easy, but in actual operation, it was very difficult. He was not worried about not being able to sell. On the contrary, what he was most worried about was that there was no goods to sell.
If you want to expand production in this era of low-level, purely manual operations, one is manpower, and the other is raw materials.
Manpower is easy to find, there are a lot of refugees outside, and due to the Fang La Uprising and Wang Fu's last resort of levying military pay as if to kill the goose and seize the eggs, the economy of the Northern Song Dynasty suffered a devastating blow, and many wealthy people became refugees as a result. Now they are
Being in the recovery stage, this also provided Li Qi with great convenience.
The key lies in the raw materials. Ninety percent of Tianxia Wushuang is brewed from fruits. Although the court provided a lot of raw materials, those officials were not all fools. They mainly based on the demand of the palace.
Of course, Li Qi also took a lot of advantage in providing raw materials to Yujiufang, but if Li Qi wanted to sell Tianxia Wushuang to the world, this would not be enough.
In addition, canned meat also requires fruits. Since the cost of canned meat is high, the consumer group is relatively narrow, and compared with canned fruits and vegetables, the profit is less, so Li Qi still focuses on canned fruits and vegetables. You must know that canned vegetables and fruits
But it is the best tool to expand overseas markets, because the original appearance of canned food was because people who went overseas could not eat fresh fruits for a long time, which caused septicemia. Therefore, it is inevitable that canned food will become popular overseas.
Li Qi had already signed a fruit supply contract with Cai Minde, but at present, it seemed that his supply was not enough. In order to obtain sufficient raw materials, Li Qi planned to use a two-pronged approach. First, he signed contracts with several large fruit merchants. Then he sent
A man went to the south of the Yangtze River in search of fruit sources. In addition, he also planned to build several large orchards nearby to produce raw materials himself. If the raw materials were all controlled by others, he would appear very passive.
However, due to the increasing commercialization of land resources in the Northern Song Dynasty, land resale can often be seen in shopping malls. It is precisely because of this that more and more landlords are speculating on land, so land prices have also risen. Especially
In a prosperous place like Tokyo, this is even more serious. Of course, the risk is greatly increased. Many people in the upper class of the landlord class may also decline and become dilapidated.
Not only that, if Li Qi spends all the money to buy land, the funds on hand will be dwarfed by comparison, which will have a negative impact on the development of Zuixianju and other businesses. But if the land is acquired slowly,
That was too slow and ran counter to his ideals.
This is because the Northern Song Dynasty has always pursued a policy of not inhibiting annexation. Bureaucrats and landlords continued to annex land, resulting in more and more land in the hands of big landowners and less and less land in the hands of farmers.
Li Qi may be the only rich man without land. He almost always bought shops and never thought of buying land. Now he really hates Song Huizong for not rewarding him with hundreds of acres of land.
Fortunately, the officials he knew were all at the prime minister level, such as Cai Jing, Bai Shizhong, Gao Qiu and others, all of whom were big landowners.
For three days in a row, Li Qi began to visit the ministers' mansions, from Cai's Mansion to Bai's Mansion, to Taiwei's Mansion, and even to Eunuch Liang. In just a few days, he got nearly four people.
One hundred acres of land, of course, requires rent, but the rent is quite cheap. This does not mean that Gao Qiu and the others are all fools, but because Li Qi does not want any fertile land, it is all land that has not been developed yet.
After all, they have too much land, and a lot of it is not idle. It is typical that they occupy the latrine and do not poop.
Li Qi just happened to help them use it, because Tokyo is surrounded by rivers, so the land is fertile, and various fruits should not be a problem.
The local scammers came, and the next step was to hire farmers. Li Qi immediately asked Xiaoyu to send out recruitment tips. In addition, he began to look for experienced people from the refugees. Regarding manpower, Li Qi really was not worried at all. After all, these days
People only seek food and clothing, not enjoyment.
After all this was implemented, Li Qi found Zhongshi Dao again and vaguely expressed his idea of hiring the Northwest Army to smuggle the world's unparalleled cans for him.
After all, Zhong Shidao has been an official for so many years. Didn’t he know that Li Qi wanted to use this to establish a relationship with the Northwest Army? He also knew that this must be Zhao Jingyan’s idea, otherwise Li Qi would have come to him long ago. He agreed without saying a word
After Li Qi was found, the troops stationed at the border were all smuggling anyway, which had become a trend. He immediately wrote a letter and sent it to his brother Zhong Shizhong, the old general. However, this letter only told Zhong Shizhong about the matter.
Li Qi is still considering how to operate it.
This Zhongshi was also a famous general. He had been stationed in the northwest for a long time, and his prestige in the Northwest Army even exceeded that of Zhongshidao. Unfortunately, he was forced to death by treacherous officials in the Jingkang Incident.
Unexpectedly, these two brothers were both smuggling leaders. When Li Qi learned that Zhong Shidao was sending a letter to his younger brother, Zhong Shidao looked at him and blushed, and immediately told him the hard life of the Northwest Army
, smuggling was just a helpless move, and then kicked him out of the office.
After Li Qi came out, he realized that it was his office. How embarrassing it was.
As Li Qi's foreign trade business gradually took shape, the complex network of interests also exposed the shortcomings of Zui Xianju's abnormal management model. It was a mess these days, doing too much useless work, and it was a typical thankless effort.
The establishment of the group company is imminent.
Li Qi has already formulated all the regulations, documents and articles of association of the group company, and as early as a year ago, Li Qi bought a three-story high-rise building by the Jinshui River in Xicheng. If it were not for the need for renovation, Li Qi would
Qi had already sat in.
On this day, news finally came from Carpenter Tian that the renovation of the office building was completed.
Li Qi was overjoyed and couldn't wait to call Mrs. Qin, Wu Furong, Xiaoyu, Bai Qiannuo, and Ji Hongnu to rush to the west city.
When we came to the Jinshui River, we saw a three-story building standing by the river. In fact, this building is quite related to Li Qi. The building used to be a restaurant, and it was also involved in the Pig Killing Alley.
The incident severely damaged Li Qizheng's vitality. Later, the emergence of bars and food courts took away some customers, leading to its demise.
To put it simply, it was done by Li Qi.
Master Li, who is neither treacherous nor business-minded, naturally has no sympathy at all. Instead, he feels that all this is God's will.
When a few people got off the carriage, they saw an indigo blue door. It looked plain and quiet.
There is a plaque hanging on the upper edge of the door, but now it is covered with red cloth.
Although Mrs. Qin knew the concept of the group company, she did not know what the name of the group company was, so she just called it the group company and asked: "Li Qi, what is written on this plaque?"
Li Qi smiled and said: "Zui Xianju Group."
Just two more words, the meaning is completely different.
Mrs. Qin was stunned for a moment, a trace of emotion appeared on her face, and she said softly: "Thank you."
In fact, Li Qi is already the largest company in this group. But Li Qi still retains the name of Zuixianju, obviously to take care of her feelings.
Li Qi smiled and said: "Madam, in fact, the main reason why I chose this name is because our name of Zuixianju has been spread. If we change the name, it will be bad."
Mrs. Qin nodded slightly, but there was still a hint of gratitude in her eyes.
When you enter the building, there is a long green table directly in front of you. The color is very bright and eye-catching. This is naturally the front desk.
Li Qi told Xiaoyu seriously: "Xiaoyu, we must arrange two women with outstanding looks and figures at the front desk. This is the most important thing."
I'm afraid Master Li can only say such explicit words openly.
The three women nearby gave Li Qi a blank stare in unison.
Master Li doesn't take it seriously at all. What do you guys know? This is called facade work.
Xiaoyu blushed and nodded: "Yes, I remember."
Li Qi glanced at her and said, "Oh, and don't blush all the time. The girl at the front desk is all about professionalism, do you understand?"
Xiaoyu's blush grew even brighter and she said, "I understand."
"Taking care of it."
Li Qi smiled and said to Mrs. Qin: "Madam, what do you think of this hall?"
Mrs. Qin glanced around and saw that in addition to the front desk, there were several tables, chairs and coffee tables on the left. She knew without asking that they were for guests to sit on. There were also some potted plants placed around them. They looked very energetic, but the most attractive thing was that they were for guests.
What attracts people's attention are the paintings on the wall.
The paintings are not about landscapes or beauties, but about food and wine.
It is the signature delicacies of Zui Xianju such as Tianxia Wushuang, Yipin Wan, canned food, etc.
Bai Qiannuo smiled tenderly and said, "Brother, you must have asked Bachelor Zhang to paint this painting, right?"
Li Qi smiled and said: "My parents are the ones who gave birth to me, and Qiliangye is the one who understands me."
Mrs. Qin shook her head and sighed: "It is your great fortune that Academician Zhang recognizes you as his master, but it is his great misfortune."
Li Qi's face froze and he said angrily: "Madam, don't underestimate these paintings. I am teaching him the skills of painting. Painting the taste of food is much more difficult than painting landscapes. Unfortunately,
You used to be a very talented woman, but you have no vision anymore."
Mrs. Qin hummed: "I won't argue with you."
Li Qi really had no choice about Mrs. Qin's conservative strategy. He smiled and said, "Let's go and have a look at our office."
They first came to the second floor. The layout adopted by Li Qi was a semi-open one. There was a hall in the middle, which contained some half-moon and round desks and chairs. This was also where the group's employees worked.
, looks very stylish, not dull at all. In addition, the offices of Wu Furong, Xiaoyu, Bai Qiannuo, and Ji Hongnu are also on this floor.
They are either the ones settling accounts or the prime minister's daughter, so they naturally need a separate space.
Suddenly they heard a creaking sound, and several people turned their heads and saw that the office door closest to the stairs opened, and a middle-aged uncle wearing cotton clothes walked out.
It was Tian Carpenter.
But it looks like he just woke up.
Tian Carpenter rubbed his eyes a few times, and when he saw Mrs. Qin and others, he quickly saluted and said, "Madam, you are here. I'm sorry, I accidentally fell asleep in here."
Li Qi saw that Carpenter Tian had taken care of himself cleanly now. He was completely different from the messy Carpenter Tian before. He chuckled and said: "Carpenter Tian, oh no, you should be called Designer Tian now."
, you are now the chief designer of our Zuixianju Architecture Department, so this office is quite exciting."
Tian Carpenter smiled honestly, not knowing how to respond.
"Deputy Commander, Lao Tian has his own office, so my junior sister should also have one." Ma Qiao appeared from behind Li Qi unknowingly and asked expectantly.
Li Qi had no way to deal with this idiot Ma Qiao and said angrily: "Your junior sister is still young and needs more training. Let's see in a few years. You will have an office."
Ma Qiao asked in surprise: "Where?"
"Lobby."
When everyone heard this, they all couldn't help laughing.
Ma Qiao frowned, and the boss was unhappy.
Li Qi patted him on the shoulder and said with a smile: "I'm kidding you. As my personal bodyguard and coachman, how could you help him arrange the hall on the first floor? You just stay in the hall on the third floor."
Ma Qiao said depressedly: "That's not the same."
Li Qi waved his hand and said: "This is very different. Think about it, are you a master? You naturally stand higher, and there are people coming and going on the first floor. When you sit there, others don't think you are watching.
Door, most people won't be able to see you on the third floor."
Ma Qiao nodded thoughtfully and said, "That's true."
Li Qi fooled Ma Qiao for a while and said with a smile: "Qiniang, Hongnu, let me take you to see your office."
The two girls nodded happily.
Li Qi led everyone to the two offices near the outside. One door said "Charity Foundation Manager Bai's Office" and the other door said "Charitable Foundation Deputy Manager Ji's Office."
Since Li Qi did not want his two daughters to be overworked, he simply merged the charity foundation into the Zuixianju Group and managed it uniformly, which would greatly reduce the burden on the two daughters.
Bai Qiannuo asked curiously: "Brother, what does manager mean?"
Li Qi explained: "The manager is the person in charge of daily operations and management."
"Manager Bai, that's really interesting." Bai Qiannuo smiled and asked, "Then what is your name, brother?"
Li Qi said hey: "Chairman, Chairman Li, is the owner of Zuixianju Group. Madam, she is the vice chairman, second only to me."