"Boss, why don't we accept advertisements?" Peng Zizhu mustered up the courage, knocked on the door of Li Zhi's office, walked in and asked straight to the point.
The download rate and usage rate of 'Pandora Sports' are now very good. More than a wave of people have found Pandora Online, hoping to place advertisements on Pandora Sports software. The price is getting higher and higher, but Li Zhi did not agree and did not ask for it.
Meaning of consent.
Li Zhi raised his head, looked at her, smiled and said: "It's not that we don't accept advertisements, it's just that it's not the time to accept advertisements yet!"
"When can I pick it up?" Peng Zizhu bit her lip. She was worried for Li Zhi. Now Pandora Online is no longer a leather goods company with only three employees and one boss. Doesn't it cost money to support so many people?
!
For Li Zhi, Pandora Sports is just the beginning, but in the eyes of company people, Pandora Sports is just a software owned by the company.
"When the time is right, believe me, if we accept those advertisements now, we will lose money!" Li Zhi finished speaking with a smile and gestured to the other party: "I know the appropriateness for some things. Of course, don't feel pressured, learn more.
Learn something and work hard. If you have nothing to do, go out first!"
In addition to being the customer service manager, Peng Zizhu is also... the advertising manager.
But Li Zhi’s instruction is not to accept advertisements for the time being. Do you think she, a ‘little leader’ who just took office, can’t be anxious!
Peng Zizhu couldn't understand. You can obviously make money by accepting advertisements, but why the boss just refuses to accept them!
You don’t even want to pay for what you put in your mouth? What are you thinking in your head?
She puffed up her cheeks and finally walked out helplessly. She couldn't convince the boss, and even Li Zhi didn't want to explain to her.
No one in Pandora Online knows what the boss is thinking, why he doesn’t sell ads, and why he doesn’t make money.
However, the adhesion of Pandora Movement is actually not high. After the initial novelty has passed, the number of active user visits has continued to decline, but the number of downloads has not declined. The social platform of Penguin Empire can still provide Pandora Movement with a lot of
drainage.
On the Penguin Empire’s social software ‘Little Penguin’, the number of visits to Pandora Sports remains the same. Basically, they click on it every day, but that’s about it.
This is a small program in daily life. It has no "profit point", at least this is what many people think.
For the time being, Penguin Empire does not have any requirements for Pandora Online, and Pandora Online is also "very stable".
Whether it is Pandora Sports on the social platform "Little Penguin" or the "Pandora Sports" app downloaded from major platforms, they all maintain a consistent clean and tidy style, without unnecessary advertisements, and are very simple.
After adding the map function, the Pandora Sports app can not only count steps, but also time, measure running distance, etc. As everyone thinks, it is more sports-oriented.
Many small programs and software related to the Pandora Movement were created by company employees, and some were even imported and acquired from outside. Li Zhi was not involved, and no one knew that he was in the office all day long.
Busy with something.
In nearly two months, the popularity of 'Pandora Movement' has spread to all walks of life, including white-collar workers, students, office workers, migrant workers, etc. Even if you have not downloaded the 'Pandora Movement' app, you have also used Pandora Movement on social platforms.
.
"Boss, the company is running out of money!" Zheng Hu knocked on the door of Li Zhi's office. Under normal circumstances, if there was nothing wrong, no one would come here to disturb the boss's work.
"No money?" Li Zhi raised his head and looked at the other party.
Zheng Hu scratched his head and said with a wry smile: "Yes, there is no money. The salaries of the company's employees are not enough."
"Where's the money?" Li Zhi asked, rubbing his forehead.
"..."
Zheng Hu couldn't laugh or cry. How could he know about money? Pandora Online has never made any money since it opened. Everyone outside knows that the software 'Pandora Sports' is popular, but no one knows that from this software, Pandora Online
Not a penny was recovered here, but millions were added to it.
Not to mention, there are no advertisements for the time being, and there is no need for external financing for the time being. Apart from the 10 million that Li Zhi brought in at the beginning, how can there be any money?
"You go ahead, I'll find a way to solve it!" Li Zhi thought for a while and said. When Zheng Hu came to the door of the office, he suddenly stopped him and asked: "When will the employees of the company be paid?"
"Tomorrow!" Zheng Hu said helplessly.
"Okay, I got it!" Li Zhi waved his hand. After Zheng Hu left, he thought about it, picked up the phone and called Chen Anran.
For nearly two months, Li Zhi never asked about Chen Anran's situation, and completely let her take care of Shenzang Culture.
Because the small goal of "earning 100 million" was not achieved yet, Li Zhi only took on a junk bronze-level task in the second month.
"What's your order, boss!" Chen Anran's smiling voice came over.
Li Zhiqian laughed twice and said, "Pandora Online is out of money. Can you get me some money first to deal with the emergency?"
Except for Chen Anran, Li Zhi had no place to speak. Shenzang Culture had money, and all the money belonged to him.
Chen Anran fell into a brief silence. When Li Zhi said that he wanted to develop a digital currency, she thought it was unreliable. Li Zhi took away 10 million from Shenzang Culture. In order to prevent Li Zhi from turning around and using Shenzang Culture
, so she increased her investment share in fixed assets.
But after a few months, Li Zhi didn't come up with any digital currency. Instead, she created a 'Pandora Movement' software, which she also uses. I can't say it's particularly outstanding, but it's pretty good.
Chen Anran had also heard about Li Zhi's ban on Pandora Online accepting advertisements from network operators, and he didn't know what his little boss was planning. Without income, it was very difficult for Pandora Online to be able to support itself until now.
It's easier.
"How much funds are needed?" Chen Anran asked without refusing.
A smile appeared on Li Zhi's face, and he breathed a sigh of relief and said: "If you have money, take more. If you don't have money, send a few million to deal with the emergency first!"
"Three million, I'll ask someone to transfer it to Pandora Online's account!" Chen Anran said. She didn't want to get used to Li Zhi's bad habits. Although the money from Shenzang Culture belonged to Li Zhi, at the beginning
, the rules have already been laid down.
Shenzang Culture is Shenzang Culture, and Pandora Online, which Li Zhi founded separately, is Pandora Online. The two are not confused and merged. If Li Zhi cannot meet this requirement, Chen Anran will not stay at Shenzang Culture.
Li Zhi couldn't help but curl his lips and muttered something stingy in his heart!
But he said with a smile: "Okay, three million is just three million, let's call over first, we will wait for the employees to be paid tomorrow!"
Chen Anran was speechless and asked in surprise: "Pandora doesn't have a penny online?"
"Well!" Li Zhi touched his nose. Didn't he just find out about this?
Chen Anran didn't know what to say. He didn't have a penny, so he was convinced that he could still be so 'stable'.
"Pandora is already profitable, so why accept advertising?" Chen Anran paused for a moment, then continued: "If you are willing, our socks under Shenzang.com are willing to invest money in advertising on your Pandora campaign!"
Li Zhi couldn't help being stunned when he heard Chen Anran's words, thinking that he had misjudged him.
"What? What did you say you wanted to advertise for?" Li Zhi asked.
Chen Anran smiled and said: "Socks from Shenzangwang!"
"Socks from Shenzang.com?" Li Zhi touched his nose and said speechlessly, "When did Shenzang.com start selling socks?"
"Isn't this what you said? Let's get some underwear and socks and sell them on Shenzang.com. Once I put them all together, I thought it was okay, so I went to the manufacturer to order some. Unexpectedly, the sales performance was not bad. Within two months,
, sold three million pairs!" Chen Anran said with a smile.
Li Zhi's jaw almost dropped: "Three, three million pairs, two months? Are you sure you're not kidding me?"
"Do you think I'm the kind of person who would make fun of you, boss, no matter what?" Chen Anran said with a smile.
"..." This really doesn't look like it.
But Li Zhi couldn't figure out how Chen Anran allowed Shenzang.com to sell three million pairs of socks in two months.
"It's hard to believe, isn't it?" Chen Anran asked with a smile, and it could be heard from her tone that it was filled with a touch of pride.
"It's hard to believe!" Li Zhi nodded honestly, which was really unexpected, so unexpected.
Who would have thought that ‘Shenzang.com’, which mainly sells collectibles, gold and silver coins, and gold and silver jewelry, would sell socks very well within two months.
Chen Anran smiled and said: "I didn't expect that the most popular product on Shenzang.com would be a pair of socks!"
After a slight pause, she began to explain to Li Zhi that it turned out that when she heard Li Zhi's joke, she actually took it seriously, and actually contacted several production factories and manufactured a batch of sports cotton socks.
The socks are made of the best pure cotton material. The first batch of 100,000 pairs is made. After all costs are added up, the cost price of a pair of socks is about 5.5 yuan.
Chen Anran didn't want to make money from a pair of socks, so the price on Shenzang.com was six yuan a pair. That's right, six yuan a pair. A pair of high-end sports socks only cost six yuan, making each pair of socks 50 cents.
But the socks on Shenzang.com do not include free shipping!
In the first half month, sales were mediocre, but after half a month, the number of orders suddenly increased sharply.
The socks sold on Shenzang.com are of good quality, highly comfortable, and low in price. The price/performance ratio is almost the lowest on the entire network.
In the first month, 230,000 pairs were sold, and in the second month, sales increased more than ten times, reaching 2.7 million pairs.
No one expected that Shenzang.com would become popular all over the Internet with a pair of socks. It’s almost autumn, and some people predict that Shenzang.com’s socks sales may reach an astonishing five million pairs next month.
Why so cheap?
I heard that someone actually bought socks from Shenzang.com, used them to set up a street stall, and then made hundreds of dollars in one night. It must be said to be a miracle!
Anyway, the socks on Shenzang.com have suddenly become popular, and now Chen Anran has to set up a separate department for the socks on Shenzang.com, and let them specialize in socks, using the best materials and the best quality.
The styling and the lowest price are sold to consumers.
Not to mention anything else, there are now as many as seven factories that produce socks for Shenzang.com.
At the beginning, the cost price of a pair of socks was RMB 5.5. Now after mass production and transportation, the price of a pair of socks has dropped to about RMB 5. It is estimated that it can drop even further in the future.
In other words, Shenzang.com only earns one yuan for a pair of socks. Even this one dollar is enough for Shenzang.com to earn.
Next, Chen Anran was wondering if he was buying some underwear, long johns or something to match them with!
The idea is that if you only make one yuan, you can shout as long as you don’t lose money, even if it just provides popularity for the ‘Shenzang.com’, that’s enough.
"You're awesome!" Li Zhi couldn't help but praise.
Chen Anran said with a smile: "Boss, I think you are awesome. I want to know the idea of selling socks, but you came up with it!"
"..." Li Zhi was speechless. He just said it casually. Who would have thought that Chen Anran would really take it seriously and sell socks on Shenzang.com?
Where to reason?
A pair of socks is a must-have!
Shenzang Online is not a rush purchase, it is a reservation. You can order and ship directly, from one pair to ten pairs. The shipping fee is eight yuan. Each person can only purchase a maximum of ten pairs per order.
Now in Shenzang Culture's "socks department", one department has more people than the other departments put together. After the socks department is "run in" well, it will start to work on underwear and long johns. Some people even suggested that they can be matched in winter.
Put on a down jacket and snow shoes.
Chen Anran is now thinking about whether he should simply separate the "socks department" of Shenzang Culture and let them do whatever they want. Anyway, small items like socks and underwear, as long as they don't lose money, it's mainly to gain popularity and attract attention.
flow.
You can also make down jackets, cotton jackets, shoes, etc. You can directly find OEM factories to make them, using the best materials. This is purely to give benefits to the netizens of Shenzang.com, and you can earn ten yuan from the last piece of clothing.
At only eight yuan, everyone can benefit from it.
Li Zhi doesn’t want to pay attention anymore, just let them do whatever they want. Who knows whether Shenzang Culture will become a ‘clothing empire’ in the future.
As the saying goes, if you plant flowers intentionally, they will not bloom, but if you plant willows unintentionally, they will create shade. No one can guess what the future will be like.
"Boss, are you making any money from our cultural heritage?" Chen Anran brought the topic back with a smile.
She wants to advertise Shenzang.com and Shenzang.com’s “socks” on the Pandora Sports App.
Anyway, it is considered that the wealth does not go to outsiders, and it is not cheaper for others!
Li Zhi tilted his head and thought for a while, then said with a smile: "Yes, you can, but if you want to advertise on our Pandora campaign, you need to purchase our 'Pandora Star Coins'."
"Pandora's Star Coins?" Chen Anran was stunned for a moment and repeated the name.