To make a good promotional video, it must have a core and a reasonable story.
Wang Ruihu's words reminded Li Zhi that everything must be reasonable, at least in people's eyes, it is relatively reasonable, but in other words, unreasonable stories can stimulate people's vision and hearing more, thus bringing people
A different feeling and a deep imprint.
"Then it's settled. I'll call Huang Yueying later and ask Ice Soul Automobile, Ice Soul Technology, and Ice Soul Mobile Phone Company to join forces to make a commercial. As for the content of the commercial, I only have one request, and that is to shock
, I don’t care whether it’s reasonable or not, the effect I want is shock. I want people to feel incredible, unreal, and impossible when they first see it. It will produce a strong memory effect. After watching it once, it will make people feel unbelievable, unreal, and impossible.
The audience remembers the scenes and every shot and wants to watch it a second or third time." Li Zhi nodded and said with a smile.
Anyway, he is only responsible for telling how to do it. It is Wang Ruihu and Sun Changlai's affairs, and the boss is responsible for seeing the results.
"I have only one request for the Ice Soul phone, which is to have the best popularity in the shortest possible time, so that mobile phone sales will increase naturally, so that people at home and abroad can feel the charm of the Ice Soul phone or Ice Soul system.
You can put aside whether you make a profit or not. Even if you spend money and lose money, you must first improve sales and reputation!" Li Zhi looked at Wang Ruihu and said.
Wang Ruihu nodded and said: "Boss, no problem, I can do it!"
Li Zhi turned to look at Sun Changlai. Although Sun Changlai didn't know what Li Zhi was thinking, he understood that the boss was not joking. He wanted to lose money and spend money, but he also wanted to increase sales and reputation so that the whole world could feel it.
The charm of the Ice Soul System represents Li Zhi's determination.
"I will work with all my strength to give Binghun Mobile the greatest support within the group, whether it is financial or manpower." Sun Changlai also expressed his guarantee.
Li Zhi smiled and said: "Very good, then the matter is settled. In three days, I will give you a mobile phone design, and you can just follow it. In addition, the acquisition of a mobile phone manufacturing factory
, hurry up, we will try our best to produce and sell Binghun mobile phones by ourselves in the future."
Wang Ruihu frowned and asked softly: "Aren't you looking for an OEM? Now, almost 60% of the mobile phones on the market are produced by OEMs!"
Li Zhi knocked on the table and said with a smile: "Isn't there still 40% produced by our own factories? Since OEMs can make money, why can't we set up our own factories? Of course, it doesn't mean that we can't find OEMs.
, The first mobile phone will definitely need to be found by an OEM, but future models, or high-end models, will need to be handled by our own factories. Well, we will settle on this for the time being, and we will make adjustments when problems arise in the future!"
Wang Ruihu nodded and asked: "Then when will the boss' funds be available?" A wry smile appeared on the corner of his mouth and said: "It's not that I keep looking at the money, but it's just that I can't move forward without money, and I can't do anything without money!
"
Li Zhi looked at Sun Changlai and said with a smile: "You have to ask Mr. Sun about this. All the money in the group is under his control!"
Sun Changlai said with a straight face: "Boss, the money is not in my hands. It's all in the company's account. Without your signature, no one can get out the large sums of money." After a slight pause, he added: "At the latest
In three days, the money will be directly transferred to the account of Binghun Mobile Phone Company!"
Wang Ruihu looked at Sun Changlai and asked: "In front of the boss, please tell Mr. Sun clearly how much it costs and is there a specific number?"
"Three hundred million, not a penny more, not a penny less!" Sun Changlai looked at Li Zhi with a straight face.
Li Zhi smiled and shook his head, but did not say anything. No matter whose standpoint they were on, Wang Ruihu and Sun Changlai did nothing wrong.
"Okay, then I will wait for Mr. Sun for three days!" Wang Ruihu nodded with a smile.
Li Zhi then said: "Okay, let's talk about the business, right? There's nothing else, so I'm going to leave!"
Sun Changlai smiled bitterly and said: "Boss, I haven't said anything about me yet!"
Li Zhi was stunned for a moment, looked at him doubtfully and asked, "What else do you have to do?"
"Ice Soul Technology Company, regarding the sale of the Ice Soul vehicle system to external parties, I would like to exchange views with you, boss!" Sun Changlai said directly.
Wang Ruihu had just arrived and didn't want to ask about Ice Soul Technology. He stood up and said with a smile: "Boss, let's talk. I have to rush to an interview venue in the afternoon, so I'm leaving first!"
"Okay, go ahead. If you need anything, you can call me!" Li Zhi waved his hand.
After Wang Ruihu left, Li Zhicai said with a smile: "How is this woman? It's not simple at all!"
Sun Changlai said with a smile: "Not only is it not simple, but she has a way of doing things. I'm afraid even I may not be able to suppress her in the future. I'm afraid only you, boss, can control such a woman."
"Haha, Old Sun, Old Sun, how can you, an old boy, learn how to flatter someone?" Li Zhi smiled and raised his hand and nodded. Sun Changlai, all men understand what 'controlling' means.
Sun Changlai also stopped talking. Men occasionally joked with each other, which was okay, but he didn't want to leave Li Zhi with his unstable side. After experiencing so many ups and downs, he knew how to behave and learned how to restrain himself.
"Boss, regarding the Binghun 20 vehicle-mounted system, I feel that the positioning is a bit high. The price is 500,000 yuan. Not to mention that Mitsubishi Motors will not buy it. I am afraid that no automobile group in the world will place an order." Sun Changlai hesitated slightly.
After pausing for a while, he continued: "Moreover, I think that Ice Soul Technology's system is only for use by Ice Soul Cars, and is overqualified for use. Ice Soul Technology not only needs it, but can also make money independently, bringing huge profits to the group company.
!”
Li Zhi looked at him and asked with a smile: "Tell me what you think!"
Sun Changlai looked up at Li Zhi and said seriously: "Lower the price, look for external partners, and sell the 'Ice Soul Vehicle System' in batches."
"Then what do you think the price is reasonable?" Li Zhi did not refute Sun Changlai's words.
"Ice Soul 10 vehicle-mounted intelligent system, a set of 50,000, Ice Soul 20 vehicle-mounted intelligent system, a set of 150,000, Ice Soul 30 vehicle-mounted intelligent system, a set of 350,000. Supplied to Ice Soul cars, 100,000 to 20,000,
2.05 million to 3000,000, which will allow Ice Soul Automobile to have enough profits and at the same time allow Ice Soul Technology to no longer rely on Ice Soul Automobile and develop independently!" Sun Changlai expressed his inner thoughts.
Li Zhi did not answer in a hurry, tapping his fingers on the desk, thinking about Sun Changlai's words.
It is a trivial matter for Ice Soul Technology to make money. If Ice Soul Technology's vehicle-mounted intelligent system can be sold to all parts of the world, so that "Ice Soul Intelligence" can evolve faster, this is what Li Zhi wants and is willing to see.
"Okay, I agree!" Li Zhi suddenly nodded and said.
Sun Changlai was stunned for a moment, and then couldn't help but feel ecstatic. Li Zhi nodded and agreed. The future profit-making speed of Ice Soul Technology may not be much slower than that of Ice Soul Automobile.
"How to calculate the price for selling Binghun Technology's mobile phone smart system to Binghun Mobile?" Li Zhi asked, changing the subject.
"Three hundred sets?" Sun Changlai asked tentatively.
Li Zhi rolled his eyes and said with a wry smile: "Didn't you listen to what I just told Wang Ruihu? The Binghun mobile phone is not for making money, it is just for sales and reputation. A thousand yuan mobile phone will not make money even if it does not lose money.
You only charge 300 for a system, how much do you want the Binghun mobile phone to sell for?"
Sun Changlai spread his hands and said with a smile: "Then boss, how much do you think is appropriate?" He felt that the big head was still here in the vehicle system, and the Ice Soul mobile phone system could only be regarded as the small head, not to mention that both the Ice Soul mobile phone and Ice Soul technology belonged to Ice Soul.
The group, Li Zhi's trick of turning his left hand into his right hand is just like Ice Soul Technology making money from Ice Soul Automobile. To put it bluntly, isn't it all Li Zhi's own money?
Of course, if the companies under Binghun Group are listed in the future, that will be a different matter.
"Let's charge a symbolic 1 yuan!" Li Zhi thought for a while and said.
Sun Changlai smiled and nodded: "Okay, I have no objection to this aspect. If it were told to the outside world, I would definitely not let go of this price!"
"By the way, about cooperation with Mitsubishi Motors..."
Li Zhi shook his head and said: "That's not necessary. If he wants to buy a car system, we will sell him the car system directly. Don't talk about starting a joint venture without starting a company. By the way, the Ice Soul 30 system is not for sale to the outside world for the time being. As many as possible
10 and 20 systems for sale."
"I understand!" Sun Changlai nodded, naturally he would keep the good things first.
Li Zhi laughed bitterly and muttered: "Old Sun, you are happy now, but you have tricked me. Do you think Huang Yueying will listen to my explanation?"
Sun Changlai chuckled twice, shook his head and said, "Old Sun, I don't know about this. I guess nothing major will happen. After all, Ice Soul Automobile is still competitive enough for the outside world.
"
"There are so many things to think about. It would be strange if Huang Yueying didn't light my house on fire. Then I will say that you have to force me to agree. Is that okay?" Li Zhi said with a smile.
"Okay!" Sun Changlai didn't flinch back, and said with a smile: "Just push it on my old Sun, if she is not convinced, let her come to me to argue!" The Ice Soul Car is not under his control, Sun Changlai
They must be willing to let Ice Soul Technology get away from being dependent on Ice Soul Cars and become self-sufficient.
Li Zhi shook his head and said: "You can't do it either, we have to find a way to persuade Huang Yueying not to make trouble!"
Sun Changlai suggested softly: "What about this method of putting the Ice Soul car on the market?"
"Going public?" Li Zhi was stunned for a moment, looked at Sun Chang and said, "You mean to start the launch plan of Ice Soul Car in advance?"
Sun Changlai nodded and said: "It doesn't count as an early start. Now Binghun Automobile is ready for listing. Whether it is an IPO listing or a backdoor listing, I think it will receive strong attention from capital!" After a slight pause, he added
: "If Binghun Auto is successfully launched, Binghun Group will no longer have to worry about money in the future!"
Li Zhi nodded and said, "Okay, then I will discuss this issue with Huang Yueying and Lao Huang later!"