Chapter 201 The Korean version of Running Man starts broadcasting
Cultural output is something that everyone is willing and happy to see. If your stuff is good and others recognize it, they will pay for it.
After SBC released the broadcast information, not only South Korea paid attention to it, but China also reported various reports.
This is not the first time. Many excellent TV series and movies have been remade in other countries with good results, but as a variety show, this is the first time.
As colleagues, some people are very conflicted.
As for the technical content of Su Yan's programs, they are really average. When it comes to creativity, I think I can come up with it if I work harder.
We are all directors, so why should you do whatever you want to do and make it popular? Even if TV advertisers are asking for money to open a show, you can still have a scandal, and the target is a foreign idol. This is intolerable.
But in turn, Su Yan also flattered them. They both have the title of director, but their reputation and attitude towards them are completely different.
If you are an n-generation film director, you will be polite everywhere, but if you are a certain program director, even if you know about it, you probably won't treat a small star warmly.
As Su Yan's reputation has grown, people seem to have begun to take him seriously and no longer treat him as a passer-by.
SBC members including Liu Jae Suk also invited him to attend the press conference, but Su Yan happened to be very busy, so he had to politely decline.
There is nothing wrong with the other people. It's just that Yoona's relationship started after she had a little temper, but she can't always meet in person. She relies on phone calls every day. I really can't blame her.
It was Su Yan who promised that as long as he had some free time, he would definitely get over it and then he would stop holding on to it.
In fact, Yoona herself is an artist and understands it very well, but it is a woman's prerogative to be coquettish and coquettish.
As for program promotion, South Korea is much simpler than China.
There are only three large TV stations in the country, and SBC is already very powerful. There are countless artists working with it, and they have all promoted the premiere information of this weekend at 6 pm on social media such as SNS (a platform similar to Weibo in South Korea).
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During the prime time of my TV station, most of them are showing TV series, with program advertisements constantly interspersed in between. From time to time, you can see promotional photos of the seven members headed by Da Shen in the upper right corner of the TV.
As for the media attention, there are many.
First of all, Yoo Jae Suk himself is one of the most important hosts. After many years, he will take on a large-scale outdoor program. This is a highlight.
Before it aired, some media reported that it would compete for the year-end awards.
Then the program was introduced from China. It was a phenomenal program that triggered a nationwide craze for tearing up famous brands. Even in South Korea, many young people have already watched it and are looking forward to it.
Whether SBC's huge investment this time can achieve results is very important to the media.
If you succeed, you can write about your unique vision.
If you fail, you can write that you are not acclimatized.
It can become news anyway.
Naturally, Qinghe is also concerned.
This is Su Yan’s second sales program, but Qinghe’s first.
At this stage, the entire company is booming and its business scope is constantly increasing. Negotiating with SM Company for the agency rights of Girls' Generation in China is just the beginning.
If this becomes popular, more companies in South Korea will naturally know and value Qinghe, and the scope of cooperation will also expand.
Therefore, Mr. Wang also sent two dedicated people to contact SBC in an effort to make a big splash.
As for the ratings, because there are fewer TV stations, it is a little different from China.
But also because of the emergence of the Internet, many people will not wait in front of the TV to watch the live broadcast. After all, who has nothing to do and still has to watch advertisements.
In the early days, TV sets could reach 50%, and variety shows could appear if they reached 40%.
Nowadays, if a TV series exceeds 20%, it is considered very successful, and if a variety show can maintain double digits, it is considered a classic.
The guess given by the media is that the first broadcast will be about 13%, and the follow-up will be about 7-9%.
You must know that the number one show at this stage is also Liu Jae Suk's own show "Let's Play", with an average ratings of 14%. If it encounters a good theme or heavyweight guests, it can reach 20%.
SBC internal professionals have already seen the finished film, and it is basically similar to what the media guessed, just a little higher.
In particular, I have no idea whether the "brand-name ripping" craze that has been set off in China will be popular in South Korea.
Haha, he should be the most special one among all the members.
Others are stars in their main business and then engage in some side business.
He is just the opposite.
I have been in the entertainment industry for many years, but I have never become popular. The majority of the money I make is from the barbecue restaurant I opened.
Others announce appointments about half a month in advance, but Haha can be called a firefighter.
There was once a show that was temporarily short of people, so I contacted him, and he turned out to be the first one to arrive among all the guests.
Yoo Jae Suk often says that Haha is his most cherished little finger. He has been given a lot of opportunities, but nothing comes of it.
Therefore, he cherished this almost pie-in-the-sky opportunity.
Normally, such a big production would never be his turn.
He tried his best not to talk during the filming, and often discussed with members and the production team in private, which made some people who originally looked down on him change their minds.
On the day of the premiere, Haha and Kim Jong Kook set up several tables in their store and invited all members and staff.
Colleagues are also very considerate, except for those who are unavailable, most of them come.
Yoo Jaesuk and Ji Seokjin came here together.
After seeing the reservation information written on the door, I took the initiative to ask.
"This will cost a lot, how about I help you pay half of it."
Wang Bizi was angry: "Ah, when you say this, can you discuss with me, do you have to monopolize such a good thing as taking care of people?"
"Brother Shi Zhen, I only thought of it when I saw so many people coming. Don't be like this."
Haha was very touched: "It doesn't matter, it's just a little thought. My own store is not as expensive as outside."
Director Zhou Yitai, who had just walked in, was surprised that no one was at the door but could not go in.
"What's your situation? Are you being greeted at the door? That's too ugly."
When he saw the director, Haha quickly came over to greet him. After saying hello, he asked him: "Don't you need to go to the TV station to watch it?"
Zhou Yitai smiled: "I couldn't increase the ratings there, and I was very nervous, so I asked Director Jin to stay at the TV station."
Then he looked around and waved to his colleagues.
"Since there are so many people here, you still have more respect, so let's consider it a dinner party. I'll ask someone to come over and pay the bill later."
Before Haha could say anything, he patted his shoulder with a smile and walked in.
"Come on, let's go in too. You see, Zhong Guo is almost exhausted. I guess the muscles he developed in the gym are not just for barbecue."
At the same time, many viewers in South Korea turned on their TVs and locked their eyes on SBC TV station, preparing to watch the recently promoted "Run!"