The film crew traveled to mountain cities, southern Hunan, Miao villages, and Harbin, half of China in half a month.
For the recording of the first season, we chose representative cities in each province and city because we had to keep up with the schedule. Hidden delicacies are easier to find in big cities, and it will also be more convenient for viewers to visit in the future.
What is different from the past is that Su Yan did not wait until all the programs were filmed before editing and broadcasting them together.
Instead, Xiao Cai was asked to bring his computer to meet the program team.
You know, when Xue Jin won the naming rights, he immediately sent the copy to the factory, replaced all the packaging on the market with "Street Food", and started self-promotion in advance.
Teacher Huang Lei’s Weibo is synchronized with the TV station, and the program’s broadcast date has been listed on September 20.
With the teacher's status in the industry, it goes without saying that all kinds of big-name celebrities, directors, and media have spontaneously forwarded it.
For a while, Minjiang TV became popular again. The first few hot searches were either for its programs or guest information, which popped up at every turn to attract attention.
Many TV stations are actually paying attention to Minjiang or Su Yan personally.
Basically everyone knew that the other party was already preparing a new program, but what I didn't expect was that it would come so quickly and with such force.
After all, it was more than 10 days ago that the naming rights exceeded 100 million. How many days has it been before the premiere date has been decided?
Since when has it been so easy to film a program? Then why do my PDs hold meetings every day, looking for plans and inspiration, but nothing comes out decent?
Even the leaders such as Xiangnan Terrace and Modu Terrace are feeling some pressure.
The cake is just that big. There were only three or four TV stations many years ago. In the past two years, they have purchased the copyrights at high prices, and their own operations have been relatively successful, allowing some TV stations to break into the front line.
Don’t underestimate the cost of having one more TV station. The same company all has a budget. For the same advertisement and the same time, the difference between the cost of first-tier and third-tier TV stations can be zero or even more.
No one is willing to settle for the second or third tier, every TV station is working hard.
Of course, we can learn from the successful cases of our predecessors, but the risks still exist. Some people spend a lot of money to buy copyrights, or because they are not accustomed to the climate, or because their own abilities are limited, and they end up with broken bones but still no improvement.
Minjiang TV, on the other hand, does not rely on external help at all, and all programs are created by its own people. This way, first of all, the financial pressure is much smaller, and more resources can be invested in filming.
Forget it, it’s a bit unreasonable for you to release new movies in a hurry and slowly release them, and the final ratings actually explode.
Naturally, Su Yan, as the initiator of everything, is now known to everyone.
Following the previous poaching by second-tier satellite TV stations such as AH, many TV stations have extended an olive branch, promising to lure people over with high salaries and important positions.
However, they all hit a soft spot, and the responses I received were that they are very satisfied now and do not want to change for the time being.
But the trouble is, I don't keep my words to the letter, leaving myself scratching my head and feeling very sad.
It is worth mentioning that after the promotional video was officially released, Sister Hong took her mobile phone and showed it to Su Yan.
A director posted a comment on Weibo.
The general meaning is that Su Yan can also do food shows, so there is no telling whether the idea of "The Masked Singer" is suitable for him.
Otherwise why don't you do it yourself for such a popular show? Or you just don't have the ability to control the overall situation.
Or, this is actually Minjiang TV's star-making plan, to promote a new director and build the reputation of the TV station.
I also specially liked Minjiang TV Station, Su Yan himself, and some media.
Su Yan was a little speechless.
"Which one is he?"
Sister Hong investigated in advance: "I used to be a program director for a second-tier TV station, but then I stopped working for unknown reasons. Now I am known as a self-media person."
"That's just to gain popularity." Su Yan knew these tricks very well.
This is pretty good. There are some excessive criticisms of people who are popular. If you ignore me, it will be even more exciting. Anyway, the consequences are very light, nothing more than an apology or compensation.
But eventually the attention gained and the money was made.
"Okay, don't worry about this, let him jump on his own."
Sister Hong nodded: "Then you won't go to Huangdao with us tomorrow."
Su Yan nodded.
"Still the same as before, you go over first and let Director Chen shoot the exterior scenes first. I'll take Wang Yangyang and Xiao Cai to see if they can stay up late at night and cut out the third phase first."
"Okay! But you really have to pay attention to rest. Don't get tired and get sick by then, which will delay the progress." Sister Hong advised her kindly.
Su Yan didn't want to stop and have a good sleep, but there were too many things that forced him to complete them.
Besides, so many colleagues are working hard, and many of them have elderly people and children who need to be taken care of at home. It’s been such a long time.
If I relax, the shooting cycle will definitely become longer. How can I be worthy of them?
The physical exhaustion is far less than the pressure on her shoulders. Two days ago, Sister Hong secretly called her children in the corner, tears streaming down her face. She happened to be passing by and saw her, which made her feel quite uncomfortable.
I am also a time traveler after all, and I really envy Senior Song. I really want to borrow the induction cooker in the dormitory from him and make a pot of basic elixirs to make myself full of energy instantly.
Even if it doesn't work, it would be good to practice "Basic Boxing II" to strengthen your physical fitness.
But the reality is cruel. Su Yan can only look at the sky and let himself look farther away so that the tears will not fall.
Xiao Cai is still sophisticated and has prepared various things on the table to stay up late.
Functional drinks are just one of them, and, in Xiao Cai’s words, they are only effective if you drink them occasionally. If you drink them for several days in a row, they are not effective. Drinking too much will make your mouth feel uncomfortable and hurt your body.
There is also strong tea, but this depends on your physical condition. Anyway, Su Yan doesn’t feel anything after drinking it.
There is also Xiao Cai's own secret recipe, which is to mix duck eggs with concentrated lemon juice. According to him, it is sour and refreshing, and the duck eggs can protect the stomach and add some nutrients.
In addition to these drinks, Fengyoujing is also indispensable.
In fact, it doesn't matter whether Wang Yangyang is around or not.
However, Su Yan planned to train him well and let him learn how to edit. Especially since he was by his side, he would intuitively convey the desired effect to post-production.
In the future, when filming programs, not everyone can take their time on the TV station with peace of mind.
It is impossible for Xiao Cai to follow his team every day, so it is particularly important to cultivate a post-editor who understands and is familiar with his own style.
Wang Yangyang was also very impressive. He followed her everywhere during the day to shoot, and at night she had to study with a small notebook without any complaints.
In fact, many PDs in the station are skilled in post-production, and some people have expressed their willingness to help Su Yan, but in the end, his position was not affected at all.
This boss values friendship, so I must work harder to grow up and be able to take on greater responsibilities as soon as possible.