Chapter 247 The drunkard's intention is not to drink
California, while Su Wang was admiring the scenery of California, at this moment in the Apple headquarters conference room, Steve Jobs was looking at a group of people sitting in the conference room, and there were several figures showing on the projector in front of him.
videoconference!
All executive directors and non-executive directors of Apple attended. Those who were not local participated in this meeting through video access.
"Qiao, I think US$100 million is acceptable. China's market is huge. If we can pass this opportunity, our sales will grow tremendously."
"Yes, I also think we can agree to cooperate, and once the news is released, the company's stock will definitely rise."
In the conference room, most of the directors supported this cooperation. However, a middle-aged man suddenly slapped the table, interrupting the communication among everyone present.
"I don't think so!"
The eyes of Jobs and everyone present fell on this person. When he saw this person, Jobs frowned, and the expressions of the others didn't look much better either.
Smith, one of the earliest founders of Apple, although he is not a founder, his status is only slightly lower than that of Jobs and the other founders, and he has a high reputation in the entire Apple company.
"Have you not noticed the request made by that cunning Oriental? What he wants is the exclusive agency right, and it is for ten years. This means that in the next ten years, our company's products will only be sold in China by relying on him.
, if he wants to do something weird, we can’t do anything to him at all, let alone enter the Chinese market without him.”
"Smith, I think you are a little too worried. Don't forget that the other party has to pay an agency fee of 100 million U.S. dollars. The other party has paid an agency fee of 100 million U.S. dollars. Doesn't he want to earn it back? I think the other party should pay
If we get the money and exclusive agency rights, we will only be more active in promoting our company's products."
"Yes, I support John's point of view. No one is willing to let their money go down the drain. With an income of 100 million US dollars and the huge Chinese market, I can't think of any reason to refuse."
"I support Smith's point of view. Of course, the reason why I support it is that we cannot agree so quickly. We should study the Chinese market carefully and even send a team to China to inspect it before making a final decision."
Another director spoke, and his words brought a smile to Smith's face.
"By the time you've done your research, the day lily will be cold. As far as I know, Google is already ready to make a move. The Android system they recently developed is already in closed beta. They have secretly cooperated with several mobile phone manufacturers. There will be no release."
Unexpectedly, in a few months, mobile phones installed with Android system will be released, and there will even be mobile phone manufacturers from Baodao, China. If we wait until others enter the Chinese market first, it will be difficult for us to occupy the Chinese market by then.
"
"Yes, our current biggest enemy is actually not Nokia, but Google. Needless to say, everyone should know how tempting the open source free system is. Those mobile phone manufacturers are waiting for this wave."
Listening to the quarrel among the directors, Jobs also fell into thinking. In fact, before initiating the board meeting, he had already made a judgment in his mind, that is, entering the Chinese market was absolutely necessary.
But whether or not to sign this exclusive agency right, how to sign it, and how many years to sign it, he has not yet completely determined the criteria.
"I think we can sign an exclusive agency right with them for three to five years. Of course, we must set conditions, which depends on their operational capabilities. If the sales volume does not meet our requirements, we have the right to cancel the agency right."
A director made a suggestion, and this suggestion was exactly what Jobs had in mind. The exclusive agency rights could be given to the other party, but the prerequisite was that sales volume must be guaranteed.
…
"Five million units sold in three years? Mr. Qiao, you are talking like a lion and you have no sincerity in cooperation."
"I will never agree to this condition. The ten-year period cannot be less. You can sign a ten-year sales volume of 10 million units. It's not that I don't believe in your company's products. The main thing is that you have to consider the consumption level of our country. How expensive is it?"
The company's products are not cheap, and they are also targeted at high-end consumers. This is my bottom line."
"I have already given in. Your company must also be sincere. Cooperation is about a win-win situation. Don't forget, I have taken a risk of 100 million US dollars. I cannot let your company take all the benefits."
"I know your company's sincerity, but your company's current sincerity is obviously insufficient. What I need is something that can guarantee my interests...for a maximum of five years?"
"In this way, you and I each take a step back. I can accept the five-year term and the sales of 10 million units in five years. But in addition to the exclusive agency rights, I also want the operating rights in China. Only
Only in this way can I protect my own interests."
"A bit hard to accept? Mr. Qiao, you have to know that the conditions you gave me are also a bit hard to accept. This is my final bottom line. If your company still doesn't agree, then forget it."
After hanging up the phone from Jobs, Su Wang lay on the soft beach, with the corners of his mouth raised slightly and a smile on his face.
Gao Tingting, who was standing aside, had a look of confusion on her face after hearing Su Wang's words. She couldn't help but curiously asked: "Mr. Su, your purpose is this operation right. It's just to sell a product. What does it have to do with operation?"
relation?"
"Of course it does matter. In fact, mobile phones are really worthless. Believe it or not, in a few years, some mobile phone manufacturers will even be willing to give you mobile phones for free."
Su Wang glanced at Gao Tingting. Although she was at the beach, Gao Tingting was still wearing work clothes, which made her look so different from those who were wearing cool clothes and playing at the beach.
"If you give away a mobile phone for free, then the mobile phone manufacturer will suffer a huge loss."
Gao Tingting looked unconvinced. Unless those mobile phone manufacturers were out of their minds, giving mobile phones to users for free would be the same as doing charity.
Seeing that Gao Tingting didn't believe it, Su Wang smiled slightly and did not explain. With today's eyes, it is difficult to imagine the fishiness involved.
Technology products are divided into hardware and software, but facts have proven that the value of hardware is actually just that, it is already very transparent, but the value of software is immeasurable. Those technology companies later discovered this and began to make money through software services.
Take some cheap mobile phones as an example. These mobile phones are so cheap that users wonder if the manufacturers are out of their minds. However, in fact, not only are the manufacturers out of their minds, they are also extremely smart.
Yes, you don’t make money by selling the mobile phone at cost price, but when you get the mobile phone, a lot of software is already installed on it, and these software all require charges. Of course, it is not charged to the user, but to the software company by the mobile phone manufacturer.
For a fee, a piece of pre-installed software costs tens or hundreds of dollars.
If you install seven or eight software on a mobile phone, you will earn hundreds of dollars. Some users even spend money on this software, and the mobile phone manufacturer still takes a commission.
360’s software collection, Tencent’s App Store, and the app stores created by various mobile phone manufacturers later. Every time a user downloads one, the software vendors have to pay. And the money Apple makes from this app store every year is not even more than the money it makes from selling mobile phones.
few.
Winning the operating rights means that Apple will never get a penny from him except for the money from selling mobile phones. This is one of Su Wang's purposes.
Winning the operating rights has a more important purpose for Su Wang, but Su Wang will not disclose this purpose to anyone, at least until the current plan is implemented, he will choose to keep it secret.
"Mr. Su, do you think Apple will agree?"
"They will agree. Sometimes what a listed company cares about most is not whether it is profitable or not, but a good thing. As long as it is good, the stock can rise and it can explain to shareholders. Entering the Chinese market is the biggest benefit.
."
If Apple hadn't gone on the market, Su Wang really couldn't guarantee that his goal would be successful. But if Apple goes on the market, and the iPhone 4 has not yet been launched on the market, Apple executives are not 100% sure whether it will be popular.
Comparing the two, Su Wang believed that Jobs and Apple executives would make the choice he wanted.
In fact, it was not beyond Su Wang's expectation. On the third day, he received a call from Jobs. Jobs accepted his conditions, but some specific contracts still needed to be negotiated by personnel from both parties.
"Gao Tingting, I'll leave it to you to negotiate the details of the contract with Apple. After this matter is settled, you can return to China. Of course, you can recruit some talents. As for the funding issue, just write me a copywriting report.
."
Seven or eight days have passed since he applied for a visa to go abroad, and it was also the beginning of the university semester. The opening day of Shuimu University was the eighteenth day of the first lunar month, which meant there was only one day left, so he had to rush back.
At the same time, Meituan.com’s strategic development in the new year has already begun, and many issues require his review and approval. There is no point in him staying in California any longer.
"Don't worry, Mr. Su, I will negotiate with Apple according to your instructions."
Gao Tingting nodded, and at the same time she felt a little excited. This was an astronomical contract negotiation. President Su handed it over directly to her. This was a sign of trust in her. She must not betray President Su's trust. She must
Give Mr. Su a perfect result.
"Well, I will wait for your triumphant return in the capital, and then I will give you a celebration banquet."
Su Wang laughed. He had already flown back to the capital in his heart. He hadn't seen Tang Jin all winter vacation. It was okay at first, but as the school started getting closer, the missing him became stronger.