In just two months, WeChat official accounts have become a hot spot on the Internet. WeChat users like to share their favorite WeChat official account content in their circle of friends, and those content creators have found that they can earn huge profits through this.
Profits have also joined in one after another.
Discussing current affairs, telling history, appreciating beautiful articles, maintaining health...
Of course, the most popular ones are chicken soup.
What even the WeChat team did not expect was that the increase in health-related public accounts would lead to an increase in the frequency of use of WeChat by middle-aged users in their forties and fifties. Of course, it also caused complaints from young people.
They all complained that their parents posted these health-related public account articles in the family group every day.
"Shock! A woman got cancer after eating crayfish"
"Staying up late is disrespectful to life!"
…
Regardless of the complaints of the younger generation, WeChat's management is still very happy, because even they did not expect that the official account would explode with such strong profitability.
In just two months, the profit reached 200 million just by relying on advertising shares, and this trend is still growing.
"As expected of Mr. Su, this brain is really..."
"To be honest, when I read online reports about Mr. Su, I thought it was a bit exaggerated. It was unrealistic to get half of Kaixin.com's shares based on just one idea. But now I feel that Mr. Su's head is just a matter of exaggeration."
The value is higher than the entire Kaixin.com.”
"I was thinking at the time, isn't this just a content output function? How influential it can be. It turns out that it's no wonder that someone else is Mr. Su, and we can only be Mr. Su. The difference is here."
The employees of WeChat admire Su Wang extremely much at this moment. No amount of reports can be as real as experiencing it in person.
"Okay, please stop flattering me. Even if you flatter me, Mr. Su won't hear it. How is the development of the enterprise service account function? The third-party interface API function must be completed."
"Boss, it has been developed and is just waiting to be launched online."
"That's good. According to what Mr. Su said, this is the most important thing. Only by absorbing those companies and some institutions can we make WeChat invincible, just like Fanfou now.
Just like a net."
Li Feng mentioned Fanfou.com, and everyone present knew what he meant.
Fanfou.com occupies a mainstream position among many Weibo products, but other giants did not give up at first, and even continued to increase investment to compete with Fanfou.com. In the end, the real sign that these giants gave up was that some government agencies and institutions
Including some non-profit organizations, they have opened accounts on Fanfou.
The same is true for WeChat now. Although WeChat is the only one, other giants including Tencent have not given up. Not long ago, China Communications announced that it would spend one billion to subsidize users, just to compete with WeChat for users.
"According to what Mr. Su said, these units and organizations only publish news on Weibo, but their public accounts on WeChat can be used for office work. We can also help them develop it in the early stage. You and the Public Relations Department will discuss this.
follow up."
"With the public relations department taking action, it shouldn't be a big problem."
When the public relations department was mentioned, all the WeChat management present had smiles on their faces. If the person with the most prestige in the entire company is naturally Mr. Su, but in the company, the person who is least afraid to offend is definitely the public relations department, to be precise.
He said it was the young lady from the public relations department.
After this period of time, not only the public relations department, but also the entire company knows how terrifying the energy of Director Chen, who is as young as Mr. Su, is.
Take what happened some time ago, for example. An employee of the company brought his mother to Beijing to prepare for treatment because her mother was sick. As a result, the hospital in Beijing was so nervous that they couldn't find beds and no experts. I don't know how the news finally came about.
Director Chen found out about it, and after a phone call, he was admitted directly to the exclusive ward.
Not to mention, a few days ago, when a company manager went out, the briefcase he was carrying was stolen. In addition to money, there was also a contract in it. Because it was lost in a place with a lot of people, everyone
They thought they couldn't find it, but in the end Director Chen made a call, and in less than half a day, the police solved the case.
These things, coupled with some occasional stories from colleagues in the public relations department, everyone from top to bottom on WeChat knows that there is a great god sitting in the public relations department. If Mr. Su is the company's talisman, then Director Chen is quite the one.
The protector of the company.
…
Unlike the happy mood of the WeChat team, at Yuntong Technology Company, Su Wang and Qin Jiong had solemn expressions. Qin Jiong was smoking a cigarette while Su Wang was frowning.
Both of them are worried about one thing, that is, the Banking Regulatory Commission and the Central Bank have just passed the bank's proposal to implement a margin system for online payment platforms, and the amount of this margin will be very scary. Although the figures have not been released yet, Su
Both Wang and Qin Hao knew that the conservative estimate might be as high as five billion.
"Mr. Su, otherwise we don't want this reserve right?" After smoking a cigarette, Qin Jiong raised his head and said to Su Wang in a difficult tone.
"No, this right is a must."
Su Wang refused directly. According to the regulations of the Central Bank, 13 online payment platform licenses have been issued in China. Not every one of these licenses requires a deposit.
You can still make online payments without paying a deposit, but this online payment is actually just an online banking payment interface of Duojia Bank. The essence is that users use the money in their bank cards and will not stay on the payment platform at all.
But after paying this deposit, it is actually almost like a bank. Users can deposit money directly into their account, use the money in the account to make consumption payments, and can also transfer funds to each other. The most important thing is that every
There is no upper limit on how much money can be deposited into an account.
Why bother to build a payment platform? In Su Wang's view, it is not only to grasp the user's consumption trajectory, but more importantly, for the future direction of online finance.
Internet finance will be the focus of the future, including balances, financial management, funds... If you want to build an empire, you must have a huge capital support behind it, and micropayment is the huge capital that Su Wang has built for himself.
"But these five billion..."
Qin Jiong's face showed a look of embarrassment. There were now more than 100 million in total in the micropayment account, and this amount of money was completely a drop in the bucket.
"I'll get the five billion, and I'll sell my shares in Kaixin.com and Fanfou.com."
"Mr. Su?"
There was a look of shock on Qin Jiong's face. He knew the difficulties Mr. Su was facing now, but in his opinion, Mr. Su should care most about WeChat. If the situation really came to the most dangerous time, Mr. Su would probably choose to abandon the car.
If you protect Shuai, you will only protect WeChat.
But now, Mr. Su has spent 5 billion on micropayments, which shows that Mr. Su also attaches great importance to micropayments, which is tantamount to using his trump card.
"The payment system is indispensable. This time the capital is injected, although your shares will be diluted, the technical shares belonging to your team are not included."
Su Wang gave Qin Jiong a reassurance because he was afraid that Qin Jiong would misunderstand.
After all, if this 5 billion financing comes in, if it is rare according to normal proportions, Qin Jiong's shares will be less than 1%.
"Mr. Su, you have injected so much capital, even if you only have 1% of the shares, I would be very satisfied." Qin Jiong replied sincerely.
"These are capital injection shares, technology shares are no longer within this scope."
Su Wang smiled and shook his head. It is normal for technology shares not to be diluted. Some companies even stipulate when financing that no matter how the company raises money in the future, shares belonging to a certain team or institution will not be diluted.
To put it bluntly, whether it is diluted or not depends on how the terms are signed.
…
The news that Su Wang sold his shares in Kaixin.com spread quickly, especially among the top management and capital levels of major companies. After all, Kaixin.com is a listed company, and Su Wang’s shares in Kaixin.com
Many changes to the sale of shares at the major shareholder level must be applied to the China Securities Regulatory Commission and notified to shareholders.
All shareholders don't understand why Su Wang chose to sell Kaixin.com's shares. After all, Kaixin.com is now booming. Wouldn't it be a loss to sell it at this time?
Many investors began to wonder, is there a crisis in Kaixin.com, or is Kaixin.com's current rise in stock price being controlled by someone behind the scenes, and now the person controlling it wants to cash out and run away?
Because of this reason, Kaixin.com’s stock price fell by the limit three times in a row, and its market value shrank by 10 billion.
Kaixin.com Headquarters!
"Mr. Chen, Mr. Su's sudden sale of shares has caused instability in our company and caused the stock price to drop. What he did is too unethical."
Chen Binghao listened to the complaints from several of his confidants, the executives of Kaixin.com, and a gloomy look flashed across his face, but he still said: "Mr. Su contacted me in advance about this matter. He met me there."
There is a problem and a large amount of funds are urgently needed, so selling shares is a last resort."
"Mr. Su doesn't have many shares in our Kaixin.com, but he has more shares in Fanfou.com. Fanfou.com is also listed, and its market value is not lower than ours. It is completely possible to sell the shares of Fanfou.com."
"Su Wang also sold some shares on Fanfou.com," Chen Binghao explained.
"Mr. Chen, Mr. Su has so many shares in Fanfou.com, selling so few is nothing at all. On the contrary, it is our side. This time Mr. Su has completely lost all shares in our company."
"Mr. Chen, Mr. Su clearly had better choices, but he chose to do this, which caused the stock price of our company to fall. Since Mr. Su is so heartless and has nothing to do with our Kaixin.com, I think all the products of our company will also
There is no need to provide Mr. Su’s company with friendly company treatment, and all cooperation will be charged as normal.”
As soon as the words of the Kaixin.com executive came out, the expressions of all the executives in the room changed, because they understood what this sentence meant, which meant that the sweet period between Kaixin.com and Su Wang in the past few years was over.