Chen Yizhou's face was as dark as water, and the executives sitting in front of him were on pins and needles, all with solemn expressions.
"What happened to that article? What does the PR department do for a living? Why can't it be deleted?"
"Mr. Chen, the person who published the article is a sub-versioner from Tianya and is also an experienced user. Tianya responded that this was not a draft written by Kaixin.com, so it cannot be deleted. They are afraid of causing user anger.
anger."
The public relations manager of Xiaonei.com stood up tremblingly and answered. Another executive snorted coldly when he heard this and said, "I think Tianya did it on purpose, just to see us make a fool of ourselves."
Thousand Oaks Group not only has the school network, but also websites such as Hupu, so it is already competing with the Tianya Forum. In the view of these executives, the main reason why Tianya does not delete posts is because they want to see their jokes.
"If you can't delete it, you can't delete it. It's not a big deal. How can a company not be scolded? Didn't Tencent also start by relying on plagiarism? But now it has become a hegemon. As long as it controls the users, it will make them leave."
No, it doesn’t matter if I get scolded.”
The words of his subordinates spoke to Chen Yizhou's heart. He didn't care much about the scoldings on the Internet. At this time, Internet companies didn't care much about black materials and images on the Internet.
The reason is very simple: the channels of communication are still too narrow and the influence is limited.
"You have also seen the upgrade and update of Kaixin.com's Kaixin Farm. The other party is now nakedly provoking and declaring war on us. What do you think we should do?"
As soon as Chen Yizhou said this, the scene fell into silence. All the executives knew that this was the topic of their discussion this time.
"Mr. Chen, we have already plagiarized anyway, so we will just copy to the end." A senior executive replied cautiously.
"no!"
The boss of the development team stood up, saw everyone's puzzled looks, and explained: "Mr. Chen, this time Happy Farm has a very large update. If we want to imitate and plagiarize everything, the technical side will probably have to work overtime."
Half a month, and if that’s all it is, I’m afraid it won’t be of much use.”
The words of the development team management made Chen Yizhou frown. He understood what his subordinate meant. The game Happy Farm is now popular because it is a casual development game. In half a month, players
Happy Farm has already put in time and effort, so it is impossible to change the game and start over.
"Mr. Chen, the most powerful thing about Kaixin.com's latest update is the opening of Garden Villa, because whether you are growing vegetables or stealing vegetables, the first page you open is the Garden Villa page. This is somewhat similar to the personalization of QQ space.
In addition to enjoying the fun of stealing vegetables and growing vegetables, most netizens also want to decorate the garden villa."
The manager in charge of marketing planning spoke up, and his words made other managers look desperate. Yes, this was the real killer move of Kaixin.com this time.
In the minds of Chinese people for thousands of years, home is extremely important. This tradition has penetrated into the hearts of every Chinese. In the hearts of Chinese people, a house is the prerequisite for forming a family. This is why when young people get married now, the woman must marry the man.
The reason for having a house.
Having a house means you feel at home. Without a house, you feel homeless.
The planners of Kaixin.com obviously took a fancy to this, so they launched the garden villa system to provide users with a virtual home and arouse the user's urge to decorate their own home.
In addition to the Chinese people's own yearning for houses, this impulse is also caused by a kind of vanity.
Because the garden villa page is the homepage, other friends must see this garden villa if they want to come over to visit and steal food. Just imagine, when friends come over and see the beautifully decorated villa, isn’t it very impressive?
Face and sense of accomplishment?
The temptation of garden villa decoration is far greater than the personalized decoration in QQ space, and it can even be said that it is suitable for all ages.
"Kaixin.com is so shameless. This update is so big. How could it be made in three days and three nights? It was clearly written in advance, but it was just launched this time to take advantage of the situation and deliberately blackmail us.
"
The faces of the managers of Xiaonei.com all showed indignation. In their view, Kaixin.com was too excessive and shameless. However, they did not look for the root cause within themselves. If they had not imitated and plagiarized, how could Kaixin.com have updated its version at once?
of big.
…
In Su Wang's view, the Kaixin Farm plagiarism incident has come to an end. Renren Market on Xiaonei.com has nothing to fear. What Kaixin.com needs to do now is to accumulate users, retain users, and preserve cash flow. When it reaches a certain stage, in
A complete and all-out war with the school network.
Returning to reality, thanks to the publicity and promotion of Happy Farm, Majiayou, whose reputation has increased, has also begun to enter the formal planning stage.
The majia pomelo that Su Wang originally contracted to plant on the land was directly purchased by the superiors and received a large sum of compensation. When Sun Liancheng found out about it, he even rolled his eyes at Su Wang.
Of course, Sun Liancheng didn't have any dissatisfaction, because the compensation had already passed the review. Every compensation had a price, and the compensation was compensation to everyone. Su Wang did not use power for personal gain.
The most important thing is that because of the promotion of Happy Farm, Majiayou has completely left an impression on people across the country this time.
In order to be worthy of Sun Liancheng's advertising fee, Happy Farm has set Majia pomelo as a high-end fruit. Fruits such as cherries, blueberries, and mangosteens have to be sidelined. This gives game users a sense of the preciousness of Majia pomelo.
The feeling above these fruits.
In addition, Majia pomelo is also a special fruit in the farm. The time to grow Majia pomelo is much longer than that of crops of the same level, but there is a certain chance of obtaining some props when harvesting.
This has led to many users having a love-hate relationship with Majiayou. They love it because the props are revealed when the dishes are being collected, but hate it because it takes longer and no props are revealed.
The reason why the game group is set up like this is to deepen everyone's impression of Majiayou. At least even if the popularity of farm games disappears later, people will always think of Majiayou when they recall it.
Even when you go to the supermarket and see Majia pomelo, you may buy it out of curiosity or memories. Su Wang believes that with the taste of Majia pomelo, anyone who has eaten it will definitely feel that it is worth the money.
.
Su Wang understood this, and Sun Liancheng, who had been in business for more than 20 years, naturally knew this too. He knew that the advertising fee was not a loss, but on the contrary, it was a profit.
Normally, if you want to let tens of millions of people know about Majiayou, the advertising costs are astronomical. What’s more, judging from the current popularity of the farm, it is very likely to exceed 100 million levels, which will be a huge profit.