"Brother Lin, now that "Transformers" is so popular, do you have any plans over there?"
Tang An didn't mince words and asked directly.
"Do you value this "Transformers" so much?" Lin Shengqi asked.
"When I came just now, there were three to four hundred fans outside the cinema. Not counting those waiting in the lobby and hanging around, I estimate there are at least seven to eight hundred fans around the cinema now!"
Tang An's face was serious. This was because so many fans came to the cinema spontaneously without any publicity.
If it spends 10 million on promotions like "The Wind", it will probably recreate the grand occasion last year when "The Golden Armor" was released.
Lin Sheng nodded and analyzed, "It has been more than 20 years since the animation appeared. The fans accumulated over these years are considered normal. The box office will definitely explode in the first two days, but after this wave of fans passes, it will be the same as ordinary fans.
Like a Hollywood blockbuster!”
"I hope so!"
Lin Sheng looked around and whispered, "Actually, no matter what, Director Han will not expand the scale of distribution, let alone spend a lot of money to promote it. The momentum of "King Kong" was so strong the year before last, and Director Han only copied it from 400 yuan
It’s been increased to 500 yuan.”
Tang An was stunned for a moment, and then looked at Lin Sheng with a somewhat understanding look.
It is impossible for Han Sanping to let the box office of "King Kong" threaten "The Promise". Once Hollywood movies surpass the Chinese blockbusters released at the same time, not only will Chen Kai be scolded even worse, Han Sanping, who is committed to promoting the blockbuster plan, will also not look good on his face.
Even if "The Promise" has a bad reputation and the box office does not meet expectations, it is still the box office champion of the year after all. In any case, this is a fact.
It’s also a fig leaf!
Lin Sheng probably knew what Tang An was worried about. If a spy movie that had never been made before encountered such a popular Hollywood blockbuster, it would have a huge impact on Tang An.
For Lin Sheng, a "Transformers" movie is far less important than a big director, so it doesn't hurt to reveal a little information.
Hollywood blockbusters are dishes that are already in the bowl, but Tang An is still in the pot.
Tang An was a little relieved. For a "Transformers" movie that didn't have enough publicity resources, Tang An still had some confidence.
The original success of "Transformers" is probably due to the fact that it did not encounter any decent resistance during the summer release.
Unless Paramount spends one or two million US dollars to promote the film in the mainland market, or it has a desperate opponent like "Avatar".
Imported films can only get a share of 13. You really have to eat too much before you throw your money away in the mainland market.
After chatting for a while, the premiere officially started. Some simple activities were performed on the stage, and the movie officially started.
There is nothing good to say about the movie. The movie is still the same movie, and the audience is still the same audience, but the show time has been changed from the six o'clock slot in the evening to the evening slot, and the small screen has become a big screen.
However, there are still a lot of patch ads at the beginning, and FAW's heavy-duty trucks also join in the fun.
From the first climax, the dizzy raid on the US Air Force base, the whole process was boom-boom-boom... bang-kong-kung-kung... da-ta-da... dong-dong-dong... boom-boom-boom....
An hour passed, bang bang bang, boom boom boom, dong dong dong!!!
An hour and a half passed, bang bang bang, bang bang bang, boom boom boom!!!
From the beginning to the end, it was boom-boom-boom, boom-boom-boom, tap-tat-tat, dong-dong-dong, and it didn't want to stop for a moment.
What followed was a series of exclamations from the audience, one after another, and there was no silence every second.
It went on like this for 144 minutes, and the movie ended.
Tang An rubbed his head and turned to look at the reactions of the audience and industry insiders.
Unexpectedly shocking, "Transformers" once again gave mainland audiences a new understanding of "Hollywood blockbusters".
Before it was "Titanic" and after that it was "Avatar".
In the next few years, except for the second "Transformers" film, which received more than 10 million less box office than "2012", the other three films have all dominated the annual box office championship, suppressing domestic films.
On July 11, fans who had watched the movie shared their movie-watching experiences on various forums and QQ groups, and the media also reported heavily on the first summer blockbuster.
On the 12th, when the first-day box office results were released, it shocked the entire entertainment industry.
22.41 million!
It broke the first-day box office record set by "The Promise".
Everyone was confused. Although they had a premonition that the box office would be a big hit, the explosion was too scary.
This is also the first domestic movie to have a box office of over 20 million on its first day!
The media immediately started to hype it up, just like they did with "The City of Golden Armor" last year.
However, this is just the beginning. "Transformers", which was released for 5 days on July 16, grossed 97 million at the box office in the Mainland!
The box office grossed nearly 100 million in the five days it was released. Although it did not break the single-day box office record of "The Golden Armor", it was still a rare hit in recent years.
China Film Group, Chairman's Office.
Lin Sheng, who was on the opposite side, sighed, "Director Han, if this momentum continues, the box office of "Transformers" will exceed 200 million."
"I didn't expect this film to have such great potential!"
Han Sanping shook his head, still a little in disbelief.
With 500 copies, almost every venue was full, something like this rarely happens once a year!
"Director Han, the theater chain is already asking when to increase the number of copies, do you think?"
"We'll hurry up to get 100 out first, and wait for the rest until Monday's box office comes out, so that the theater chain can collect the box office as soon as possible!" Han Sanping said after thinking for a while.
The trend of "Transformers" is not very stable, with 22.41 million on the first day, and it is still Wednesday. Under normal circumstances, the box office will increase on the second day of release. Friday is approaching the holiday, and the first day of the holiday on Saturday is full of box office output.
The peak will not drop until Sunday.
"The Golden Age" earned 81 million in the three days of the weekend, while "Transformers" only received 56 million in the three days of the weekend. The gap is obvious.
There is only one explanation: the box office potential has been exceeded.
Next, let’s look at Monday’s box office. If there is a big drop, then adding more copies will not be worth the gain.
24 hours later, Monday's box office was on Han Sanping's desk.
10.8 million, almost falling below the 10 million mark.
Although the drop did not exceed 50%, Han Sanping still decided not to increase copies.
He told Lin Sheng, ""The Wind" will be released on Thursday, and the attendance rate of "Transformers" has also begun to decrease. There is not much use in adding more copies, so let's leave it at that!"
"Okay, Director Han, I'll go get back to the theater right away!"
Lin Sheng nodded and left the chairman's office.
The distributor is the boss, and he has the final say on how many copies to release. The producer has signed a contract and handed over the distribution rights to others, and there is no way to interfere.
Lin Sheng notified Tang An of Han Sanping's decision immediately, and then notified the major theaters one by one.
There is nothing the theaters can do. There is nothing wrong with China Film's reasons. "The Wind" is about to be released and it will definitely squeeze out most of the market. It is really inappropriate to rashly increase the number of copies. We can only take advantage of these few days to squeeze a little more box office. One copy is available 24 hours a day.
Shows 24 hours a day.
With the explosion of "Transformers", "The Wind", which was originally considered the most anticipated movie of the summer, has also been compared.
Suddenly, there were many comments that were disapproving of "The Wind", thinking that this spy film could not withstand the impact of the Autobots based on Tang An's appeal alone.
After all, the combination of Zhang Yimou + Zhou Runfa + Gong Li + Jay Chou is only 290 million, and "Transformers" is already destined to break 200 million.
Tang An alone does not have any top stars, and the most famous Zou Xun and Li Binbin are not as good as any of Zhou Runfa, Gong Li, and Jay Chou.
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