September has passed, and the National Day holiday is here.
This year's summer season was busy and busy, with the two powers vying for hegemony, and the National Day season was just about rookies competing against each other, with few decent films.
There wasn't even a box office hit of the level of "A Better Man" or "The Fuse".
It is not an exaggeration to say that it is bleak. With such a low box office, there is no valuable news. When you click on the entertainment section, there is not much report except for the daily box office report.
In previous years, there would be one or two movies in the National Day stalls, but now Zhang Yimou is busy preparing for the Olympics and is absent from the Lunar New Year stalls. He would not seize the opportunity to rush to the Lunar New Year stalls to grab a piece of meat.
In mid-October, after nearly two months, Tang An finally completed the creation of the script.
In the end, he adapted it according to his own ideas. After Deng Chao's father was exposed by a magic whistleblower, he chose to perform a magic trick that was immature and risky.
Due to problems with the craftsmanship and material of the safe, the magic failed and he was trapped in the box and drowned in the water.
Later, banks and insurance companies accepted bribes from the safe manufacturers, concealed the matter, and refused to pay compensation.
That's why more than 10 years later, the Deng Dynasty summoned three other magic masters to impose sanctions on the magic revealer, the bank, and the insurance company and manufacturer.
The script is finalized. Before making the split-shot script, we need to find the actors and crew, formally establish the project, and find suitable locations and studios.
I came to Huayi with the script, went into my office to rest for a while, read the news, and drank some tea.
Then rushed to the conference room for the weekly meeting, and also to prepare for the upcoming Lunar New Year.
Today Wang Zhongjun was not ten minutes late as usual, he was very punctual.
Everyone took their seats one by one. Wang Zhongjun first talked about the trends of his main artists, and the publicity and public relations departments paid attention to cooperate with the hype.
"There are still two months left before the release of "Assembly", and all departments must fully cooperate with the film's promotional activities!"
Wang Zhongjun said for a long time and seriously, although this year there is only one "Dou Ming Zheng" that is their real opponent, "Lust, Caution" will be released as early as November 1st, so there is no chance of it.
"Apple" will be released back-to-back on November 30, and "Call Transfer" will be released 20 days apart.
However, "Assembly" is a war film after all, so it has a natural disadvantage in the Lunar New Year film, and must be prepared to deal with all emergencies.
As it approaches release, a blockbuster of this caliber must not make any mistakes, otherwise it will not only lose the box office.
Tang An sat quietly on the chair, staring straight at the documents in front of him. Suddenly his heart moved and he said, "Director Wang, I have an idea about publicity!"
"Mr. Tang, please tell me!"
Wang Zhongjun's eyes lit up. Although Tang An was not a professional publicist, he often had some avant-garde ideas in his mind.
The current domestic film promotion methods are the same, everyone is the same, it’s just about who has more money.
If there are other ways to promote it, then "Assembly Number" has a better chance of winning.
"Has Mr. Wang ever considered renting out venues for government units?" Tang An asked.
this...
"I understand what Director Tang means, but "Assembly" is not a purely theme movie, so it will be difficult to get through the relationship."
Films like "The Wind" and "Assembly" are actually not truly pure theme films, but just commercial films with a theme color.
Movies like "MZD", "Zhang Side", "Iron Man", and "The Day I Left Japan" are the ones reserved by the government.
Originally, the booking of "Assembly" was not led by the government.
Tang An nodded and continued, "Dr. Wang, we don't need the government to come forward. We can hold a few screenings in major cities half a month before the release and invite some political and current affairs media to go there, especially People's Daily.
media."
Wang Zhongjun was thoughtful, and probably understood what Tang An was thinking, "Mr. Tang, continue."
"Try to get these mainstream newspapers and even official newspapers to report more before it is released, and the focus should be on the spirit of the Neighborhood Army reflected in the movie Jiulian."
"The bigger the coverage, the better. Later, we can contact some institutions, schools, and even government departments, and invite them to watch the movie even if we pay for it ourselves!"
"Then we guided the media to report intentionally or unintentionally that this was a theater reserved by the government. I thought that within two days, other units would take the initiative to reserve the theater and invite their employees to watch movies!"
...
Tang An talked a lot in one breath and drank all the tea in the cup.
Government-owned theaters are not a privilege that any commercial film with a main theme can enjoy.
"Tangshan Earthquake" is supported by the Tangshan government. The government contributed half of the 120 million cost, but only 15% of the cost was paid, and most of it was sponsored.
This private venue is organized by the government.
Zhang Yimou's "The Thirteen Hairpins" also has a reserved theater, but a bank has reserved most of the screening rooms in hundreds of cinemas in more than 60 cities across the country the night before it is released, for two consecutive screenings starting at 6 p.m.
A two-and-a-half-hour show, plus the time in between, is almost a prime time in the evening, contributing more than 30 million yuan in box office.
"Assembly" If the government doesn't come forward, then it's up to you. The government can't issue a separate document denying this matter.
Even if other units knew that this was Huayi's propaganda, they would most likely organize people to watch the movie just to be on the safe side.
If you look at it above, it goes without saying that so many units have taken the initiative to organize their employees to learn the spirit of the neighborhood army. Why are you so unconscious!
Of course, there is a disadvantage to booking a venue, it is easy to get criticized.
But it was Feng Xiaogang and Hua Yi who were being sprayed. They didn't mind their own business.
Even if I didn't say it, didn't "Assembly" still have a lot of schools and units renting out the venues?
"Mr. Tang's suggestion is good!"
Wang Zhongjun weighed it up and found that there were no pros and cons, but it just required a little investment in the early stage.
No one else expected Tang An to say such a thing, and even Feng Xiaogang's eyes were full of confusion.
Aren't you worried that "Assembly" will break his record?
In fact, it doesn't matter whether you break your own annual box office record or not. It's just like playing a game. There's no point in being invincible all the time.
If every level has a powerful BOSS, you will have a sense of accomplishment after passing the level.
Moreover, "Assembly" has a box office of 250 million, so it is certain to win the annual championship...
Then Tang An took out his script and distributed a copy to each person.
"After nearly two months, my script is finally finished!" Tang An said with a smile.
"When the new film starts, I have to rely on everyone's help to prepare the crew as soon as possible. This time there are a lot of locations and involve several areas, so Mr. Chen will have to worry more!"
........
There is one missing chapter that I didn’t write this afternoon,,,,sorry...
There must be a chapter in the early morning, guaranteed O(∩_∩)O