After the low period after the New Year has passed, starting from April, the domestic film market has become active again. There is Tomb-Sweeping Festival in early April, May Day at the end of the month, followed by Dragon Boat Festival in June, and then immediately enter the summer season.
Although there is only a three-day holiday, more and more movies are released in China every year, and the competition for popular schedules is too fierce. They are all owned by big groups and directors, and it is difficult for others to get involved.
However, there are not many blockbusters during this short holiday, and most of them are small and medium-budget movies.
Comedies account for the majority. In early April, there was a film called "Car on the Road" that was based on the popularity of "People on the Road," and it was also a comedy, starring Pan Changjiang, Guo Degang, and Zhang Xinyu.
There are comedians and beautiful female stars with hot bodies, standard features of low-budget comedy films.
The director is also very smart, the protagonist's character is relatively down-to-earth, and many plot points are closely related to life.
Although it was a vulgar comedy and was criticized a lot, it sold well.
After 20 days of release, the box office reached 30 million, which is considered a great success for a small-budget movie.
The action science fiction blockbuster "Battleship" starring Liam Neeson was released in China for 5 days and the box office exceeded 120 million.
Nowadays, any blockbuster movie in Hollywood can have a box office of over 100 million, with 200 to 300 million becoming commonplace. Domestic box office is almost catching up with North America.
This crappy movie only made 60 million US dollars in North America, but it looks like it's going to hit 300 million in China.
Of course, there are also some who fail. Nicholas Cage's new film "Soul Chariot 2", which is very famous in China, has a box office of less than 25 million in three days of release.
If you want to film a Hollywood star that is famous in China, Cage will definitely be on the list, but it failed repeatedly at the box office.
Last year's fantasy blockbuster "Season of the Witch" made less than 40 million domestically, and the action crime movie "Rush" made more than 50 million domestically. There was also "Invasion" co-starring actress Nicole Kidman, which also hit the street.
....
The previously released "Battleship" swept the Qingming Festival schedule, and then another "Big Ship" was also released.
The most important blockbuster in April is undoubtedly "Titanic 3D". This blockbuster that swept the world 14 years ago has once again met the global audience after more than half a year of transformation.
It was released in North America and overseas more than a week earlier, and the results were average. It was only half a month after it was released in North America, and the box office will exceed 50 million US dollars.
However, compared to the cold reception overseas, it has exploded into amazing box office potential domestically.
460 million in the first six days in the first week, breaking the domestic film market first-week record set by "Transformers 3" in one fell swoop, and raising this record by nearly 50 million.
Of course, "Titanic 3D"'s 460 million in 6 days is definitely not as good as "Transformers 3"'s 416 million in 4 days.
Even so, this data is shocking enough. After all, it was a movie made more than ten years ago and is available everywhere on the Internet.
But it makes sense. After all, most of the younger generation have never seen this movie on the big screen, so it’s not surprising to revisit the classic.
It broke the first-week box office record, and the media also took advantage of it, saying that if it broke over 1 billion, it was expected to break the box office record of "Avatar" for imported films, and even the box office record of "The Martian".
However, the box office performance in the second week poured cold water on these people.
270 million. The drop in the second week was so great that it was impossible to break the record.
After all, it is a re-screening, and most of the viewers who want to see it will go see it immediately, and the decline will be even greater later.
On the afternoon of April 21, Tang An asked the cinema to send a copy to his home, and he accompanied Yang Mi to watch the nearly 200-minute movie.
More than three hours, just one afternoon passed by.
The plot is still the same, and the 3D effects are also good. After all, Cameron spent a lot of money and six months to transform it.
In particular, several important shots can be said to have reached the limit of conversion.
Rose wanted to jump into the sea. When she and Jack met, they said that if you jump, I will jump. It felt like the sea below was very deep.
There is also the classic flying shot of the ship's bow, which has a very good three-dimensional effect and the special effects in the sky are beautiful.
The most exciting thing is when you hit an iceberg.
After the movie was shown, Yang Mi was still mumbling, "The scene where Jack painted Ruth's portrait was really cut out."
Tang An said, "No frontal nudity is allowed. This is a dead rule. Aren't you scolded everywhere?"
When it was released in 1998, it was allowed to be exposed, but now it is not allowed. Optoelectronics was often scolded by the audience.
Yang Mi said with some regret, "I see many people are saying that it was cut because some people would reach out and touch it while watching the movie, which would affect the audience's viewing experience."
Tang An was speechless, "You believe this, it's just a joke posted on the Internet."
Although it is a joke, many people believe it.
Moreover, it is true that some viewers subconsciously stretched out their hands when they saw the whole fruit shot. It would be really embarrassing if the surrounding viewers saw it.
Cameron, who was far away across the ocean, believed it to be true. He really thought that it was cut out for this reason, and complained about it many times on TV shows.
Yang Mi added, "It's a joke. I thought it was true. It was also exposed in "Lust, Caution" and "Miami Vice."
"'Miami Vice' is not a positive one, it's a bit secretive, and 'Lust, Caution' was all deleted."
"Did you delete it? Why did I remember not deleting it?"
"...Are you confusing the DVD version with the theatrical version?"
"I can't remember clearly either." Yang Mi was a little confused.
Only then did Tang An react, "Okay, you watched it secretly, right?"
"Didn't I watch it with you? It's a limited edition collector's edition DVD!" Yang Mi said quickly, suddenly thinking of something, his face turned a little red.
"Oh...right."
Tang An remembered it, and he did some research that day because he was curious about whether it was really done.
Convert the DVD to mpg format, then use the video encoding conversion tool software to view it frame by frame, select some key pictures, and then increase the brightness.
Although I can see some things, I am not 100% sure.
After all, people edit it frame by frame, and any loopholes will be filled in.
It's just out of curiosity and idleness. Many movie fans are the same. Watching and analyzing frame by frame can be done by running two software on the computer.
After checking that it was getting late, Tang An patted Yang Mi and stood up, "The premiere of "Golden Heist" is about to start in more than three hours. You are the heroine. If you don't go back to the studio to clean up, ?”
"Who am I to be the heroine? Sister Tao Xin is, and I am the second female lead." Yang Mi pouted.
"Isn't the second female lead also the protagonist? Go get ready soon. See you in the evening."
...
"Golden Heist" should be the third Ning Hao movie that the audience has seen. Most people have never seen the first two movies and a game promotional video.
In 2006, "Crazy Stone" made him famous as a ghost director, and in 2009, "Crazy Race" entered the billion-dollar club.
With the precedent of Xu Zheng, who is also a comedy director, basically no one thought that this film would not be a big hit.
Pony Chairman Li Ming and Ning Hao had previously expressed their confidence to dominate the May 1st stall.
Although they hit a big boat, the two were released half a month apart, and they are not in the same genre. The industry is also optimistic about this movie.
In fact, there have been a series of comedy movies that have exploded in the past two years. Together with Cheng Long and Zhou Xingchi's new film is also a comedy, the comedy genre seems to have a tendency to become the mainstream of the market, just like the original costume blockbusters.
At around six o'clock in the afternoon, Tang An arrived at the premiere.
As one of the six giants and a promising director like Ning Hao, there are quite a few people here.
After greeting acquaintances one by one, Li Ming seemed to be full of confidence and not afraid at all when facing the big ship.
Not only these old friends, Zhang Qiang, the former deputy general manager of China Film Group, which has been registered but not officially established, also came here. This is the first time he has appeared in public in the past two or three months.
Also traveling with him was Zhao Wei, who seemed quite familiar with them.
Zhang Qiang has only been with China Film for more than half a year. He was previously the chairman of Forbidden City Pictures. Tang An has not met Zhang Qiang a few times, so he did not come up to say hello.
However, as soon as the other party came in, he looked this way, smiled at Tang An, and walked straight over with Zhao Wei.