"The box office of "囧" exceeded 1.2 billion, surpassing "Detective Chinatown", "Zodiac", "Journey to the West" and "Edge of Tomorrow" to rank third in the box office of Chinese-language films, second only to "The Martian" and "The Martian"
"Longling Mysterious Cave"!"
"The box office of "囧" and "Journey to the West" both exceeded 1 billion, setting new box office records for the Spring Festival one after another. The two comedy masters presented a wonderful comedy feast to the audience!"
"2013 Spring Movie Overview: From New Year's Eve (February 9) to the sixth day of the Lunar New Year (February 15), the mainland film market was like a money printing machine during the seven-day holiday, with a total box office of 1.5 billion, surpassing last year's Spring Festival
It more than doubled the number of slots and set a new single-week box office record in the mainland film market!
The magic of the Spring Festival is mainly due to the miraculous performance of two domestic films, namely "Hong Kong" and "Journey to the West: Conquering the Demons". In addition, small-budget movies "Together", "Better and Better Spring Festival Gala" and other films have also
There is a decent box office.
The mainland box office of the Hollywood fantasy blockbuster "The Hobbit" also set a new personal box office record for Peter Jackson.
But the real biggest winner can only be the new film directed by Xu Zheng. It took 7 days to "change" a box office of 700 million, making all Chinese and foreign blockbusters such as "Zodiac", "Journey to the West" and "Titanic" 3D.
I’m willing to accept the defeat.”
The 2013 Spring Festival is destined to go down in the history of Chinese films. The box office reached 1.4 billion in seven days and exceeded 200 million in a single day for many consecutive days. It created the highest single day for film and television. The weekly market, attendance and average attendance were also higher than before.
Always be high.
Even the Lunar New Year films "The Martian", "Jinling Thirteen Girls", and "Flying Swords of Dragon Gate" last year, as well as this year's Lunar New Year films "Longling Labyrinth" and "Zodiac" were far from breaking out within a week.
So much energy.
The movie channel specially created a special topic for this year's Spring Festival, covering the entire Spring Festival in detail from beginning to end.
This year’s Spring Festival release can be comprehensively interpreted from the way the two blockbusters were publicized in the early stage, the popularity of the films across the country when they were released, the impact they had on movie fans, and the impact they had on the film industry.
Make history and usher in a turning point!
Movie Channel uses these eight words to summarize this year’s Spring Festival.
From the first blockbuster movie to be released during the Spring Festival in 2006 to now, the box office of "Fearless Fearless" with 70 million was the highest during the Spring Festival holiday. The total box office for the entire Spring Festival that year was 80 million.
In six years, it increased from 80 million to more than 1.4 billion, a full increase of 17.5 times.
This is only the box office for the seven days of the Spring Festival. The box office for the entire February exceeded 2.5 billion, which was second only to December last year.
It can be said that starting from this year, the Spring Festival holiday is no longer the third largest holiday season in China after the summer holiday and Lunar New Year holidays, but can now be tied with the first two.
Even the explosive power of the Spring Festival period is stronger than any other time of the year.
Nowadays, more and more blockbusters are produced every year. It is foreseeable that the Spring Festival schedule will be as cruel as the Lunar New Year and summer schedules, with more than three blockbusters being released at every turn.
The Spring Festival season has come to an end, and some low-budget movies have been released one after another, but those few movies are still reaping the box office revenue.
Among the newly released movies, except for the series "Die Hard 5" which surpassed 100 million in 4 days, the other movies are basically just soy sauce.
Hantang Media, Huayi, Ahli, Zhou Xingchi, and many theater chains have become the biggest winners in this year’s Spring Festival.
The box office has exceeded 1.2 billion, and the film is almost about to be released. Tang An once again held a grand celebration conference for "囧".
A celebration press conference is all about bragging. For a movie with a box office of over 1.2 billion, of course it needs to be bragged about properly.
At the subsequent banquet, senior executives from major companies came to support the event.
After accepting the congratulations and compliments from everyone, they chatted in groups.
Yu Dong and Wang Changtian, who did not appear at the film premiere, also came.
"Congratulations to Director Tang. Four of the six Chinese-language films with a box office of over 1 billion were produced by Han and Tang Dynasties. Last year, the market share ranked first in the country."
"You're welcome, everyone, it's all series and movie adaptations. The competition is getting bigger and bigger this year. The quota for imported films has increased by more than ten. Especially in the summer season, there is a lot of pressure."
Tang An raised his glass and clinked it with them, smiling.
Yu Dong laughed and said, "Dr. Tang, this is so modest. "Interstellar" is your longest-running movie. Not only the audience, but we are all looking forward to it."
Are you kidding me? No matter how awesome the Hollywood blockbusters are, Tang An won't be the king this summer.
What's more, there will be a movie called "The Breakup Master" in June, starring Deng Chao and Yang Mi. Even with your eyes closed, you know it will definitely be a hit at the box office.
Although Hantang Media did not have any new films by Tang An last year, its performance was not bad at all. All of the films it released were hits, and it still occupies the top position in market share.
At the beginning of this year, "Hong Kong" was a billion-dollar movie, followed by "Interstellar", which was worth at least 1 billion. Together with other films, the market share has reached the top three times in a row.
Although Bernard has ranked first in the country in terms of market share for five consecutive years, it is almost impossible to compete with the current Han and Tang companies.
Think about the glory of Bernard in those days, the largest share of private film companies, now
Several people were not very interested. Even though the two parties were on good terms and were working together, they watched helplessly as the other party made a lot of money, and they just drank the soup.
Some people are happy and some are worried. There is only so much market. With Han and Tang Media competing for food, the shares of other companies will naturally become smaller and smaller.
After chatting about their respective projects this year, Bernard still focuses on Hong Kong movies, including "The Fight", "Escape", "Anti-Drug", "Very Lucky" and other movies. There are no blockbusters, they are all medium-sized productions.
Guangxian doesn't have any blockbuster films. None of them have invested more than 100 million, such as "Famous Man 2", "The Good Detective", "The Cook, the Actor, the Scoundrel", and "The Movie at Versailles".
There is also a movie version of "The Voice", which is just a money-making thing.
Some movies make a lot of money, but most of them still lose money. It's better if only a few major companies have the distribution capabilities and some income.
However, in order to avoid risks, the investment in "Cook, Actor, and Scoundrel" was only a little over 10 million. The three male protagonists Liu Ye, Zhang Hanyu, and Huang Bo all acted with zero pay.
Although the current salary of the three people has not crossed the 10 million mark, it is risky to invest in the salary, so Guangxian decided to settle for this price.
Tang An quite agreed, "Dr. Wang, this method of yours can be vigorously promoted. If a movie does not have big scenes, it can cost several million to make. In addition, two popular stars will be invited to participate in the film, which will not only increase the popularity of the movie, but also increase the popularity of the movie." It also reduces risks. If you can make ten movies with 70 to 80 million yuan, even if two or three of them are big hits, it will still be a huge profit."
"This is also a helpless move."
Wang Changtian said helplessly, "Now no one can guarantee that a movie will sell for money. There are too many mistakes. If we don't reduce the risk, we won't be able to bear it after just a few movies."
If you are guaranteed to make money, who wouldn’t want to invest it all yourself?
Now that Feng Xiaogang is on the street, few people can make a profit without losing money.
Only the production fee is paid, the leading actor's salary is invested as a share, the director also participates in the salary, and the special effects team's expenses are also considered as shares. The original 50 million yuan for a medium-cost movie is less than half the price.
The cost is lower and the results look much better on the books.
At the end of the banquet, Yu Dong approached Tang An alone.
"Dr. Yu, during the Spring Festival, thanks to the help of Bernard's cinemas, otherwise we would have almost lost to "Journey to the West: Conquer the Demons"."
Although he didn't know what he wanted from him, Tang An first thanked him for the Spring Festival.
"Dr. Tang, please be polite and help each other. During the Spring Festival, the revenue of those movie theaters exceeded any other period in the past." Yu Dong waved his hand and said with a smile.
Then he got down to business.
"Dr. Tang, there are fewer and fewer high-quality projects nowadays. Many of the films you made before can be made into series. I wonder if you have this idea."
Tang An was slightly startled, not expecting that this was what Yu Dong was going to say.
Indeed, it has been difficult to turn "Edge of Tomorrow" and "The Martian" into series films. If the quality is not bad, making money will not be a problem.
However, Tang An doesn't have this idea for the time being, and he won't do it for nothing.
If you just find someone to take pictures for the purpose of making money, you will be able to make a profit, but your brand will be ruined.
Tang Anbian declined politely, "Yu Dong, it's hard to find directors in China who can make science fiction films."
Yu Dong said with a smile, "I'm not talking about "Edge of Tomorrow" and "The Martian." The movie "Now You See Me" a few years ago is very suitable for being made into a series.
With a single story, you can definitely make more movies."
"Now You See Me"?
It's okay to make this into a series. You can just make a few separate stories without the original trilogy. The magic should be designed well, it should be incredible enough, the scenes should be spectacular enough, and the logic should be able to justify it. That's basically enough.
but
"Yu Dong, I only hold 30% of the copyright of this film, and the remaining 70% is still in Huayi's hands. If you want to make a series, you have to convince Wang Zhongjun first," Tang An said.
"As long as Director Tang is not worried about me screwing up your movie, I will go talk to Wang Zhongjun in Huayi," Director Yu said confidently.
Bernard is short of projects, especially projects that can be sold in the global market.
"Now You See Me" has sold more than 20 million U.S. dollars in box office, video tapes, DVD rentals and sales in North America, as well as the Internet, and the income from TV rights is higher than the box office, and it has already gained a small amount of popularity.
If the film is good, it will not be worse than the first film overseas, which is absolutely crucial to Bernard.
Over at Huayi, Wang Zhongjun has launched the "1942" and "Tai Chi" series. Although the sales of "Zodiac" and "Journey to the West: Conquering the Demons" have stopped the bleeding, other high-quality projects are still in urgent need.
Since Yu Dong went to talk to Wang Zhongjun, Tang An had no reason to refuse.
"In this case, let's leave it to Director Yu. I only want a part of the investment and will not interfere in the filming of the film, but I must ensure the quality of the film."
"Of course, Director Tang must make the final decision after editing."
Yu Dong had no objection. Even if Tang An didn't interfere, he still had to let Tang An control the quality of the movie.
Yu Dong went to talk to Wang Zhongjun about the specific matters. It didn't matter whether the talks were successful or not.
Time has gradually entered April, and the North American summer season has just begun in May. At that time, a lot of Hollywood blockbusters are trying to conquer the domestic market, and now it happens to be a dull period.
But at such a dull time, something big happened in the entertainment industry.
It's almost the time when the split is calculated for Spring Festival movies, and each company determines each company's share ratio based on the box office.
Although the box office has not yet arrived, the proportion must be divided first.
At this time, some media photographed Zhou Xingchi coming out of Huayi with an angry face. In a subsequent interview, Zhou Xingchi also reprimanded someone for not abiding by the contract and showing no faith, alluding to Huayi!