On February 7, 2014, the eighth day of the Lunar New Year, the Spring Festival, the longest holiday of the year, officially ended, and most people started their work in the new year.
On the last day of the holiday yesterday, "The Return of the Great Sage" still failed to break the single-day box office record in film history even though its film schedule was increased by three points.
After all, it's the last day of vacation, and the popularity of the entire movie market has begun to decline.
But even so, "The Return of the Great Sage" still received a super high box office of 131 million, continuing to refresh its own single-day box office record during the Spring Festival.
During the entire seven-day Spring Festival holiday, including the New Year's Eve, the eight-day total box office reached 732 million. It has firmly secured the title of the Spring Festival box office champion, and is even close to breaking the Spring Festival box office record.
The box office of "Havoc in Heaven", which was originally recognized as the champion, continued to decline yesterday. The single-day box office will reach 40 million, with a total box office of 656 million in eight days. The box office of "The Return of the Monkey King" is also further increasing.
40 million in a single day. According to this trend, there is little hope of breaking one billion in the end.
"Where Are We Going, Dad" ranked third at the Spring Festival box office with a box office of 410 million.
This variety show movie earned a lot of box office amidst laughter and scolding, making the entire entertainment industry look at it and making many film and television companies jealous. Some variety show production companies are considering whether they can develop new businesses.
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Although the data of another movie "Omen" is not very good, even though the film schedule has been reduced these days, the box office is very stable.
230 million in eight days, and there are signs of recovery in the box office in the next few days.
In addition to these four movies, the super bad movie "The Fairy Tale", half of which was shot with stuntmen, was also released during the Spring Festival.
With the title of starring Sun Li and Zheng Yijian, even Lin Gengxin, who became famous last year for starring in TV dramas such as "The Dragon King of God", only played a small supporting role in the movie and was promoted as a starring role.
This film relied on the fame of these actors and did not even have a screening or a road show, and none of the leading actors participated in the promotion.
A few years ago, for a poorly finished film, the developer withdrew the funding for half of it, and now they have hired a group of extras to finish the other half, just to make money during the Spring Festival.
In fact, it is easier to make money during the Spring Festival. This film actually took in 14 million yuan at the box office in six days of release.
Although the audience also discovered that there was something wrong with the film, the actors had been changed in many places and they were not the same person at all, so they left messages on the Internet.
But it didn’t create much waves at all, and because it wasn’t famous, no one paid attention to it.
In addition, the Hollywood animated film "Frozen" was released in the mainland for two days and grossed 37 million at the box office. Apart from this, there are basically no other films in the Spring Festival period.
The Spring Festival has come to an end with a bang. There are surprises, some are happy and some are sad.
China Film Co., Ltd., Kangpei held another meeting after two days.
"Everyone, the Spring Festival has passed. Although the box office of "Havoc in Heaven", which the group participated in, failed to meet expectations, the company did not lose money on this investment. As a co-producer and distributor, this project is considered a success."
Kang Pei revealed the failure of the Spring Festival release with a single sentence. "Havoc in Heaven" is the main investor and distributor, and Xinghao is the distributor. China Film only co-produces and distributes it, and the investment also makes money, and the distribution share
There was also a lot of money and it was a successful project.
Even though everyone present was in a high position and had seen a lot of everything, they couldn't help but have strange expressions on their faces.
Before, Kang Pei almost regarded "Havoc in Heaven" as his own project. It seems that it was his unique vision that allowed him to come up with such a high-quality project.
Now it has become Xinghao's project again, so what kind of project can be considered successful?
But just be shameless. It was a normal operation and no one was too surprised.
General Manager Han Xiaoli nodded and said, "Judging from today's pre-sales, the drop on the first working day will not exceed 50%. There should be no problem with a box office of 800 million. If the trend can be better next week, it will exceed 1 billion."
It’s not impossible.”
Even though "Havoc in Heaven" has been criticized a lot, its box office has been gradually declining in the past few days, and there has not been a sharp decline.
And today’s pre-sales on the eighth day of the lunar month are not bad. There are still three days in this week, all of which are working days. After this week, it will be stable to exceed 700 million.
If the box office of these two days can be maintained next week, it is possible that one billion will be achieved.
But even if it can get what it wants, it will not be able to overtake "The Return of the Great Sage", there is no chance.
And after the holidays, everyone is not optimistic about how long the box office can last. After this group of viewers is consumed, without a high reputation, the box office is unlikely to be so strong.
However, no one raised any objections. As Kang Pei said, this project has made a lot of money for China Film. If it is successful, Kang Pei's position cannot be shaken. At most, it will return to the unstable situation in the early days of taking office.
Kang Pei smiled and turned to look at Wu Deming, director of the production department, "Mr. Wu, the success of "Havoc in Heaven" is the result of you and the entire production department. I also hope that you can find more and better movies for the group!
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I just said that the movie was a success, but now I am giving the credit to the production department. What a wise leader. He is not greedy for credit at all, and all the credit goes to the people below.
The success of the project is due to the production department, so it seems to have nothing to do with Kangpei.
Wu Deming cursed in his heart, but he kept saying, "This is all the result of the joint efforts of Mr. Zhang and Mr. Wang. Please rest assured, Director Kang, I will definitely make more and better movies for the group."
Kang Pei didn't talk about "Havoc in Heaven" anymore and just turned over the story.
Let’s get down to business.
"The new year has arrived. Last year's results are all last year's. We should look forward. This year the group has many projects, and some important films must be fully prepared in advance."
"Transformers 4, which is tentatively scheduled to be released in the summer, has the greatest box office potential among all domestic and imported films. It is also the summer season, the most important period of the year, and there is not much time left. Promotion and marketing
The department and distribution department should be fully prepared for the movie!"
When everyone heard this, they understood that Kang Pei was focusing on the summer release of "Transformers 4."
Tang An's new film "Mysterious Superstar" is also scheduled to be released in the summer, and it was proposed separately, obviously because he wanted to regain the spotlight.
Once Tang An's film is defeated head-on, it will be of greater significance than "Havoc in Heaven" sweeping the Spring Festival stalls, and it will be enough to suppress some unscrupulous voices within the group.
But is this possible?
Everyone is asking themselves, even if Tang An changes his genre, even if the leading actor has no success on the big screen!
Even if it is a comedy that requires the most actors, even if Tang An rushed to make this movie while preparing two movies at the same time.
Even though the first three "Transformers" films were all hits in China, they all ranked among the top three in the annual box office list.
"Transformers 3" has a box office of more than 1 billion, sweeping the summer season, killing many domestic blockbusters, and sweeping away the decline of imported films that have been suppressed by domestic films.
But Tang An has been successful for ten consecutive years. During this period, he has encountered opponents such as Xu Ke, Wu Yusen, Zhang Yimou, Chen Kaige, Feng Xiaogang, Jiang Wen
Almost all the top directors in the country have collided head-on with Tang An, and none of them can win, not even those who have any hope of winning.
As for imported films, Tang An encountered "Transformers" twice and won without exception.
Ten consecutive years of success are enough for most people to believe that Tang An can continue to succeed.
Just like Cameron broke the global film history record twice, from 1.8 billion to 2.7 billion. If he announced a new movie at this time and claimed to break the record of "Avatar" again, I guess most people would believe him.
Everyone has different thoughts and different eyes.
Some were dismissive, some sighed secretly, and some were waiting to watch the show.
Some people are waiting for Kang Pei to fail again, preferably in front of Tang An's new film.
In this case, consecutive failures will be enough to shake his already unstable position, and someone will be able to take over.
However, except for a few people who have a good relationship with Tang An, even those in Han Sanping's group do not want to see Tang An continue to succeed, or even step on China Film's head.
China Film Group is the largest film and television company in China, and it still has the prefix Guo. They have their own pride.
However, in recent years, Tang An and Hantang Media's films have been unbeatable in the domestic film market, and all their competitors in the same period have failed, which has seriously threatened China Film's position.
Nowadays, when many people in the industry talk about the Han and Tang Dynasties, they no longer refer to the largest private film and television company in the country. Instead, they directly ignore the word private and directly refer to the largest film and television company in the country.
Where is this central shadow located?
Many people felt unhappy with Tang An. Blocking people's way of making money was like killing their parents, but no one showed it.
Even if it is revealed, it will be of no use and will not have any impact on Tang An and Han and Tang Dynasties.
If Tang An's film is killed head-on this time, China Film will be proud and proud, and executives like them will naturally be happy to see it.
Kang Pei glanced around silently, not caring whether they agreed with him or not.
In the final analysis, China Film Group is still an enterprise. Even if it is a state-owned enterprise, performance is the most important thing nowadays.
As long as you make enough achievements, you can naturally suppress some restless people.
Moreover, China Film Co., Ltd. was originally established by China Film Group for the purpose of listing. For this purpose, nearly 60 companies were used to separately establish China Film Co., Ltd.
The matter of going public has been put on the agenda, and it is inevitable to go public within two years at most.
Whether it is the Shanghai Stock Exchange or the Shenzhen Stock Exchange, there will be no difference based on the status of a state-owned enterprise, and investors will not care whether you are a state-owned enterprise. Within these two years, performance will be very important.
Kang Pei looked at the directors of the Publicity Department and Distribution Department, "Preparations for publicity and distribution will begin today. Mr. Zhang and Mr. Wang will leave the movie "Transformers 4" to you."
"Okay, Director Kang, let's start preparing a plan immediately."
The two directors of publicity and distribution nodded in agreement, but they were also complaining inwardly.
Whatever it is, leave it to us. If it fails, they will have to take the blame.
However, Kangpei turned to look at Lin Sheng, the deputy general manager in charge of distribution, and Jiang Defu, the general manager of the marketing planning branch.
He smiled and said, "Mr. Lin, Mr. Jiang, "Transformers 4" is a key project of the summer season. The promotion, marketing and distribution of it still require your dedicated efforts."
Lin Sheng and Jiang Defu also nodded and said, "Of course, this is what we should do."
Lin Sheng was mentioned by Han Sanping.
When Han Sanping was still at Beijing Film Studio more than ten years ago, Jiang Defu was the director of the Publicity and Development Department under him. The publicity and planning branch he now manages almost dominates the publicity and marketing work of films produced by China Film Studio, and even interferes with part of the distribution business.
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In and out of Kang Pei's words, he meant to leave the promotion of "Transformers 4" to them. Everyone could see it. If it failed, he would definitely lose the blame again to Han Sanping's old subordinates.
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If it succeeds, haha, it is all the credit of the leader. The leader has good vision and strategizing.
Defeating Tang An, China Film can also consolidate its position as the largest film and television company in the country!
This summer season is also a battle for first place between the bosses of state-owned enterprises and the bosses of private enterprises!
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