Chapter seven hundred and eighty fifth half Tang An
The National Day holiday has just ended, and the entire National Day schedule is also very clear.
It is inevitable that "The Flowers of the Heart" will break the one billion mark. After Ning Hao's tepid "Golden Robbery", he finally ushered in an explosion.
In the end, the box office of several other films in the same period may not be as high as that of "Butterfly Lovers", and they were completely swept away.
Moreover, this is also the third box office championship of a popular period that Han and Tang has won this year.
The Spring Festival film "The Return of the Great Sage" defeated "Havoc in Heaven", the summer film "Mysterious Superstar" surpassed the highly anticipated "Transformers 4", and now the National Day film "Heart Blossoms" has swept the show again.
This is the first time this has happened since the rise of the domestic film market.
Domestic private film and television companies have two peaks. From 2003 to 2006, Bernardo occupied the first market share for four consecutive years, accounting for 25% of the domestic film share.
It was only in 2007 that Tang An joined Huayi, breaking Bernard's monopoly. That year, Huayi, the second oldest player in the league, took the top spot.
Huayi, which also owns Feng Xiaogang and Tang An, outshone all film companies in those years. Coupled with its many first-line stars, it directly established its reputation as the number one private enterprise.
However, even if Huayi, which was at its peak, brought together two of the most popular directors in the country at the time, it could only dominate the summer and Lunar New Year schedules, and it still lacked competitiveness in other schedules.
But now, Tang An's Hantang Media has reached a height that no film and television company has reached. Hantang won three championships in the four most important domestic schedules, Spring Festival, summer, National Day, and Lunar New Year!
Although it can't be said to be a monopoly, whether it is Huayi or China Film Co., Ltd., there is a big gap between them and the Han and Tang Dynasties.
In the cultural media industry, the largest company is a private enterprise, which makes Kangpei, the helmsman of the largest state-owned enterprise, very proud.
Since the integration of China Film and Television, it has been the largest film and television company in the country and the absolute boss. Now that he has lost his position as the industry leader, it is undoubtedly not a good thing.
Contradictions and grudges between people do not necessarily lead to conflict. Han and Tang Dynasties surpassed China Film and Television to become the largest film and television company in the country, so the two are bound to be in opposition.
Since taking office, China Film has relied on a number of imported films, and its performance has been pretty good, especially "Transformers 4," a 1.7 billion blockbuster hit.
However, ever since the Spring Festival episode "Havoc in Heaven" lost to "The Return of the Great Sage", Kang Pei hasn't had a smooth day.
The summer season failed, making Tang An his sixth summer season champion.
The National Day release of "Beautiful Heart" is about to break the one billion mark, and the final weakness is far more than one billion. This film is a project of China Film Group Corporation, but because Tang An intervened in it, it was taken away with a guarantee of 700 million.
Distribution rights.
Although China Film Group invested part of it and made a lot of money, the huge profits from the guaranteed success of Hantang Media were far greater than these investment shares.
It can be said that the three most popular days of the Spring Festival, Summer and Lunar New Year are completely stepping on the shoulders of China Film to reach the top step by step.
Kang Pei thinks about leading China Film back to the leading position in the industry all the time. Although he failed one after another, he still did not give up.
After eliminating one of the most powerful internal figures, Jiang Defu, who controlled the lifeblood of China Film Promotions, Kangpei also swept away the decline in the first half of the year and prepared to make a difference in the extra time.
He also participated in the competition for these two projects of Huang Bo and Wang Baoqiang. After learning the lesson of losing "The Flowers of the Heart", he also followed them all the way to 800 million.
But apart from the guaranteed price, China Film has no advantage in other aspects.
Hantang Media spun off the production business of the theater chain Forbidden City Pictures and established Forbidden City Media. This company was founded to bind Wu Ershan, Xu Zheng, and Ning Hao. The three of them are now the second largest shareholders of Forbidden City Media.
Three people tied together.
And Forbidden City Media will invest in any movie made by the three of them, which means that not only will each of them get a share of the money from their own movie, but they will also get a portion of the money from the other two's movies.
Both Li and Huayi can provide similar conditions. After all, Huayi just gave several hundred million to Feng Xiaogang.
In addition to China Film's own reasons, capable directors don't want to be tied to China Film, and the cooperation is pretty much the same.
After all, it is a state-owned enterprise, and it is too complex internally.
Both projects were not grabbed, but Wang Baoqiang's "Havoc in Tianzhu" still got 10% of the investment share. After all, China Film has the advantage of theater chains. Even if Huayi and Moying and other companies form alliances, the theater scale will be smaller than that of China Film.
There is also a big gap between Wuzhou, Sihai and China Film.
But this has become a thing of the past, the movie is still in preparation, and the National Day schedule is about to end. Kang Pei’s attention has turned to the last schedule of this year-the Lunar New Year schedule.
Although the Lunar New Year stall has been somewhat affected by the rise of the Spring Festival stall, it is still one of the four most popular stalls, even more important than the National Day stall.
Spring Festival, summer vacation, and National Day are all three major periods occupied by Han and Tang Media. In the Lunar New Year period, which is the last battle of the year, Kangpei must strive to be foolproof.
Even now, he is just like an ordinary movie distributor, carefully studying every step of the movies to be released during the Lunar New Year.
In the morning, the director of the distribution department came in with a form and reported.
"Dr. Kang, basically all the movies to be released during the Lunar New Year this year have been scheduled. It's time to set an accurate time for the first part of "The Wheel"."
"Let me see."
Kang Pei quickly took the form and saw at a glance the release dates of dozens of movies listed on it.
Quickly skip some less important movies and focus on movies such as "One Step Away", "Taking the Tiger Mountain", "Detective Chinatown" and other movies.
"Detective Chinatown 2" will be released on November 27.
"One Step Away" will be released on December 18.
"Taking Tiger Mountain by Wisdom" will be released on December 23, the day before Christmas Eve.
At the beginning, middle and end of the month, the distribution was very even, almost as Kangpei expected.
The schedule for "Taking Tiger Mountain by Wisdom" should be the best, after all, the second day of its release is Christmas Eve, the third day is Christmas, the fifth day is Saturday, and the sixth day is Sunday.
Sunday is the 28th again. After the first week, after three working days, it is also the New Year's Day holiday, which is a perfect schedule.
However, other movies have been released before this, and the money in the audience's pockets will be almost exhausted. After all, there are still only a few viewers who can watch these Lunar New Year movies, and most of them choose to watch one or two.
They are all popular films, so naturally the one released first has an advantage.
However, releasing later also has the advantage of releasing later. At that time, the film market was booming. If it was released early and the film had a bad reputation, it would not ignite the market, but it would quickly cool down.
In addition, "Beautiful Beauty" starring Liu Yufei and "The Breakup Expert", which is somewhat similar to "The Breakup Master", will be released on November 7.
"The Single Girl 2" is released on Double Eleven.
"Once Upon a Time: Heroes Have Dreams" starring Peng Yuyan and Liang Jiahui will be released on November 21.
"The Year in a Hurry" starring Ni Ni and Peng Yuyan will be released on December 5.
"My Early Girlfriend" starring Zou Xun and Tong Dawei will be released on December 12.
"Little Love: Getting Better" starring Yang Ying and Chen He will be released on December 25.
In the two months of November and December, a total of more than fifty movies were released, an average of one movie a day.
However, among this long list, only "Detective Chinatown 2", "One Step Away" and "Taking Tiger Mountain by Wisdom" are worthy of focus.
If there are no accidents, these three movies will compete with "The Taiping Wheel (Part 1)" for the Lunar New Year championship!
Needless to say, "Detective Chinatown 2" is a new series spun off from the "Jon" series, and the first part has exceeded 1 billion, and this second part also has the potential to reach 1 billion.
"One Step Away" cost one billion in guarantee to snatch it from Wanda. It was also the first domestic movie before "Mermaid" to have a guarantee of one billion, which shows the potential of this movie.
Ah Li is rich, but not all rich people are stupid and don't let their money go down the drain, which shows how optimistic they are about this movie.
Moreover, Jiang Wen's reputation is second only to Tang An after "Let the Bullets Fly". In Kang Pei's heart, "One Step Away" is as much a rival as "Detective Chinatown 2".
As for "Taking Tiger Mountain by Wisdom", although Xu Ke is the director, it is really hard not to be skeptical about this subject matter.
After thinking about it for a while, Kang Pei made a decision.
"Let's see, "The Wheel" will be released on December 4th, one week later than "Detective Chinatown 2" and two weeks earlier than "One Step Away"."
December 4th?
The distribution director hesitated and said, "Dr. Kang, after all, "Detective Chinatown 2" has the bonus of the previous film. It is only a week apart. Isn't it too early? Moreover, there is also a youth film "The Year in a Hurry" released on the 5th. Now This subject is very popular.”
"I've also considered this."
Kang Pei said with a smile, "Nowadays, more and more youth films are following the trend, and their reputations are constantly declining. Audiences will soon become fatigued. "The Year in a Hurry" is not something to be afraid of."
Kang Pei looked down on Wang Changtian. A large company with a market value of more than 30 billion only knew how to make small and medium-cost films all day long, hoping to achieve high returns with the lowest risk.
There are so many cheap things, so just pick up the money and forget about it.
He continued, "Furthermore, the background of "One Step Away" is in the Republic of China. The characteristics of romance, comedy, song and dance, adventure, and suspense can all be seen in "The Peace Wheel". The audiences of the two overlap partly."
""Detective Chinatown" is more like a pure comedy, while "The Wheel" is a tragedy. The audience groups are different. Even if it is only a week apart, it will not have much impact."
"And if it is one week late, "One Step Away" will be released in the second week, and "Taking Tiger Mountain by Wisdom" will be released immediately in the third week, which will be even more detrimental to us."
After a lengthy analysis, Kangpei, as the film's second largest investor and co-distributor, set a release date and waited to discuss it with Pony and Lay's.
Among the four billion-dollar blockbusters, "Taking Tiger Mountain by Wisdom" has an unpalatable subject matter, and "Taiping Wheel" only has two rivals left.
Although the opponent is very strong, Wu Yusen could win more than 300 million box office six years ago. At that time, Tang An could only get this figure.
"Tai Ping Huan" is known as the Titanic of the East, and the lineup is also extremely powerful, bringing together popular stars from China, Japan and South Korea, just like "Red Cliff" back then!
Kang Pei would still be a little worried if he faced Tang An, but this time he was not going to defeat Tang An.
Tang An, who had a box office of RMB 300 million six years ago, can now earn RMB 2.4 billion. Wu Yusen, who was only a little behind Tang An at the beginning, will also earn more than RMB 2 billion. Even if we discount it in half, it will still be RMB 1.2 billion!
Wu Yusen was very ambitious this time when filming this blockbuster called Titanic of the East. If he knew that Kang Pei regarded him as half Tang An and underestimated him so much, he would probably vomit blood.