Chapter 817 Is it difficult to make money for the country?
Because the same evacuation incident as "Operation Red Sea" happened in real life, and the location was also near the Red Sea, "Operation Red Sea" once again became an entertainment star with almost no publicity when it was three or four months away from the summer release.
News and the movies most watched by fans.
It didn’t cost a penny, became a hot search, and made every company in the industry envious.
Many directors choose historical events when making movies because the real events themselves are widely known, making it easier for the movie to be understood by most audiences.
Like adaptation, it is also a kind of IP in disguise.
After Feng Xiaogang stopped making comedies, he chose the two films "Tangshan Earthquake" and "1942", both of which actually happened in history, and a considerable number of the audience had some understanding of what happened back then.
It makes it easier for the audience to immerse themselves in it. Otherwise, if we don’t film the earthquake in Tangshan and make up an event that does not exist in history, the effect may be different.
Feng Xiaogang, who was busy working on his new movie, also learned about this and learned that the government had sent warships to evacuate the overseas Chinese.
Feng Xiaogang was filled with emotion, "When I made "Earthquake", it was partly for the promotion of the movie. Now Tang An is making "Operation Red Sea", and the same thing happened in reality. This is such good luck!
"
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Time, location, people, every factor can have a big impact on the movie, and these events are more useful for "Operation Red Sea" than any publicity method.
Just when large-scale discussions began on the Internet, Hantang Media's publicity and marketing department quickly seized this opportunity and began to prepare for the next marketing work.
In a few days, a rough plan was made. Tang An also came out of the editing room and listened to the report from the publicity and marketing department.
Things happened as usual, but Tang An didn't pay special attention to it beforehand. His subordinates would naturally know how to deal with such a big matter.
For the movie, this incident can only be regarded as the icing on the cake. After all, regardless of this incident, "Operation Red Sea" is bound to be successful. The only difference is the degree of success.
After listening to the marketing plans of several departments under the Publicity and Marketing Department, the most important thing is to mobilize the audience's patriotic enthusiasm and connect the movie with reality.
They are all top-notch marketing talents in the industry, and there is basically nothing Tang An would like to add.
After reading their plans in detail, Tang An gave them a few words of advice and asked them to prepare individually.
"There is no need to hype it up. There are still more than three months left before the summer vacation. Just give it a little guidance and be careful."
There is no need to grab a little bit and hype it up as much as possible, as that would go too far.
One is easy to disgust people, after all, overseas compatriots are still suffering, and the other is waiting for the audience's enthusiasm to be exhausted now, and it will be of little use by then.
Of course, the most important thing is that Tang An has enough confidence in the movie.
Only when the movie itself is not strong enough does it need to be promoted in the right direction.
The reason why Lin Xinru has been arresting Zhou Jie for more than ten years is because she has no other news to stir up, and this matter can attract the sympathy of the public, unlike other actors who are easily disgusted by all kinds of hype.
...
On the Internet, as time goes by, the country has sent warships to evacuate overseas Chinese, and the level of attention on the matter has remained at a very high level.
Of course, there is also the discussion of "Operation Red Sea" and the ridicule of Tang An.
Propaganda in the Han and Tang dynasties also began, guiding netizens’ public opinions on the Internet.
However, it is inevitable that some discordant sounds will appear.
On Weibo, some are relatively active and well-known online, and film critics have begun to criticize Hantang Media, Tang An, and his "Operation Red Sea".
""Operation Red Sea" has begun to catch up with the popularity of our evacuation of overseas Chinese. I guessed it right. Tang An is absolutely crazy in order to make money!"
"Can domestic war movies now only rely on consuming patriotic sentiments? There was "Wolf Warrior" before, and now "Operation Red Sea" is the same!"
"It's sad! You fool the audience by consuming patriotic sentiments. When one day this patriotic sentiment is consumed, how will Chinese war films survive? How should Chinese films progress?"
...
Many celebrities and film critics on Weibo began to criticize the popularity of "Operation Red Sea", saying it was a consumption of patriotic sentiments, and incidentally, they also criticized domestic war films.
As far as the public knows, patriotism is wrong. Promoting patriotism through movies and TV dramas is ignorance and brainwashing.
Moreover, these people like to appear when there is hot news, because at this time, they can attract more attention and become more popular.
As the most famous director in China, every film of Tang An is a hot topic of national attention.
Regardless of whether there is an opportunity or not, there will always be someone who writes about something special.
Last year, a group of people from "Mysterious Superstar" suddenly came out to criticize the three views of the movie. In addition to their opponents in the same period, a large number of them were this kind of self-made villains.
Since the project of "Operation Red Sea" was established, those people have also been eyeing this movie.
Movies about domestic wars are just like that after being made again and again. They inevitably have to talk about patriotism, and then they can be criticized again.
But this time, those people didn't expect that the evacuation incident would actually happen in reality, and it suddenly became a climax.
The remarks he made at the beginning were not that stupid, but the ones that followed became more and more unpleasant.
Yu Pengfei, a well-known public figure on Weibo, even wrote directly on Weibo, "The famous director has made a fortune from the national crisis!"
"Tang An and Feng Xiaogang are the same thing. Feng Xiaogang's "Tangshan Earthquake" made money by consuming people's pain. That movie may have made the audience cry, but when the earthquake happened five years ago, how many people stayed there
Watching the rescue in front of the TV, I cried like something. Is this because CCTV’s cameramen are particularly good at shooting? Is it because the analysis of the disaster through the lenses of those reporters directly touched people’s hearts?
Of course not. What the audience cried about was not how well the videos and movies were shot. It was just that the disaster itself was enough to shake people's hearts. Whether it was shot by Feng Xiaogang or a CCTV photographer, it could move people.
Back then, Feng Xiaogang made a huge fortune from the national crisis, leaving the Chinese people immersed in pain. Now, a similar thing happened in reality in the movie "Operation Red Sea" directed by Tang An, and a large number of trolls began to publicize it online.
, this kind of practice is not making the country rich.
Our compatriots are still suffering overseas, and their lives are in danger all the time. They are living every second in agony, but at home, some of us are using them as tools for hype, and only want to increase the popularity of the movie.
, thereby consuming another wave of patriotic sentiments from the audience and making a fortune for the country!