On the afternoon of Saturday, May 16th, Jingxinju Villa.
At this moment, Fang Hong was sitting on the sofa in the living room on the first floor. He crossed his legs and had a pleasant chat with Cao Chenghui on the phone: "... I heard that you went to Yixing Media a few days ago to organize a show about the boss's happy overseas trip.
Son, I have a rough understanding of it, and if you can come up with such an idea, you are quite a talent, and you don’t play by the rules."
"You also know? The news spread quickly enough." Cao Chenghui on the other side of the phone was slightly surprised at first, and then said with a smile: "Hey~, it's not a big deal, I was just thinking about the culture of foreigners when we go there
After exploring the territory, I thought for a long time that I might as well export some 'local specialties' to the foreigners and see what the effect is."
"Haha, what a souvenir." Fang Hong couldn't help but laugh when he heard this word, and immediately said: "Although the path is a bit wild, I also agree with what you said about not using the 'academic' style of play.
We are very disadvantaged by focusing on our opponent's traditional areas of strength. We find another way to avoid the opponent's areas of strength, draw the opponent into our own characteristic area, and then use our rich experience to defeat the opponent. I am very optimistic about your move."
Cao Chenghui on the other end of the phone became more energetic when he heard Fang Hong's words. With the approval of the big boss, he became more confident in this matter.
Knowing that Cao Chenghui wanted to conquer the Overlord Short Play overseas, Fang Hong knew that he would definitely succeed in this move. He had prophetic past life memories as an important reference. He knew that when the kings in the country went out, it would be a species invasion. The Overlord Short Play...
The output of a handful of local specialties cannot be said to be a dimensionality reduction attack, but a dimensionality increase attack.
At a time when many large domestic companies are having a hard time going overseas, the drama "Ba Zong Shuang" is as easy to go overseas as the plot of "Shuangwen" itself, which makes many people who are "academic" contestants stunned.
At that time, Hollywood was facing a general strike. Many people in the Los Angeles film and television industry switched to taking outsourcing orders from companies from the Eastern countries to shoot short dramas. They could produce one in two weeks and cost one or two hundred thousand dollars. The main focus was on one volume.
, there is so much work that it is impossible to finish it.
No one in China would have thought that one day there would be a "local specialty" literary and artistic work from the mainland that would detonate the entertainment market in Europe and the United States. It would not be a theatrical movie or a TV series, but a cool short story on the bad streets in China.
This drama can be called another classic case of beating a master to death with random punches.
Nowadays, the vast majority of domestic netizens may not tire of seeing the advertisement "President, the wife ran away with the baby again", but if it were a foreigner, he might really jump in and start chasing the update.
Facts have proved that whether it is the Eastern Hemisphere or the Western Hemisphere, the Southern Hemisphere or the Northern Hemisphere, human beings' joys and sorrows are generally the same.
It’s not just that domestic people are vulgar, and it’s not that foreigners are so high-minded. It’s not that foreigners don’t like to watch, but there is really no one to feed them. As long as someone feeds them, they will still call them “really delicious”.
Watching Mr. Ba's short drama will make people's IQ index drop by -100, but their mood index will rise by 1000, making people head over here, just like people rushing to eat fried chicken and Coke.
Everyone knows that this is not nutritious, but they just like to eat it to satisfy their appetite, and they don’t expect to eat it to supplement nutrition.
In the same way, people who watch Mr. Ba's short drama don't expect to learn any philosophy of life from it. They just come here for the word "pleasure" and that's it.
…
After ending the call with Cao Chenghui, Fang Hong smiled to himself and put the phone aside.
If we were to talk about the size of the commercial output value and profit, Fang Hong really looked down upon the market profit of Ba Zong's short play, because the profit was really not that big. The current market size was only a few hundred million, which was not even as good as one movie.
Even if there is a big explosion, the market size is only 20 billion, which is about more than 3 billion US dollars in U.S. dollars.
But the value output and cultural transmission of this thing have a huge influence, because the audience is the grassroots group at the bottom, which means that the audience is very large. This is what Fang Hong values.
The export of culture and values also needs to start from a small start, unfold subtly, and move forward on multiple fronts simultaneously.
Due to the characteristics of short video dramas that do not focus on quality but productivity, a large number of people are required to participate in mass production. The more work there is, the more people can be fed. Ba Zong short dramas can support many low-level practitioners engaged in the entertainment industry.
The large-scale outsourcing of short drama business in Hollywood not only relies on the output of the local well-developed assembly line film and television industry, but also the low-level actors working hard in Hollywood have many jobs, which affects their income and will also affect them in a subtle way.
As vested interests, they will also actively promote the development of short dramas. This has nothing to do with cultural differences and everything to do with beauty.
But at this moment, Fang Hong saw Tian Jiayi walking slowly from the living room and suddenly asked her: "What has Mr. Zhang done recently?"
Tian Jiayi asked: "Which Mr. Zhang?"
Fang Hong: "Founder of Toutiao."
Tian Jiayi didn't answer her immediately after hearing this because she didn't know. However, she took out her mobile phone and called someone in the company to ask about the matter. After a while, she ended the call and looked at Fang Hong and said: "The people under my command
The report said that after Mr. Zhang quit Toutiao, he gathered the same group of old employees who had resigned and established a new start-up company to continue their business."
"In response to your previous arrangement, our people secretly provided funds for his startup company. We provided the angel round financing. The A round of financing that has been completed so far was also led by our people."
After Mr. Zhang left Toutiao, he completely severed ties with the company, leaving not a single share. He also knew that Toutiao's current performance in the capital market was quite exaggerated, with a market value of more than 160 billion.
If he still holds shares of the company, his nominal net worth would already be a billionaire.
However, Mr. Zhang also knows very well that if he does not leave and the major shareholders who originally invested do not let go, Toutiao's market value will never reach such a crazy height. The prerequisite for reaching such a high market value is their exit.
So Mr. Zhang doesn’t regret it at all.
Tian Jiayi said again: "Your judgment has been fulfilled again. Just as you expected before, the new startup company continues to make efforts in the short video field, and basically picked up the connotation jokes that Toutiao shut down, and its short video platform continues to
Take the vulgar and violent edge route."
Hearing this, Fang Hong was not surprised at all. For Mr. Zhang, doing this is the fastest way to get up. Unlike Qunxing Capital, which owns so many social platforms and has huge traffic entrances, he does not have enough traffic.
funds.
Then the only choice is to go eccentric, not to mention that Neihan Duanzi has been shut down by Toutiao today, which means that this ecological niche has been vacated. In addition, Mr. Zhang has rich experience in doing this, so this choice is almost
It's a matter of course.
Fang Hong nodded to himself and said: "Remember, don't expose it. Don't let him know that the angel investors of his new company are controlled by Qunxing Capital behind the scenes."
When the beautiful assistant heard this, she still couldn't hold back: "You're such a sinister guy. I don't know how he will feel one day when he learns the truth."