At around 16:00 in the afternoon, Fang Hong received a piece of material from Xingyu Technology, which was about the overseas sales data of the first-generation smart headset commercial version MIX and the STAR5 smartphone.
At present, Xingyu Technology has only opened up one overseas market, which is the Eros market, and has opened its first overseas official offline flagship store in Moshike. The specifications are on the same level as the Xincheng flagship store. It is currently under renovation and is expected to be one
It will be officially put into operation in a few months.
The Eros market is an important layout of Xingyu Technology’s overseas market this year. The European magnesium market cannot enter and is blacklisted by Lao Magnesium, but it does not mean that the products have not entered. Now a set of Xingyu Technology brand product wiring industry has been formed.
chain.
To put it bluntly, it has entered the hands of consumers in the European magnesium region through black market channels. There is a group of people in China who specialize in reselling this product. The products are shipped from HK and then transported to Ozhou and Beizhou. Among them, the best-selling ones are not
The STAR series smartphones are commercial version of MIX head-mounted display devices.
It is mainly used by game players and some urban white-collar office workers to assist in office work. This product is selling so well because it currently has no competitors and can easily access the Internet.
According to the latest data, the cumulative sales of the commercial version of MIX in Eros has reached 6.59 million units. Counting the part that entered Hong Kong and flowed into overseas countries, the number exceeded 10 million units. In other words, global sales do not include Greater China.
The regional market has reached 16.6 million units.
The cumulative sales of STAR5 mobile phones in the Goros market are 3.98 million units, and global sales, excluding the Greater China market, have reached 8.05 million units. The performance of STAR5 mobile phones in the Goros market is particularly worth mentioning, because the performance is so outstanding.
According to the latest market data provided by Elos smartphone retailers, the total shipments of smartphones and traditional mobile phones so far in the third quarter are 11.5 million units, and the third quarter will only end in about half a month.
Xingyu Technology's STAR5 mobile phone has won 34.6% of the market share of the Goose market with a sales volume of 3.98 million units. In the second half of the year, it just entered the Goose market and directly became the market's sales leader.
It's like trying to pit Samsung and Apple against each other. Before Xingyu Technology entered the Goros market, Samsung's mobile phones were number one in the market, followed closely by Apple.
The market share of these two major mobile phone manufacturers in the third quarter has been cut in half. Apple has sold only 1.07 million mobile phones in the third quarter so far, and its market share has been reduced to single digits, only 9.3%, while it originally took
Samsung, which has the largest market share, is even worse. Its sales in the third quarter shrank by 69%, and its market share plummeted to 11.7%, with only 1.34 million units sold.
Currently, in the Big Goose market, on average, one of every three mobile phones sold is a STAR5 mobile phone.
Faced with the direct competition from Xingyu Technology STAR5, Apple mobile phones are not only unable to withstand the domestic market, but also show a crushing trend in the Goose market, because while leading in performance, the price is also cheaper than Apple.
The basic version of the STAR5 mobile phone is priced at 66,000 rubles in the Goros market, which is equivalent to less than 7,000 yuan. This price is more than a thousand more expensive than in China, but even so, it is more than 2,100 yuan cheaper than the local price of Apple's latest mobile phone.
In RMB, the price of the latest Apple machine is 87,000 rubles, which is approximately 9,111 yuan.
It is no exaggeration to say that judging from the smartphone shipment data of the third quarter of the Eros market, both Apple and Samsung were directly defeated. They were in a state of real shark madness.
In addition, in the third quarter of the market share of mobile phones in Eros, brands from the big Eastern countries accounted for 50% of sales. Brands such as Xiaomi, MeiZ, and Zhongxing also experienced good growth. On average, for every two mobile phones sold, one was from the Eastern countries.
A brand from a big country.
The sales of Xingyu Technology STAR5 mobile phone in Dayejia are so good. In addition to the strong competitiveness of its own products, it is also inseparable from the continued warming of relations between the two countries.
After Fang Hong read the material report, he posted an update on his Weibo account and published the data, and then commented as follows:
[Honestly speaking, I should thank Lao Mei very much. If Lao Mei hadn’t been so suppressed, Xingyu Technology’s products would not have become so popular around the world so quickly, and they would not have become so famous around the world. Lao Mei’s doing this is tantamount to telling the whole world
For consumers, Xingyu Technology’s products are the best. They will only suppress them if they cannot compete. Otherwise, there is no reason to do so. Now consumers all over the world know this.
I have to say that this is a great advertisement. Lao Mei carefully selected it and is trustworthy. The key is that this advertisement is free. Can you believe it? Now Lao Mei is helping our aerospace technology with free advertising. Now the whole world knows about us.
It has great aerospace capabilities, which is recognized by all magnesium veterans, and it is the kind that does not require advertising fees.】
Fang Hong suddenly posted a Weibo post online, and within half an hour it became a hot search topic, attracting countless people to comment on it.
[Hahaha, God K, you are trying to win the bamboo shoot, but I like it!]
[Lao magnesium carefully selected, haha, laughing like a pig.]
[Ah Mei is furious!]
[Good guy, I call you good guy!]
[Skin!]
[Ah, this... fun.]
[Wow, the STAR5 mobile phone is going crazy in the goose market. It has directly cut the sales of Apple and Samsung in the goose market?]
[Those who say that the STAR5 mobile phone relies on the patriotic sentiments of domestic consumers, your father’s fruit machine was also killed indiscriminately at the Big Goose’s place.]
[It is both unexpected and reasonable. The competitiveness is not comparable to the price or performance of fruit machines. What's more, the relationship between Big Goose and Lao Mei is not good, but Samsung and Apple are so popular.
I didn’t expect to be helpless.]
[The sanctions against Laomei are indeed free advertising. They are on the world news every now and then. Although they have only entered the Big Goose market this year, they have already known about the STAR series of mobile phones. They are worthy of being carefully selected by Laomei... (face covering.jpg)
]
[A Chou: It doesn’t matter if you suppress it, it doesn’t matter if you don’t suppress it. How to play it?]
…
In fact, from the first half of 2017 last year, the market share of mobile phone brands from big Eastern countries in Big Goose has reached a quarter. At that time, STAR5 had not yet been launched. They mainly relied on other domestic mobile phone brands, which were only mid- to low-end products.
end market.
In just one year, as STAR5 entered the big goose market, it made up for the gap in the high-end market without strong brands, and quickly doubled the overall market share growth rate of mobile phone brands in the Eastern country, reaching half of the country now.
Now the national brand covers the low-end, mid-end and high-end markets, fully competing with brands such as Apple and Samsung.
And national brands can quickly occupy the local market, especially the crushing type of STAR5 mobile phone, relying on good quality, powerful functions and extremely competitive prices. This has to be said that the domestic semiconductor industry chain technology has broken through, allowing STAR5
Smartphones can cut prices by 25% while maintaining previous profit margins, and the results are clear at a glance. They are crushing the competitiveness of brands such as Apple and Samsung.
Currently, in the stores of the three major telecom operators in Dayejia, national brands occupy half of the mobile phone counters, especially with the entry of STAR5 mobile phones. On major e-commerce websites, national brands are all listed in the popular rankings of mobile phone sizes. Now
The hottest one on the list is the STAR5 mobile phone.
Whenever a new mobile phone from the big Eastern country is released, Big Goose's electronic product website will update reviews, price comparisons and other information as soon as possible.
