Qin Feng chatted with the head of the video call design team for a while and then ended the communication. He also walked to the middle of the conference again and said at the same time: "The two S1 mobile phones can use the video call function anywhere there is WiFi.
There is no need for any additional configuration installation, no need to find a server, no need to enter anything, no need for any code, no need for anything, just make a phone call.”
"You can use the front camera or the rear camera, and switch to the rear camera so that people on the other side can see what you see. It's simple and easy to switch back and forth. It can be used anywhere with WiFi. This is the S1 phone. We think
This is the biggest upgrade the S1 has brought to the smartphone industry since the original iPhone redefined smartphones in 2007, and we don’t want to be overly modest about this!”
The audience at the scene once again gave warm applause. The entire audience was completely conquered by this product. Even some people who were originally waiting to see Qin Feng overturn had to admit that the excellence of this product was indeed in line with the lead publicity.
The battle was well matched and even far exceeded expectations.
At the same time, Rebus was actually watching the entire press conference at home. He never expected that Xiaomi would encounter such a strong competitor and launch such a big move just after it was officially established this month.
Rebus said nothing, but his expression was solemn and extremely confused.
He really couldn't understand how Xingyu Technology, which had only been established for more than a year, could produce such a stunning work full of "black technology"?
How evil must Qin Feng’s technical team be?
Soon, the press conference entered the stage of announcing the price and release time, which is what all consumers, especially those who have been fans of S1, are most concerned about.
On the stage, Qin Feng said unhurriedly: "As for the price and launch time of S1, first of all, S1 has two versions, namely S1 basic version and S1-Plus enhanced version. The two versions have three body capacities respectively.
Models, namely 8GB, 16GB and 32GB."
The basic version and the enhanced version have been introduced before. Both are definitely better and the enhanced version is better. The biggest difference in appearance is the size. The basic version is 4.0 inches and the enhanced version is 4.3 inches.
Qin Feng continued: "The two versions are available in five colors: pure black, pure white, dark purple, pink, and silver gray. They are all very beautiful."
Compared with the iPhone 4, which has not yet been released, and is only available in black and white, the S1 has been launched in five colors for consumers to choose from. After all, the product is mainly focused on the domestic consumer market.
In fact, the design team originally wanted to use some gorgeous rhetoric to decorate the naming of colors.
Ceramic white, obsidian black, etc. sound very classy.
But did Qin Feng drop it?
Black is black, white is white, and it doesn't make much sense to spend energy piling up those fancy words.
Qin Feng on the press conference stage announced the prices in an orderly manner: "The unified price of the S1 standard version 8GB is 2,399 yuan, the unified price of 16GB is 2,999 yuan, and the unified price of 32GB is 3,599 yuan; the unified price of the S1-Plus enhanced version 8GB is 3,499 yuan.
The unified price is 4,099 yuan for 16GB and 4,699 yuan for 32GB.”
Good guy!
When they heard the announced selling price, consumers couldn't help but exclaimed.
The price is really not cheap, especially the S1-Plus enhanced version with 32GB body capacity, which is a flagship phone, is in the same price range as the iPhone 3GS.
A consumer at the scene said in shock: "S1-Plus sells for 4,699 yuan? Enhanced version, no, this is the extra money version!"
A large number of consumers who originally wanted to buy it felt dissuaded when they saw the price.
I really can’t afford it!
Even if you bite the bullet, you can probably only buy the S1 standard version with 8GB capacity. Even the cheapest standard version requires more than a month’s entire salary for many consumers to buy it. In fact, you have to save at least
You can only afford it after three months or more, because you still have basic expenses for food, clothing, and housing.
As for the price of 4,699 yuan for the 32GB enhanced version of the flagship flagship machine, most ordinary consumers are not angry.
However, Fang Hong is very calm. There are many people in Greater China, and there are a large number of people who cannot afford it, but there are also a large number of people who can afford it.
When many people in the industry learned about this price, many people felt that even if the S1 was an excellent product, it would probably become a niche product and the pricing was really unflattering.
Especially the flagship flagship phone, it will definitely not be sold in large quantities.
A comparison can be made by referring to the sales volume of iPhone mobile phones in the Greater China market. In fact, the sales volume of iPhone 3GS in the mainland is not high.
But Fang Hong knows that mainland Apple fans really know the iPhone from the iPhone 4. Some people say that iPhone 2G is an epoch-making product. However, in 2007, many people in China were still using Nokia. iPhone 2G did not have any impact on Nokia at that time.
threats.
According to the original historical trajectory, it was only with the iPhone 4 that the prototype of Apple's dynasty emerged.
But now, there is no sign of iPhone 4, and its launch in the Greater China market has been delayed until April 2011. And now that the S1 has come out, it has completely cut off Apple's iPhone 4.
The S1 mobile phone, the first generation product of Xingyu Technology, is slightly inferior to the iPhone 4 in terms of comprehensive capabilities, but it is far better than the iPhone 3GS. Qin Feng is not pretending that the S1 will compete with Apple's iPhone 4.
What's more, it will take at least a year for iPhone 4 to enter the mainland market. During this period of time, S1 is invincible in the Greater China market. Nokia? Samsung? HTC?
These competitors are even more worthy.
By the time iPhone 4 landed in the mainland market in 2011, the day lilies were already cold!
However, at the press conference at this moment, when many people in the industry thought that the sales of S1 were not optimistic, Qin Feng once again released a super trick, which stunned his friends and colleagues.
Qin Feng said in an orderly manner: "Xingyu Technology has reached in-depth partnerships with a number of financial institutions. From the date of the launch of our first-generation product S1, we will also launch a zero-interest installment payment campaign for mobile phones, which will be divided into two years.
24 issues, even the most expensive S1-Plus, if you participate in the mobile phone installment plan, you only need a monthly payment of 195 yuan to take it home."
Qin Feng added: "For the zero-interest installment payment event, you can consult the company's customer service or go to our offline direct stores for consultation."
What?
The whole place was in an uproar, and then all the consumers started shouting again. The consumers present stood up and applauded, and the applause lasted for a long time.
One consumer audience member was shocked and said: "Can it be paid in installments? Or is it free of interest? You can take away the 32GB S1-Plus for less than 200 yuan? Isn't the cheapest version of the standard version available for 99 yuan?
bring home?"
A consumer next to him said excitedly: "Buy it, buy it, you must buy it! The monthly payment is less than 200 yuan, no pressure, and there is zero interest. Buy early and enjoy early, buy! Buy! Buy!!"
Another consumer present couldn't help but said: "This should be to review personal credit and repayment ability? I don't know if I have the qualifications to pass the review."
The conditions for mobile phone installment payment are relatively low, as long as four conditions are met:
First, users need to be over 18 years old and have full capacity for civil conduct;
The second is that users need a stable job to earn their own income and have the ability to repay loans. If they change jobs frequently, they will not meet the requirements of different institutions. If they do not meet the requirements, they will not be able to apply for zero-interest installment payment;
Third, users need to bring their second-generation ID card, household register and other valid identity documents. The essence of installment payment is to apply for a loan and then repay in installments. Users must submit their identity certificate to the institution for review. At the same time, the identity certificate can also represent the user himself.
Applying for a loan.
Fourth, the user's personal credit report must be good, and there must be no bad credit record in the user's credit report. Otherwise, the user will not be able to pass the review of the lending institution, and if he fails the review, he will not be able to make installment payments.
Generally speaking, the threshold conditions for zero-interest installment payment are very low, as long as you have an ordinary and stable job and no default record.
Although a low threshold will increase risks and increase potential bad debts for financial institutions, the actual risks are actually very low, because ordinary people do not dare to default easily, and they have to repay the loan even if they bite the bullet.
It's not a loan with a large transaction value like a house. You won't default if you find a factory to drill screws.
That's why Fang Hong dared to play. Dare to play means that Qunxing Capital will cover the whole situation, and the cooperative financial institutions will definitely dare to play along.
Many people in the industry were caught off guard. They never expected that Xingyu Technology had this trick. Some investors present suddenly realized that they almost forgot that the father of the funder behind Xingyu Technology was called Qunxing Capital.
A poor non-bank financial institution with only money left.
It’s not surprising that such a donor father provides strong financial resource support!
Installment payment for mobile phone games is something that no one has thought of, and it is also zero interest. There is no doubt that when the product is excellent enough, this can greatly offset the price disadvantage, thereby stimulating consumption and expanding sales.
