As Xingyu Technology's supply chain fell apart, a factory fire caused several key components of the 3 to be unable to be supplied on schedule, which limited the product's production capacity, and the daily shipment supply dropped to about 50,000 units.
As a result, many consumers who want to buy a 3 mobile phone are unable to buy the product they want, causing the second-hand market to be hyped up by scalpers to sky-high prices.
It also made the news again, sparking heated discussions.
A 3 mobile phone priced at 6,298 yuan has been sold to a sky-high price of 2.57 million yuan. According to the official retail price, you can buy three more mobile phones with the same configuration. Those rich people who are not short of money really can't afford this price.
Nowadays, in many cities, there are a lot of people who earn 2,000 yuan a month, including those who work in factories. The price of a mobile phone is as much as a bottom-level worker’s salary for a year, making it a luxury product.
On Thursday, July 19, in the face of huge market demand and a sharp 75% drop in supply, the price of 3 mobile phones in the second-hand market has been rising. Just today, a transaction occurred, with a buyer paying 2.88 million yuan.
I bought seven 3 smartphones for a total price of more than 200,000 yuan.
There was a sensation in the scalper circle.
This price has once again set a new record for transaction prices, which can be described as crazy. The price on the second-hand market has soared by as much as 35 times compared to the official retail price.
This news is also spreading wildly on the Internet. Netizens who eat melons are dumbfounded and cannot understand the world of rich people. It seems that they are using Happy Beans to buy mobile phones. They feel that poverty limits their imagination.
For a while, this matter caused a lot of discussion on the Internet, basically condemning scalpers.
News reports and heated discussions on the Internet have allowed information to spread quickly, letting more and more people know that the price of 3 mobile phones continues to rise.
The boom in the second-hand market has also made Xingyu Technology's offline physical stores extremely popular. It has been almost a month since the product was released, and it is still overcrowded with people queuing up to buy it.
However, the nature of the people queuing up to buy has gradually changed. After the second-hand market of the 3 mobile phone saw a transaction order of 2.88 million yuan, more and more people were attracted to make a lot of money from this mobile phone.
Faced with the expectation of huge economic gains, everyone has become a scalper.
In the next three days, scalpers accounted for more than half of the crowded queues at Xingyu Technology's major offline physical stores. Six or seven of the ten people in line bought mobile phones not for their own use.
But I want to take the opportunity to make a fortune.
I bought one for 6,298 yuan and sold it for more than 20,000 yuan. It was a huge profit. Who could not be tempted?
Coupled with the reports in the news, many people feel that they can take advantage of this opportunity to make a lot of quick money.
Although most people won't actually do it, the base of people can't stand it. Even if it is a small proportion, the absolute number is still very considerable. In the current situation of sharp reduction in supply, supply exceeds demand.
But just in the past few days, a small number of veteran scalpers with a keen sense of smell smelled something wrong, and quickly sold the goods. In addition to finding real wealthy sellers, another way to sell quickly is to let other "young" sellers
Greedy scalpers take over.
Flirting and talking about the situation are definitely indispensable. In short, you can trick the other party into accepting the offer.
Seeing the current situation, this small group of veterans vaguely feel that the second-hand market is about to collapse, because more and more people know that 3 mobile phones can make a lot of money, and the number of people joining in and wanting a piece of the pie has soared.
Obviously, this is a great time to ship.
Don't do anything that is of short-term benefit, and don't go where there is a lot of competition.
When everyone thinks something can make money, there is no money-making effect.
No matter how much money you make, a fish pond is only so big and there is an upper limit. When there are more fish than water in the fish pond, you will be doomed if you don't run away.
as expected.
After the weekend weekend, on July 23, the price of 3 mobile phones in the second-hand market plummeted. In just two days, it dropped from the highest price of 2.88 million yuan to 2.15 million yuan, a direct drop of about -25%.
dropped by a quarter.
Because there are more scalpers lining up to buy these days than normal consumers who actually buy them for their own use, huge selling pressure is released all of a sudden. In addition, online condemnation continues to rise.
The price of a mobile phone has been soared to 2.88 million yuan, which is really beyond what most people can tolerate.
However, there were rumors of a price increase the next day. The price of the 64GB version of the 3 mobile phone in the second-hand market rose from 2.15 million yuan to 230,000 yuan. However, this price increase was driven by traders in order to attract people to take over.
There are big brother-level players operating in it, and because the profits are so great, there was a capital market in operation before.
When the benefits are great, the evil wind begins to blow randomly.
On July 25, a short video of about 20 seconds went viral on the Internet.
There was a fire in a factory, but there is no specific source of information.
However, there are rumors on the Internet that this is a production line of a supplier under Xingyu Technology, and someone online has revealed that this was done by a competitor in the same industry.
Good guy!
This news immediately became a hot topic on the Internet, and was followed, discussed and speculated by countless netizens.
For example, guess whether it is Apple, Xiaomi, etc.
The fire is not the point. The point is that it is rumored that a competitor did it.
The news has no source, and no one cares whether the source is reliable or not. Among the chaotic voices on the Internet, it is difficult for people to distinguish the true from the false. Moreover, it is possible to provide a coherent analysis in a small essay.
Xingyu Technology's products are so successful that they almost monopolize 90% of the profits of the domestic mobile phone industry. They are jealous and jealous. Other manufacturers have their own motives.
Anyway, this short essay analyzes both the nose and the eyes.
It attracted a lot of attention from melon-eating netizens, and many melon-eating people who didn't know the truth were led into the rhythm. They began to speculate that those "friends" were doing good things, and some "star fans" were also led into the rhythm.
Friends and businessmen criticized him verbally and in writing.
The news continued to ferment on the Internet, and this incident also alarmed Qin Feng, and even Fang Hong was paying attention to the news.
At about 14:00 in the afternoon, in the e-office of Xingyu Technology Headquarters, Qin Feng told his assistant, "Immediately call all the supply chain manufacturers under the company and find out as quickly as possible whether there is really a fire."
, which house had the fire? If not, refute the rumor immediately."
"clear!"
After the assistant left, Qin Feng thought without saying a word. He believed in his heart that the news was false. Friends and business colleagues would most likely not do such stupid things. Things like factory fires are usually self-directed and staged.
, Samsung has done a lot of this kind of thing, including Xingyu Technology before.
But nothing is absolute and must be confirmed.
Whether it is true or false, it must be confirmed.
If it is true, then the situation is terrible.
If it is false, then you must quickly dispel the rumor.
Otherwise, friends and business colleagues will be collectively dissatisfied with Xingyu Technology, which is obviously a discredit to the company. Although Qin Feng is not afraid of offending his friends, he cannot be someone else's knife in such an unexplained way.
